Author: Jenn Herman
Publisher: John Wiley & Sons
ISBN: 1119696593
Category : Business & Economics
Languages : en
Pages : 368
Get Book Here
Book Description
Put your best brand story in front of 1+ billion users! One of the most energetically social of the major social media platforms, Instagram has the highest brand engagement rate of them all. Throw in the app's more than 1 billion active monthly users and its powerful business tools—including shoppable posts, devoted business profiles, and advanced analytics—and you have an unmissable opportunity to tell a gripping story that bonds you with your customers and makes your business an integral part of their social media lives. The latest edition of Instagram For Business For Dummies puts you in the picture on how to showcase your product, craft your narrative, and gather insight into how your customers experience and react to your business. Presented in straightforward, practical language by three Instagram and marketing gurus, you'll swiftly go from setting up your account and profile to applying strategies for writing winning captions and creating content that deliver super-engaged customers. Set up your account, profile, and analytics Upload content and get smart with IG Stories and live video Build and target paid advertising Master the art of the hashtag Whatever your current Instagram skill-level, there's always somewhere new to take you're the story of your business—and there's no better way to begin a gripping new chapter in that story than with this book.
Author: Eric Butow
Publisher: John Wiley & Sons
ISBN: 1394279620
Category : Business & Economics
Languages : en
Pages : 374
Get Book Here
Book Description
Become an Instagram aficionado and grow your business online Instagram For Business For Dummies shows you how you can tap into the social media platform with over 1 billion active users and the highest brand engagement of any social app out there. Businesses of all sizes have discovered how successful they can be when they take advantage of Instagram's powerful business tools—including shoppable posts, devoted business profiles, and advanced analytics. This beginner-friendly book helps you take advantage of this great opportunity to connect with a broader audience, tell a gripping story, and make your business an integral part of customers' lives. This new edition covers all of Instagram's latest features, including verified accounts, Broadcast Channels, and integration with Threads. You'll also learn everything you need to know about establishing brand partnerships with influencers, making the most of hashtags, and creating content that will get you noticed. Presented in straightforward language by Instagram and marketing gurus, this book will take you from setting up your account and profile to winning new business on Instagram. Set up your Instagram business account and link your sales to the Instagram Shopping feature Use analytics to understand your engagement and create better content Learn how to effectively use Instagram Stories, Broadcast Channels, and Threads Reach more people with brand partnerships, hashtags, and viral posts Even if you're a complete Insta-beginner, Instagram For Business For Dummies will help you market your brand on this powerful social platform.
Author: Shannon Belew
Publisher: John Wiley & Sons
ISBN: 1119648467
Category : Business & Economics
Languages : en
Pages : 903
Get Book Here
Book Description
The tools you need to follow your dream of starting and running an online business! With the right knowledge and resources, you can take action to start the online business you’ve been dreaming of. This comprehensive guide provides tips and tricks for turning your dream into a reality. The sixth edition of Starting an Online Business: All-in-One For Dummieswill teach you the basics and beyond. It will prepare you to set up your business website, offer your products in an online store, and keep accurate books. The authors help you navigate the primary legal, accounting, and security challenges related to running an online business. Fund your business for success and future growth Use SEO strategically to drive traffic to a well-designed site Market your business effectively as an entrepreneur Stand out, build customer relationships, and sell on social media Keep up with ecommerce trends to stay a step ahead With some guidance, you can find your market niche, create a business plan, and decide on a revenue model. Then, it’s time to set up shop! Starting an Online Business can help bring your dream of an online business to life and guide you on the road to success.
Author: Jenn Herman
Publisher:
ISBN: 9781666105537
Category :
Languages : en
Pages : 31228
Get Book Here
Book Description
One of the most energetically social of the major social media platforms, Instagram has the highest brand engagement rate of them all. Throw in the app's more than 1 billion active monthly users and its powerful business tools-including shoppable posts, devoted business profiles, and advanced analytics-and you have an unmissable opportunity to tell a gripping story that bonds you with your customers and makes your business an integral part of their social media lives. The latest edition of Instagram For Business For Dummies puts you in the picture on how to showcase your product, craft your narrative, and gather insight into how your customers experience and react to your business. Presented in straightforward, practical language by three Instagram and marketing gurus, you'll swiftly go from setting up your account and profile to applying strategies for creating content that deliver super-engaged customers. With this book, you'll learn how to set up your account, profile, and analytics; upload content and get smart with IG Stories and live video; build and target paid advertising; and master the art of the hashtag. Whatever your current Instagram skill-level, there's always somewhere new to take the story of your business-and there's no better way to begin a gripping new chapter in that story than with this book.
Author: Tee Morris
Publisher: John Wiley & Sons
ISBN: 1119711835
Category : Computers
Languages : en
Pages : 421
Get Book Here
Book Description
Add your voice to the podcasting revolution! The world is tuning into podcasts in larger and larger numbers. When you’re ready to add your own voice to the mix, this book will help you find your niche. Featuring top tech information, production insight, and promotional tips, this best-selling podcasting reference shares the latest on podcasting trends and new audience demographics. Written by a pair of podcasting pioneers, Podcasting For Dummies will help you refine your podcast idea, identify your audience, and get the scoop on how to record, edit, and share your work. You’ll also learn how to apply the methods top podcasters monetize and market their work. Record your voice and conduct high-quality interviews for your new or existing podcast Edit, upload, and share podcast episodes online—and find people who will listen Learn how to make money as a podcaster or live streamer Discover interesting and original podcasts to inspire your own work Podcasting for Dummies is your friendly tutor in the art of audio content creation. So start talking!
Author: Jan Zimmerman
Publisher: John Wiley & Sons
ISBN: 1119329922
Category : Business & Economics
Languages : en
Pages : 790
Get Book Here
Book Description
The bestselling social media marketing book Marketing your business through social media isn't an option these days—it's absolutely imperative. In this new edition of the bestselling Social Media Marketing All-in-One For Dummies, you'll get comprehensive, expert guidance on how to use the latest social media platforms to promote your business, reach customers, and thrive in the global marketplace. Social media continues to evolve at breakneck speed, and with the help of this guide, you'll discover how to devise and maintain a successful social media strategy, use the latest tactics for reaching your customers, and utilize data to make adjustments to future campaigns and activities. Plus, you'll find out how to apply the marketing savvy you already have to the social media your prospects are using, helping you to reach—and keep—more customers, make more sales, and boost your bottom line. Includes the latest changes to Facebook, Twitter, Pinterest, LinkedIn, YouTube, and more Offers tips for engaging your community and measuring your efforts Explains how to blend social media with your other online and offline marketing efforts Shows you how to leverage data to learn more about your community Don't get left behind! Let this book help you get the most from every minute and dollar you spend on marketing.
Author: Jesse Stay
Publisher: John Wiley & Sons
ISBN: 1394285612
Category : Computers
Languages : en
Pages : 278
Get Book Here
Book Description
The essential guide to the popular, beginner-friendly graphic design platform Canva For Dummies is a beautiful full-color reference, covering everything you need to create dazzling visual materials in Canva Free and Pro versions. Discover all tools, templates, and features at the ready, plus utilize expert tips and tricks to improve your design and visual communication skills. Start with basic functionalities and graphic design principles, and then work your way up to more complex design tasks with ease. Canva For Dummies also covers Canva's new AI tool, Magic Studio, so you'll be up to speed on everything this cool app can do. Plus, the useful case studies and practical design projects inside are sure to ignite your creativity. Create effective social media posts, presentations, brand style guides, and everything in between, thanks to the helpful guidance in this book. Understand the Canva interface and get a primer on graphic design Explore advanced tools and techniques, including Canva's new AI tool, Magic Studio Create engaging visuals for business, social media, and beyond Utilize Canva hacks and trends to make your graphics pop This handy guide is for everyone, answering all your questions whether you're new to the platform or a current user. Rock your next design project with Canva For Dummies!
Author: The Staff of Entrepreneur Media
Publisher: Entrepreneur Press
ISBN: 1613084781
Category : Business & Economics
Languages : en
Pages : 242
Get Book Here
Book Description
Are you ready to launch your business and maximize your profits? Entrepreneur Quick Guides were specifically created for modern-day entrepreneurs on the go, providing practical tips and actionable steps that can be swiftly and effectively implemented. Building, Marketing, and Scaling Your New Business will teach you how to establish an online presence, attract your ideal customers, and maximize your profits. This guide offers invaluable insights and solutions to questions such as: How do I build my web presence? What type of equipment and software will I need? Can I use advertising and marketing to build my brand? How can superior customer service create lifetime customer loyalty? How to pay yourself, employees, and manage your taxes? This guide will take you through the final steps towards launching a successful business. Get your business off the ground and start making money today!
Author: Andrew Dagys
Publisher: John Wiley & Sons
ISBN: 1119575893
Category : Business & Economics
Languages : en
Pages : 530
Get Book Here
Book Description
The bestselling book you need to succeed in small business Canadian Small Business Kit For Dummies is the bestselling Canadian guide to starting and running a successful small business. This guide covers every aspect of starting, building, staffing, and running a small business. Offering information for entrepreneurs starting from scratch, people buying a business, or new franchise owners, it features updated information about the latest tax laws and its impact on small businesses, along with insight into how small business can take advantage of social media such as Facebook, LinkedIn, Twitter, and Instagram, etc. Covers the latest changes to taxes, finances, and marketing Helpful forms on Dummies.com make learning easier Expert advice makes this a worthwhile investment for all entrepreneurs Brand-new coverage devoted to starting a cannabis business If you’re looking to start a new business—or want to improve the one that’s already underway—this helpful guide makes it easier.
Author: Eric Tyson
Publisher: John Wiley & Sons
ISBN: 1394242778
Category : Business & Economics
Languages : en
Pages : 471
Get Book Here
Book Description
Easy-to-follow advice on launching, managing, and growing your business, and making it pay off Small Business For Dummies is the essential guide you need to owning and operating a small business. You’re ready to add your name to the roster of business owners, and this book is here to give you the advice you’ll need at all stages of the game. Start off with insight on preparing to launch a small business, including picking the right business to pursue and getting all the paperwork in order. If you want to purchase an existing business, this book also has you covered. Plus, you’ll learn how to wear all the hats a small business owner must wear, including being your own HR manager, accountant, and marketer—and to make it all work. Create a business plan and learn how to fund your business idea Tackle the basics of small business bookkeeping so you can budget for success Explore the idea of purchasing a business, and hire excellent employees Avoid the most common mistakes that first-time business owners make This jargon-free book meets small business owners wherever they are on the road to business success. Small Business For Dummies is great for those just toying with the idea of opening a business, and for those who already call themselves “boss” but need a few extra pointers on making things run smoothly.
