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Author: Joddy Murray
Publisher: Anthem Press
ISBN: 1785273337
Category : Language Arts & Disciplines
Languages : en
Pages : 182
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Book Description
Joddy Murray, in “Kinematic Rhetoric,” puts forward a theory of rhetoric that adds the elements of movement, sound, image, affect and duration to traditional accounts of digital, visual and multimodal rhetorics. His concept of “time-affect” images provides a complex and nuanced theory for composing that builds upon his earlier concept of “nondiscursive texts.” By turning to Deleuze’s work on cinema, Murray presents the “time-affect image,” which “generates" and amplifies affectivity through duration and motion, and is the key concept in this rhetorical theory. Motion, he argues, creates meaning that is independent of the content and, like all images, carries with it the potential for persuasion through the affective domain.
Author: Joddy Murray
Publisher: Anthem Press
ISBN: 1785273337
Category : Language Arts & Disciplines
Languages : en
Pages : 182
Get Book Here
Book Description
Joddy Murray, in “Kinematic Rhetoric,” puts forward a theory of rhetoric that adds the elements of movement, sound, image, affect and duration to traditional accounts of digital, visual and multimodal rhetorics. His concept of “time-affect” images provides a complex and nuanced theory for composing that builds upon his earlier concept of “nondiscursive texts.” By turning to Deleuze’s work on cinema, Murray presents the “time-affect image,” which “generates" and amplifies affectivity through duration and motion, and is the key concept in this rhetorical theory. Motion, he argues, creates meaning that is independent of the content and, like all images, carries with it the potential for persuasion through the affective domain.
Author: Henry Noble Day
Publisher:
ISBN:
Category : English language
Languages : en
Pages : 336
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Book Description
Author: Michael S. Kochin
Publisher: Penn State Press
ISBN: 0271075627
Category : Language Arts & Disciplines
Languages : en
Pages : 172
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Book Description
Michael Kochin’s radical exploration of rhetoric is built around five fundamental concepts that illuminate how rhetoric functions in the public sphere. To speak persuasively is to bring new things into existence—to create a political movement out of a crowd, or an army out of a mob. Five Chapters on Rhetoric explores our path to things through our judgments of character and action. It shows how speech and writing are used to defend the fabric of social life from things or facts. Finally, Kochin shows how the art of rhetoric aids us in clarifying things when we speak to communicate, and helps protect us from their terrible clarity when we speak to maintain our connections to others. Kochin weaves together rhetorical criticism, classical rhetoric, science studies, public relations, and political communication into a compelling overview both of persuasive strategies in contemporary politics and of the nature and scope of rhetorical studies.
Author: Daniel M. Gross
Publisher: University of California Press
ISBN: 0520340450
Category : Language Arts & Disciplines
Languages : en
Pages : 259
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Book Description
If rhetoric is the art of speaking, who is listening? In Being-Moved, Daniel M. Gross provides an answer, showing when and where the art of speaking parted ways with the art of listening – and what happens when they intersect once again. Much in the history of rhetoric must be rethought along the way. And much of this rethinking pivots around Martin Heidegger’s early lectures on Aristotle’s Rhetoric where his famous topic, Being, gives way to being-moved. The results, Gross goes on to show, are profound. Listening to the gods, listening to the world around us, and even listening to one another in the classroom – all of these experiences become different when rhetoric is reoriented from the voice to the ear.
Author: Henry Noble Day
Publisher:
ISBN:
Category : English language
Languages : en
Pages : 344
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Book Description
Author: John Quincy Adams
Publisher:
ISBN:
Category : Oratory
Languages : en
Pages : 446
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Book Description
Author: United States. Office of Education
Publisher:
ISBN:
Category :
Languages : en
Pages : 694
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Book Description
Author:
Publisher:
ISBN:
Category : Language and languages
Languages : en
Pages : 524
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Book Description
Author: John Franklin Genung
Publisher:
ISBN:
Category : English language
Languages : en
Pages : 702
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Book Description
Author: T. Kenny Fountain
Publisher: Routledge
ISBN: 1317807626
Category : Language Arts & Disciplines
Languages : en
Pages : 248
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Book Description
Rhetoric in the Flesh is the first book-length ethnographic study of the gross anatomy lab to explain how rhetorical discourses, multimodal displays, and embodied practices facilitate learning and technical expertise and how they shape participants’ perceptions of the human body. By investigating the role that discourses, displays, and human bodies play in the training and socialization of medical students, T. Kenny Fountain contributes to our theoretical and practical understanding of the social factors that make rhetoric possible and material in technical domains. Thus, the book also explains how these displays, discourses, and practices lead to the trained perspective necessary for expertise. This trained vision is constructed over time through what Fountain terms embodied rhetorical action, an intertwining of body-object-environment that undergirds all scientific, medical, and technical work. This book will be valuable for graduate and advanced undergraduate courses in technical and professional communication (technical communication theory and practice, visual or multimodal communication, medical technical communication) and rhetorical studies, including visual rhetoric, rhetoric of science, medical rhetoric, material rhetoric and embodiment, and ethnographic approaches to rhetoric.
