Author: David Fuller
Publisher: Aquitude Press
ISBN: 0956766633
Category : Business & Economics
Languages : en
Pages : 111
Book Description
Ecommerce is Like Cooking You’re hungry. You have choices. You can order a take-out, or go to an appropriately socially distanced restaurant or you can make your own meal. Those kinds of choices are strategy decisions. If you choose to cook your meal yourself, you will need to source some ingredients. Some of those will be staples that you already have. Depending on the recipe, you might need to go and get ingredients. Here too you have choices – do you pay for quality? Do you have to substitute something if you can’t find the listed ingredient in season in your area? Just like a TV chef, the more time you spend preparing your ingredients, the easier it is to complete the recipe. An ecommerce project is the same. Key Ingredients for Ecommerce Success For some companies, going online may require a re-examination of the value proposition of the business. What makes you special in an offline world might not be a competitive advantage when competing with the world online. Of course you are going to have to think about products, not just the range you offer and the pricing and promotional options, but also – how do you present those products to your Buyer Personas in a way where they have confidence in buying something without being able to touch or smell it. You’re going to need content – lots of it. From product photos to testimonials to technical manuals to SEO keyword dictionaries. And you’re going to need the IT infrastructure – an ecommerce platform, payment gateway and other systems to manage stock, fulfillment, marketing and other essential functions. It’s not just B2C organisations either. B2B Ecommerce is set to grow due to sales teams being unable to travel and face to face meetings curtailed. What’s in the Book? 18+ key ingredients required for an ecommerce project – from Business Plans and Budgets to Bank Accounts. From personnel to products. The book also contains exercises from Aquitude’s popular training courses that help you make strategy and business decisions as well as give you the questions to ask partners, vendors and suppliers when choosing ecommerce toola and platforms.
Ingredients for Ecommerce Success
Author: David Fuller
Publisher: Aquitude Press
ISBN: 0956766633
Category : Business & Economics
Languages : en
Pages : 111
Book Description
Ecommerce is Like Cooking You’re hungry. You have choices. You can order a take-out, or go to an appropriately socially distanced restaurant or you can make your own meal. Those kinds of choices are strategy decisions. If you choose to cook your meal yourself, you will need to source some ingredients. Some of those will be staples that you already have. Depending on the recipe, you might need to go and get ingredients. Here too you have choices – do you pay for quality? Do you have to substitute something if you can’t find the listed ingredient in season in your area? Just like a TV chef, the more time you spend preparing your ingredients, the easier it is to complete the recipe. An ecommerce project is the same. Key Ingredients for Ecommerce Success For some companies, going online may require a re-examination of the value proposition of the business. What makes you special in an offline world might not be a competitive advantage when competing with the world online. Of course you are going to have to think about products, not just the range you offer and the pricing and promotional options, but also – how do you present those products to your Buyer Personas in a way where they have confidence in buying something without being able to touch or smell it. You’re going to need content – lots of it. From product photos to testimonials to technical manuals to SEO keyword dictionaries. And you’re going to need the IT infrastructure – an ecommerce platform, payment gateway and other systems to manage stock, fulfillment, marketing and other essential functions. It’s not just B2C organisations either. B2B Ecommerce is set to grow due to sales teams being unable to travel and face to face meetings curtailed. What’s in the Book? 18+ key ingredients required for an ecommerce project – from Business Plans and Budgets to Bank Accounts. From personnel to products. The book also contains exercises from Aquitude’s popular training courses that help you make strategy and business decisions as well as give you the questions to ask partners, vendors and suppliers when choosing ecommerce toola and platforms.
Publisher: Aquitude Press
ISBN: 0956766633
Category : Business & Economics
Languages : en
Pages : 111
Book Description
Ecommerce is Like Cooking You’re hungry. You have choices. You can order a take-out, or go to an appropriately socially distanced restaurant or you can make your own meal. Those kinds of choices are strategy decisions. If you choose to cook your meal yourself, you will need to source some ingredients. Some of those will be staples that you already have. Depending on the recipe, you might need to go and get ingredients. Here too you have choices – do you pay for quality? Do you have to substitute something if you can’t find the listed ingredient in season in your area? Just like a TV chef, the more time you spend preparing your ingredients, the easier it is to complete the recipe. An ecommerce project is the same. Key Ingredients for Ecommerce Success For some companies, going online may require a re-examination of the value proposition of the business. What makes you special in an offline world might not be a competitive advantage when competing with the world online. Of course you are going to have to think about products, not just the range you offer and the pricing and promotional options, but also – how do you present those products to your Buyer Personas in a way where they have confidence in buying something without being able to touch or smell it. You’re going to need content – lots of it. From product photos to testimonials to technical manuals to SEO keyword dictionaries. And you’re going to need the IT infrastructure – an ecommerce platform, payment gateway and other systems to manage stock, fulfillment, marketing and other essential functions. It’s not just B2C organisations either. B2B Ecommerce is set to grow due to sales teams being unable to travel and face to face meetings curtailed. What’s in the Book? 18+ key ingredients required for an ecommerce project – from Business Plans and Budgets to Bank Accounts. From personnel to products. The book also contains exercises from Aquitude’s popular training courses that help you make strategy and business decisions as well as give you the questions to ask partners, vendors and suppliers when choosing ecommerce toola and platforms.
The Online Rules of Successful Companies
Author: Robin Miller
Publisher: FT Press
ISBN: 0130668427
Category : Business & Economics
Languages : en
Pages : 208
Book Description
PLEASE PROVIDE COURSE INFORMATION PLEASE PROVIDE
Publisher: FT Press
ISBN: 0130668427
Category : Business & Economics
Languages : en
Pages : 208
Book Description
PLEASE PROVIDE COURSE INFORMATION PLEASE PROVIDE
Emerging Trends in Commerce and Economics
Author: Dr. B. Parashuramulu
Publisher: Archers & Elevators Publishing House
ISBN: 9385640852
Category : Antiques & Collectibles
Languages : en
Pages : 178
Book Description
Publisher: Archers & Elevators Publishing House
ISBN: 9385640852
Category : Antiques & Collectibles
Languages : en
Pages : 178
Book Description
Making Minds Less Well Educated Than Our Own
Author: Roger C. Schank
Publisher: Routledge
ISBN: 1135615101
Category : Education
Languages : en
Pages : 348
Book Description
In the author's words: "This book is an honest attempt to understand what it means to be educated in today's world." His argument is this: No matter how important science and technology seem to industry or government or indeed to the daily life of people, as a society we believe that those educated in literature, history, and other humanities are in some way better informed, more knowing, and somehow more worthy of the descriptor "well educated." This 19th-century conception of the educated mind weighs heavily on our notions on how we educate our young. When we focus on intellectual and scholarly issues in high school as opposed to issues, such as communications, basic psychology, or child raising, we are continuing to rely on outdated notions of the educated mind that come from elitist notions of who is to be educated and what that means. To accommodate the realities of today's world it is necessary to change these elitist notions. We need to rethink what it means to be educated and begin to focus on a new conception of the very idea of education. Students need to learn how to think, not how to accomplish tasks, such as passing standardized tests and reciting rote facts. In this engaging book, Roger C. Schank sets forth the premises of his argument, cites its foundations in the Great Books themselves, and illustrates it with examples from an experimental curriculum that has been used in graduate schools and with K-12 students. Making Minds Less Well Educated Than Our Own is essential reading for scholars and students in the learning sciences, instructional design, curriculum theory and planning, educational policy, school reform, philosophy of education, higher education, and anyone interested in what it means to be educated in today's world.
Publisher: Routledge
ISBN: 1135615101
Category : Education
Languages : en
Pages : 348
Book Description
In the author's words: "This book is an honest attempt to understand what it means to be educated in today's world." His argument is this: No matter how important science and technology seem to industry or government or indeed to the daily life of people, as a society we believe that those educated in literature, history, and other humanities are in some way better informed, more knowing, and somehow more worthy of the descriptor "well educated." This 19th-century conception of the educated mind weighs heavily on our notions on how we educate our young. When we focus on intellectual and scholarly issues in high school as opposed to issues, such as communications, basic psychology, or child raising, we are continuing to rely on outdated notions of the educated mind that come from elitist notions of who is to be educated and what that means. To accommodate the realities of today's world it is necessary to change these elitist notions. We need to rethink what it means to be educated and begin to focus on a new conception of the very idea of education. Students need to learn how to think, not how to accomplish tasks, such as passing standardized tests and reciting rote facts. In this engaging book, Roger C. Schank sets forth the premises of his argument, cites its foundations in the Great Books themselves, and illustrates it with examples from an experimental curriculum that has been used in graduate schools and with K-12 students. Making Minds Less Well Educated Than Our Own is essential reading for scholars and students in the learning sciences, instructional design, curriculum theory and planning, educational policy, school reform, philosophy of education, higher education, and anyone interested in what it means to be educated in today's world.
E-commerce in the Asian Context
Author: International Development Research Centre (Canada)
Publisher: IDRC
ISBN: 1552501795
Category : Business & Economics
Languages : en
Pages : 112
Book Description
E-Commerce in Asia has been receiving considerable attention as a result of the proliferation of Internet connectivity and technologies in the region. In response to this trend, a series of studies to investigate the various economic, social, methodological, and security issues related to this emerging business paradigm.
Publisher: IDRC
ISBN: 1552501795
Category : Business & Economics
Languages : en
Pages : 112
Book Description
E-Commerce in Asia has been receiving considerable attention as a result of the proliferation of Internet connectivity and technologies in the region. In response to this trend, a series of studies to investigate the various economic, social, methodological, and security issues related to this emerging business paradigm.
Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business
Author: Management Association, Information Resources
Publisher: IGI Global
ISBN: 1799889580
Category : Business & Economics
Languages : en
Pages : 1964
Book Description
In the next few years, it is expected that most businesses will have transitioned to the use of electronic commerce technologies, namely e-commerce. This acceleration in the acceptance of e-commerce not only changes the face of business and retail, but also has introduced new, adaptive business models. The experience of consumers in online shopping and the popularity of the digital marketplace have changed the way businesses must meet the needs of consumers. To stay relevant, businesses must develop new techniques and strategies to remain competitive in a changing commercial atmosphere. The way in which e-commerce is being implemented, the business models that have been developed, and the applications including the benefits and challenges to e-commerce must be discussed to understand modern business. The Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business discusses the best practices, latest strategies, and newest methods for implementing and using e-commerce in modern businesses. This includes not only a view of how business models have changed and what business models have emerged, but also provides a focus on how consumers have changed in terms of their needs, their online behavior, and their use of e-commerce services. Topics including e-business, e-services, mobile commerce, usability models, website development, brand management and marketing, and online shopping will be explored in detail. This book is ideally intended for business managers, e-commerce managers, marketers, advertisers, brand managers, executives, IT consultants, practitioners, researchers, academicians, and students interested in how e-commerce is impacting modern business models.
Publisher: IGI Global
ISBN: 1799889580
Category : Business & Economics
Languages : en
Pages : 1964
Book Description
In the next few years, it is expected that most businesses will have transitioned to the use of electronic commerce technologies, namely e-commerce. This acceleration in the acceptance of e-commerce not only changes the face of business and retail, but also has introduced new, adaptive business models. The experience of consumers in online shopping and the popularity of the digital marketplace have changed the way businesses must meet the needs of consumers. To stay relevant, businesses must develop new techniques and strategies to remain competitive in a changing commercial atmosphere. The way in which e-commerce is being implemented, the business models that have been developed, and the applications including the benefits and challenges to e-commerce must be discussed to understand modern business. The Research Anthology on E-Commerce Adoption, Models, and Applications for Modern Business discusses the best practices, latest strategies, and newest methods for implementing and using e-commerce in modern businesses. This includes not only a view of how business models have changed and what business models have emerged, but also provides a focus on how consumers have changed in terms of their needs, their online behavior, and their use of e-commerce services. Topics including e-business, e-services, mobile commerce, usability models, website development, brand management and marketing, and online shopping will be explored in detail. This book is ideally intended for business managers, e-commerce managers, marketers, advertisers, brand managers, executives, IT consultants, practitioners, researchers, academicians, and students interested in how e-commerce is impacting modern business models.
E-Commerce Strategy
Author: Sanjay Mohapatra
Publisher: Springer Science & Business Media
ISBN: 1461441412
Category : Business & Economics
Languages : en
Pages : 270
Book Description
E-Commerce Strategy: Text and Cases provides the fundamental literature required for graduate students and practitioners to understand electronic commerce. Each chapter provides clearly designed learning objectives and review questions to highlight the major topics and goals. This book covers many of the new innovations and technologies that have been established for e-commerce site development. Unlike similar books, topics such as e-channel adoption, factors affecting e-commerce adoption, and strategy design are reviewed in greater depth. Additionally, the book examines areas not normally covered like open source, online research, and peer-to-peer systems. E-Commerce Strategy: Text and Cases is divided into two parts. Part 1 examines the evolution of e-commerce, analyzes different sectors such as B2B and m-Commerce, and explores the challenges they face. Case studies of well known companies reinforce the concepts learned to demonstrate both successes and failures in the field. Part 2 deals with developing strategies in e-Commerce and looks at future trends including Web 2.0. Overall, the useful guidelines provided should prove valuable to students and researchers in the field.
Publisher: Springer Science & Business Media
ISBN: 1461441412
Category : Business & Economics
Languages : en
Pages : 270
Book Description
E-Commerce Strategy: Text and Cases provides the fundamental literature required for graduate students and practitioners to understand electronic commerce. Each chapter provides clearly designed learning objectives and review questions to highlight the major topics and goals. This book covers many of the new innovations and technologies that have been established for e-commerce site development. Unlike similar books, topics such as e-channel adoption, factors affecting e-commerce adoption, and strategy design are reviewed in greater depth. Additionally, the book examines areas not normally covered like open source, online research, and peer-to-peer systems. E-Commerce Strategy: Text and Cases is divided into two parts. Part 1 examines the evolution of e-commerce, analyzes different sectors such as B2B and m-Commerce, and explores the challenges they face. Case studies of well known companies reinforce the concepts learned to demonstrate both successes and failures in the field. Part 2 deals with developing strategies in e-Commerce and looks at future trends including Web 2.0. Overall, the useful guidelines provided should prove valuable to students and researchers in the field.
eBay For Dummies
Author: Marsha Collier
Publisher: John Wiley & Sons
ISBN: 0470535350
Category : Business & Economics
Languages : en
Pages : 411
Book Description
The bestselling guide to successfully buying and selling on eBay, fully revised and updated eBay is the world's #1 shopping and selling site, where millions find bargains and make money with their own sales. Marsha Collier is the #1 eBay expert and bestselling author, with more than a million copies of her books in print. And eBay For Dummies has been the bestselling book on eBay since the original edition in 1999. Thoroughly updated to cover all the changes in the eBay site, eBay For Dummies, 6th Edition gets you started with information about signing up and navigating the site. It shows you how to find the best bargains, bid to win, and complete your purchase securely. Then it guides you into become a successful eBay seller, showing you how you can pick up extra money in a tight economy with eBay sales. Covers how to find bargains on eBay, bid successfully, and pay for your purchases safely Helps new users become comfortable with the site and shop with confidence Shows you how to set up a seller account, list items, offer customer service, ship merchandise, and receive payment securely Prepares you for other issues that may arise Explores eBay's special features, showing you how to work within the rules, use the community, and even set up a charity auction Includes insider tips on becoming a better buyer and seller eBay For Dummies, 6th Edition prepares you to save money on your purchases and make money on your sales, all from the comfort of your home.
Publisher: John Wiley & Sons
ISBN: 0470535350
Category : Business & Economics
Languages : en
Pages : 411
Book Description
The bestselling guide to successfully buying and selling on eBay, fully revised and updated eBay is the world's #1 shopping and selling site, where millions find bargains and make money with their own sales. Marsha Collier is the #1 eBay expert and bestselling author, with more than a million copies of her books in print. And eBay For Dummies has been the bestselling book on eBay since the original edition in 1999. Thoroughly updated to cover all the changes in the eBay site, eBay For Dummies, 6th Edition gets you started with information about signing up and navigating the site. It shows you how to find the best bargains, bid to win, and complete your purchase securely. Then it guides you into become a successful eBay seller, showing you how you can pick up extra money in a tight economy with eBay sales. Covers how to find bargains on eBay, bid successfully, and pay for your purchases safely Helps new users become comfortable with the site and shop with confidence Shows you how to set up a seller account, list items, offer customer service, ship merchandise, and receive payment securely Prepares you for other issues that may arise Explores eBay's special features, showing you how to work within the rules, use the community, and even set up a charity auction Includes insider tips on becoming a better buyer and seller eBay For Dummies, 6th Edition prepares you to save money on your purchases and make money on your sales, all from the comfort of your home.
Hospital Information Systems : a Concise Study
Author: Kelkar S. A.
Publisher: PHI Learning Pvt. Ltd.
ISBN: 8120340833
Category : Medical
Languages : en
Pages : 785
Book Description
Managing patients and hospital together is what hospital management systems is designed for! The software ensures that the applications involved in the workflow of health services, rely on accuracy in recording patient's demography and data, and accountability of hospital management. Written in a bulleted format, this book educates reader to overcome the shortcomings of hospital industry such as inadequate access to medical facilities, unassessed quality, and shortage of manpower. The book explains how information (like medical records or administrative records) can be stored, accessed and retrieved promptly; how a patient's record can be generated easily based on demography, gender, age, and so on; and how the system can help to monitor a patient's treatment procedure--starting from his/her ailment history, to present health condition, to recovery. The book also efficiently addresses the issues like security of the system and the investment strategies. Besides, the Appendices on topics like New Business Models and Applications, and Overview of Hospitals, add on to the applicative knowledge on the subject. Intended for the students of Hospital Information Systems (HIS)/Hospital Administration or an equivalent training programme, the book is well-suited for the healthcare practitioners (small or large organizations) to streamline their workflow process. The book will also be equally beneficial for the instructors teaching Hospital Administration in various healthcare and management institutes.
Publisher: PHI Learning Pvt. Ltd.
ISBN: 8120340833
Category : Medical
Languages : en
Pages : 785
Book Description
Managing patients and hospital together is what hospital management systems is designed for! The software ensures that the applications involved in the workflow of health services, rely on accuracy in recording patient's demography and data, and accountability of hospital management. Written in a bulleted format, this book educates reader to overcome the shortcomings of hospital industry such as inadequate access to medical facilities, unassessed quality, and shortage of manpower. The book explains how information (like medical records or administrative records) can be stored, accessed and retrieved promptly; how a patient's record can be generated easily based on demography, gender, age, and so on; and how the system can help to monitor a patient's treatment procedure--starting from his/her ailment history, to present health condition, to recovery. The book also efficiently addresses the issues like security of the system and the investment strategies. Besides, the Appendices on topics like New Business Models and Applications, and Overview of Hospitals, add on to the applicative knowledge on the subject. Intended for the students of Hospital Information Systems (HIS)/Hospital Administration or an equivalent training programme, the book is well-suited for the healthcare practitioners (small or large organizations) to streamline their workflow process. The book will also be equally beneficial for the instructors teaching Hospital Administration in various healthcare and management institutes.
No B.S. Trust Based Marketing
Author: Dan S. Kennedy
Publisher: Entrepreneur Press
ISBN: 1613081766
Category : Business & Economics
Languages : en
Pages : 290
Book Description
“ My research shows we are heading into a major shake-out in business that will determine the leaders for decades to come. This will REQUIRE creative marketing and positionin, and there is no better source than Dan Kennedy on this topic. His book No B.S. Guide to Trust-Based marketing is rich with vital insights.” -Harry S. Dent, Jr., author, The Great Crash Ahead Trust Between Consumers and Businesses is Gone Here's How to Fix It Internationally recognized “millionaire maker,” Dan S. Kennedy, joined by entrepreneur and financial consultant, Matt Zagula, show you how to break down the barriers caused by the “trust no one” mantra invading every customer’s mind today. They deliver an eye-opening look at the core of all business—trust, and teach you the secrets to gaining it, keeping it, and using it to build competitive differentiation, create price elasticity, attract more affluent clients, and inspire referrals. You'll get the essential strategies required to build trust in an understandably untrusting world, and in turn, attract both business and profits. Covers 8 ways to demonstrate trustworthiness to prospective clients The #1 secret desire of today’s untrusting prospects—how to understand it, respond to it, and use it to transform marketing, prospecting, and presentations How to avoid dumb mistakes that scream “salesman” to prospects Why “Where can I find clients?” is the wrong question. The right question is: How can I construct a business persona and life so that clients seek me out, with trust in place in advance? How to keep products, services and prospects away from the avalanche of competitive and confusing information online The incorrect assumption that trust is built by imparting information and knowledge and a breakthrough technique to replace this mistake
Publisher: Entrepreneur Press
ISBN: 1613081766
Category : Business & Economics
Languages : en
Pages : 290
Book Description
“ My research shows we are heading into a major shake-out in business that will determine the leaders for decades to come. This will REQUIRE creative marketing and positionin, and there is no better source than Dan Kennedy on this topic. His book No B.S. Guide to Trust-Based marketing is rich with vital insights.” -Harry S. Dent, Jr., author, The Great Crash Ahead Trust Between Consumers and Businesses is Gone Here's How to Fix It Internationally recognized “millionaire maker,” Dan S. Kennedy, joined by entrepreneur and financial consultant, Matt Zagula, show you how to break down the barriers caused by the “trust no one” mantra invading every customer’s mind today. They deliver an eye-opening look at the core of all business—trust, and teach you the secrets to gaining it, keeping it, and using it to build competitive differentiation, create price elasticity, attract more affluent clients, and inspire referrals. You'll get the essential strategies required to build trust in an understandably untrusting world, and in turn, attract both business and profits. Covers 8 ways to demonstrate trustworthiness to prospective clients The #1 secret desire of today’s untrusting prospects—how to understand it, respond to it, and use it to transform marketing, prospecting, and presentations How to avoid dumb mistakes that scream “salesman” to prospects Why “Where can I find clients?” is the wrong question. The right question is: How can I construct a business persona and life so that clients seek me out, with trust in place in advance? How to keep products, services and prospects away from the avalanche of competitive and confusing information online The incorrect assumption that trust is built by imparting information and knowledge and a breakthrough technique to replace this mistake