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Author: Michael R. Czinkota
Publisher: Business Expert Press
ISBN: 1949443124
Category : Business & Economics
Languages : en
Pages : 172
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Book Description
A New World Order has begun for trade and globalization. Inundated with constant information, new concepts, and endless data, individuals are caught in the whirlwind of a fast-paced world, often without the ability to stop and think, particularly when it comes to issues of the soul. I consider the soul the center of our activities and inspirations. If one says of an individual, “his soul has left him,” one connotes death. This also will apply to societies and corporations. Are we willing to permit the gradual march toward solitude with all the accompanying sharp cutting edges? Will the balloon go up? The reader can judge. I hope to supply the content here. With a foreword by Ambassador Laszlo Szabo, a preface by the Rev. Horkan, and the humorous yet pensive illustrations by award-winning cartoonist David Clark, this book increases one’s ability to gain a comprehensive understanding of the most pressing international business and trade issues that the world faces today.
Author: Michael R. Czinkota
Publisher: Business Expert Press
ISBN: 1949443124
Category : Business & Economics
Languages : en
Pages : 172
Get Book Here
Book Description
A New World Order has begun for trade and globalization. Inundated with constant information, new concepts, and endless data, individuals are caught in the whirlwind of a fast-paced world, often without the ability to stop and think, particularly when it comes to issues of the soul. I consider the soul the center of our activities and inspirations. If one says of an individual, “his soul has left him,” one connotes death. This also will apply to societies and corporations. Are we willing to permit the gradual march toward solitude with all the accompanying sharp cutting edges? Will the balloon go up? The reader can judge. I hope to supply the content here. With a foreword by Ambassador Laszlo Szabo, a preface by the Rev. Horkan, and the humorous yet pensive illustrations by award-winning cartoonist David Clark, this book increases one’s ability to gain a comprehensive understanding of the most pressing international business and trade issues that the world faces today.
Author: Michael R. Czinkota
Publisher: Cambridge University Press
ISBN: 1108752365
Category : Business & Economics
Languages : en
Pages : 591
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Book Description
Thoroughly updated, the 9th edition of this bestselling textbook incorporates global trends and data, supported by an exemplary case selection based on firms from around the world. The internationally cited author team of Czinkota, Ronkainen, and Gupta balance conceptual understanding of business theory with the day-to-day realities of business practice, preparing students to become successful participants in the global business place. This edition brings greater focus on Asia and emerging markets, as well as Brexit, the impact of COVID-19 on business and the importance of technology and the digital space to international business practice. Through its discussion and analysis, the book guides students to a greater understanding of contemporary business issues and helps them to develop new tools of analysis. Covering all key aspects of international business, the authors emphasize a few key dimensions: international context, role of government in international business, small- and medium-sized firms, and social responsibility.
Author: Claude Cellich
Publisher: Business Expert Press
ISBN: 1952538793
Category : Business & Economics
Languages : en
Pages : 322
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Book Description
Practical and user friendly, the author describes all the key elements needed to negotiate deals that are doable, profitable, and sustainable. Based on decades of teaching and consultancies around the world, the author provides a useful guide for business executives operating in today’s digitalized global economy. This latest edition will help readers enhance their preparation, anticipate objections, create value for tangibles/intangibles, and avoid cultural blunders to reach mutually beneficial outcomes. By sharpening negotiation skills, business executives will be able to interact more effectively with their counterparts in the fast changing global business environment and the rising influence of third parties. Practical and user friendly, the author describes all the key elements needed to negotiate deals that are doable, profitable, and sustainable.
Author: Michael R. Czinkota
Publisher: Springer Nature
ISBN: 3030669165
Category : Business & Economics
Languages : en
Pages : 901
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Book Description
This textbook provides students with comprehensive insights on the classical and contemporary marketing theories and their practical implications. A fourth, revised edition of Marketing Management, the text features new classical and contemporary cases, new interdisciplinary and cross-functional implications of business management theories, contemporary marketing management principles and. futuristic application of marketing management theories and concepts. The core and complex issues are presented in a simplified manner providing students with a stimulating learning experience that enables critical thinking, understanding and future application. Each chapter features a chapter summary, key terms, review and discussion questions and a practice quiz. Throughout the text there are also specific teaching features to provide students and instructors with an enhanced pedagogical experience. These features include: The Manager’s Corner: These sections provide real-world examples that instructors may highlight to exemplify theory or as mini-cases for discussion. Marketing in Action: These sections ask students to apply concepts and theories to actual business situations. Web Exercises: These mini sections provide students with real world issues and suggest websites for more information. In addition, the authors provide ancillary lecture notes and Solution/Instructors manual online to aid instructors in their teaching activities.
Author: Michael R. Czinkota
Publisher: Cambridge University Press
ISBN: 1108476740
Category : Business & Economics
Languages : en
Pages : 591
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Book Description
Rigorously updated textbook that balances business theory and business practice. Includes new cases studies and up-to-date examples.
Author: Leonard L. Berry
Publisher: Simon and Schuster
ISBN: 0684830868
Category : Business & Economics
Languages : en
Pages : 278
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Book Description
This wise and inspiring book by Leonard Berry, moves far beyond his pioneering work in services marketing and service quality to explain how great service companies meet their toughest challenge: sustaining long-term success. In a world where customers regard flawless products as a given, service is the key differentiator between competitors in any field. From Berry's exacting study of fourteen mature, highly successful, labor-intensive companies comes an astonishing revelation: the single most important factor in building a lasting service business is not a matter of savvy business practice, but of humane values. In all fourteen award-winning companies -- Bergstrom Hotels, The Charles Schwab Corporation, Chick-fil-A, The Container Store, Custom Research Inc., Dana Commercial Credit, Dial-A-Mattress, Enterprise Rent-A-Car, Midwest Express Airlines, Miller SQA, Special Expeditions, St. Paul Saints, USAA, and Ukrop's Super Markets -- values-driven leadership connects with strategic focus, executional excellence, control of destiny, trust-based relationships, generosity, investment in employee success, acting small, and brand cultivation to drive customer satisfaction, innovation, and growth. Dedicating a chapter to each of these nine drivers, this book is the most far-reaching and insightful vision ever presented of the principles and step-by-step actions that continuously bring success to life in a company. Berry's comprehensive model reveals the soul that underlies the strategies and day-to-day operations of great service companies, guiding the thousands of daily decisions of individual employees. Clear, compelling, pathbreaking, Discovering the Soul of Service is essential reading for managers everywhere.
Author: Michel Borgeon
Publisher: Business Expert Press
ISBN: 1949991512
Category : Business & Economics
Languages : en
Pages : 103
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Book Description
This book willenable the reader to develop global strategies based on trade information and trade flows analysis. Developing global business strategies in today’s competitive and disruptive environment calls for greater interaction between the business sector and government. Among the instruments available today are various market analytic tools. These tools, coupled with new business models, not only provide a competitive edge but also becomes a necessity to survive in the global ever changing trade environment. This book concerns everyone dealing with market selection, market strategies, and trade policy. The reader will be able to develop global strategies based on trade information and trade flows analysis. An analysis of the most competitive countries in world trade shows the importance of pro-business policies, access to modern infrastructures, investment in research, and increased productivity. The authors explain how to design practical strategies in a global context, greater competition and uncertainty due to the introduction of new business models.
Author: Rajashi Ghosh
Publisher: Springer Nature
ISBN: 3030850331
Category : Business & Economics
Languages : en
Pages : 539
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Book Description
Developmental relationships constitute interdependent, generative connections that promote growth and learning among individuals. While studies reporting the impact of developmental relationships on learning, performance, and career development leaves no doubt about its relevance to the human resource development (HRD) field, we lack an in-depth understanding of how developmental relationships apply to the myriad of topics relevant to contemporary HRD research and practice such as social justice, diversity and equity, leadership development, career transitions, knowledge sharing, organization development, employee engagement, organizational learning culture, globalization, national HRD, and technology at work. This book presents a comprehensive collection of evidence-based studies and conceptual articles that explore how developmental relationships that are cultivated within and outside of the workplace apply to those clusters of topics in HRD. Organized around six themes, the chapters examine topics such as knowledge management, critical perspectives on gender, diversity, and equity, building a learning organization, talent development, and emotional closeness in the context of virtual workplaces. In doing so, the book highlight how research on developmental relationships can be the underlying thread connecting the otherwise disconnected varied topical foci of HRD research and practice, thus broadening our understanding of the relevance of developmental relationships within the HRD field. This volume advances HRD scholarship and will appeal to researchers interested in exploring the nature and benefits of developmental relationships including mentoring and coaching.
Author: Stephen Gill
Publisher: Cambridge University Press
ISBN: 9780521599030
Category : Education
Languages : en
Pages : 324
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Book Description
This book explores the nature of, and conditions for, theoretical innovation in international studies.
Author: Arch G. Woodside
Publisher: Emerald Group Publishing
ISBN: 1849506035
Category : Business & Economics
Languages : en
Pages : 325
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Book Description
Examines how research tools affect theory advances in culture and tourism research. This title includes papers that focus on how to gain meaning from data to thus look at how streams of antecedent conditions result in tourism behavior.
