Introduction to Business PDF Download
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Author: Lawrence J. Gitman
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1455
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Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Author: Lawrence J. Gitman
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1455
Get Book Here
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Author: Andrew Gillespie
Publisher: Oxford University Press, USA
ISBN: 0199657998
Category : Business & Economics
Languages : en
Pages : 517
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Book Description
Renowned for his engaging style and clarity of explanation, the author carefully guides you through econmic concepts and models, using stimulating examples and questions to help reinforce learning and test your understanding.
Author: Regina Trevino
Publisher:
ISBN: 9781733331647
Category :
Languages : en
Pages :
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Book Description
Essentials of Business Economics is an introduction to modern microeconomic theory. The book lays the foundation required to understand how economic and policy analysis techniques are used to make sound managerial decisions. The presentation of the material is rigorous yet intuitive, to-the-point, and reader-friendly. The self-contained nature of the book makes it an ideal resource for accelerated and distance-learning undergraduate and MBA level microeconomics and managerial economics courses.
Author: Thomas J. Webster
Publisher: Routledge
ISBN: 1315497239
Category : Business & Economics
Languages : en
Pages : 426
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Book Description
Game theory is the study of strategic behavior in situations in which the decision makers are aware of the interdependence of their actions. This innovative textbook introduces students to the most basic principles of game theory - move and countermove - with an emphasis on real-world business and economic applications. Students with a background in principles of economics and business mathematics can readily understand most of the material.Demonstration problems in each chapter are designed to enhance the student's understanding of the concepts presented in the text. Many chapters include non-technical applications designed to further the student's intuitive understanding of strategic behavior. Case studies help underscore the usefulness of game theory for analyzing real-world situations. Each chapter concludes with a review and questions and exercises. An online Instructor's Manual with test bank is available to professors who adopt the text.
Author: Federica Ceci
Publisher:
ISBN: 9781308797366
Category : Business & Economics
Languages : en
Pages : 475
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Book Description
Author: Maria Moschandreas
Publisher: Cengage Learning
ISBN: 9781861523990
Category : Managerial economics
Languages : en
Pages : 0
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Book Description
Business Economics is concerned with the nature, scope & functioning of business enterprises. It covers such issues as the exploration of business strategic behaviour & the importance of organizational structure.
Author: Neil Harris
Publisher: Routledge
ISBN: 1136423761
Category : Business & Economics
Languages : en
Pages : 394
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Book Description
'Business Economics: Theory and Application' is an undaunting and accessible text that focuses on the real world of business and how this relates to economics. The links to business are far more intrinsic that in other business economics textbooks where a business "flavour" is simply added to traditional economics theory. It provides an in-depth jargon-free analysis, particularly relevant for one semester courses. A variety of case studies and questions are used throughout the text both to illustrate key points and for seminar and assignment work. Diagrams are included to aid the explanation of complex issues, and review and discussion questions are incorporated to consolidate and expand on the learning. A lecturer's supplement accompanies the text.
Author: Anthony J. Evans
Publisher: Do Sustainability
ISBN: 1913019276
Category : Business & Economics
Languages : en
Pages : 519
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Book Description
First published as ‘Markets for Managers’, this book has proved to be a popular way for non-economists to understand and apply the key tools of economics. Professor Anthony J. Evans, one of Europe’s leading Managerial Economics instructors, brings the content that works in his classrooms to an even wider audience. Written in an engaging and informal way, whether you are a busy executive or simply an interested amateur this is your go-to guide. In this revised and updated edition, you will be led through the building blocks of economic theory and how they relate to the real world. You will see how thinking like an economist can improve your decision making, and how markets can be used to generate value within organizations and in society at large. The book incorporates the main principles of both micro and macroeconomics and takes a broad and diverse approach. In it you will encounter the most interesting economists and understand their contributions in a historical context. The practical format is perfect for professionals and students who want to gain an applied perspective on today’s most pressing economic issues.
Author: Salem Press
Publisher: Salem Press
ISBN: 9781682176726
Category : Economics
Languages : en
Pages : 0
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Book Description
Provides students and researchers with easy-to-understand entries on hundreds of important terms, principles and concepts allow readers to develop a deeper understanding of the field. The study of economics involves understanding and predicting the behavior of economies, markets, and economic variables. With engaging, comprehensive entries written by experts in the field, Principles of Business: Economics is an invaluable resource for those seeking an introduction to economics with a focus on its relevance to business. This volume includes 100 accessible entries that provide readers with a solid understanding of the topic, including: The US Financial Crisis of 2007-2010 Managerial Economics Business Cycle Economic Growth Principles of Macroeconomics Evolution of Economic Thought Globalization of emerging Markets Economics of Business Regulations Market Failure Money, Banking and the Economy Principles of Business: Economics covers essential topics that will be of interest to anyone who wants to know more about what is involved in running a business, keeping accounts, or for those who are considering starting a business of their own.
Author: Gábor Békés
Publisher: Cambridge University Press
ISBN: 1108483011
Category : Business & Economics
Languages : en
Pages : 741
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Book Description
A comprehensive textbook on data analysis for business, applied economics and public policy that uses case studies with real-world data.
