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Author: Paul Smith
Publisher: AMACOM Div American Mgmt Assn
ISBN: 0814420303
Category : Business & Economics
Languages : en
Pages : 290
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Book Description
Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated "corporate storytellers." 3M banned bullet points years ago and replaced them with a process of writing "strategic narratives." Procter Gamble hired Hollywood directors to teach its executives storytelling techniques. Some forward-thinking business schools have even added storytelling courses to their management curriculum. The reason for this is simple: Stories have the ability to engage an audience the way logic and bullet points alone never could. Whether you are trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between mediocre results and phenomenal success. Lead with a Story contains both ready-to-use stories and how-to guidance for readers looking to craft their own. Designed for a wide variety of business challenges, the book shows how narrative can help: * Define culture and values * Engender creativity and innovation * Foster collaboration and build relationships * Provide coaching and feedback * Lead change * And more Whether in a speech or a memo, communicated to one person or a thousand, storytelling is an essential skill for success. Complete with examples from companies like Kellogg's, Merrill-Lynch, Procter Gamble, National Car Rental, Wal-Mart, Pizza Hut, and more, this practical resource gives readers the guidance they need to deliver stories to stunning effect.
Author: Paul Smith
Publisher: AMACOM Div American Mgmt Assn
ISBN: 0814420303
Category : Business & Economics
Languages : en
Pages : 290
Get Book Here
Book Description
Storytelling has come of age in the business world. Today, many of the most successful companies use storytelling as a leadership tool. At Nike, all senior executives are designated "corporate storytellers." 3M banned bullet points years ago and replaced them with a process of writing "strategic narratives." Procter Gamble hired Hollywood directors to teach its executives storytelling techniques. Some forward-thinking business schools have even added storytelling courses to their management curriculum. The reason for this is simple: Stories have the ability to engage an audience the way logic and bullet points alone never could. Whether you are trying to communicate a vision, sell an idea, or inspire commitment, storytelling is a powerful business tool that can mean the difference between mediocre results and phenomenal success. Lead with a Story contains both ready-to-use stories and how-to guidance for readers looking to craft their own. Designed for a wide variety of business challenges, the book shows how narrative can help: * Define culture and values * Engender creativity and innovation * Foster collaboration and build relationships * Provide coaching and feedback * Lead change * And more Whether in a speech or a memo, communicated to one person or a thousand, storytelling is an essential skill for success. Complete with examples from companies like Kellogg's, Merrill-Lynch, Procter Gamble, National Car Rental, Wal-Mart, Pizza Hut, and more, this practical resource gives readers the guidance they need to deliver stories to stunning effect.
Author: Alan Price
Publisher: John Wiley & Sons
ISBN: 078797420X
Category : Business & Economics
Languages : en
Pages : 160
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Book Description
Written with the flair of a master storyteller, Alan Price’s Ready to Lead? tells the tale of Mark Gibson, a young executive who is searching for inspiration and leadership skills as he experiences the inevitable growing pains in his career. Ready to Lead? spins a compelling insider’s tale that shows what it takes to develop from the role of a successful manager to become an authentic leader.
Author: Richard L. Hester
Publisher: Rowman & Littlefield
ISBN: 1566995663
Category : Religion
Languages : en
Pages : 198
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Book Description
Knowing your story is an essential component of effective leadership, but finding your story among the myriad narratives that fill your life isn't a simple task. Richard L. Hester and Kelli Walker-Jones have offered a path to finding your own story amid the powerful family and cultural narratives that may be obscuring your vision. The aim of this book is to show leaders how to explore their story of reality, tell it to other group members, and consider how it can be used as a resource for leadership. This narrative perspective holds that because there's always more than one story about a situation, we have choices about which story we will embrace. After more than six years working with groups of clergy, the authors have woven these stories together to create the fabric that is the backdrop of narrative clergy leadership. The book is an account of their pilgrimage. As you read you will have a sense that this is your pilgrimage, and it will encourage you into narrative ventures of your own.
Author: Paul Smith
Publisher: Sourcebooks, Inc.
ISBN: 1728223172
Category : Business & Economics
Languages : en
Pages : 56
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Book Description
NOW AN OWL (Outstanding Work of Literature) Leadership Award Winner! Every great leader is a great storyteller. As a manager, CEO, or team leader, how can you innovatively engage your employees so that they understand where your organization came from, where it's going, and how you're going to get there? How can you connect with your customers in a way that makes them believe in your company as passionately as you do? Paul Smith is one of the world's leading experts in business storytelling. He teaches people how to be more effective leaders by communicating their company's important mission, inspiring creativity, and earning the trust of valued stakeholders. The 10 Stories Great Leaders Tell explores the journey behind success, and breaks down not just the importance of your company's story but how to craft compelling ones of your own.
Author: James Trefil
Publisher: National Geographic Books
ISBN: 1426217056
Category : History
Languages : en
Pages : 308
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Book Description
"Documenting the interconnectedness among the crucial milestones of our time, and illustrated with full-color photography, a comprehensive tour of modern science and technology explores the most important innovations and inventions in engineering, physics, medicine, chemistry, biology and more."--Publisher's description.
Author: Ron Price
Publisher: Greenleaf Book Group
ISBN: 1626345589
Category : Business & Economics
Languages : en
Pages : 156
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Book Description
Leadership is about influence Emily is a career-driven thirtysomething with big ambitions and a young family. She is making an impact as a leader at a tech company, but after being passed up for multiple promotions, she finds herself at a loss for how to improve. Fate answers her in the form of a kind—and surprisingly direct—older man in a coffee shop. A well-respected CEO before he retired, David has deep and rich leadership knowledge. Emily needs direction, and David is the perfect mentor. Growing Influence offers readers both practical advice on how to develop leadership skills and a relatable account of one woman’s growth by applying the principles in the book. Unlike nonfiction business books or business memoirs, this story is a business fable that is both impactful and transformative.
Author: James Haskins
Publisher: Lee & Low Books
ISBN:
Category : Juvenile Nonfiction
Languages : en
Pages : 42
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Book Description
The story of civil rights activist John Lewis, inspired to action by the words of Dr. Martin Luther King and other civil rights leaders who believed in fighting segregation peacefully. From Tennessee to Alabama, Lewis was in the forefront of the major civil rights protests of the 1960s. In the face of physical attacks, he persevered with dignity and devotion to nonviolence, helping black people in the south gain the right to vote. In 1986 Lewis was elected to represent Georgia in the United States Congress, where he continues to serve today.
Author: Ken Blanchard
Publisher: Thomas Nelson Inc
ISBN: 1400314208
Category : Business & Economics
Languages : en
Pages : 273
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Book Description
Learn how to lead like Jesus, whether in the home, the church, the community, or the marketplace; moving not only from success to significance but taking a step beyond significance--surrender.
Author: Christian Williams
Publisher:
ISBN:
Category : Biography & Autobiography
Languages : en
Pages : 296
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Book Description
Ted Turner is that rare man who is as much reviled by some as revered by others: He's a sportsman (he owns professional baseball, hockey and basketball teams, as well as having been a world-renowned sailor and winner of the Americas Cup), a businessman of proven talents, a big talker who usually lives up to his own billing, and a front-page celebrity whose combative instincts for the right place and right time will keep him there for many years to come.
Author: Vanessa Chase Lockshin
Publisher:
ISBN: 9780995089303
Category : Fund raising
Languages : en
Pages : 206
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Book Description
"The Storytelling Non-Profit is a portable consultant for fundraisers, communicators and executive directors who want to tell great stories. In this book, professionals will learn a process for telling a story that inspires and resonates with a target audience."--Back cover.
