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Author: Josh Steimle
Publisher: Apress
ISBN: 1484219317
Category : Business & Economics
Languages : en
Pages : 330
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Book Description
Read 29 in-depth, candid interviews with people holding the top marketing roles within their organizations. Interviewees include CMOs and other top marketers from established companies and organizations—such as Linda Boff of GE, Jeff Jones of Target, and Kenny Brian of the Harvard Business School—to startups—such as Matt Price of Zendesk, Seth Farbman of Spotify, and Heather Zynczak of Domo. Interviewer Josh Steimle (contributor to business publications such as Forbes, Mashable, and TechCrunch and founder of an international marketing agency) elicits a bounty of biographical anecdotes, professional insights, and career advice from each of the prominent marketers profiled in this book. Chief Marketing Officers at Work: Tells how CMOs and other top marketers from leading corporations, nonprofits, government entities, and startups got to where they are today, what their jobs entail, and the skills they use to thrive in their roles. Shows how top marketing executives continuously adapt to changes in technology, language, and culture that have an impact on their jobs. Locates where the boundaries between role of CMOs and the roles of CEOs, CTOs, and COOs are blurring. Explores how the CMO decisions are now driven by data rather than gut feelings. The current realities in marketing are clearly revealed in this book as interviewees discuss the challenges of their jobs and share their visions and techniques for breaking down silos, working with other departments, and following the data. These no-holds-barred interviews will be of great interest to all those who interact with marketing departments, including other C-level executives, managers, and other professionals at any level within the organization.
Author: Josh Steimle
Publisher: Apress
ISBN: 1484219317
Category : Business & Economics
Languages : en
Pages : 330
Get Book Here
Book Description
Read 29 in-depth, candid interviews with people holding the top marketing roles within their organizations. Interviewees include CMOs and other top marketers from established companies and organizations—such as Linda Boff of GE, Jeff Jones of Target, and Kenny Brian of the Harvard Business School—to startups—such as Matt Price of Zendesk, Seth Farbman of Spotify, and Heather Zynczak of Domo. Interviewer Josh Steimle (contributor to business publications such as Forbes, Mashable, and TechCrunch and founder of an international marketing agency) elicits a bounty of biographical anecdotes, professional insights, and career advice from each of the prominent marketers profiled in this book. Chief Marketing Officers at Work: Tells how CMOs and other top marketers from leading corporations, nonprofits, government entities, and startups got to where they are today, what their jobs entail, and the skills they use to thrive in their roles. Shows how top marketing executives continuously adapt to changes in technology, language, and culture that have an impact on their jobs. Locates where the boundaries between role of CMOs and the roles of CEOs, CTOs, and COOs are blurring. Explores how the CMO decisions are now driven by data rather than gut feelings. The current realities in marketing are clearly revealed in this book as interviewees discuss the challenges of their jobs and share their visions and techniques for breaking down silos, working with other departments, and following the data. These no-holds-barred interviews will be of great interest to all those who interact with marketing departments, including other C-level executives, managers, and other professionals at any level within the organization.
Author: Laurie A Helgoe Ph.D.
Publisher: Sourcebooks, Inc.
ISBN: 1402280890
Category : Self-Help
Languages : en
Pages : 286
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Book Description
The original guide to claiming your power as an introvert! Are you an introvert seeking to understand and harness the power within you? Introvert Power is a groundbreaking exploration of the hidden strengths and potential of introverted individuals. Psychologist (and fellow introvert) Laurie Helgoe reveals the immense power and unique advantages that introverts possess. Whether you're an introvert yourself or you want to better understand the introverts in your life, this book is your guide to unlocking the true potential of introversion. Discover Your Hidden Strengths: Unleash the power of your inner world and learn how to leverage your introverted nature to achieve personal and professional success. Embrace Your Authentic Self: Gain insights into the rich inner life of introverts and learn strategies for embracing your unique qualities without feeling the need to conform to societal expectations. Thrive in Social Settings: Find practical tips and techniques for navigating social situations, networking, and building meaningful connections while honoring your need for solitude and reflection. Harness the Power of Solitude: Learn how to recharge and find inspiration in solitude, transforming it into a powerful tool for self-discovery, creativity, and personal growth. Overcome Introvert Stereotypes: Challenge common misconceptions and stereotypes surrounding introversion, and gain the confidence to embrace your natural disposition as a valuable asset. Practical Strategies for Success: Explore practical techniques, exercises, and strategies designed specifically for introverts to excel in various areas of life, including relationships, careers, and personal development. Expert Advice Backed by Research: Benefit from Laurie Helgoe's extensive research, combined with her personal experiences as an introvert and a psychologist, to gain a deeper understanding of introversion and its strengths. Whether you're an introvert seeking self-empowerment or an extrovert looking to appreciate the strengths of the introverts around you, Introvert Power is your ultimate guide to unlocking the hidden strengths and embracing the power of introversion. Quiet is might. Solitude is strength. Introversion is power. "Vivid and engaging."—Publishers Weekly, STARRED REVIEW "A modern-day Thoreau."—Stephen Bertman, author of The Eight Pillars of Greek Wisdom
Author: Dr. Paul Napper
Publisher: St. Martin's Press
ISBN: 1250127572
Category : Business & Economics
Languages : en
Pages : 337
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Book Description
Introducing The Power of Agency, a science-backed approach to living life on your own terms. Agency is the ability to act as an effective agent for yourself—reflecting, making creative choices, and constructing a meaningful life. Grounded in extensive psychological research, The Power of Agency gives you the tools to help alleviate anxiety, manage competing demands and help you live your version of success. Renowned psychology experts Paul Napper and Anthony Rao will help you break through your state of overwhelm by showing you how to access your personal agency with seven empowering principles: control stimuli, associate selectively, move, position yourself as a learner, manage your emotions and beliefs, check your intuition, deliberate and then act. Featuring stories of people who have successfully applied these principles to improve their lives, The Power of Agency will give you the insights and skills to build your confidence, conquer challenges, and live more authentically.
Author: Tom Washington
Publisher:
ISBN: 9780931213151
Category : Employment interviewing
Languages : en
Pages : 0
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Book Description
Focusing on obtaining more job offers and negotiating higher salaries, Interview Power shows how to answer 101 popular interview questions, examines behavior-based interviews, explains how to deal with illegal questions, and prepares interviewees so that nothing will take them by surprise.
Author: Daniel J. Siegel, MD
Publisher: Ballantine Books
ISBN: 1524797723
Category : Family & Relationships
Languages : en
Pages : 257
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Book Description
Parenting isn’t easy. Showing up is. Your greatest impact begins right where you are. Now the bestselling authors of The Whole-Brain Child and No-Drama Discipline explain what this means over the course of childhood. “There is parenting magic in this book.”—Michael Thompson, Ph.D., co-author of the New York Times bestselling classic Raising Cain One of the very best scientific predictors for how any child turns out—in terms of happiness, academic success, leadership skills, and meaningful relationships—is whether at least one adult in their life has consistently shown up for them. In an age of scheduling demands and digital distractions, showing up for your child might sound like a tall order. But as bestselling authors Daniel Siegel and Tina Payne Bryson reassuringly explain, it doesn’t take a lot of time, energy, or money. Instead, showing up means offering a quality of presence. And it’s simple to provide once you understand the four building blocks of a child’s healthy development. Every child needs to feel what Siegel and Bryson call the Four S’s: • Safe: We can’t always insulate a child from injury or avoid doing something that leads to hurt feelings. But when we give a child a sense of safe harbor, she will be able to take the needed risks for growth and change. • Seen: Truly seeing a child means we pay attention to his emotions—both positive and negative—and strive to attune to what’s happening in his mind beneath his behavior. • Soothed: Soothing isn’t about providing a life of ease; it’s about teaching your child how to cope when life gets hard, and showing him that you’ll be there with him along the way. A soothed child knows that he’ll never have to suffer alone. • Secure: When a child knows she can count on you, time and again, to show up—when you reliably provide safety, focus on seeing her, and soothe her in times of need, she will trust in a feeling of secure attachment. And thrive! Based on the latest brain and attachment research, The Power of Showing Up shares stories, scripts, simple strategies, illustrations, and tips for honoring the Four S’s effectively in all kinds of situations—when our kids are struggling or when they are enjoying success; when we are consoling, disciplining, or arguing with them; and even when we are apologizing for the times we don’t show up for them. Demonstrating that mistakes and missteps are repairable and that it’s never too late to mend broken trust, this book is a powerful guide to cultivating your child’s healthy emotional landscape.
Author: Rory Power
Publisher: Macmillan Children's Books
ISBN: 1760982121
Category : Juvenile Nonfiction
Languages : en
Pages : 276
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Book Description
From the author of the New York Times bestseller Wilder Girls comes a twisty thriller about a girl whose past has always been a mystery – until she decides to return to her mother's hometown . . . where history has a tendency to repeat itself. Ever since Margot was born, it's been just her and her mother. No answers to Margot's questions. No history to hold on to. Just the two of them, stuck in their run-down apartment, struggling to get along. But that's not enough for Margot. She wants family. She wants a past. And when she finds a photograph pointing her to a town called Phalene, she leaves. But when Margot gets there, it's not what she bargained for. Margot's mother left for a reason. But was it to hide her past? Or was it to protect Margot from what's still there? Burn Our Bodies Down is a devastating and visceral horror-thriller about survival, the environment and family secrets the human condition from YA author Rory Power.
Author: Elite Summaries
Publisher: Elite Summaries
ISBN:
Category : Psychology
Languages : en
Pages : 1
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Book Description
Detailed summary and analysis of The Power of Habit.
Author: Susan Power
Publisher: MSU Press
ISBN: 1628950218
Category : Fiction
Languages : en
Pages : 363
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Book Description
A Clan Mother story for the twenty-first century, Sacred Wilderness explores the lives of four women of different eras and backgrounds who come together to restore foundation to a mixed-up, mixed-blood woman—a woman who had been living the American dream, and found it a great maw of emptiness. These Clan Mothers may be wisdom-keepers, but they are anything but stern and aloof—they are women of joy and grief, risking their hearts and sometimes their lives for those they love. The novel swirls through time, from present-day Minnesota to the Mohawk territory of the 1620s, to the ancient biblical world, brought to life by an indigenous woman who would come to be known as the Virgin Mary. The Clan Mothers reveal secrets, the insights of prophecy, and stories that are by turns comic, so painful they can break your heart, and perhaps even powerful enough to save the world. In lyrical, lushly imagined prose, Sacred Wilderness is a novel of unprecedented necessity.
Author: Richard Finnegan
Publisher: AMACOM
ISBN: 0814436501
Category : Business & Economics
Languages : en
Pages : 142
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Book Description
Of all the obstacles and surprises managers know are heading their way each day, the one they least anticipate and prepare for is the resignation of a seemingly happy and extremely valued employee. It’s the cement truck they never saw coming their way--but they could have.This invaluable resource introduces managers to a powerful new engagement and retention tool that they absolutely must begin utilizing ASAP: the stay interview. Smart companies and managers who have realized the importance of being proactive with their employees and not taking anything for granted have begun conducting these periodic reviews in order to discover why their important talent might leave and to solve any problems before they actually quit.Written by the retention expert who pioneered the process, The Stay Interview shows managers how to: • Prepare for the stay interview• Anticipate an employee's top issues• Respond to difficult questions• Listen effectively and dig deeper• Craft a detailed and effective stay plan complete with timeline• Assess each employee's level of engagement, predict potential exits, and communicate results to upper managementWhen you have the right people in place, you can’t risk losing them. Complete with the five best questions to ask and sample scripts for different situations, The Stay Interview provides the key to saving yourself unnecessary headaches and surprises.
Author: Ken Puls
Publisher: Tickling Keys, Inc.
ISBN: 1615473459
Category : Computers
Languages : en
Pages : 298
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Book Description
Power Query is one component of the Power BI (Business Intelligence) product from Microsoft, and "M" is the name of the programming language created by it. As more business intelligence pros begin using Power Pivot, they find that they do not have the Excel skills to clean the data in Excel; Power Query solves this problem. This book shows how to use the Power Query tool to get difficult data sets into both Excel and Power Pivot, and is solely devoted to Power Query dashboarding and reporting.
