Instructor's Manual to Accompany Consumer Behavior: Basic Findings and Management Implications PDF Download
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Author: Scott Dawson
Publisher:
ISBN:
Category : Consumers
Languages : en
Pages : 341
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Book Description
Author: Scott Dawson
Publisher:
ISBN:
Category : Consumers
Languages : en
Pages : 341
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Book Description
Author: Gerald Zaltman
Publisher:
ISBN: 9780471048626
Category : Consumers
Languages : en
Pages : 243
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Book Description
Author: Lynda M. Applegate
Publisher:
ISBN: 9780072902846
Category : Information resources management
Languages : en
Pages : 358
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Book Description
Author: Arthur A. Thompson
Publisher:
ISBN: 9780256080377
Category : Strategic planning
Languages : en
Pages : 732
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Book Description
Author: Delbert I. Hawkins
Publisher: McGraw-Hill/Irwin
ISBN: 9780072865493
Category : Consumer Behavior
Languages : en
Pages : 0
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Book Description
Consumer Behavior, 9/e, by Hawkins, Best, & Coney offers balanced coverage of consumer behavior including the psychological, social, and managerial implications. The new edition features current and exciting examples that are tied into global and technology consumer behavior issues and trends, a solid foundation in marketing strategy, integrated coverage of ethical/social issues and outlines the consumer decision process. This text is known for its ability to link topics back to marketing decision-making and strategic planning which gives students the foundation to understanding consumer behavior which will make them better consumers and better marketers.
Author: Richard Reid
Publisher:
ISBN: 9780471696094
Category :
Languages : en
Pages : 146
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Book Description
Author: Jerry B. Poe
Publisher:
ISBN:
Category : Business
Languages : en
Pages : 404
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Book Description
Author: Kenneth L. Bernhardt
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 400
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Book Description
Author: John W. Newstrom
Publisher:
ISBN: 9780070465053
Category : Business & Economics
Languages : en
Pages : 488
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Book Description
Author: Robin Peterson
Publisher: West Publishing Company
ISBN:
Category : Business & Economics
Languages : en
Pages : 448
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Book Description
