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Author: Roy A.. Cook
Publisher: Pearson
ISBN: 9781292039503
Category : Tourism
Languages : en
Pages : 374
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Book Description
This title views the tourism industry from a business perspective - examining the management, marketing and finance issues most important to industry members. Chapters reveal an integrated model of tourism and address consumer behaviour, service quality and personal selling. Readings and integrative cases close each part and end-of-chapter exercises offer application activities for students.
Author: Roy A.. Cook
Publisher: Pearson
ISBN: 9781292039503
Category : Tourism
Languages : en
Pages : 374
Get Book Here
Book Description
This title views the tourism industry from a business perspective - examining the management, marketing and finance issues most important to industry members. Chapters reveal an integrated model of tourism and address consumer behaviour, service quality and personal selling. Readings and integrative cases close each part and end-of-chapter exercises offer application activities for students.
Author: Rebecca Dei Mensah
Publisher: Xlibris Corporation
ISBN: 1483693171
Category : Business & Economics
Languages : en
Pages : 418
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Book Description
What standards should tourism and hospitality practitioners adhere to? What goes into designing and delivering quality tourism and hospitality services? What management functions are necessary for the maintenance of high service standards? What critical issues confront the tourism industry today? The answers to these questions have been adequately addressed by this book which is indispensable to both students and practitioners of hospitality and tourism. This book provides insights into different segments of the tourism and hospitality industry, management functions, design and delivery of tourism and hospitality services as well as critical issues such as service quality and technological applications.
Author: Elizabeth Becker
Publisher: Simon and Schuster
ISBN: 1439161003
Category : Business & Economics
Languages : en
Pages : 464
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Book Description
"Travel is no longer a past-time but a colossal industry, arguably one of the biggest in the world and second only to oil in importance for many poor countries. One out of 12 people in the world are employed by the tourism industry which contributes $6.5 trillion to the world's economy. To investigate the size and effect of this new industry, Elizabeth Becker traveled the globe. She speaks to the Minister of Tourism of Zambia who thinks licensing foreigners to kill wild animals is a good way to make money and then to a Zambian travel guide who takes her to see the rare endangered sable antelope. She travels to Venice where community groups are fighting to stop the tourism industry from pushing them out of their homes, to France where officials have made tourism their number one industry to save their cultural heritage; and on cruises speaking to waiters who earn $60 a month--then on to Miami to interview their CEO. Becker's sharp depiction reveals travel as a product; nations as stewards. Seeing the tourism industry from the inside out, the world offers a dizzying range of travel options but very few quiet getaways"--
Author:
Publisher: ScholarlyEditions
ISBN: 1490112421
Category : Business & Economics
Languages : en
Pages : 253
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Book Description
Issues in Hospitality, Travel, and Tourism / 2013 Edition is a ScholarlyEditions™ book that delivers timely, authoritative, and comprehensive information about Hospitality Management. The editors have built Issues in Hospitality, Travel, and Tourism: 2013 Edition on the vast information databases of ScholarlyNews.™ You can expect the information about Hospitality Management in this book to be deeper than what you can access anywhere else, as well as consistently reliable, authoritative, informed, and relevant. The content of Issues in Hospitality, Travel, and Tourism: 2013 Edition has been produced by the world’s leading scientists, engineers, analysts, research institutions, and companies. All of the content is from peer-reviewed sources, and all of it is written, assembled, and edited by the editors at ScholarlyEditions™ and available exclusively from us. You now have a source you can cite with authority, confidence, and credibility. More information is available at http://www.ScholarlyEditions.com/.
Author: Alan Fyall
Publisher: Goodfellow Publishers Ltd
ISBN: 1908999500
Category : Business & Economics
Languages : en
Pages : 270
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Book Description
Written by leading academic and industry experts actively engaged in revenue management, research and teaching this is a new and original treatment of the whole field for students and professionals.
Author: Roland Conrady
Publisher: Springer Science & Business Media
ISBN: 3642177670
Category : Business & Economics
Languages : en
Pages : 343
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Book Description
This book provides insights into important trends and future scenarios in the global tourism and travel industry. It analyses today’s challenges in the aviation and hospitality industry, in destination management, and in marketing and distribution management. New empirical data on general travel behaviour and the latest consumer trends are also presented. The contributors to this book are well-known individuals from important tourism, travel and consulting firms (e.g. BCD Travel, Öger Tours, Booz and Company, GfK, IPK International) and researchers from universities in Switzerland, United Kingdom, the Netherlands, and Germany. In addition institutes specializing in future research highlight important travel trends. Corporate social responsibility is one of the top themes to-be and therefore a focus of this book, offering insights into the concept of CSR, empirical data on consumer requests, corporate strategy issues and financial investment implications.
Author: Halden A. Morris
Publisher: Trafford Publishing
ISBN: 1490765832
Category : Education
Languages : en
Pages : 132
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Book Description
Can Career, Technical and Vocational Education and Training (CTVET) serve as a tool for poverty alleviation and solve economic problems for nations? CTVET include a wide range of learning experiences which are relevant to the world of work and which may occur in a variety of learning contexts, including educational institutions and the workplace. These include learning designed to develop the skills for practicing particular occupations and careers, as well as learning designed to prepare for entry or re-entry into the world of work in general. (Adopted from Morris, 2015 and UNESCO, 2006)
Author: Marios Sotiriadis
Publisher: Emerald Group Publishing
ISBN: 1787439577
Category : Business & Economics
Languages : en
Pages : 470
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Book Description
This book is a practical handbook for entrepreneurship in tourism related industries. The book will provide students and prospective entrepreneurs with the knowledge, know-how and best practices in order to assist them in planning, implementing and managing business ventures in the field of tourism.
Author: Dean MacCannell
Publisher: Univ of California Press
ISBN: 0520280008
Category : Art
Languages : en
Pages : 280
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Book Description
In this classic analysis of travel and sightseeing, author Dean MacCannell brings social scientific understandings to bear on tourism in the postindustrial age, during which the middle class has acquired leisure time for international travel. In The Tourist—now with a new introduction framing it as part of a broader contemporary social and cultural analysis—the author examines notions of authenticity, high and low culture, and the construction of social reality around tourism.
Author: Emmanuel Ndhlovu
Publisher: Springer Nature
ISBN: 3031630734
Category :
Languages : en
Pages : 252
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Book Description
