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Author:
Publisher:
ISBN:
Category : Telecommunication
Languages : en
Pages : 254
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Author:
Publisher:
ISBN:
Category : Telecommunication
Languages : en
Pages : 254
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Author: Martinez
Publisher: Lexington Books
ISBN: 0739130218
Category : Social Science
Languages : en
Pages : 165
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Book Description
Latin American Telecommunications: Telefónica's Conquest offers an excellent overview of the political, economic, and social factors in Spain and Latin America that have aided the miraculous transformation of the semi-public Spanish telecommunications company Telefónica. What was once a national telephone company lagging behind its Western European counterparts has evolved into a global telecommunications giant conquering most of the Latin American telecom market. By examining the beginnings of Telefónica as an ITT subsidiary as well as its nationalization under Franco's regime and its later privatization in recent years, this book provides insight into the institutional growth as well as geographical expansion of this company, especially in Latin America where all state-run telecommunications enterprises became privatized throughout the 1990s and many were bought by Telefónica. This book is unique because it brings Telefónica's media integration to the fore, tracing and analyzing its many assets and partnerships, which range from television and film studios to multiplatform media content production and distribution companies. Telefónica's close ties with Endemol, Disney, and Bertelsmann among others are examined in detail.
Author:
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ISBN:
Category : Export marketing
Languages : en
Pages : 100
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Author:
Publisher:
ISBN:
Category : Market surveys
Languages : en
Pages : 308
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Book Description
Author: Sybil Rhodes
Publisher: State University of New York Press
ISBN: 0791482588
Category : Political Science
Languages : en
Pages : 242
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Book Description
This innovative book examines how the privatization and reregulation of the telecommunications sectors in Chile, Argentina, and Brazil in the 1980s and 1990s provoked the rise of new consumer protest movements in Latin America. Sybil Rhodes looks at how hasty privatization of state-owned telephone companies led to short-term economic windfalls for multinational corporations but long-term instability due to consumer movements or the threat of them. Eventually these governments implemented consumer-friendly regulation as a belated form of damage control. In contrast, governments that privatized through more gradual, democratic processes were able to make credible commitments to their citizens as well as to their multinational investors by including regulatory regimes with consumer protection mechanisms built in. Rhodes illustrates how consumers—previously unacknowledged actors in studies of social movements, market reforms, and democratizations in and beyond Latin America—are indispensable to understanding the political and social implications of these broad global trends.
Author:
Publisher: Information Gatekeepers Inc
ISBN:
Category :
Languages : en
Pages : 16
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Book Description
Author: John Kolodziejski
Publisher:
ISBN: 9781858220765
Category : Market surveys
Languages : en
Pages : 324
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Author:
Publisher: Information Gatekeepers Inc
ISBN:
Category :
Languages : en
Pages : 14
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Author:
Publisher: Information Gatekeepers Inc
ISBN:
Category :
Languages : en
Pages : 14
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Author: Sean M. Callahan
Publisher:
ISBN:
Category : Foreign trade regulation
Languages : en
Pages :
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Book Description
