Author: Arthur Anderson
Publisher:
ISBN:
Category :
Languages : es
Pages : 0
Book Description
¡Adéntrate en el emocionante mundo del emprendimiento digital y descubre las mejores 20 ideas para generar ingresos en Internet! En este libro inspirador y práctico, te guiaremos a través de un fascinante viaje hacia la libertad financiera y el éxito en línea. En la era digital actual, el Internet se ha convertido en un vasto océano lleno de oportunidades económicas para aquellos dispuestos a sumergirse en él. Desde la comodidad de tu hogar o cualquier lugar con conexión a la red, podrás emprender emocionantes proyectos y convertir tus habilidades e intereses en fuentes rentables de ingresos. ¿Te apasiona escribir? Descubre cómo convertirte en un exitoso redactor freelance, creando contenido valioso y cautivador para una amplia audiencia. ¿Tienes habilidades artísticas? Aprende a comercializar tus creaciones a través de tiendas virtuales o plataformas de crowdfunding. Además, exploraremos el vasto mundo del marketing digital, mostrándote cómo construir una presencia sólida en línea y capitalizarla para generar ingresos a través de programas de afiliados, publicidad en línea y estrategias de comercio electrónico. Sumérgete en el fascinante universo de los negocios digitales, incluyendo la creación de cursos en línea, el desarrollo de aplicaciones móviles, la inversión en criptomonedas y más. Cada idea presentada en este libro está respaldada por ejemplos de éxito, valiosos consejos y herramientas prácticas para ayudarte a dar tus primeros pasos con confianza. Aprenderás a sortear los desafíos comunes del emprendimiento en línea y a aprovechar las tendencias tecnológicas emergentes para aumentar tu alcance y rentabilidad. No importa si eres un novato en el mundo digital o alguien con experiencia en línea, "En línea hacia la prosperidad: Las mejores 20 ideas para ganar dinero en Internet" te brindará una guía completa y accesible para comenzar tu viaje hacia la independencia financiera y el éxito en el mundo virtual. ¿Estás listo para tomar las riendas de tu futuro financiero? ¡Prepárate para descubrir las mejores oportunidades que el Internet tiene reservadas para ti y desbloquea un mundo de posibilidades lucrativas desde la comodidad de tu ordenador!
Las mejores 20 ideas para ganar dinero en internet
Author: Arthur Anderson
Publisher:
ISBN:
Category :
Languages : es
Pages : 0
Book Description
¡Adéntrate en el emocionante mundo del emprendimiento digital y descubre las mejores 20 ideas para generar ingresos en Internet! En este libro inspirador y práctico, te guiaremos a través de un fascinante viaje hacia la libertad financiera y el éxito en línea. En la era digital actual, el Internet se ha convertido en un vasto océano lleno de oportunidades económicas para aquellos dispuestos a sumergirse en él. Desde la comodidad de tu hogar o cualquier lugar con conexión a la red, podrás emprender emocionantes proyectos y convertir tus habilidades e intereses en fuentes rentables de ingresos. ¿Te apasiona escribir? Descubre cómo convertirte en un exitoso redactor freelance, creando contenido valioso y cautivador para una amplia audiencia. ¿Tienes habilidades artísticas? Aprende a comercializar tus creaciones a través de tiendas virtuales o plataformas de crowdfunding. Además, exploraremos el vasto mundo del marketing digital, mostrándote cómo construir una presencia sólida en línea y capitalizarla para generar ingresos a través de programas de afiliados, publicidad en línea y estrategias de comercio electrónico. Sumérgete en el fascinante universo de los negocios digitales, incluyendo la creación de cursos en línea, el desarrollo de aplicaciones móviles, la inversión en criptomonedas y más. Cada idea presentada en este libro está respaldada por ejemplos de éxito, valiosos consejos y herramientas prácticas para ayudarte a dar tus primeros pasos con confianza. Aprenderás a sortear los desafíos comunes del emprendimiento en línea y a aprovechar las tendencias tecnológicas emergentes para aumentar tu alcance y rentabilidad. No importa si eres un novato en el mundo digital o alguien con experiencia en línea, "En línea hacia la prosperidad: Las mejores 20 ideas para ganar dinero en Internet" te brindará una guía completa y accesible para comenzar tu viaje hacia la independencia financiera y el éxito en el mundo virtual. ¿Estás listo para tomar las riendas de tu futuro financiero? ¡Prepárate para descubrir las mejores oportunidades que el Internet tiene reservadas para ti y desbloquea un mundo de posibilidades lucrativas desde la comodidad de tu ordenador!
Publisher:
ISBN:
Category :
Languages : es
Pages : 0
Book Description
¡Adéntrate en el emocionante mundo del emprendimiento digital y descubre las mejores 20 ideas para generar ingresos en Internet! En este libro inspirador y práctico, te guiaremos a través de un fascinante viaje hacia la libertad financiera y el éxito en línea. En la era digital actual, el Internet se ha convertido en un vasto océano lleno de oportunidades económicas para aquellos dispuestos a sumergirse en él. Desde la comodidad de tu hogar o cualquier lugar con conexión a la red, podrás emprender emocionantes proyectos y convertir tus habilidades e intereses en fuentes rentables de ingresos. ¿Te apasiona escribir? Descubre cómo convertirte en un exitoso redactor freelance, creando contenido valioso y cautivador para una amplia audiencia. ¿Tienes habilidades artísticas? Aprende a comercializar tus creaciones a través de tiendas virtuales o plataformas de crowdfunding. Además, exploraremos el vasto mundo del marketing digital, mostrándote cómo construir una presencia sólida en línea y capitalizarla para generar ingresos a través de programas de afiliados, publicidad en línea y estrategias de comercio electrónico. Sumérgete en el fascinante universo de los negocios digitales, incluyendo la creación de cursos en línea, el desarrollo de aplicaciones móviles, la inversión en criptomonedas y más. Cada idea presentada en este libro está respaldada por ejemplos de éxito, valiosos consejos y herramientas prácticas para ayudarte a dar tus primeros pasos con confianza. Aprenderás a sortear los desafíos comunes del emprendimiento en línea y a aprovechar las tendencias tecnológicas emergentes para aumentar tu alcance y rentabilidad. No importa si eres un novato en el mundo digital o alguien con experiencia en línea, "En línea hacia la prosperidad: Las mejores 20 ideas para ganar dinero en Internet" te brindará una guía completa y accesible para comenzar tu viaje hacia la independencia financiera y el éxito en el mundo virtual. ¿Estás listo para tomar las riendas de tu futuro financiero? ¡Prepárate para descubrir las mejores oportunidades que el Internet tiene reservadas para ti y desbloquea un mundo de posibilidades lucrativas desde la comodidad de tu ordenador!
MANUAL CEN
Author: José Carlos Ramos Carrasco
Publisher: Lulu.com
ISBN: 846157625X
Category : Business & Economics
Languages : es
Pages : 262
Book Description
La practica de la consultoria estrategica de negocio. La crisis demanda profesionales excepcionales que ayuden a las organizaciones a adaptarse a una nueva realidad que poco tiene que ver con la forma de concebir la estrategia y la direccion en empresas tradicionales. Cada vez mas emprendedores, directivos y profesionales deciden orientar su carrera a la Consultor a Estrat gica de Negocio (CEN). MANUAL CEN est dise ado de manera modular para comenzar a trabajar en cualquiera de las necesidades de la empresa. Su enfoque es eminentemente pr ctico lo que facilita la aplicaci n de las ideas presentadas al tiempo que cuenta con un fundamento solido, cientifico y probado. "El manual CEN estructura el pensamiento directivo y planifica un proyecto de alto impacto en el negocio." Jose Carlos Ramos Carrasco
Publisher: Lulu.com
ISBN: 846157625X
Category : Business & Economics
Languages : es
Pages : 262
Book Description
La practica de la consultoria estrategica de negocio. La crisis demanda profesionales excepcionales que ayuden a las organizaciones a adaptarse a una nueva realidad que poco tiene que ver con la forma de concebir la estrategia y la direccion en empresas tradicionales. Cada vez mas emprendedores, directivos y profesionales deciden orientar su carrera a la Consultor a Estrat gica de Negocio (CEN). MANUAL CEN est dise ado de manera modular para comenzar a trabajar en cualquiera de las necesidades de la empresa. Su enfoque es eminentemente pr ctico lo que facilita la aplicaci n de las ideas presentadas al tiempo que cuenta con un fundamento solido, cientifico y probado. "El manual CEN estructura el pensamiento directivo y planifica un proyecto de alto impacto en el negocio." Jose Carlos Ramos Carrasco
RETRACTED BOOK: 151 Trading Strategies
Author: Zura Kakushadze
Publisher: Springer
ISBN: 3030027929
Category : Business & Economics
Languages : en
Pages : 480
Book Description
The book provides detailed descriptions, including more than 550 mathematical formulas, for more than 150 trading strategies across a host of asset classes and trading styles. These include stocks, options, fixed income, futures, ETFs, indexes, commodities, foreign exchange, convertibles, structured assets, volatility, real estate, distressed assets, cash, cryptocurrencies, weather, energy, inflation, global macro, infrastructure, and tax arbitrage. Some strategies are based on machine learning algorithms such as artificial neural networks, Bayes, and k-nearest neighbors. The book also includes source code for illustrating out-of-sample backtesting, around 2,000 bibliographic references, and more than 900 glossary, acronym and math definitions. The presentation is intended to be descriptive and pedagogical and of particular interest to finance practitioners, traders, researchers, academics, and business school and finance program students.
Publisher: Springer
ISBN: 3030027929
Category : Business & Economics
Languages : en
Pages : 480
Book Description
The book provides detailed descriptions, including more than 550 mathematical formulas, for more than 150 trading strategies across a host of asset classes and trading styles. These include stocks, options, fixed income, futures, ETFs, indexes, commodities, foreign exchange, convertibles, structured assets, volatility, real estate, distressed assets, cash, cryptocurrencies, weather, energy, inflation, global macro, infrastructure, and tax arbitrage. Some strategies are based on machine learning algorithms such as artificial neural networks, Bayes, and k-nearest neighbors. The book also includes source code for illustrating out-of-sample backtesting, around 2,000 bibliographic references, and more than 900 glossary, acronym and math definitions. The presentation is intended to be descriptive and pedagogical and of particular interest to finance practitioners, traders, researchers, academics, and business school and finance program students.
Wooden on Leadership
Author: John Wooden
Publisher: McGraw Hill Professional
ISBN: 0071467106
Category : Biography & Autobiography
Languages : en
Pages : 340
Book Description
A Wall Street Journal Bestseller A compelling look inside the mind and powerful leadership methods of America’s coaching legend, John Wooden "Team spirit, loyalty, enthusiasm, determination. . . . Acquire and keep these traits and success should follow." --Coach John Wooden John Wooden’s goal in 41 years of coaching never changed; namely, to get maximum effort and peak performance from each of his players in the manner that best served the team. Wooden on Leadership explains step-by-step how he pursued and accomplished this goal. Focusing on Wooden’s 12 Lessons in Leadership and his acclaimed Pyramid of Success, it outlines the mental, emotional, and physical qualities essential to building a winning organization, and shows you how to develop the skill, confidence, and competitive fire to “be at your best when your best is needed”--and teach your organization to do the same. Praise for Wooden on Leadership: “What an all-encompassing Pyramid of Success for leadership! Coach Wooden’s moral authority and brilliant definition of success encompass all of life. How I admire his life’s work and concept of what it really means to win!” --Stephen R. Covey, author, The 7 Habits of Highly Successful People and The 8th Habit: From Effectiveness to Greatness “Wooden On Leadership offers valuable lessons no matter what your endeavor. 'Competitive Greatness' is our goal and that of any successful organization. Coach Wooden’s Pyramid of Success is where it all starts.” --Jim Sinegal, president & CEO, Costco
Publisher: McGraw Hill Professional
ISBN: 0071467106
Category : Biography & Autobiography
Languages : en
Pages : 340
Book Description
A Wall Street Journal Bestseller A compelling look inside the mind and powerful leadership methods of America’s coaching legend, John Wooden "Team spirit, loyalty, enthusiasm, determination. . . . Acquire and keep these traits and success should follow." --Coach John Wooden John Wooden’s goal in 41 years of coaching never changed; namely, to get maximum effort and peak performance from each of his players in the manner that best served the team. Wooden on Leadership explains step-by-step how he pursued and accomplished this goal. Focusing on Wooden’s 12 Lessons in Leadership and his acclaimed Pyramid of Success, it outlines the mental, emotional, and physical qualities essential to building a winning organization, and shows you how to develop the skill, confidence, and competitive fire to “be at your best when your best is needed”--and teach your organization to do the same. Praise for Wooden on Leadership: “What an all-encompassing Pyramid of Success for leadership! Coach Wooden’s moral authority and brilliant definition of success encompass all of life. How I admire his life’s work and concept of what it really means to win!” --Stephen R. Covey, author, The 7 Habits of Highly Successful People and The 8th Habit: From Effectiveness to Greatness “Wooden On Leadership offers valuable lessons no matter what your endeavor. 'Competitive Greatness' is our goal and that of any successful organization. Coach Wooden’s Pyramid of Success is where it all starts.” --Jim Sinegal, president & CEO, Costco
7 Secrets to Success
Author: Matt Morris
Publisher: Success Publishing, LLC
ISBN: 9781970073416
Category :
Languages : en
Pages : 120
Book Description
7 Secrets to 7 Figures reveals the seven specific strategies that allowed Matt Morris to go from $30,000 in debt, living out of his beat-up Honda Civic, bathing in gas station bathrooms, and selling above-ground swimming pools, to becoming a self-made millionaire at only 29 years of age. This book is dramatically different from anything you've ever read because these strategies work irrespective of the company you're involved in or the product you're selling. This is a book not only of specific strategies you can implement now into your business, but more importantly, the thinking that allows you to create the success you've been searching and striving for. As you read through the pages in this book, you will see, clear as day, why Matt has been able to crush it every single year without fail for the past 18 years in a row. These strategies have allowed him to build a direct selling organization that has produced over one million customers, generated over $2 billion in sales, and produced over 50 million dollar earners in his marketing organizations. About Matt Morris Matt Morris began as a serial entrepreneur at the age of 18. Since then, he has generated over $2 billion through his sales organizations totaling over one million customers worldwide. As a self-made millionaire and one of the top Internet and Network Marketing experts, he's been featured on international radio, television, and spoken from platforms to audiences in over 25 countries around the world. Praise for the Author "Matt Morris really knows what he is doing. Not only is he a bestselling author and an unbelievable trainer in this industry, but he is also someone you want to get with and learn from because I've learned a lot and he's just so brilliant and such a smart dude."-Ray Higdon "Matt Morris is someone I genuinely stalk on social media. With all the countless hours of content I have consumed, I have yet to come away not learning something of pure gold. The fact that he is a servant leader and an all-round incredible guy makes it impossible not to love him!"-Frazer Brookes "Matt Morris is one of the most knowledgable and talented network marketers I have ever met in my 30-year career in this profession. He gets it from the ground up. Not only is he an amazing and hugely successful builder in the field, but his stage presence is second to none."-Todd Falcone "I'm a huge fan of Matt Morris. His story will make you believe that your dreams can come true, and his training will breathe life into your network marketing experience. Matt was not an overnight success, and he has stories that will open your eyes to real possibilities. You'll find his style to be easy, light, and empowering!"-Jordan Adler
Publisher: Success Publishing, LLC
ISBN: 9781970073416
Category :
Languages : en
Pages : 120
Book Description
7 Secrets to 7 Figures reveals the seven specific strategies that allowed Matt Morris to go from $30,000 in debt, living out of his beat-up Honda Civic, bathing in gas station bathrooms, and selling above-ground swimming pools, to becoming a self-made millionaire at only 29 years of age. This book is dramatically different from anything you've ever read because these strategies work irrespective of the company you're involved in or the product you're selling. This is a book not only of specific strategies you can implement now into your business, but more importantly, the thinking that allows you to create the success you've been searching and striving for. As you read through the pages in this book, you will see, clear as day, why Matt has been able to crush it every single year without fail for the past 18 years in a row. These strategies have allowed him to build a direct selling organization that has produced over one million customers, generated over $2 billion in sales, and produced over 50 million dollar earners in his marketing organizations. About Matt Morris Matt Morris began as a serial entrepreneur at the age of 18. Since then, he has generated over $2 billion through his sales organizations totaling over one million customers worldwide. As a self-made millionaire and one of the top Internet and Network Marketing experts, he's been featured on international radio, television, and spoken from platforms to audiences in over 25 countries around the world. Praise for the Author "Matt Morris really knows what he is doing. Not only is he a bestselling author and an unbelievable trainer in this industry, but he is also someone you want to get with and learn from because I've learned a lot and he's just so brilliant and such a smart dude."-Ray Higdon "Matt Morris is someone I genuinely stalk on social media. With all the countless hours of content I have consumed, I have yet to come away not learning something of pure gold. The fact that he is a servant leader and an all-round incredible guy makes it impossible not to love him!"-Frazer Brookes "Matt Morris is one of the most knowledgable and talented network marketers I have ever met in my 30-year career in this profession. He gets it from the ground up. Not only is he an amazing and hugely successful builder in the field, but his stage presence is second to none."-Todd Falcone "I'm a huge fan of Matt Morris. His story will make you believe that your dreams can come true, and his training will breathe life into your network marketing experience. Matt was not an overnight success, and he has stories that will open your eyes to real possibilities. You'll find his style to be easy, light, and empowering!"-Jordan Adler
Mejor Del Diseño
Author: Society for News Design
Publisher:
ISBN: 1592539424
Category : Art
Languages : en
Pages : 276
Book Description
The Best of News Design 34th Edition, the latest edition in Rockport’s highly respected series, presents the winning entries from the Society for News Design's 2013 competition. Bold, full-color layouts feature the best-of-the-best in news, features, portfolios, visuals, and more, and each entry is accompanied by insightful commentary on the elements that made the piece a standout winner. Every industry professional aspires to one day see his or her work in this book.
Publisher:
ISBN: 1592539424
Category : Art
Languages : en
Pages : 276
Book Description
The Best of News Design 34th Edition, the latest edition in Rockport’s highly respected series, presents the winning entries from the Society for News Design's 2013 competition. Bold, full-color layouts feature the best-of-the-best in news, features, portfolios, visuals, and more, and each entry is accompanied by insightful commentary on the elements that made the piece a standout winner. Every industry professional aspires to one day see his or her work in this book.
The Only Road
Author: Alexandra Diaz
Publisher: Simon and Schuster
ISBN: 1481457527
Category : Juvenile Fiction
Languages : en
Pages : 224
Book Description
PURA BELPRÉ HONOR BOOK ALA NOTABLE BOOK “An important, must-have addition to the growing body of literature with immigrant themes.” —School Library Journal (starred review) Twelve-year-old Jaime makes the treacherous and life-changing journey from his home in Guatemala to live with his older brother in the United States in this “powerful and timely” (Booklist, starred review) middle grade novel. Jaime is sitting on his bed drawing when he hears a scream. Instantly, he knows: Miguel, his cousin and best friend, is dead. Everyone in Jaime’s small town in Guatemala knows someone who has been killed by the Alphas, a powerful gang that’s known for violence and drug trafficking. Anyone who refuses to work for them is hurt or killed—like Miguel. With Miguel gone, Jaime fears that he is next. There’s only one choice: accompanied by his cousin Ángela, Jaime must flee his home to live with his older brother in New Mexico. Inspired by true events, The Only Road is an individual story of a boy who feels that leaving his home and risking everything is his only chance for a better life. The story is “told with heartbreaking honesty,” Booklist raved, and “will bring readers face to face with the harsh realities immigrants go through in the hope of finding a better, safer life, and it will likely cause them to reflect on what it means to be human.”
Publisher: Simon and Schuster
ISBN: 1481457527
Category : Juvenile Fiction
Languages : en
Pages : 224
Book Description
PURA BELPRÉ HONOR BOOK ALA NOTABLE BOOK “An important, must-have addition to the growing body of literature with immigrant themes.” —School Library Journal (starred review) Twelve-year-old Jaime makes the treacherous and life-changing journey from his home in Guatemala to live with his older brother in the United States in this “powerful and timely” (Booklist, starred review) middle grade novel. Jaime is sitting on his bed drawing when he hears a scream. Instantly, he knows: Miguel, his cousin and best friend, is dead. Everyone in Jaime’s small town in Guatemala knows someone who has been killed by the Alphas, a powerful gang that’s known for violence and drug trafficking. Anyone who refuses to work for them is hurt or killed—like Miguel. With Miguel gone, Jaime fears that he is next. There’s only one choice: accompanied by his cousin Ángela, Jaime must flee his home to live with his older brother in New Mexico. Inspired by true events, The Only Road is an individual story of a boy who feels that leaving his home and risking everything is his only chance for a better life. The story is “told with heartbreaking honesty,” Booklist raved, and “will bring readers face to face with the harsh realities immigrants go through in the hope of finding a better, safer life, and it will likely cause them to reflect on what it means to be human.”
Shanzhai
Author: Byung-Chul Han
Publisher: MIT Press
ISBN: 0262534363
Category : Philosophy
Languages : en
Pages : 100
Book Description
Tracing the thread of “decreation” in Chinese thought, from constantly changing classical masterpieces to fake cell phones that are better than the original. Shanzhai is a Chinese neologism that means “fake,” originally coined to describe knock-off cell phones marketed under such names as Nokir and Samsing. These cell phones were not crude forgeries but multifunctional, stylish, and as good as or better than the originals. Shanzhai has since spread into other parts of Chinese life, with shanzhai books, shanzhai politicians, shanzhai stars. There is a shanzhai Harry Potter: Harry Potter and the Porcelain Doll, in which Harry takes on his nemesis Yandomort. In the West, this would be seen as piracy, or even desecration, but in Chinese culture, originals are continually transformed—deconstructed. In this volume in the Untimely Meditations series, Byung-Chul Han traces the thread of deconstruction, or “decreation,” in Chinese thought, from ancient masterpieces that invite inscription and transcription to Maoism—“a kind a shanzhai Marxism,” Han writes. Han discusses the Chinese concepts of quan, or law, which literally means the weight that slides back and forth on a scale, radically different from Western notions of absoluteness; zhen ji, or original, determined not by an act of creation but by unending process; xian zhan, or seals of leisure, affixed by collectors and part of the picture's composition; fuzhi, or copy, a replica of equal value to the original; and shanzhai. The Far East, Han writes, is not familiar with such “pre-deconstructive” factors as original or identity. Far Eastern thought begins with deconstruction.
Publisher: MIT Press
ISBN: 0262534363
Category : Philosophy
Languages : en
Pages : 100
Book Description
Tracing the thread of “decreation” in Chinese thought, from constantly changing classical masterpieces to fake cell phones that are better than the original. Shanzhai is a Chinese neologism that means “fake,” originally coined to describe knock-off cell phones marketed under such names as Nokir and Samsing. These cell phones were not crude forgeries but multifunctional, stylish, and as good as or better than the originals. Shanzhai has since spread into other parts of Chinese life, with shanzhai books, shanzhai politicians, shanzhai stars. There is a shanzhai Harry Potter: Harry Potter and the Porcelain Doll, in which Harry takes on his nemesis Yandomort. In the West, this would be seen as piracy, or even desecration, but in Chinese culture, originals are continually transformed—deconstructed. In this volume in the Untimely Meditations series, Byung-Chul Han traces the thread of deconstruction, or “decreation,” in Chinese thought, from ancient masterpieces that invite inscription and transcription to Maoism—“a kind a shanzhai Marxism,” Han writes. Han discusses the Chinese concepts of quan, or law, which literally means the weight that slides back and forth on a scale, radically different from Western notions of absoluteness; zhen ji, or original, determined not by an act of creation but by unending process; xian zhan, or seals of leisure, affixed by collectors and part of the picture's composition; fuzhi, or copy, a replica of equal value to the original; and shanzhai. The Far East, Han writes, is not familiar with such “pre-deconstructive” factors as original or identity. Far Eastern thought begins with deconstruction.
Martin Rivas
Author: Alberto Blest Gana
Publisher:
ISBN:
Category :
Languages : en
Pages : 476
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 476
Book Description
Twitter Power
Author: Joel Comm
Publisher: John Wiley & Sons
ISBN: 0470486074
Category : Business & Economics
Languages : en
Pages : 273
Book Description
Get the business leader's guide to using Twitter to gain competitive advantage. Since 2006, forward-thinking companies like Apple, JetBlue, Whole Foods, and GM have discovered the instant benefits of leveraging the social media phenomenon known as Twitter to reach consumers directly, build their brand, and increase sales. Twitter is at the leading edge of the social media movement, allowing members to connect with one another in real time via short text messages?called "tweets"?that can be received either via the Twitter site or by e-mail, instant messenger, or cell phone. Many companies have started building entire teams within their organization dedicated solely to responding to tweets from consumers about their brand. And this is just the beginning. In Twitter Power, Internet marketing and Web innovation expert Joel Comm shows businesses and marketers how to integrate Twitter into their existing marketing strategies to build a loyal following among Twitter members, expand awareness for their product or service, and even handle negative publicity due to angry or disappointed consumers. The book also presents case studies of companies on the forefront of the Twitter movement, to help you develop your own social networking strategies. Twitter Power is the result of extensive testing and participation in the social networking community and is a must-have for any business that wants to keep up with the social media movement. Twitter Power features a foreword by Tony Robbins.
Publisher: John Wiley & Sons
ISBN: 0470486074
Category : Business & Economics
Languages : en
Pages : 273
Book Description
Get the business leader's guide to using Twitter to gain competitive advantage. Since 2006, forward-thinking companies like Apple, JetBlue, Whole Foods, and GM have discovered the instant benefits of leveraging the social media phenomenon known as Twitter to reach consumers directly, build their brand, and increase sales. Twitter is at the leading edge of the social media movement, allowing members to connect with one another in real time via short text messages?called "tweets"?that can be received either via the Twitter site or by e-mail, instant messenger, or cell phone. Many companies have started building entire teams within their organization dedicated solely to responding to tweets from consumers about their brand. And this is just the beginning. In Twitter Power, Internet marketing and Web innovation expert Joel Comm shows businesses and marketers how to integrate Twitter into their existing marketing strategies to build a loyal following among Twitter members, expand awareness for their product or service, and even handle negative publicity due to angry or disappointed consumers. The book also presents case studies of companies on the forefront of the Twitter movement, to help you develop your own social networking strategies. Twitter Power is the result of extensive testing and participation in the social networking community and is a must-have for any business that wants to keep up with the social media movement. Twitter Power features a foreword by Tony Robbins.