International Marketing by Dr. Satish Kumar Saha, Anju Agarwal (SBPD Publications)

International Marketing by Dr. Satish Kumar Saha, Anju Agarwal (SBPD Publications) PDF Author: Dr. Satish Kumar Saha
Publisher: SBPD Publications
ISBN:
Category : Business & Economics
Languages : en
Pages : 222

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Book Description
An excellent book for commerce students appearing in competitive, professional and other examinations. 1.International Marketing : Meaning, Nature, Scope and Barriers, 2. International Marketing Environment, 3 .Identification and Selection of Foreign Market : Entry Mode Decisions, 4.International Product Planning , 5.Product Life-Cycle and New Product Development, 6. Product Designing, Standardisation Vs Adaptation, 7. Branding and Trade Mark, 8. Packaging and Labelling, 9. Quality Issues and After Sales Services, 10. International Pricing, 11. International Price Quotation, 12.International Payment Terms and Trade , 13.Sales Promotion in International Marketing, 14.International Advertising, 15. Personal Selling, Trade Fairs and Exhibitions, 16. Channels of Distribution and Role of Middlemen, 17. Foreign Sales Agent, 18.Marketing Logistic Decision, 19. Foreign Trade and Policy, 20. Export Finance.

International Marketing by Dr. Satish Kumar Saha, Anju Agarwal (SBPD Publications)

International Marketing by Dr. Satish Kumar Saha, Anju Agarwal (SBPD Publications) PDF Author: Dr. Satish Kumar Saha
Publisher: SBPD Publications
ISBN:
Category : Business & Economics
Languages : en
Pages : 222

Get Book Here

Book Description
An excellent book for commerce students appearing in competitive, professional and other examinations. 1.International Marketing : Meaning, Nature, Scope and Barriers, 2. International Marketing Environment, 3 .Identification and Selection of Foreign Market : Entry Mode Decisions, 4.International Product Planning , 5.Product Life-Cycle and New Product Development, 6. Product Designing, Standardisation Vs Adaptation, 7. Branding and Trade Mark, 8. Packaging and Labelling, 9. Quality Issues and After Sales Services, 10. International Pricing, 11. International Price Quotation, 12.International Payment Terms and Trade , 13.Sales Promotion in International Marketing, 14.International Advertising, 15. Personal Selling, Trade Fairs and Exhibitions, 16. Channels of Distribution and Role of Middlemen, 17. Foreign Sales Agent, 18.Marketing Logistic Decision, 19. Foreign Trade and Policy, 20. Export Finance.

International Marketing - SBPD Publications

International Marketing - SBPD Publications PDF Author: Dr. Satish Kumar Saha,
Publisher: SBPD Publications
ISBN:
Category : Business & Economics
Languages : en
Pages : 222

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Book Description
1.International Marketing : Meaning, Nature, Scope and Barriers, 2. International Marketing Environment, 3 .Identification and Selection of Foreign Market : Entry Mode Decisions, 4.International Product Planning , 5.Product Life-Cycle and New Product Development, 6. Product Designing, Standardisation Vs Adaptation, 7. Branding and Trade Mark, 8. Packaging and Labelling, 9. Quality Issues and After Sales Services, 10. International Pricing, 11. International Price Quotation, 12.International Payment Terms and Trade , 13.Sales Promotion in International Marketing, 14.International Advertising, 15. Personal Selling, Trade Fairs and Exhibitions, 16. Channels of Distribution and Role of Middlemen, 17. Foreign Sales Agent, 18.Marketing Logistic Decision, 19. Foreign Trade and Policy, 20. Export Finance.

International Marketing - SBPD Publications

International Marketing - SBPD Publications PDF Author: Dr. Satish Kumar Saha,
Publisher: SBPD Publications
ISBN: 9351677249
Category : Bibles
Languages : en
Pages : 222

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Book Description
An excellent book for commerce students appearing in competitive, professional and other examinations. 1.International Marketing : Meaning, Nature, Scope and Barriers, 2. International Marketing Environment, 3 .Identification and Selection of Foreign Market : Entry Mode Decisions, 4.International Product Planning , 5.Product Life-Cycle and New Product Development, 6. Product Designing, Standardisation Vs Adaptation, 7. Branding and Trade Mark, 8. Packaging and Labelling, 9. Quality Issues and After Sales Services, 10. International Pricing, 11. International Price Quotation, 12.International Payment Terms and Trade , 13.Sales Promotion in International Marketing, 14.International Advertising, 15. Personal Selling, Trade Fairs and Exhibitions, 16. Channels of Distribution and Role of Middlemen, 17. Foreign Sales Agent, 18.Marketing Logistic Decision, 19. Foreign Trade and Policy, 20. Export Finance.

Marketing Management

Marketing Management PDF Author: Dr. F.C. Sharma
Publisher:
ISBN: 9789380266107
Category :
Languages : en
Pages : 304

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Book Description


Organisation Behaviour - SBPD Publications

Organisation Behaviour - SBPD Publications PDF Author: Dr. F. C. Sharma
Publisher: SBPD Publications
ISBN:
Category : Business & Economics
Languages : en
Pages : 344

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Book Description
1. Concept, Nature and Scope of Organisational Behaviour, 2. Organisational Goals, 3. Organisational Behaviour Models, 4. Individual Behaviour, 5. Personality, 6. Perception, 7. Learning, 8. Motivation—Concept and Theories, 9. Interpersonal Behaviour [Transactional Analysis and Johari Window, 10. Communication, 11. Leadership, 12. Group and Group Dynamics, 13. Team Building and Team Work, 14. Management of Conflict, 15. Management of Change [Organisational Change], 16. Organisational Development, 17. Organisational Effectiveness, 18. Organisational Culture, 19. Power and Politics, 20. Quality of Working Life.

Financial Accounting by Dr. S. K. Singh

Financial Accounting by Dr. S. K. Singh PDF Author: Dr. S. K. Singh
Publisher: SBPD Publications
ISBN:
Category : Business & Economics
Languages : en
Pages : 823

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Book Description
1. Accounting — Meaning and Scope, 2. Accounting Principles : Concepts and Conventions, 3. Double Entry System, 4. Recording of Transactions : Journal, Ledger and Trial Balance, 5. Sub-division of Journal : Subsidiary Books (i) Cash Book (ii) Other Subsidiary Books, 6. Final Accounts-with Adjustments, 7. Accounting Standards, 7 (A) . Detailed Study of Accounting Statndards 6 and 10, 8. Branch Accounting, 9. Departmental Accounting, 10. Royalty Accounts, 11. Accounting of Non-Trading or Not-for-Profit Organisations/Institutions, 12. Joint Venture Accounts, 13. Consignment Accounts, 14. Investment Accounts, 15. Dissolution of a Partnership Firm-I, 16. Dissolution of a Partnership Firm-2, 17. Dissolution of a Partnership Firm-3, 18. Amalgamation of Partnership Firm, 19. Sale of Partnership Firm/Conversion into Company. 20. Revenue Recognition (AS -9), 21. Depreciation, 22. Computerised Accounting Sysytem (CAS), Chapterwise Very Short Answer Type Questions

Practical Problems In Corporate Accounting-SBPD Publications

Practical Problems In Corporate Accounting-SBPD Publications PDF Author: Dr. S. K. Singh
Publisher: SBPD Publications
ISBN:
Category : Business & Economics
Languages : en
Pages : 501

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Book Description
1.Issue, Forfeiture and Reissue of Shares, 2 .Issue and Redemption of Preference Shares, 3 .Issue of Debentures, 4. Redemption of Debentures, 5. Final Accounts of Companies, 6. Disposal of Profits (Including Dividend), 7. Accounting for Amalgamation of Companies as per A.S.-14, 8. Accounting for Reconstruction of a Company, 9 . Liquidation of Company (Voluntary Liquidation Only), 10. Holding and Subsidiary Companies : Preparation of Consolidated Balance Sheet, 11. Profit or Loss Prior to and After Incorporation , 12. Issue of Rights, Bonus Shares and Buy Back of Shares, 13. Accounts of Banking Companies, Double Account System Accounts of General Insurance Companies Annual Accounts of Life Insurance Companies Analysis and Interpretation of Financial Statements.

Practical Problems in Cost Accounting - SBPD Publications

Practical Problems in Cost Accounting - SBPD Publications PDF Author: Dr. B. K. Mehta
Publisher: SBPD Publications
ISBN:
Category : Business & Economics
Languages : en
Pages : 405

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Book Description
2.Elements of Cost and their Classification , 3. Materials Control and Valuation, 4 .Labour Cost Control, 5 .Expenses/Overheads, 6 .Overheads—Machine Hour Rate, 7 .Single or Unit or Output Costing, 8 .Calculation of Tender Price or Quotation Price, 9. Production Account or Manufacturing Account , 10. Contract Costing, Job Costing and Batch Costing, 11. Process Cost Accounting, 12 .Reconciliation of Cost and Financial Accounts , Equivalent Production/Valuation of Work-in-Progress Operating Costing/Service Costing.

Handbook of Technology Management

Handbook of Technology Management PDF Author: Gerard H. Gaynor
Publisher: McGraw-Hill Professional Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 926

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Book Description
Gives you an enterprise-wide view of technology to help you manage your business as a system: optimize investments in technology; achieve efficient business integration; and monitor and measure TM effectiveness. Detailed case studies illustrate the TM efforts of such organizations as Motorola and Digital Equipment.

Strategic Management Dynamics

Strategic Management Dynamics PDF Author: Kim Warren
Publisher: John Wiley & Sons
ISBN: 0470060670
Category : Business & Economics
Languages : en
Pages : 719

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Book Description
Kim Warren presents a complete framework in the field of Strategic Management. The book combines theory with clearly illustrated examples to examine the concept of financial performance and the tools that can be used to improve it.