Internet Distribution of European Travel and Tourism Services

Internet Distribution of European Travel and Tourism Services PDF Author: Carl H. Marcussen
Publisher:
ISBN:
Category : Cases
Languages : en
Pages : 340

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Book Description

Internet Distribution of European Travel and Tourism Services

Internet Distribution of European Travel and Tourism Services PDF Author: Carl H. Marcussen
Publisher:
ISBN:
Category : Cases
Languages : en
Pages : 340

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Book Description


Tourism and Technology

Tourism and Technology PDF Author: Dimitrios Buhalis
Publisher: Goodfellow Publishers Ltd
ISBN: 1906884293
Category : Business & Economics
Languages : en
Pages : 38

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Book Description
Part of the Contemporary Review Series. Contemporary Tourism Reviews will provide you with critical, state-of-the-art surveys of all of the major areas of tourism study to people who are coming to a topic for the first time. Written by leading thinkers and academics in the field they provide flexible, current and topical information as an instant download.

Handbook of Consumer Behavior, Tourism, and the Internet

Handbook of Consumer Behavior, Tourism, and the Internet PDF Author: Juline E. Mills
Publisher: Routledge
ISBN: 1136429123
Category : Business & Economics
Languages : en
Pages : 334

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Book Description
Make the most of your online business resources The growing acceptance and use of the Internet as an increasingly valuable travel tool has tourism and hospitality businesses taking a critical look at their business-to-customer online environments while pondering such questions as, How do I get people to visit my Web site? Is my Web site attracting the ’right’ kind of e-consumers? and How do I turn browsers into buyers? The Handbook of Consumer Behavior, Tourism, and the Internet analyzes the latest strategies involving Internet business applications that will help you attractand keeponline travel customers. Researchers from the United States, Europe, and Asia present the latest findings you need to make the right decisions regarding long-term e-commerce development and planning. The Handbook of Consumer Behavior, Tourism, and the Internet examines vital issues affecting the travel and tourism industry from an online perspective. This book analyzes the latest theory and research on general online buyer characteristics, the differences between online and offline consumer behavior, the differences between broadband and narrowband users, the online search process, quality and perception of lodging brands, and Web site design, maintenance, and development. Each section of the book includes a model/diagram that serves as an overview of the topic, followed by a thorough discussion on the topic from several sources. Each section ends with commentary on the areas where future research is needed. The book’s contributors use a variety of research methodologies ranging from qualitative data analyses using artificial neutral network analysis, to experimental design, non-parametric statistical tests, and structural equation modeling. Topics examined in the Handbook of Consumer Behavior, Tourism, and the Internet include: the need for businesses to use internal examinations to determine and meet online consumer needs the emerging field of e-complaint behaviorconsumers taking to the Web to voice complaints about travel services how to use e-tools to measure guest satisfaction how to measure consumer reaction to Web-based technology the Internet’s impact on decision making for travel products and how to use e-mail marketing, electronic customer relationship management (eCRM), Web positioning, and search engine placement The Handbook of Consumer Behavior, Tourism, and the Internet is equally valuable as a classroom resource or professional reference, providing up-to-date material on Internet applications and their impact on consumers and e-commerce.

Tourism Destination Marketing and Management

Tourism Destination Marketing and Management PDF Author: Youcheng Wang
Publisher: CABI
ISBN: 9781845937003
Category : Electronic books
Languages : en
Pages : 370

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Book Description
This book offers a comprehensive understanding of the concept and scope of the tourism industry in general and of destination marketing and management in particular. Taking an integrated and comprehensive approach, it focuses on both the macro and micro aspects of destination marketing and management. The book consists of 27 chapters presented in seven parts with the following themes: concept, scope and structure of destination marketing and management, destination planning and policy, consumer decision-making processes, destination marketing research, destination branding and positioning, destination product development and distribution, the role of emerging technologies in destination marketing, destination stakeholder management, destination safety, disaster and crisis management, destination competitiveness and sustainability, and challenges and opportunities for destination marketing and management. -- [Source inconnue].

New Business Opportunities in the Growing E-Tourism Industry

New Business Opportunities in the Growing E-Tourism Industry PDF Author: Eto, Hajime
Publisher: IGI Global
ISBN: 1466685786
Category : Business & Economics
Languages : en
Pages : 396

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Book Description
Responding to the dual pressures of globalization and economic downturn, communities across the world formerly driven by agriculture and industry are increasingly turning toward tourism as an economic mainstay. In order for industry leaders to compete with the efforts of competitors and savvy marketers, new business models must be defined which allow for the incorporation of e-tourism tools and expansion into the global marketplace. New Business Opportunities in the Growing E-Tourism Industry offers case studies and research that highlights the impact of globalization on travel and tourism and offers solutions to potential problems. Targeting an audience of researchers and business professionals, this volume brings together a diverse international body of scholars and researchers to provide a holistic perspective of future developments in the e-tourism industry. This volume compiles the research and perspectives of researchers and industry professionals, uniting a variety of topics including medical tourism, traffic-management, route-planning, virtual museums, digital spot-hunting via film-mosaic, and tourism for the elderly and disabled.

Strategic Management in ...

Strategic Management in ... PDF Author: Moutinho, L.
Publisher: CABI
ISBN: 1780640781
Category :
Languages : en
Pages : 327

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Book Description


Proceedings of the International Conference on Science, Technology and Social Sciences (ICSTSS) 2012

Proceedings of the International Conference on Science, Technology and Social Sciences (ICSTSS) 2012 PDF Author: Azman Kasim
Publisher: Springer
ISBN: 9812870776
Category : Social Science
Languages : en
Pages : 765

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Book Description
This biannual conference in Pahang, Malaysia, is a clearing house for many of the latest research findings in a highly multidisciplinary field. The contributions span a host of academic disciplines which are themselves rapidly evolving, making this collection of 90 selected papers an invaluable snapshot of an arena of pure and applied science that produces many versatile innovations. The book covers a multitude of topics ranging from the sciences (pure and applied) to technology (computing and engineering), and on to social science disciplines such as business, education, and linguistics. The papers have been carefully chosen to represent the leading edge of the current research effort, and come from individuals and teams working right around the globe. They are a trusted point of reference for academicians and students intending to pursue higher-order research projects in relevant fields, and form a major contribution to the international exchange of ideas and strategies in the various technological and social science disciplines. It is the sheer scope of this volume that ensures its relevance in a scientific climate with a marked trend towards disciplinary synthesis.

Tracking a Transformation

Tracking a Transformation PDF Author: Stephen S. Cohen
Publisher: Brookings Institution Press
ISBN: 9780815798408
Category : Business & Economics
Languages : en
Pages : 498

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Book Description
This book rests on the proposition that the information techology revolution of the last ten years marks the beginning of a fundamental economic transformation. This transformation will affect every activity in which organization, information processing, or communication is important. It may well require changes in ideas about ownership, property, and control--the way in which governments regulate economies in the broadest sense of that term. The e-commerce transformation presents remarkable opportunities for businesses, governments, and other organizations to remake themselves, recreate what it is that they can do, and reconstruct their relationships with customers, citizens, and constituents. A project of the Berkeley Roundtable on the International Economy (BRIE) and the Institute on Global Conflict and Cooperation (IGCC), this volume analyzes the way this transformation will affect market structure and pricing models in several major industries: retail financial services, air travel, music, automobiles, semiconductors, hearing instruments, food, textiles, and trucking.

Annals of Cases on Information Technology

Annals of Cases on Information Technology PDF Author: Mehdi Khosrowpour
Publisher: IGI Global
ISBN: 9781591400615
Category : Computers
Languages : en
Pages : 638

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Book Description
Annals of Cases on Information Technology provides 37 case studies, authored by over 50 world-renowned academicians and practitioners in information technology each offering insight into how to succeeed in IT projects and how to avoid costly failures. These case studies describe private and public organizations including educational institutions, electronic businesses and governmental organizations ranging in size from small businesses to large organizations. Additionally, they focus on a variety of technology projects including electronic commerce and electronic business initiatives, enterprise resource planning and reengineering efforts, data mining projects and the human factors relating to IT projects.

Tourism, Culture and Heritage in a Smart Economy

Tourism, Culture and Heritage in a Smart Economy PDF Author: Vicky Katsoni
Publisher: Springer
ISBN: 3319477323
Category : Business & Economics
Languages : en
Pages : 502

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Book Description
This book explores the ways in which information and communication technologies (ICTs) offer a powerful tool for the development of smart tourism. Numerous examples are presented from across the entire spectrum of cultural and heritage tourism, including art, innovations in museum interpretation and collections management, cross-cultural visions, gastronomy, film tourism, dark tourism, sports tourism, and wine tourism. Emphasis is placed on the importance of the smart destinations concept and a knowledge economy driven by innovation, creativity, and entrepreneurship. New modes of tourism management are described, and tourism products, services, and strategies for the stimulation of economic innovation and promotion of knowledge transfer are outlined. The potential of diverse emerging ICTs in this context is clearly explained, covering location-based services, internet of things, smart cities, mobile services, gamification, digital collections and the virtual visitor, social media, social networking, and augmented reality. The book is edited in collaboration with the International Association of Cultural and Digital Tourism (IACuDiT) and includes the proceedings of the Third International Conference on Cultural and Digital Tourism.