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Author: Jeff Henderson
Publisher: Zondervan
ISBN: 0310356334
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
Your organization - business, church, or nonprofit - will experience unprecedented growth when you close the gap between these two game-changing questions: What are we known for? What do we want to be known for? In Know What You're FOR, entrepreneur and thought leader Jeff Henderson makes it clear that if we want to change the world with our products or our mission, then we must shift the focus of our messaging and marketing. Rather than self-promoting, we must transform our organizations to be people-centric. This sounds like a no-brainer, but looking closer shows just how little this is true and how impactful the change would be if it were. Whether you're a business leader, a change advocate, or a movement maker, Know What You're FOR will help you - and your organization - thrive. It's what happens when you create an organization focused on who it is FOR. This is the future. Thriving organizations will be more concerned with becoming raving fans of their customers than they are trying to convince customers to become raving fans of the organization. This isn't theory. Jeff Henderson has experienced it. Working with companies like Chick-fil-A and the Atlanta Braves, then serving as a pastor for 15 years at one of the country's largest and most influential churches, North Point, Jeff knows what success looks like for healthy organizations and healthy lives. With fascinating stories from a host of entrepreneurs and Jeff's remarkable career, Know What You're FOR equips you with a simple strategy and the tools for extraordinary growth. You'll discover how to: Work FOR your current and future customers with a new, effective method Be FOR your team and help your people reach full potential Create a ripple impact by being FOR your community Live and work your best by caring FOR yourself In a hypercritical, cynical world, one that is often known for what it's against, let's be a group of people known for who and what we're FOR. It's a powerful strategy for business. But more importantly, it is a revolutionary way to live.
Author: Jeff Henderson
Publisher: Zondervan
ISBN: 0310356334
Category : Business & Economics
Languages : en
Pages : 256
Get Book Here
Book Description
Your organization - business, church, or nonprofit - will experience unprecedented growth when you close the gap between these two game-changing questions: What are we known for? What do we want to be known for? In Know What You're FOR, entrepreneur and thought leader Jeff Henderson makes it clear that if we want to change the world with our products or our mission, then we must shift the focus of our messaging and marketing. Rather than self-promoting, we must transform our organizations to be people-centric. This sounds like a no-brainer, but looking closer shows just how little this is true and how impactful the change would be if it were. Whether you're a business leader, a change advocate, or a movement maker, Know What You're FOR will help you - and your organization - thrive. It's what happens when you create an organization focused on who it is FOR. This is the future. Thriving organizations will be more concerned with becoming raving fans of their customers than they are trying to convince customers to become raving fans of the organization. This isn't theory. Jeff Henderson has experienced it. Working with companies like Chick-fil-A and the Atlanta Braves, then serving as a pastor for 15 years at one of the country's largest and most influential churches, North Point, Jeff knows what success looks like for healthy organizations and healthy lives. With fascinating stories from a host of entrepreneurs and Jeff's remarkable career, Know What You're FOR equips you with a simple strategy and the tools for extraordinary growth. You'll discover how to: Work FOR your current and future customers with a new, effective method Be FOR your team and help your people reach full potential Create a ripple impact by being FOR your community Live and work your best by caring FOR yourself In a hypercritical, cynical world, one that is often known for what it's against, let's be a group of people known for who and what we're FOR. It's a powerful strategy for business. But more importantly, it is a revolutionary way to live.
Author: Graham Cochrane
Publisher: BenBella Books
ISBN: 1637740670
Category : Business & Economics
Languages : en
Pages : 209
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Book Description
You may not know it, but you are sitting on a goldmine. Your knowledge, passions, and skills can be transformed into a lucrative income stream that requires no college degree, zero employees, and less than $50 to get started. Whether it takes shape as a full-fledged business, a side hustle, or automated earnings is up to you! Before you can monetize what you know, you’ll need to learn the dynamics of the knowledge economy. There’s no one better to teach you than Graham Cochrane—business coach, YouTuber, and founder of The Recording Revolution, a once no-name blog about music turned 7-figure business that requires fewer than 5 hours per week of work. With How to Get Paid for What You Know, he provides a proven 6-step system for turning your ideas, skills, and passions into an income stream that puts money in your bank account day and night, whether you’re working or not. In this book, you’ll learn how to: Discover your idea and ensure it will be profitable, Build an audience, Package your knowledge into a highly desirable digital product, Sell online in an authentic and ethical way, Leverage simple online tools to market your product, and Automate the entire process so that income flows to you even when you’re not working. Follow these steps and you’ll be well on your way to creating better stability in your income and finding more fulfillment in your work and, ultimately, your life. How to Get Paid for What You Know is your essential guide to a new and better way to make a living.
Author: Dorothy Koomson
Publisher: Review
ISBN: 147227735X
Category : Fiction
Languages : en
Pages : 372
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Book Description
'The very definition of a page-turner, it's suburban noir at its finest' HARRIET TYCE Do you have any idea what the people you know are capable of? Bestselling author of All My Lies Are True, Dorothy Koomson, asks how well you can really know your neighbours. Fans of Lisa Jewell and Louise Candlish will rip through the pages of this addictive new thriller. What if all your neighbours' secrets landed in a diary on your doorstep? What if the woman who gave it to you was murdered by one of the people in the diary? What if the police asked if you knew anything? Would you hand over the book of secrets? Or ... would you try to find out what everyone had done? I Know What You've Done is the unputdownable thriller from the Queen of the Big Reveal. Readers love Dorothy Koomson: 'Koomson just gets better and better' Woman & Home 'An instantly involving psychological thriller' Daily Telegraph 'This is devastatingly good' Heat 'The suspense was on another level' Black Girls Book Club 'Written with verve and insight' Stylist 'We just couldn't put it down' Closer 'The author plays a blinder' Sun 'The novel simmers with tension' Daily Express 'You'll be gripped by this tense, twisty thriller' Fabulous
Author: Michael A. Roberto
Publisher: Pearson Prentice Hall
ISBN: 0135072824
Category : Business & Economics
Languages : en
Pages : 228
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Book Description
Problems remain hidden in organizations for a number of reasons, including fear, organizational complexity, gatekeepers who insulate leaders from problems that are coming up, and finally, an overemphasis on formal analysis in place of intuition and observation. This book lays out the key skills and capabilities required to ensure that problems do not remain hidden in your organization. It explains how leaders can become effective problem finders, unearthing problems before they destroy an organization. The book explains how leaders can become an anthropologist, going out and observe how employees, customers, and suppliers actually behave. It then goes on to present how they can circumvent the gatekeepers, so they can go directly to the source to see and hear the raw data; hunt for patterns, including refining your individual and collective pattern recognition capability; "connect the dots" among issues that may initially seem unrelated, but in fact, have a great deal in common; give front-line employees training in a communication technique; encourage useful mistakes, including create a "Red Pencil Award"; and watch the game film, where leaders reflect systematically on their own organization's conduct and performance, as well as on the behavior and performance of competitors.
Author: Lillian Glass
Publisher: Turner Publishing Company
ISBN: 0470321393
Category : Self-Help
Languages : en
Pages : 140
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Book Description
"A practical and savvy guide." -- Gavin de Becker, #1 New York Times bestselling author of The Gift of Fear "Understanding nonverbal language is the essential skill in any profession that involves communication. This book is the best primer on the topic of nonverbal communication I have ever read." -- Geoffrey N. Fieger, noted trial attorney "As a regular contributor to and commentator on Court TV, Dr. Lillian Glass has repeatedly demonstrated her exceptional professional skills of reading people in our on-air coverage of several trials. In this book, she shares with readers these skills, which could prove to be invaluable in every aspect of your life." -- Nancy Grace, Court TV "A must-read for everyone, whether they are in business or not. Applause to Dr. Glass for giving the public such an important work." -- Arnold Kopelson, motion picture producer Knowing how to read people-- picking up on and interpreting their hidden cues-- is a tremendous asset for virtually anything you do. In I Know What You're Thinking, psychologist, bestselling author, and communications expert Dr. Lillian Glass helps you develop a tremendous new set of skills that will make you more perceptive, more powerful, and more successful. As she has done for her numerous clients, Dr. Glass shows you-- step by step-- how to gain the power to know the truth about people. Through simple quizzes and easy-to-follow exercises, you'll learn to improve your judgment of others and make better decisions while projecting confidence, sincerity, and strength. With this fun, down-to-earth guide, you'll be able to look anyone in the eye with a quiet self-assurance that says I Know What You're Thinking.
Author: Howell J. Malham, Jr.
Publisher: John Wiley & Sons
ISBN: 1118484207
Category : Business & Economics
Languages : en
Pages : 234
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Book Description
A smart and witty take on strategy . . . an essential business topic Every day, millions of professionals around the world discuss strategy, and they assume that everyone else in the room defines "strategy" the same way. But they don't. Howell J. Malham Jr. has created a simply designed and illustrated book that goes straight to the heart of the issue. Through the largely facetious dialog of two line drawn colorful characters, this clever, irreverent book seeks to get everyone in the room on the same page using the same definitions for the same words. This is a crucial first step to any business proposition, yet it is often the most overlooked. An open and visual book that defines the most over-used (and least understood) business term: strategy Author is the co-founder of Insight Labs Produced in a wry style, this book offers a witty, inventive take on a common business problem At a time when business in general is groping in the dark for new solutions to persistent problems, this book is a breath of fresh air, reminding readers that they have to build a foundation before they can scale the walls.
Author: Jo Whitehead
Publisher: John Wiley & Sons
ISBN: 0857081136
Category : Business & Economics
Languages : en
Pages : 306
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Book Description
In any career in business, chances are that the time will come when someone will ask you to do a strategy for something. Too often, this will be a cue for stress at work and sleepless nights. What You Need to Know about Strategy shows that it doesn’t have to be like this. Taking you step-by-step through the basics of what you need to know to come up with a great strategy, it shows: That getting the right answers depends on asking the right questions Why priorities matter How to map out your internal and external situation How to deal with uncertainty How to make tough choices What your brain does while you’re doing strategy By cutting out the theory, and focusing on the things you need to know and do to come up with a killer strategy, this book means that you never need to panic again.
Author: Jeff Henderson
Publisher: Zondervan
ISBN: 0310366089
Category : Business & Economics
Languages : en
Pages : 241
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Book Description
If you want to change your career and circumstances but aren't sure how, this practical guide from business leader Jeff Henderson will help you reevaluate your purpose and determine your next best step. Navigating what's next in life--whether in your career, personal life, or relationships--often brings a level of uncertainty and anxiety and presents more questions than answers. Entrepreneur, speaker, and pastor Jeff Henderson has experienced this firsthand--first when he left his marketing position at Chick-fil-A to start a church and nonprofit, and then again when he left that nonprofit in the middle of a global pandemic to . . . well, he didn't know. He just knew he needed to make a move. This insightful book outlines the process he used to determine the next best step for him and how you, too, can pursue more meaning and purpose in your life and work. Sharing personal stories and best practices he's learned along the way, he eloquently and practically guides you through the minefield of knowing what's next by helping you: Take the Career Risk Calculator and discover if you're ready for change Plan for change--both the changes you want and the changes you can't see coming Cultivate "optimal options" in your life that will guide you to better decision-making when the time comes Identify what to do and what not to do when making decisions about what's next Exchange fear, confusion, and hopelessness for confidence, freedom, and purpose The next chapter of your life starts today, with one simple step. And you'll know how to take that step because you know What to Do Next.
Author: Innosanto Nagara
Publisher: Seven Stories Press
ISBN: 1644210150
Category : Juvenile Fiction
Languages : en
Pages : 21
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Book Description
A new book by the author of A is for Activist is a rhyming, boldly illustrated vision of a better world. When you go to a march And raise your sign high You'll make people smile who thought you were shy And you'll make people wonder, does that kid really know why? You DO know of course That's why you are there You're there to say STOP! What's happening's not fair Then they say, we know what you're against End poverty stop war... But okay then what are you for? Oh! What are we for! That's my favorite question And I'm sure it's yours too Because you pay attention You have so many answers And so many options And so many solutions that you want to impart The only hard question is where does one start? Oh, The Things We're For! is a celebration of the better world that is not only possible, but is here today if we choose it. Today's kids are well aware of the many challenges that they face in a world they are inheriting, from climate change to police violence, crowded classrooms to healthcare. Poetically written and beautifully illustrated in Innosanto Nagara's (A is for Activist) signature style, this book offers a vision of where we could go--and a future worth fighting for. Oh, the Things We're For! is a book for kids, and for the young at heart of all ages.
Author: Martin Howard
Publisher:
ISBN: 9781932857054
Category : Education
Languages : en
Pages : 191
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Book Description
In this handbook for locating the hidden sales messages that bombard us everyday, Martin Howard explains the new techniques that corporations are using to make subconscious approaches without your consent. It covers the five major zones where consumers are being confronted: in the retail shopping context, at major events and concerts, through information media, personal friendships, and your computer. Up until recently, there was a social contract that alerted consumers to advertising messages. They were clearly labeled, endorsements were obvious and certain areas were off-limits. That contract has been broken, and many corporations are resorting to underhanded methods to persuade. Our shopping centers, stadiums, telephones, friendships and editorials are all “fair game.” Marketing messages have crossed into the social sphere. We Know What You Wantpoints out dozens of examples of how these signals are being relayed and gives you the tools and techniques to decode these messages and make your own decisions. Inspired by the popular bookCoercionby Douglas Rushkoff, this book presents key ideas and case examples in a practical, easy-to-follow, illustrated format. Rushkoff himself contributes the Introduction.We Know What You Wanthas Rushkoff’s full support; he calls it “an entertaining yet McLuhanesque ‘Medium is the Message,’ filled with engaging graphics and provocative but easy-to-follow guidelines for maintaining autonomy in a world made of marketing.” Martin Howardhas spent over 15 years in the marketing field with over 10 of them in advertising agencies. While witnessing the decline of the traditional advertising agency, he became interested in emerging forms of communication and stumbled upon the writings of Marshall McLuhan and others, who charted the profound but underestimated impact of electronic media. Now a strong advocate for media literacy, his interest is in making these theories accessible to average consumers and students. He lives in Brisbane, Australia.
