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Author: Ben Walmsley
Publisher: Goodfellow Pub Limited
ISBN: 9781906884475
Category : Business & Economics
Languages : en
Pages : 225
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Book Description
The only tectbook on contemporary issues which covers the arts and entertainment sectors, from social networking and Twitter, to reality TV and digital rights management with chapters written by internationally renowned academics and practitioners in the field from world-class organisations.
Author: Ben Walmsley
Publisher: Goodfellow Pub Limited
ISBN: 9781906884475
Category : Business & Economics
Languages : en
Pages : 225
Get Book Here
Book Description
The only tectbook on contemporary issues which covers the arts and entertainment sectors, from social networking and Twitter, to reality TV and digital rights management with chapters written by internationally renowned academics and practitioners in the field from world-class organisations.
Author: Ben Walmsley
Publisher: Goodfellow Publishers Ltd
ISBN: 1906884811
Category : Business & Economics
Languages : en
Pages : 237
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Book Description
The only book on contemporary issues which covers the arts and entertainment sectors, from social networking and Twitter, to reality TV and digital rights management.
Author: Stuart Moss
Publisher: CABI
ISBN: 1780640234
Category : Travel
Languages : en
Pages : 327
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Book Description
Following on from The Entertainment Industry: An Introduction, Entertainment Management takes the next step in the development of entertainment as a practice and as an academic subject. Aimed at higher level undergraduates, the book discusses best practices in the entertainment industry, profiling a different discipline per chapter, each one a branch of entertainment that offers employment opportunities within the sector. Fields include marketing, P.R., the media, live events, artist management, arts and culture, consultancy and visitor attractions. The book aims to reflect the knowledge students will need for real world of entertainment management such as technical standards, business management, people management, economic aspects and legal issues. Each chapter discusses the background of the discipline, best practice management principles, issues in the wider environment, case studies of real organisations and future trends.
Author: Lidia Varbanova
Publisher: Taylor & Francis
ISBN: 1317549007
Category : Business & Economics
Languages : en
Pages : 445
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Book Description
International Entrepreneurship in the Arts focuses on teaching students, artists, and arts managers specific strategies for expanding creative ventures that are already successful domestically to an international audience. Varbanova’s accessible writing outlines a systematic theoretical framework that guides the reader from generating an innovative idea and starting up an international arts enterprise to its sustainable international growth. Applying concepts, models, and tools from international entrepreneurship theory and practice, Varbanova analyzes how these function within the unique setting of the arts and culture sector. The book covers: Domestic inception of an arts enterprise, followed by international expansion Starting up an international arts venture in the early stages of its inception Presenting an arts activity or project in a foreign country or region Financing a startup venture with international resources Implementing diverse models of international partnership Starting up an arts venture that is run by a multinational team Creating an art product with international dimension The book’s 23 case studies and 54 short examples feature disciplines from fine arts and photography to music, theatre, and contemporary dance, and cover ventures in over 20 countries to provide students with practical insight into the issues and challenges facing real arts organizations. Aimed at students interested in the business aspects of arts and cultural ventures, it will also be of use to practitioners looking at ways to internationalize their own enterprises.
Author: Daragh O'Reilly
Publisher: Routledge
ISBN: 1135012210
Category : Art
Languages : en
Pages : 444
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Book Description
The relationship between the arts and marketing has been growing ever more complex, as the proliferation of new technologies and social media has opened up new forms of communication. This book covers the broad and involved relationship between the arts and marketing. It frames "arts marketing" in the context of wider, related issues, such as the creative and cultural industries, cultural policy and arts funding, developments in the different art forms and the impact of environmental forces on arts business models and markets. The Routledge Companion to Arts Marketing provides a comprehensive, up-to-date reference guide that incorporates current analyses of arts marketing topics by leaders of academic research in the field. As such, it will be a key resource for the next generation of arts marketing scholars and teachers and will constitute the single most authoritative guide on the subject internationally.
Author: Chris Newbold
Publisher: Goodfellow Publishers Ltd
ISBN: 1910158178
Category : Business & Economics
Languages : en
Pages : 325
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Book Description
A powerful and unique case-study focused, theoretically rigorous and pan-European approach of our most ubiquitous cultural phenomena - festivals. Edited by a hugely expert and experienced team of editors and authors drawn from across Europe and is based on the groundbreaking work of the European Festival Research Project (EFRP).
Author: Michelle Wright
Publisher: Taylor & Francis
ISBN: 0429614470
Category : Business & Economics
Languages : en
Pages : 230
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Book Description
The need for effective fundraising in the arts has never been more acute. Specialist yet accessible, Fundraising in the Creative and Cultural Industries is designed to provide strategic and practical support to individuals needing to lead or develop fundraising in their organisations. Part One explores theories of leadership and change, as well as managing fundraising in a crisis, most notably the impact of COVID-19 on cultural organisations globally. It introduces readers to specific academic frameworks and concepts from arts management, business and entrepreneurship studies – which readers can use to analyse their own situations – and provides insight via real-world case studies. Part Two explores the practical application of fundraising. Readers can begin their journey to becoming a fundraising expert, starting from the basics of fundraising to a broad understanding of the different means and channels through which income can be raised for arts and cultural organisations. This book is a practical and accessible guide to exploring current fundraising thinking, enabling the reader to develop their own fundraising expertise and to embed knowledge and practice into their own organisations. The fundraising experience from industry pioneers sets this book apart and will inspire readers to achieve their own ambitious goals.
Author: Abbe E.L. Brown
Publisher: Edward Elgar Publishing
ISBN: 1786431173
Category : Business & Economics
Languages : en
Pages : 417
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Book Description
The creative industries are becoming of increasing importance from economic, cultural, and social perspectives. This Handbook explores the relationship, whether positive or negative, between creative industries and intellectual property (IP) rights.
Author: Karen Burland
Publisher: Routledge
ISBN: 1317158989
Category : Music
Languages : en
Pages : 226
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Book Description
Coughing and Clapping: Investigating Audience Experience explores the processes and experiences of attending live music events from the initial decision to attend through to audience responses and memories of a performance after it has happened. The book brings together international researchers who consider the experience of being an audience member from a range of theoretical and empirical perspectives. Whether enjoying a drink at a jazz gig, tweeting at a pop concert or suppressing a cough at a classical recital, audience experience is affected by motivation, performance quality, social atmosphere and group and personal identity. Drawing on the implications of these experiences and attitudes, the authors consider the question of what makes an audience, and argue convincingly for the practical and academic value of that question.
Author: Kim Lehman
Publisher: Emerald Group Publishing
ISBN: 1789735157
Category : Business & Economics
Languages : en
Pages : 300
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Book Description
Exploring Cultural Value presents ground breaking new research on the use of the cultural value lens to explain and investigate those areas of society where art and culture can have an impact or add value, beyond economic measures.
