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Author: Glyn Atwal
Publisher: Springer
ISBN: 1137547154
Category : Business & Economics
Languages : en
Pages : 263
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Book Description
This book provides an analysis of the luxury industry in two of the world’s biggest and evolving markets, and identifies and discusses the key issues and dynamics in transforming their luxury landscapes. By discussing the elements that are most likely to dominate boardroom agendas, the pragmatic implications for both strategic and marketing planning are made clear. Special emphasis is placed upon well-contemplated responses to luxury brand marketing challenges that executives are likely to face as they push their brands to adapt and thrive in these shifting markets.
Author: Glyn Atwal
Publisher: Springer
ISBN: 1137547154
Category : Business & Economics
Languages : en
Pages : 263
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Book Description
This book provides an analysis of the luxury industry in two of the world’s biggest and evolving markets, and identifies and discusses the key issues and dynamics in transforming their luxury landscapes. By discussing the elements that are most likely to dominate boardroom agendas, the pragmatic implications for both strategic and marketing planning are made clear. Special emphasis is placed upon well-contemplated responses to luxury brand marketing challenges that executives are likely to face as they push their brands to adapt and thrive in these shifting markets.
Author: Simi Malhotra
Publisher: Springer Nature
ISBN: 9811552541
Category : Social Science
Languages : en
Pages : 173
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Book Description
This book discusses food in the context of the cultural matrix of India. Addressing topical issues in food and food culture, it explores questions concerning the consumption, representation and mediation of food. The book is divided into four sections, focusing on food fads; food representation; the symbolic valence of food; modes and manners of resistance articulated through food. Investigating consumption practices in both public and ethnic culture, each chapter introduces a fresh approach to food across diverse literary and cultural genres. The book offers a highly readable guide for researchers and practitioners in the field of literary and cultural studies, as well as the sociological fields of food studies, body studies and fat studies.
Author: Yorim Spoelder
Publisher: Cambridge University Press
ISBN: 1009403168
Category : History
Languages : en
Pages : 347
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Book Description
Shows how the transimperial knowledge networks of 'Greater India' energized the interwar nationalist, internationalist and anti-colonial imagination in British India.
Author: Ramya Ramamurthy
Publisher: Hachette India
ISBN: 9351951413
Category : Business & Economics
Languages : en
Pages : 432
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Book Description
What happens when prominent brands: Send faulty products into the market? Defy governmental regulations? Back the wrong marketing message? Have management spats in public? Or simply fail to anticipate a major trend? Over the years, prominent brands in India across product categories, both home-grown and multinational, have tackled crises ? some unexpected and some self-inflicted, but each a defining factor in shaping a company?s future. In a first-of-its-kind narrative, Rebuild brings together the stories behind some of India?s biggest businesses that dealt with potential disaster and emerged on the other side ? either victorious or wiser. Digging deep into the crisis management strategies adopted by companies such as Coca-Cola, Unilever, Kingfisher, Tata Sons, Indian Premier League, Facebook, Uber, Nokia, Nestlé Maggi Noodles and several more, it analyses the steps that different organizations have taken to minimize damage to their brand, and describes how (if at all) they recovered. Featuring interviews with top management executives as well as expert brand-watchers, Rebuild closely examines the circumstances that cause brands to falter ? faulty products, leadership changes, disastrous sales cycles and competition activity, among others ? and provides invaluable insights that may serve as cautionary tales for organizations, both small and large.
Author: DR. AMRITA BANERJEE
Publisher: INTERDISCIPLINARY INSTITUTE OF HUMAN SECURITY & GOVERNANCE
ISBN: 8195515959
Category : Social Science
Languages : en
Pages : 288
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Book Description
This book contains twenty-four Best Paper Award-winning articles presented in the IIHSG International Conference 2022 on Human Security and Governance organised by Interdisciplinary Institute of Human Security & Governance, Delhi, India in collaboration with Amity Institute of Liberal Arts, Amity University Mumbai; Centre for Conflict Studies, Middlebury Institute of International Studies, Monterey, CA, USA, Security Women, United Kingdom; Department of International Relations; Central University of Jharkhand, India; Department of Defence & Strategic Studies, Himachal Pradesh University, Shimla, India and Department of International Relations, University of Chittagong, Bangladesh. Total 537 human security experts presented paper in this virtual event from every corner of the globe like Italy, Poland, Nigeria, Philippines, Malaysia, Saudi Arabia, Nepal, Pakistan, UK, USA, Bangladesh, Canada and so on. Best articles written by them is added in this volume. In this Conference, there are some articles, which can be brought under the theme of Women Security and Governance. So, we clubbed that in this edited volume. This book, Women Security & Governance tries to address various contemporary security issues in global arena through gendered lenses – like Gender-Water Security Linkages, Property Rights for Hindu Women, Cyber Crimes against Women in India, the Plight of Women During the Conflicts, Gender Security in Domestic Sphere, the Plight of Girl Child Soldiers, Challenges of Human Security in Mongolia, Drone Warfare and Human Security, Rethinking the War on Terror & Global Anti-Terror Initiatives, State-led Anarchy and Human Security in South Asia, Gandhian Ideas on Terrorism as a Threat to Human Security, Human Security and Contributions of Indian Space Programme, Human Security and Sustainable Governance, Engendered Environmental Peacebuilding in Tibet, Northeast India and Bangladesh, Gender Security and Law, and Minority Protection from a Human Security Perspective. I hope that this collection of essays can become a benchmark for the future as well as spur new research agendas and projects that will put the region into a much-needed conversation on the recent trends of women security and the modalities of tackling it by different types of governance.
Author: D. Sinha
Publisher: Springer
ISBN: 1137367105
Category : Business & Economics
Languages : en
Pages : 198
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Book Description
Brands and businesses from across the globe have tried to leverage the India opportunity, based upon simplistic and widely-held assumptions. This book takes a critical look at these myths and contradictions from an inside perspective, presenting a fresh and nuanced perspective on the opportunities that the Indian market offers. It draws upon a wealth of data, from consumer research, market data, macroeconomic research, popular culture and case studies, to provide a thorough and compelling insight into what makes for success in the complex Indian market, based upon two decades of experience.
Author: Ugo Tramballi
Publisher: Ledizioni
ISBN: 8867057170
Category : Political Science
Languages : en
Pages : 145
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Book Description
When Narendra Modi was elected Prime Minister of India in 2014, he promised to push through key reforms and bring about the massive economic development needed for the “world’s largest democracy” to win its place among global superpowers. With over 1.3 billion citizens, India is soon to become the world’s most populous country, and more than one quarter of the people joining global workforce during the next decade will be Indian. The poorest of the world’s 20 largest economies, India’s potential for catch-up growth is enormous. And so are the limits and contradictions India must overcome for Modi’s vision to gain momentum. What has his government achieved so far? How likely is Modi’s “Minimum government, maximum governance” strategy to deliver the expected outcomes? Is India, often described as a “reluctant superpower”, now closer to becoming a regional leader? In a crucial year for local elections, and with the Prime Minister ready to run for a second term in 2019, this volume investigates the economic, political and diplomatic trajectories of Modi’s India in its quest for a global role.
Author:
Publisher:
ISBN:
Category : Industries and mechanic arts
Languages : en
Pages : 766
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Book Description
Author: Lipi Begum
Publisher: Bloomsbury Publishing
ISBN: 1838609180
Category : Design
Languages : en
Pages : 272
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Book Description
For South Asia, fashion and consumption have come to play an increasingly important role in the lives of young people and in the formation of youth cultures. Afghanistan, Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan and Sri Lanka have all, in related and distinctive ways, been producing confident young fashion consumers, who are proving to be an important market for fashion.This book explores South Asian youth cultures and fashion across the countries of this region and their diasporas from a transnational perspective. Through visual and textual analysis of film, photography and digital cultures, as well as ethnographic fieldwork, the expert contributors look at how gender, sexuality, class, the media and faith intersect with and style youth cultures. By establishing the heterogeneous nature of South Asia and its youth cultures, they also dismantle grand western narratives that tend to understand the region's diverse cultural modernity through the lens of homogeneity.
Author: Chris Moffat
Publisher: Cambridge University Press
ISBN: 1108750052
Category : History
Languages : en
Pages : 295
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Book Description
What do anti-colonial histories mean for politics in contemporary India? How can we understand a political terrain that appears crowded with the dead, heroic figures from past struggles who call the living to account and demand action? What role do these 'afterlives' play in the inauguration of new politics and the fashioning of possible futures? In this engaging and innovative analysis of anti-colonial afterlives in modern South Asia, Chris Moffat crafts a framework that takes the dead seriously - not as passive entities, ceremonially invoked, but as active interlocutors and instigators in the present. Focusing on the iconic revolutionary martyr Bhagat Singh (1907–1931), Moffat establishes the problem of inheritance as central to the forms and futures of democracy in this postcolonial polity. Tracing Bhagat Singh's revenant presence in India today, he demonstrates how living communities are animated by a sense of obligation, duty or debt to the dead.
