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Author: Daya Kishan Thussu
Publisher: Bloomsbury Publishing
ISBN: 1780932677
Category : Social Science
Languages : en
Pages : 393
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Book Description
The third edition of International Communication examines the profound changes that have taken place, and are continuing to take place at an astonishing speed, in international media and communication. Building on the success of previous editions, this book maps out the expansion of media and telecommunications corporations within the macro-economic context of liberalisation, deregulation and privitisation. It then goes on to explore the impact of such growth on audiences in different cultural contexts and from regional, national and international perspectives. Each chapter contains engaging case studies which exemplify the main concepts and arguments.
Author: Daya Kishan Thussu
Publisher: Bloomsbury Publishing
ISBN: 1780932677
Category : Social Science
Languages : en
Pages : 393
Get Book Here
Book Description
The third edition of International Communication examines the profound changes that have taken place, and are continuing to take place at an astonishing speed, in international media and communication. Building on the success of previous editions, this book maps out the expansion of media and telecommunications corporations within the macro-economic context of liberalisation, deregulation and privitisation. It then goes on to explore the impact of such growth on audiences in different cultural contexts and from regional, national and international perspectives. Each chapter contains engaging case studies which exemplify the main concepts and arguments.
Author: Philip Taylor
Publisher: Routledge
ISBN: 1134818068
Category : History
Languages : en
Pages : 269
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Book Description
An analysis of the nature, role and impact of communications within the international arena since 1945. Taylor provides an accessible guide to this growing field for students of media, communications studies and international history.
Author: Alexander G. Nikolaev
Publisher: Springer
ISBN: 0230306845
Category : Performing Arts
Languages : en
Pages : 283
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Book Description
A collection of essays from scholars around the globe examining the ethical issues and problems associated with some of the major areas within contemporary international communication: journalism, PR, marketing communication, and political rhetoric.
Author: Mark D. Alleyne
Publisher: Springer
ISBN: 1349241857
Category : Political Science
Languages : en
Pages : 193
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Book Description
Over seven chapters the book shows how international communication has been shaped by the structure of international political power and how these means of global communication have in turn been strategic tools for the exercise of international political power. There are separate chapters on global news flows, the international trade in cultural products (films, books, advertising, recorded music, periodicals and books), and government propaganda activities. The politics of the International Telecommunication Union (ITU), the Universal Postal Union (UPU) and the World Intellectual Property Organisation (WIPO) are analysed.
Author: Chia Suan Chong
Publisher:
ISBN: 9781912755134
Category :
Languages : en
Pages :
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Book Description
Author: Silvia Cambié
Publisher: Kogan Page Publishers
ISBN: 0749458275
Category : Business & Economics
Languages : en
Pages : 240
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Book Description
International Communications Strategy is about the cross-cultural challenges currently facing PR practitioners. Offshoring, globalisation and the rise of China and India have been triggering unprecedented change in the communication sector. New channels of global communications are also being opened up by social media tools, bringing different cultures across the world together instantaneously online. Understanding cross-cultural aspects of PR includes understanding the culture of different societies, online culture itself and cross-border uses of social media. Communication is seen less and less as an operational function. While in the past organizations seemed to need communication practitioners only for colourful brochures and press releases, you are now expected to provide strategic advice and help senior executives to engage effectively with stakeholders in various parts of the world. At the same time, you are required to be knowledgeable about social media and internet cultures and to be able to link on-line and off-line PR work successfully. By providing information on alternative approaches as well as containing cross-cultural case-studies and examples, the book will give you points of reference and ideas that you will be able to use every time you are asked to provide strategic communication guidance to senior management/clients.
Author: Chin-Chuan Lee
Publisher: University of Michigan Press
ISBN: 0472900145
Category : Political Science
Languages : en
Pages : 339
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Book Description
International communication as a field of inquiry is, in fact, not very “internationalized.” Rather, it has been taken as a conceptual extension or empirical application of U.S. communication, and much of the world outside the West has been socialized to adopt truncated versions of Pax Americana’s notion of international communication. At stake is the “subject position” of academic and cultural inquirers: Who gets to ask what kind of questions? It is important to note that the quest to establish universally valid “laws” of human society with little regard for cultural values and variations seems to be running out of steam. Many lines of intellectual development are reckoning with the important dimensions of empathetic understanding and subjective consciousness. In Internationalizing "International Communication," Lee and others argue that we must reject both America-writ-large views of the world and self-defeating mirror images that reject anything American or Western on the grounds of cultural incompatibility or even cultural superiority. The point of departure for internationalizing “international communication” must be precisely the opposite of parochialism – namely, a spirit of cosmopolitanism. Scholars worldwide have a moral responsibility to foster global visions and mutual understanding, which forms, metaphorically, symphonic harmony made of cacophonic sounds.
Author: R. W. Burns
Publisher: IET
ISBN: 0863413307
Category : History
Languages : en
Pages : 652
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Book Description
This book traces the evolution of communications from 500 BC, when fire beacons were used for signalling, to the 1940s, when high definition television systems were developed for the entertainment, education and enlightenment of society.
Author: Mehdi Semati
Publisher: Rowman & Littlefield Publishers
ISBN: 1417503602
Category : Language Arts & Disciplines
Languages : en
Pages : 317
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Book Description
New Frontiers in International Communication Theory offers a wide-ranging assessment of the present state of the field of international communication and charts new directions for theory and research. It brings together renowned and emerging scholars who challenge the field to move beyond the limits of existing formulations, approaches, and trajectories, providing an alternative and a supplement to traditional approaches in analysis and study. In rethinking the central problematics of the field, exploring established and new tools and models of inquiry, and articulating new research agendas, this interdisciplinary collection anticipates the future of international communication studies.
Author: Guo-Ming Chen
Publisher:
ISBN: 9783848765775
Category :
Languages : en
Pages : 225
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Book Description
This edited volume gives voice to pluralised avenues from visual communication and cultural studies regarding the Global South and beyond, including examples from China, India, Cambodia, Brazil, Mexico and numerous other countries. Defining visual communication and culture as an umbrella term that encompasses imagery studies, the moving image and non-verbal visual communication, the first three chapters of the book describe de-Westernisation discourse as a way to strengthen emic research and the Global South as both a geographical concept and, even more so, a category of diversity and pluralism. The subsequent regional case study-based chapters draw on various emic theories and methodologies and find a complex arrangement of visuality between sociocultural and sociopolitical practices and institutions. This book targets a wide range of scholars: academics with expertise in (regional) visual studies as well as researchers, students and practitioners working on the Global South and de-Westernisation.
