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Author: Paul M. Mosselmans
Publisher:
ISBN:
Category : Congo (Democratic Republic)
Languages : en
Pages : 48
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Book Description
Author: Paul M. Mosselmans
Publisher:
ISBN:
Category : Congo (Democratic Republic)
Languages : en
Pages : 48
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Book Description
Author:
Publisher: Odile Jacob
ISBN: 2738185142
Category :
Languages : en
Pages : 394
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Book Description
Author: Claude Cossette
Publisher: Presses Université Laval
ISBN: 9782763784076
Category : Business & Economics
Languages : fr
Pages : 318
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Book Description
"La publicité de A à Z constitue un outil de référence irremplaçable pour tous ceux qui gravitent autour du monde de la publicité" Luc Dupont"La publicité de A à Z est un petit livre par son format...mais grand par son contenu : plus de 3000 mots et expressions définis, expliqués, interreliés et traduits."Marianne Kugler
Author: Jeanne Dancette
Publisher: PUM
ISBN: 2760617769
Category : Business & Economics
Languages : en
Pages : 376
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Book Description
Author: Council of Europe
Publisher: Council of Europe
ISBN: 9789287117151
Category : Performing Arts
Languages : en
Pages : 36
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Book Description
Subtitle on cover: Strasbourg, 5.5.1989. In English and French
Author: Patrick Young
Publisher: Routledge
ISBN: 1317144066
Category : History
Languages : en
Pages : 371
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Book Description
Brittany offers an excellent example of a French region that once attracted a certain cultivated elite of travel connoisseurs but in which more popular tourism developed relatively early in the twentieth century. It is therefore a strategic choice as a case study of some of the processes associated with the emergence of mass tourism, and the effects of this kind of tourism development on local populations. Efforts to package Breton cultural difference in the late nineteenth and early twentieth centuries marked a significant advance in heritage tourism, and a departure from what is commonly perceived to be a French intolerance of cultural diversity within its borders. This study explores the means by which key actors - middle class associations, businesses, governmental bodies, cultural intermediaries - pursued tourist development in the region and the effect this had on Breton cultural identification. Chapters are arranged thematically and consider the rise of rural tourism in France and the preservation, display, and enactment of Breton culture in its most visible locations: the natural landscape of Brittany, Breton dress, early heritage festivals and religious Pardons. The final chapter explores the staging of Breton culture at the Paris World's Fair of 1937 and the roots of state-sponsored mass tourism. Beyond those interested in the history of French tourism, this study will also be invaluable to historians and social scientists concerned with understanding the dynamics involved in the emergence of mass tourism, its causes and consequences in particular locales in the present as well as in the past.
Author: Eva-Maria Kieninger
Publisher: Springer Nature
ISBN: 3030441911
Category : Law
Languages : en
Pages : 711
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Book Description
This book discusses the main legal and economic challenges to the creation and enforcement of security rights in intellectual property and explores possible avenues of reform, such as more specific rules for security in IP rights and better coordination between intellectual property law and secured transactions law. In the context of business financing, intellectual property rights are still only reluctantly used as collateral, and on a small scale. If they are used at all, it is mostly done in the form of a floating charge or some other “all-asset” security right. The only sector in which security rights in intellectual property play a major role, at least in some jurisdictions, is the financing of movies. On the other hand, it is virtually undisputed that security rights in intellectual property could be economically valuable, or even crucial, for small and medium-sized enterprises – especially for start-ups, which are often very innovative and creative, but have limited access to corporate financing and must rely on capital markets (securitization, capital market). Therefore, they need to secure bank loans, yet lack their own traditional collateral, such as land.
Author: P. Drillien
Publisher: Martinus Nijhoff Publishers
ISBN: 9789024733224
Category : Political Science
Languages : en
Pages : 700
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Book Description
The European Yearbook promotes the scientific study of nineteen European supranational organisations and the OECD. Each volume contains a detailed survey of the history, structure and yearly activities of each organisation and an up-to-date chart providing a clear overview of the member states of each organisation.
Author: Alain Grosjean
Publisher: Éditions Larcier
ISBN: 2804484440
Category : Law
Languages : en
Pages : 367
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Book Description
Cet ouvrage offre une analyse des grands enjeux en matière de protection des données à caractère personnel, à la lumière des dispositions de la proposition de règlement européen et des législations européennes en vigueur. Nous assistons actuellement à une véritable révolution sociale, économique et technologique. L’exploitation des données avec le big data, l’internet des objets, va changer le monde. Face aux avancées, mais également aux inquiétudes que cette révolution suscite, il est important de s’appuyer sur les droits fondamentaux. Ainsi l’ouvrage revient sur la jurisprudence tant de la Cour de justice européenne que celle de la Cour européenne des droits de l’homme. Une attention particulière est également donnée au champ d’application territorial de la proposition de règlement et au transfert des données. L’ouvrage met également en relief la perception américaine des règles de protection des données personnelles par rapport aux dernières négociations entre l’Europe et les Etats-Unis ; il traite en particulier du droit à l’oubli, du profilage ou de la notification des failles de sécurité ; il met en exergue les défis de la protection des données personnelles dans le domaine des services financiers, notamment en matière de fraude au paiement. L’ouvrage s’intéresse ainsi non seulement aux mesures à prendre par les entreprises pour respecter les règles de protection des données, mais aussi à la façon des autorités de les faire respecter. Un ouvrage qui propose une approche aussi bien juridique que pratique sur le sujet. À PROPOS DE L'ÉDITEUR Larcier Group, composé des marques d’édition juridique prestigieuses que sont Larcier, Bruylant, Promoculture-Larcier, propose des solutions documentaires adaptées aux besoins spécifiques de tous les professionnels du droit belge, luxembourgeois et français (avocats, magistrats, notaires, juristes d’entreprise,...). Fournisseur historique et privilégié de toutes les sources du droit, son offre éditoriale est composée, notamment, de la base de données juridique la plus complète de Belgique (Strada lex), de plus de 300 nouvelles monographies par an, plus de 70 revues juridiques, plusieurs collections de Codes, de logiciels de calculs et d’un riche catalogue de formations. Larcier Group est l’éditeur numéro 1 dans le segment juridique en Belgique.À côté de ce segment juridique, Larcier Group s’adresse également aux professions économiques et aux professions RH en Belgique avec sa marque Larcier Business et son offre éditoriale principalement numérique.Avec Indicator, Larcier Group fait partie, depuis juin 2016, du Groupe Éditions Lefebvre- Sarrut, à présent leader en Belgique sur tous les segments de l’édition juridique et fiscale.
Author: Dheeraj Sharma
Publisher: Springer
ISBN: 3319186965
Category : Business & Economics
Languages : en
Pages : 160
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Book Description
This volume includes the full proceedings from the 2010 Cultural Perspectives in Marketing Conference held in Lille, France with the theme Cultural Perspectives in a Global Marketplace. This volume presents papers on various topics including marketing management, marketing strategy, and consumer behavior. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
