Author: Miozzo, M. Miles, I.Publisher: Edward Elgar Publishing
ISBN: 1781952922
Category : Business & Economics
Languages : en
Pages : 274
Book Description
'Internationalization, Technology, and Services is recommended for upper-division and graduate students at academic libraries. Information professionals who read this work will benefit from expanding their understanding of the many forms of internationalization.' - Marc Vinyard, Business Information Alert This book examines the way in which the increasing internationalization of services, including the operation of multinationals in this sector, interacts with the process of innovation in services. The book challenges the theoretical traditions that have developed around the analysis of service innovation and internationalization, and argues for a new research agenda. The distinguished contributors address many of the most pertinent issues and adopt a variety of theoretical and empirical approaches to enrich the debates.
