Hybridity, OR the Cultural Logic of Globalization PDF Download
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Author: Kraidy
Publisher: Pearson Education India
ISBN: 9788131711002
Category :
Languages : en
Pages : 248
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Book Description
Author: Kraidy
Publisher: Pearson Education India
ISBN: 9788131711002
Category :
Languages : en
Pages : 248
Get Book Here
Book Description
Author: Marwan Kraidy
Publisher: Temple University Press
ISBN: 9781592131457
Category : Language Arts & Disciplines
Languages : en
Pages : 246
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Book Description
A guide to understanding hybridity-the interaction of cultures.
Author: Marwan Kraidy
Publisher:
ISBN: 9781592131433
Category : Social Science
Languages : en
Pages : 226
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Book Description
Hybridity, The interaction of people and media from different cultures, Is a communication-based phenomenon. Drawing on original research from Lebanon to Mexico and analyzing the use of the term in cultural and postcolonial studies (as well as the popular and business media), Marwan Kraidy offers readers a history of the idea and a set of prescriptions for its future use. Kraidy analyzes the use of the concept of cultural mixture from the first century AD to its present application in the academy And The commercial press. The case studies build an argument for understanding the importance of the dynamics of communication, power, and political-economy as well as culture, In situations of hybridity. Suggesting that such an approach will serve as a useful way to examine how media work in international context, he concludes the book by proposing a new method for studying cultural mixture: critical transculturalism.
Author: Diana Crane
Publisher: Routledge
ISBN: 1134955103
Category : Social Science
Languages : en
Pages : 297
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Book Description
First published in 2002. Routledge is an imprint of Taylor & Francis, an informa company.
Author: Marwan M. Kraidy
Publisher: Cambridge University Press
ISBN: 0521769191
Category : Business & Economics
Languages : en
Pages : 271
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Book Description
This book analyzes how reality television fuelled heated polemics over cultural authenticity, gender relations, and political participation in the Middle East.
Author: Brett Christophers
Publisher:
ISBN:
Category :
Languages : en
Pages :
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Book Description
Author: Hongmei Li
Publisher: John Wiley & Sons
ISBN: 1509511148
Category : Social Science
Languages : en
Pages : 280
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Book Description
This book provides a comprehensive analysis of Chinese advertising as an industry, a discourse and profession in China’s search for modernity and cultural globalization. It compares and contrasts the advertising practices of Chinese advertising agencies and foreign advertising agencies, and Chinese brands and foreign brands, with a particular focus on the newest digital advertising practices in the post WTO era. Based on extensive interviews, participant observation, and a critical analysis of secondary data, Li offers an engaging analysis of the transformation of Chinese advertising in the past three decades in Post-Mao China. Drawing upon theories of political economy, media, and cultural studies, her analysis offers most significant insights in advertising and consumer culture as well as the economic, social, political, and cultural transformations in China. The book is essential for students and scholars of communication, media, cultural studies and international business, and all those interested in cultural globalization and China.
Author: Garth Andrew Myers
Publisher: Routledge
ISBN: 135194360X
Category : Science
Languages : en
Pages : 136
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Book Description
Based on in-depth fieldwork in three cities, Dar es Salaam, Zanzibar and Lusaka, this book provides a critical analysis of the United Nations Sustainable Cities Program in Africa (SCP). Focusing on the SCP's policies for solid waste management, which was identified as the top priority problem by the SCP, the book examines the success of these pilot schemes and the SCP's record in building new relationships between people and government. It argues that the SCP has operated in a political vacuum, without recognition of the long and problematic histories and cultural politics of urban environmental governance in Eastern and Southern Africa. This book brings these cultural and political histories to the fore in its examination of the contemporary dynamics. In doing so, it not only provides an insightful analysis of the policies and outcomes for the SCP, but also puts forward a historically grounded critique of neoliberalism, good governance and sustainable development discourses.
Author: Don Heider
Publisher: Rowman & Littlefield
ISBN: 9780742527133
Category : Language Arts & Disciplines
Languages : en
Pages : 378
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Book Description
News as a cultural product has earned a place in scholarly research over the past several decades, and media scholars and sociologists have successfully looked at news for ideological content and how news may shape an audience's ideas on politics, gender, and race. But how does news influence an audience's ideas about social structure? Class and News is a multidisciplinary collection of essays examining how the news media treats or neglects this structure in everyday reporting. Are certain stories chosen for their appeal to the upper or middle classes? Are stories of interest to lower class readers/viewers avoided? How are issues of social order reported or reflected in stories that aren't about class? This in-depth work will be a valuable resource for students, scholars, and general readers interested in the dynamics of class and news in the United States.
Author: Fabienne Darling-Wolf
Publisher: University of Michigan Press
ISBN: 0472900153
Category : Social Science
Languages : en
Pages : 201
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Book Description
Based on a series of case studies of globally distributed media and their reception in different parts of the world, Imagining the Global reflects on what contemporary global culture can teach us about transnational cultural dynamics in the 21st century. A focused multisited cultural analysis that reflects on the symbiotic relationship between the local, the national, and the global, it also explores how individuals’ consumption of global media shapes their imagination of both faraway places and their own local lives. Chosen for their continuing influence, historical relationships, and different geopolitical positions, the case sites of France, Japan, and the United States provide opportunities to move beyond common dichotomies between East and West, or United States and “the rest.” From a theoretical point of view, Imagining the Global endeavors to answer the question of how one locale can help us understand another locale. Drawing from a wealth of primary sources—several years of fieldwork; extensive participant observation; more than 80 formal interviews with some 160 media consumers (and occasionally producers) in France, Japan, and the United States; and analyses of media in different languages—author Fabienne Darling-Wolf considers how global culture intersects with other significant identity factors, including gender, race, class, and geography. Imagining the Global investigates who gets to participate in and who gets excluded from global media representation, as well as how and why the distinction matters.
