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Author: Dan Parent
Publisher: Archie Comic Publications, Inc.
ISBN: 1627384189
Category : Juvenile Fiction
Languages : en
Pages : 28
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Book Description
"That's Really SUPER, Kevin!" Kevin's world takes a surprising new twist when he becomes the masked crime fighter called "The Equalizer!" Of course, this doesn't just happen overnight. When he saves someone's life and becomes a media sensation, Veronica's wheels start turning and with her drive, determination (and unlimited cash!) she molds a new career for Kevin! Somewhat apprehensive, will Kevin move forward as a superhero? And what will happen to his everyday teenage life? Find out in the first part of this exciting new storyline!
Author: Dan Parent
Publisher: Archie Comic Publications, Inc.
ISBN: 1627384189
Category : Juvenile Fiction
Languages : en
Pages : 28
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Book Description
"That's Really SUPER, Kevin!" Kevin's world takes a surprising new twist when he becomes the masked crime fighter called "The Equalizer!" Of course, this doesn't just happen overnight. When he saves someone's life and becomes a media sensation, Veronica's wheels start turning and with her drive, determination (and unlimited cash!) she molds a new career for Kevin! Somewhat apprehensive, will Kevin move forward as a superhero? And what will happen to his everyday teenage life? Find out in the first part of this exciting new storyline!
Author: Dan Parent
Publisher: National Geographic Books
ISBN: 1936975580
Category : Young Adult Fiction
Languages : en
Pages : 0
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Book Description
Kevin Keller sure is making a splash at Riverdale High School! Kevin has gone from the new kid in town to one of the most well-known and popular students in the school! Struggling to stay on top of his new duties while trying to find time for a social life, Kevin deals with the mishaps and mayhem that have always been a staple of high school life in Riverdale. From his first car to first dates to a starring role in a school play (written by Veronica?!) it’s bound to be an eventful year for Kevin. Not to mention a surprise appearance and introduction by none other than George Takei! From acclaimed writer and artist Dan Parent comes Kevin Keller: Drive Me Crazy, a must-have collection of issues #5-8 of the latest and greatest addition to the Archie family, the best-selling, GLAAD Media Award-winning comic book series Kevin Keller!
Author: Kevin Lane Keller
Publisher:
ISBN: 9780130411501
Category : Brand name products
Languages : en
Pages : 0
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Book Description
Written by today's leading authority in brand management and incorporating the latest industry thinking and developments, this exploration of brands, brand equity, and strategic brand management combines a comprehensive theoretical foundation with numerous techniques and practical insights for making better day-to-day and long-term brand decisions-- and thus improving the long-term profitability of specific brand strategies. Finely focused on "how-to" and "why" throughout, it provides specific tactical guidelines for planning, building, measuring, and managing brand equity. It includes numerous examples on virtually every topic and over 100 Branding Briefs that identify successful and unsuccessful brands and explain why they have been so. For industry professionals from brand managers to chief marketing officers.
Author: Kevin Lane Keller
Publisher:
ISBN:
Category : Brand loyalty
Languages : en
Pages : 31
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Book Description
Author: David Aaker
Publisher: Morgan James Publishing
ISBN: 1614488320
Category : Business & Economics
Languages : en
Pages : 219
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Book Description
"Aaker on Branding" presents in a compact form the twenty essential principles of branding that will lead to the creation of strong brands. Culled from the six David Aaker brand books and related publications, these principles provide the broad understanding of brands, brand strategy, brand portfolios, and brand building that all business, marketing, and brand strategists should know. "Aaker on Branding" is a source for how you create and maintain strong brands and synergetic brand portfolios. It provides a checklist of strategies, perspectives, tools, and concepts that represents not only what you should know but also what action options should be on the table. When followed, these principles will lead to strong, enduring brands that both support business strategies going forward and create coherent and effective brand families. Those now interested in and involved with branding are faced with information overload, not only from the Aaker books but from others as well. It is hard to know what to read and which elements to adapt. There are a lot of good ideas out there but also some that are inferior, need updating, or are subject to being misinterpreted and misapplied. And there are some ideas that, while plausible, are simply wrong if not dangerous especially if taken literally. "Aaker on Branding"offers a sense of topic priorities and a roadmap to David Aaker's books, thinking, and contributions. As it structures the larger literature of the brand field, it also advances the theory of branding and the practice of brand management and, by extension, the practice of business management.
Author: D. A. Carson
Publisher: Crossway
ISBN: 1433543788
Category : Religion
Languages : en
Pages : 122
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Book Description
With contributions from popular Bible teachers, including Tim Keller, Kevin DeYoung, John Piper, D. A. Carson, Crawford Loritts, Gary Millar, and Stephen Um, this collection of eight biblical expositions looks to the Gospel of Luke and its unique portrait of our Savior. Whether exploring the nature of Jesus’s divine sonship, his rejection by the religious and political rulers of his day, or his important teaching on the dangers of money, this volume will help readers grasp the overarching message of the book of Luke as they grow more familiar with its main focus: the blameless life, atoning death, and vindicating resurrection of Jesus Christ.
Author: Dan Parent
Publisher: Archie Comic Publications, Inc.
ISBN: 1627382313
Category : Juvenile Fiction
Languages : en
Pages : 28
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Book Description
There's a new hunk in town and Veronica has her sights set on him. She latches on to Kevin, but despite her increasingly persistent attempts to get his attention, he's just not interested! Jughead takes advantage of the situation and uses them both in his quest to play Veronica for a fool. In the end, will Jughead turn out to be the real dunce?
Author: Kevin van Whye
Publisher: Penguin UK
ISBN: 0241435277
Category : Young Adult Fiction
Languages : en
Pages : 336
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Book Description
'One of the most adorable, big-hearted, charming books in existence' - Becky Albertalli, #1 New York Times bestselling author of Simon vs the Homo Sapiens Agenda Everyone at Fairvale Academy knows Bryson Keller, the super-hot soccer captain who doesn't believe in high-school relationships. They also know about the dare Bryson accepted - each week he has to date the first person who asks him out. A single school week is all anyone gets. There have been no exceptions to this. None. Until me, that is. Because brilliant Bryson Keller forgot one thing. He never said it could only be girls . . . To All The Boys I've Loved Before meets Simon vs the Homo Sapiens Agenda in this irresistible LGBTQ+ rom com perfect for fans of Red, White and Royal Blue. 'An adorable featherlight romance' - Guardian
Author: Philip Kotler
Publisher: Pearson
ISBN: 9780135887158
Category : Marketing
Languages : en
Pages : 0
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Book Description
This print textbook is available for students to rent for their classes. The Pearson print rental program provides students with affordable access to learning materials, so they come to class ready to succeed. For undergraduate and graduate courses in marketing management. The gold standard for today's marketing management student The world of marketing is changing every day -- and in order for students to have a competitive edge, they need a text that reflects the best and most recent marketing theory and practices. Marketing Management collectively uses a managerial orientation, an analytical approach, a multidisciplinary perspective, universal applications, and balanced coverage to distinguish it from all other marketing management texts out there. Unsurpassed in its breadth, depth, and relevance, the 16th Edition features a streamlined organization of the content, updated material, and new examples that reflect the very latest market developments. After reading this landmark text, students will be armed with the knowledge and tools to succeed in the new market environment around them.
Author: Alexander Chernev
Publisher:
ISBN: 9781936572632
Category : Business & Economics
Languages : en
Pages : 266
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Book Description
Strategic Brand Management (3rd Edition) lays out a systematic approach to understanding the key principles of building enduring brands and presents an actionable framework for brand management. Clear, succinct, and practical, it is the definitive text on building strong brands.
