Author: Dwier Brown
Publisher:
ISBN: 9780996057103
Category : Actors
Languages : en
Pages : 264

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Book Description
A funny and moving memoir from the actor who played Kevin Costner's father for five minutes at the end of the movie Field of Dreams.

Author: Rob Adams
Publisher: John Wiley and Sons
ISBN: 0470610581
Category : Business & Economics
Languages : en
Pages : 60

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Book Description
Know if you'll hit your targets before pulling the trigger on any marketing plan More than sixty five percent of new products are commercial failures, and if you compound this with a recession, now more than ever you can't afford to be wrong. In If You Build It Will They Come, business professor and strategy consultant Rob Adams shows you how to make sure you hit your target market before you spend a lot of money. He shows you the fast, systematic and proven approach of performing Market Validation in advance of making a large product investment. Adams outlines a simple and effective market validation and testing strategy that is proven, giving entrepreneurs and managers the ability to dramatically improve the prospect of product success. He explains how to quickly gather information on competitors, directly interview members of your target market, and figure out what the market really wants to buy, versus what customers say they want. The steps to quickly understanding the viability of your market Where to go to gather the information needed to hit the market requirements How to follow through with the right product launched in the right way Adams cuts through the fancy terms and expensive market research that gives lots of data but no real product oriented information about usage, pricing, features and competitive forces. In the end you'll produce results on your first release of a far more mature product, shipped in a faster timeframe with features customers will actually use. This book is for anyone involved with designing, developing and launching new products. Its examples and advice cover everything from the fledgling start-up that needs their first product to work just to survive to the successful Fortune Class company establishing new worldwide markets. Examples cut across all major industrial sectors including consumer, retail, manufacturing, technology, life sciences and services. This book offers the step-based guidance you need to make sure failure is not an option.

Author: Suzanne McMahon
Publisher: Routledge
ISBN: 1000757668
Category : Language Arts & Disciplines
Languages : en
Pages : 261

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Book Description
This book, first published in 1993, addresses important questions about the future that libraries need to answer today such as: What will change for serials librarians, vendors, and publishers as ink and paper become the oddity and electronic transmitters and receivers become the norm? What services will be in demand and who will provide them? Which economic models will keep them afloat? Most importantly, can the disparate groups currently active in scholarly communication work together to build the physical, social, and economic backbone of a new model? This book is an invaluable guide to the future of serials librarianship. It describes new technologies, predicts how the publishing industry will develop in the near future, and explores how the library may evolve within a new system of scholarly communication. Just a few of the exciting topics covered include the development of standards for networking technologies; the shift from ownership to access in libraries as a result of electronic information; the history of scholarly communication; copyright of electronic data; higher education in the 1990s; and marketing in libraries.

Author: North American Serials Interest Group
Publisher: CRC Press
ISBN: 1000154793
Category : Computers
Languages : en
Pages : 350

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Book Description
Help lay the foundation for the future of scholarly communication with these informative chapters on new information technologies and predictions for developments in the publishing industry. If We Build It, the proceedings from the 7th annual conference of the North American Serials Interest Group, stresses that the time to prepare for the revolution and phenomenal growth in electronic technology is now.This groundbreaking book addresses important questions about the future that libraries need to answer today such as: What will change for serials librarians, vendors, and publishers as ink and paper become the oddity and electronic transmitters and receivers become the norm? What services will be in demand and who will provide them? Which economic models will keep them afloat? Most importantly, can the disparate groups currently active in scholarly communication work together to build the physical, social, and economic backbone of a new model?If We Build It is an invaluable guide to the future of serials librarianship. It describes new technologies, predicts how the publishing industry will develop in the near future, and explores how the library may evolve within a new system of scholarly communication. Just a few of the exciting topics covered in these proceedings include the development of standards for networking technologies, the shift from ownership to access in libraries as a result of electronic information, the history of scholarly communication, copyright of electronic data, higher education in the 1990?s, marketing in libraries. A unique perspective on issues of cooperation between librarians, scholars, and publishers is provided by the inclusion of a joint conference day with the Society for Scholarly Publishing. If We Build It is an energizing look at the new possibilities for libraries and a call to strengthen structures and work together to build a solid future for libraries within the future of scholarly communication.

Author: James Clear
Publisher: Penguin
ISBN: 0735211299
Category : Business & Economics
Languages : en
Pages : 321

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Book Description
The #1 New York Times bestseller. Over 20 million copies sold! Translated into 60+ languages! Tiny Changes, Remarkable Results No matter your goals, Atomic Habits offers a proven framework for improving--every day. James Clear, one of the world's leading experts on habit formation, reveals practical strategies that will teach you exactly how to form good habits, break bad ones, and master the tiny behaviors that lead to remarkable results. If you're having trouble changing your habits, the problem isn't you. The problem is your system. Bad habits repeat themselves again and again not because you don't want to change, but because you have the wrong system for change. You do not rise to the level of your goals. You fall to the level of your systems. Here, you'll get a proven system that can take you to new heights. Clear is known for his ability to distill complex topics into simple behaviors that can be easily applied to daily life and work. Here, he draws on the most proven ideas from biology, psychology, and neuroscience to create an easy-to-understand guide for making good habits inevitable and bad habits impossible. Along the way, readers will be inspired and entertained with true stories from Olympic gold medalists, award-winning artists, business leaders, life-saving physicians, and star comedians who have used the science of small habits to master their craft and vault to the top of their field. Learn how to: make time for new habits (even when life gets crazy); overcome a lack of motivation and willpower; design your environment to make success easier; get back on track when you fall off course; ...and much more. Atomic Habits will reshape the way you think about progress and success, and give you the tools and strategies you need to transform your habits--whether you are a team looking to win a championship, an organization hoping to redefine an industry, or simply an individual who wishes to quit smoking, lose weight, reduce stress, or achieve any other goal.

Author: Malaak Compton-Rock
Publisher: Crown Archetype
ISBN: 0307590062
Category : Biography & Autobiography
Languages : en
Pages : 306

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Book Description
A must have book for anyone has ever wanted to make a difference in the world. ________________________________________________ Service is the rent we pay for living" says preeminent children's advocate Marian Wright Edelman and this is the motto by which Malaak Compton Rock, dedicated humanitarian and wife of comedian Chris Rock, lives her life. From a childhood grounded in the importance of giving back to her work in public relations at The U.S. Fund for UNICEF to becoming a full-time mother and humanitarian, Malaak's life has fully embodied this sentiment. Part memoir, part practical guide, If It Takes a Village, Build One offers readers insightful advice on everything from how to find just the right volunteer opportunity, how to get kids involved in a life of service, how to research charities, and even how to start a nonprofit, as Malaak did several years ago. All of this practical wisdom is grounded in inspirational anecdotes about her own experience with service, including her work with Katrina rebuilding and her recent brainchild, Journey for Change: Empowering Youth Through Global Service, a program for at-risk kids from Bushwick, Brooklyn, which takes teens on a two week service mission to South Africa to volunteer and experience the world. The book also features interviews with other well known humanitarians, like PR powerhouse Terrie M. Williams, activist Bobby Shriver, and journalist Soledad O'Brien and engaging sidebars with interesting facts about service and nuggets of advice. At the end of the narrative readers will find a compendium of information including Malaak's favorite charities, unique service ideas, and suggested reading and web resources, which will make this a book to be visited time and time again. Far from being preachy or sanctimonious, Malaak's warm voice reminds us all that giving back is ultimately easier and infinitely more fulfilling than we thought it could be. Warm, honest, and accessible, If it Takes a Village, Build One will be the must-have book (and perfect gift!) for aspiring do-gooders.

Author: Rudyard Kipling
Publisher:
ISBN:
Category : Maxims
Languages : en
Pages : 18

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Book Description

Author: Bruce King
Publisher: Island Press
ISBN: 164283212X
Category : Architecture
Languages : en
Pages : 282

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Book Description
“Net Zero” has been an effective rallying cry for the green building movement, signaling a goal of having every building generate at least as much energy as it uses. Enormous strides have been made in improving the performance of every type of new building, and even more importantly, renovating the vast and energy-inefficient collection of existing buildings in every country. If we can get every building to net-zero energy use in the next few decades, it will be a huge success, but it will not be enough. In Build Beyond Zero, carbon pioneers Bruce King and Chris Magwood re-envision buildings as one of our most practical and affordable climate solutions instead of leading drivers of climate change. They provide a snapshot of a beginning and map towards a carbon-smart built environment that acts as a CO2 filter. Professional engineers, designers, and developers are invited to imagine the very real potential for our built environment to be a site of net carbon storage, a massive drawdown pool that could help to heal our climate. The authors, with the help of other industry experts, show the importance of examining what components of an efficient building (from windows to solar photovoltaics) are made with, and how the supply chains deliver all those products and materials to a jobsite. Build Beyond Zero looks at the good and the bad of how we track carbon (Life Cycle Assessment), then takes a deep dive into materials (with a focus on steel and concrete) and biological architecture, and wraps up with education, policy and governance, circular economy, and where we go in the next three decades. In Build Beyond Zero, King and Magwood show how buildings are culprits but stand poised to act as climate healers. They offer an exciting vision of climate-friendly architecture, along with practical advice for professionals working to address the carbon footprint of our built environment.

Author: Annie Jean-Baptiste
Publisher: John Wiley & Sons
ISBN: 1119646243
Category : Business & Economics
Languages : en
Pages : 269

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Book Description
Diversity and Inclusion to build better products from the front lines at Google Establishing diverse and inclusive organizations is an economic imperative for every industry. Any business that isn’t reaching a diverse market is missing out on enormous revenue potential and the opportunity to build products that suit their users' core needs. The economic “why” has been firmly established, but what about the “how?” How can business leaders adapt to our ever-more-diverse world by capturing market share AND building more inclusive products for people of color, women and other underrepresented groups? The Product Inclusion Team at Google has developed strategies to do just that and Building For Everyone is the practical guide to following in their footsteps. This book makes publicly available for the first time the same inclusive design process used at Google to create user-centric award-winning and profitable products. Author and Head of Product Inclusion Annie Jean-Baptiste outlines what those practices look like in industries beyond tech with fascinating case studies. Readers will learn the key strategies and step-by-step processes for inclusive product design that limits risk and increases profitability. Discover the questions you should be asking about diversity and inclusion in your products for marketers, user researchers, product managers and more. Understand the research the Product Inclusion team drove to back up their practices Learn the “ABCs of Product Inclusion” to build inclusion into your organization’s culture Leverage the product inclusion suite of tools to get your organization building more inclusively and identifying new opportunities. Read case studies to see how product inclusion works across industries and learn what doesn't work. Building For Everyone will show you how to infuse your business processes with inclusive design. You’ll learn best practices for inclusion in product design, marketing, management, leadership and beyond, straight from the innovative Google Product Inclusion team.

Author: Chris Van Dusen
Publisher: Penguin
ISBN: 1984814842
Category : Juvenile Fiction
Languages : en
Pages : 42

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Book Description
The much-anticipated follow-up to the E. B. White Award-winning picture book If I Built a Car In If I Built a Car, imaginative Jack dreamed up a whimsical fantasy ride that could do just about anything. Now he's back and ready to build the house of his dreams, complete with a racetrack, flying room, and gigantic slide. Jack's limitless creativity and infectious enthusiasm will inspire budding young inventors to imagine their own fantastical designs. Chris Van Dusen's vibrant illustrations marry retro appeal with futuristic style as he, once again, gives readers a delightfully rhyming text that absolutely begs to be read aloud.