Author: David Zyla
Publisher: Workman Publishing Company
ISBN: 0761184112
Category : Self-Help
Languages : en
Pages : 193
Book Description
A book worth its weight in gold—or what one charges on a gold card. Written by two fashion experts with deep experience in fashion shopping and styling, How to Win at Shopping is perfect for the woman who loves to shop—there is priceless information on every page. And perfect for the woman who hates to shop—here’s the game plan to make it work. And for both, hundreds of ways to save money, time, and aggravation. Page after page is filled with knowledgeable insider tips, the hows and whys of shopping smart: Always beware of prices in carpeted areas of a store. Three-quarter sleeves are always flattering. Sometimes, for certain items like T-shirts or knits, it makes sense to shop in the boys’ department. For shoes, the best toe shape will always match your best neckline. Never shop in a hurry. When approaching a rack of clothing, always start with color. Always sit down when trying on clothing. There are style basics, like how to find the perfect pair of jeans. Money-saving tips, like why never to open a store credit card. Shopping rules, like leave your jewelry at home when shopping. Plus tips for shopping online, in thrift stores, and around the holidays. And throughout, separate lists, like the 15 secrets of finding clothes that make you look ten pounds thinner; the seven things a tailor can do—and six things a tailor can’t; and the top ten wardrobe staples.
How to Win at Shopping
Author: David Zyla
Publisher: Workman Publishing
ISBN: 0761183825
Category : Self-Help
Languages : en
Pages : 193
Book Description
A book worth its weight in gold—or what one charges on a gold card. Written by two fashion experts with deep experience in fashion shopping and styling, How to Win at Shopping is perfect for the woman who loves to shop—there is priceless information on every page. And perfect for the woman who hates to shop—here’s the game plan to make it work. And for both, hundreds of ways to save money, time, and aggravation. Page after page is filled with knowledgeable insider tips, the hows and whys of shopping smart: Always beware of prices in carpeted areas of a store. Three-quarter sleeves are always flattering. Sometimes, for certain items like T-shirts or knits, it makes sense to shop in the boys’ department. For shoes, the best toe shape will always match your best neckline. Never shop in a hurry. When approaching a rack of clothing, always start with color. Always sit down when trying on clothing. There are style basics, like how to find the perfect pair of jeans. Money-saving tips, like why never to open a store credit card. Shopping rules, like leave your jewelry at home when shopping. Plus tips for shopping online, in thrift stores, and around the holidays. And throughout, separate lists, like the 15 secrets of finding clothes that make you look ten pounds thinner; the seven things a tailor can do—and six things a tailor can’t; and the top ten wardrobe staples.
Publisher: Workman Publishing
ISBN: 0761183825
Category : Self-Help
Languages : en
Pages : 193
Book Description
A book worth its weight in gold—or what one charges on a gold card. Written by two fashion experts with deep experience in fashion shopping and styling, How to Win at Shopping is perfect for the woman who loves to shop—there is priceless information on every page. And perfect for the woman who hates to shop—here’s the game plan to make it work. And for both, hundreds of ways to save money, time, and aggravation. Page after page is filled with knowledgeable insider tips, the hows and whys of shopping smart: Always beware of prices in carpeted areas of a store. Three-quarter sleeves are always flattering. Sometimes, for certain items like T-shirts or knits, it makes sense to shop in the boys’ department. For shoes, the best toe shape will always match your best neckline. Never shop in a hurry. When approaching a rack of clothing, always start with color. Always sit down when trying on clothing. There are style basics, like how to find the perfect pair of jeans. Money-saving tips, like why never to open a store credit card. Shopping rules, like leave your jewelry at home when shopping. Plus tips for shopping online, in thrift stores, and around the holidays. And throughout, separate lists, like the 15 secrets of finding clothes that make you look ten pounds thinner; the seven things a tailor can do—and six things a tailor can’t; and the top ten wardrobe staples.
How to Win at Shopping
Author: David Zyla
Publisher: Workman Publishing Company
ISBN: 0761184112
Category : Self-Help
Languages : en
Pages : 193
Book Description
A book worth its weight in gold—or what one charges on a gold card. Written by two fashion experts with deep experience in fashion shopping and styling, How to Win at Shopping is perfect for the woman who loves to shop—there is priceless information on every page. And perfect for the woman who hates to shop—here’s the game plan to make it work. And for both, hundreds of ways to save money, time, and aggravation. Page after page is filled with knowledgeable insider tips, the hows and whys of shopping smart: Always beware of prices in carpeted areas of a store. Three-quarter sleeves are always flattering. Sometimes, for certain items like T-shirts or knits, it makes sense to shop in the boys’ department. For shoes, the best toe shape will always match your best neckline. Never shop in a hurry. When approaching a rack of clothing, always start with color. Always sit down when trying on clothing. There are style basics, like how to find the perfect pair of jeans. Money-saving tips, like why never to open a store credit card. Shopping rules, like leave your jewelry at home when shopping. Plus tips for shopping online, in thrift stores, and around the holidays. And throughout, separate lists, like the 15 secrets of finding clothes that make you look ten pounds thinner; the seven things a tailor can do—and six things a tailor can’t; and the top ten wardrobe staples.
Publisher: Workman Publishing Company
ISBN: 0761184112
Category : Self-Help
Languages : en
Pages : 193
Book Description
A book worth its weight in gold—or what one charges on a gold card. Written by two fashion experts with deep experience in fashion shopping and styling, How to Win at Shopping is perfect for the woman who loves to shop—there is priceless information on every page. And perfect for the woman who hates to shop—here’s the game plan to make it work. And for both, hundreds of ways to save money, time, and aggravation. Page after page is filled with knowledgeable insider tips, the hows and whys of shopping smart: Always beware of prices in carpeted areas of a store. Three-quarter sleeves are always flattering. Sometimes, for certain items like T-shirts or knits, it makes sense to shop in the boys’ department. For shoes, the best toe shape will always match your best neckline. Never shop in a hurry. When approaching a rack of clothing, always start with color. Always sit down when trying on clothing. There are style basics, like how to find the perfect pair of jeans. Money-saving tips, like why never to open a store credit card. Shopping rules, like leave your jewelry at home when shopping. Plus tips for shopping online, in thrift stores, and around the holidays. And throughout, separate lists, like the 15 secrets of finding clothes that make you look ten pounds thinner; the seven things a tailor can do—and six things a tailor can’t; and the top ten wardrobe staples.
How to Win at Everything
Author: Daniel Kibblesmith
Publisher: Chronicle Books
ISBN: 1452129681
Category : Humor
Languages : en
Pages : 161
Book Description
Nobody wants to be a loser. With this revolutionary new handbook, readers will learn how to win at literally everything*—even things that aren't contests, and that you can't or shouldn't try to win at, such as dreaming, apologizing, and talking on the phone with your mom. Crucial illustrated advice and instruction guides would-be winners through activities including bird-watching (start by spotting common species like pigeons, or dogs), job interviews (maintain eye contact: very smart people do not need to blink), and many more scenarios for success. In sharing their hard-won knowledge, the authors—noted experts at this sort of thing—help readers become the future winners they were meant to be. *actually, more like dozens of things
Publisher: Chronicle Books
ISBN: 1452129681
Category : Humor
Languages : en
Pages : 161
Book Description
Nobody wants to be a loser. With this revolutionary new handbook, readers will learn how to win at literally everything*—even things that aren't contests, and that you can't or shouldn't try to win at, such as dreaming, apologizing, and talking on the phone with your mom. Crucial illustrated advice and instruction guides would-be winners through activities including bird-watching (start by spotting common species like pigeons, or dogs), job interviews (maintain eye contact: very smart people do not need to blink), and many more scenarios for success. In sharing their hard-won knowledge, the authors—noted experts at this sort of thing—help readers become the future winners they were meant to be. *actually, more like dozens of things
How to Win Sales & Influence Spiders
Author: Catherine Seda
Publisher: New Riders
ISBN: 0132704846
Category : Computers
Languages : en
Pages : 318
Book Description
If you’re like most business professionals, you could be losing $10,000, $100,000, or even $1 million a month on the Web! Catapulting your business online is easier than you may think. Thanks to new and emerging developments in Web technology, you can immediately reach more new customers — free. Plus, you can better leverage your “traditional” Internet marketing to get more traffic from the search engines and free publicity from the press. Internet marketing veteran and Entrepreneur columnist Catherine Seda reveals how to attract new customers, search engine spiders and the press, simultaneously. Use this approach to skyrocket your sales while building your brand. This book reveals the insider secrets of how to: • Capitalize on social media, such as blogs, podcasts, and online video, while watching your profits soar from search engines, e-mail, and affiliate marketing. • Maximize your exposure by building your online reputation as an industry expert. • Recognize search engine spammers who will get your site banned and kill your cash flow. • Mimic the successful Internet marketing techniques that have elevated the status of well-known sites. • Avoid making the “Top 10” Internet marketing mistakes as revealed by industry leaders. This “non-techie” book is for: consultants, entrepreneurs, corporate marketers, students, investors, journalists and adventurers.
Publisher: New Riders
ISBN: 0132704846
Category : Computers
Languages : en
Pages : 318
Book Description
If you’re like most business professionals, you could be losing $10,000, $100,000, or even $1 million a month on the Web! Catapulting your business online is easier than you may think. Thanks to new and emerging developments in Web technology, you can immediately reach more new customers — free. Plus, you can better leverage your “traditional” Internet marketing to get more traffic from the search engines and free publicity from the press. Internet marketing veteran and Entrepreneur columnist Catherine Seda reveals how to attract new customers, search engine spiders and the press, simultaneously. Use this approach to skyrocket your sales while building your brand. This book reveals the insider secrets of how to: • Capitalize on social media, such as blogs, podcasts, and online video, while watching your profits soar from search engines, e-mail, and affiliate marketing. • Maximize your exposure by building your online reputation as an industry expert. • Recognize search engine spammers who will get your site banned and kill your cash flow. • Mimic the successful Internet marketing techniques that have elevated the status of well-known sites. • Avoid making the “Top 10” Internet marketing mistakes as revealed by industry leaders. This “non-techie” book is for: consultants, entrepreneurs, corporate marketers, students, investors, journalists and adventurers.
The Shopping Revolution
Author: Barbara E. Kahn
Publisher:
ISBN: 9781613630860
Category : Brand name products
Languages : en
Pages : 0
Book Description
Amazon disrupts everything it touches and upends any market it enters. In the era of its game-changing dominance, how can any company compete? We are just witnessing the start of the radical changes in retail that will revolutionize shopping in every way. As Amazon and other disruptors continue to offer ever-greater value, customers' expectations will continue to ratchet up, making winning (and keeping) those customers all the more challenging. For some retailers, the changes will push customers permanently out of their reach--and their companies out of business. In The Shopping Revolution, Barbara E. Kahn, a foremost retail expert and professor at The Wharton School, examines the companies that have been most successful during this wave of change, and offers fresh insights into what we can learn from their ascendance. How did Amazon become the retailer of choice for a large portion of the US population, and how can other companies work with them or compete with them? How did Walmart beat out other grocers in the late 1990s to become the leader in food retailing, and how must they pivot to hold their leadership position today? How did Warby Parker make a dent in the once-untouchable Luxottica's lucrative eyewear business, and what can that tell start-ups about how to unseat a Goliath? How did Sephora draw customers away from once-dominant department stores to become the go-to retailers for beauty products, and what can retailers learn from their success? How are luxury and fast-fashion retailers competing in the ever-changing, fickle world of fashion? Building on these insights, Kahn offers a framework that any company can use to create a competitive strategy to survive and thrive in today's--and tomorrow's--retail environment. The Shopping Revolution is a must-read for those in the retailing business who want to develop an effective strategy, entrepreneurs looking at starting their own business, and anyone interested in understanding the changing landscape in which they are shopping. Barbara E. Kahn is Patty and Jay H. Baker Professor of Marketing at The Wharton School at the University of Pennsylvania. She served two terms as the Director of the Jay H. Baker Retailing Center. Prior to rejoining Wharton in 2011, Barbara served as the Dean and Schein Professor of Marketing at the School of Business Administration, University of Miami (from 2007 to 2011). Before becoming Dean at UM, she spent 17 years at Wharton as Silberberg Professor of Marketing. She was also Vice Dean of the Wharton Undergraduate program. She is the author of Global Brand Power: Leveraging Branding for Long-Term Growth and co-author of The Grocery Revolution: The New Focus on the Consumer, which documented the changes in the grocery business in the mid-1990s when Walmart became a force in the industry.
Publisher:
ISBN: 9781613630860
Category : Brand name products
Languages : en
Pages : 0
Book Description
Amazon disrupts everything it touches and upends any market it enters. In the era of its game-changing dominance, how can any company compete? We are just witnessing the start of the radical changes in retail that will revolutionize shopping in every way. As Amazon and other disruptors continue to offer ever-greater value, customers' expectations will continue to ratchet up, making winning (and keeping) those customers all the more challenging. For some retailers, the changes will push customers permanently out of their reach--and their companies out of business. In The Shopping Revolution, Barbara E. Kahn, a foremost retail expert and professor at The Wharton School, examines the companies that have been most successful during this wave of change, and offers fresh insights into what we can learn from their ascendance. How did Amazon become the retailer of choice for a large portion of the US population, and how can other companies work with them or compete with them? How did Walmart beat out other grocers in the late 1990s to become the leader in food retailing, and how must they pivot to hold their leadership position today? How did Warby Parker make a dent in the once-untouchable Luxottica's lucrative eyewear business, and what can that tell start-ups about how to unseat a Goliath? How did Sephora draw customers away from once-dominant department stores to become the go-to retailers for beauty products, and what can retailers learn from their success? How are luxury and fast-fashion retailers competing in the ever-changing, fickle world of fashion? Building on these insights, Kahn offers a framework that any company can use to create a competitive strategy to survive and thrive in today's--and tomorrow's--retail environment. The Shopping Revolution is a must-read for those in the retailing business who want to develop an effective strategy, entrepreneurs looking at starting their own business, and anyone interested in understanding the changing landscape in which they are shopping. Barbara E. Kahn is Patty and Jay H. Baker Professor of Marketing at The Wharton School at the University of Pennsylvania. She served two terms as the Director of the Jay H. Baker Retailing Center. Prior to rejoining Wharton in 2011, Barbara served as the Dean and Schein Professor of Marketing at the School of Business Administration, University of Miami (from 2007 to 2011). Before becoming Dean at UM, she spent 17 years at Wharton as Silberberg Professor of Marketing. She was also Vice Dean of the Wharton Undergraduate program. She is the author of Global Brand Power: Leveraging Branding for Long-Term Growth and co-author of The Grocery Revolution: The New Focus on the Consumer, which documented the changes in the grocery business in the mid-1990s when Walmart became a force in the industry.
Remarkable Retail How to Win & Keep Customers in the Age of Digital Disruption
Author: Dr. RICHA SHARMA
Publisher: kitab writing publication
ISBN: 9360923591
Category : Antiques & Collectibles
Languages : en
Pages : 387
Book Description
In today’s dynamic retail landscape, managing customer expectations through data analytics to influence in-store experiences is crucial for fostering customer loyalty. This comprehensive book covers new-age topics such as green retailing, multi-channel retailing, religion-based retailing, and data analytics in retail. Additionally, it explores the retailing needs of different generational cohorts. Whether you’re a retail professional or a student, this book provides valuable insights into the evolving world of retail marketing management.
Publisher: kitab writing publication
ISBN: 9360923591
Category : Antiques & Collectibles
Languages : en
Pages : 387
Book Description
In today’s dynamic retail landscape, managing customer expectations through data analytics to influence in-store experiences is crucial for fostering customer loyalty. This comprehensive book covers new-age topics such as green retailing, multi-channel retailing, religion-based retailing, and data analytics in retail. Additionally, it explores the retailing needs of different generational cohorts. Whether you’re a retail professional or a student, this book provides valuable insights into the evolving world of retail marketing management.
Why We Buy
Author: Paco Underhill
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 264
Book Description
The culmination of 15 years of meticulous research and observation, this riveting audiobook offers hilarious anecdotes and amazing hard facts about one of Americas favorite pastimes. Abridged. 7 CDs.
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 264
Book Description
The culmination of 15 years of meticulous research and observation, this riveting audiobook offers hilarious anecdotes and amazing hard facts about one of Americas favorite pastimes. Abridged. 7 CDs.
How to Win Any Negotiation
Author: Robert Mayer
Publisher: Red Wheel/Weiser
ISBN: 156414920X
Category : Business & Economics
Languages : en
Pages : 289
Book Description
Today’s super negotiator has to be a versatile problem solver, seeking hard-bargain results with a soft touch. With punch and panache, Bob Mayer shows you how to make the grade, revealing powerful negotiating tools drawn from a unique blend of sources: -Recent advances in psychology, linguistics, trial advocacy, sales, and management communications — the cutting edge of the art of performance. -Tips, tricks, and techniques from 200 of the world’s masters — the legendary street and bazaar merchants of Bombay, Istanbul, Cairo, and Shanghai. -Mayer’s own "been there, done that” years as a lawyer representing thousands of clients (from foreign government agencies and mega-corporations to some of the world’s best-known actors, authors, and athletes), negotiating deals on everything from amphitheaters to Zero aircraft. You’ll learn what works — and what doesn’t — when you’re up against a stone wall... or your ideas are being rejected... or you’re confronted with hostility and anger. Included is the highly acclaimed Deal Maker’s Playbook, a collection of step-by-step "how-to’s” and "what-to’s” for 38 common negotiating situations such as: -Buying a car -Leasing an apartment -Dealing with the IRS -Interviewing for a Job -Buying a franchise -Getting out of debt It’s all here — the fancy footwork and magic moves for outgunning, outmaneuvering, and out-negotiating the other person. And the techniques for developing life skills that will dramatically enhance your chances of professional success and personal satisfaction.
Publisher: Red Wheel/Weiser
ISBN: 156414920X
Category : Business & Economics
Languages : en
Pages : 289
Book Description
Today’s super negotiator has to be a versatile problem solver, seeking hard-bargain results with a soft touch. With punch and panache, Bob Mayer shows you how to make the grade, revealing powerful negotiating tools drawn from a unique blend of sources: -Recent advances in psychology, linguistics, trial advocacy, sales, and management communications — the cutting edge of the art of performance. -Tips, tricks, and techniques from 200 of the world’s masters — the legendary street and bazaar merchants of Bombay, Istanbul, Cairo, and Shanghai. -Mayer’s own "been there, done that” years as a lawyer representing thousands of clients (from foreign government agencies and mega-corporations to some of the world’s best-known actors, authors, and athletes), negotiating deals on everything from amphitheaters to Zero aircraft. You’ll learn what works — and what doesn’t — when you’re up against a stone wall... or your ideas are being rejected... or you’re confronted with hostility and anger. Included is the highly acclaimed Deal Maker’s Playbook, a collection of step-by-step "how-to’s” and "what-to’s” for 38 common negotiating situations such as: -Buying a car -Leasing an apartment -Dealing with the IRS -Interviewing for a Job -Buying a franchise -Getting out of debt It’s all here — the fancy footwork and magic moves for outgunning, outmaneuvering, and out-negotiating the other person. And the techniques for developing life skills that will dramatically enhance your chances of professional success and personal satisfaction.
How to Win Campaigns
Author: Chris Rose
Publisher: Routledge
ISBN: 1136530819
Category : Business & Economics
Languages : en
Pages : 402
Book Description
How to Win Campaigns is a practical guide for creating and running successful campaigns. Written for the new campaigner and the experienced communicator alike, it explores what works (and what doesn't) and shows how to use principles and strategy in campaigning as a new form of public politics. Applicable to any issue and from any point of view, the book's key steps and tools provide models of motivation, analysis and communication structure. This fully revised and updated second edition includes the following new features: * Campaign Master Planner * Political Checklist * Motivational Values * Behaviour Change * Campaigning and the Climate Issue * Dealing With Disasters * Using Celebrities * Being Interesting * Brainstorming * Visual Narratives * A Strategy For Values, Behaviour, Politics and Opinion * Emergencies * Tame and Wicked Problems * How To Tell If You Are Winning * Plus all new case studies on - new media and the Obama campaign, the smoking ban, chemicals and health and greening Apple computers.
Publisher: Routledge
ISBN: 1136530819
Category : Business & Economics
Languages : en
Pages : 402
Book Description
How to Win Campaigns is a practical guide for creating and running successful campaigns. Written for the new campaigner and the experienced communicator alike, it explores what works (and what doesn't) and shows how to use principles and strategy in campaigning as a new form of public politics. Applicable to any issue and from any point of view, the book's key steps and tools provide models of motivation, analysis and communication structure. This fully revised and updated second edition includes the following new features: * Campaign Master Planner * Political Checklist * Motivational Values * Behaviour Change * Campaigning and the Climate Issue * Dealing With Disasters * Using Celebrities * Being Interesting * Brainstorming * Visual Narratives * A Strategy For Values, Behaviour, Politics and Opinion * Emergencies * Tame and Wicked Problems * How To Tell If You Are Winning * Plus all new case studies on - new media and the Obama campaign, the smoking ban, chemicals and health and greening Apple computers.
The Shopping Revolution, Updated and Expanded Edition
Author: Barbara E. Kahn
Publisher: University of Pennsylvania Press
ISBN: 1613631502
Category : Business & Economics
Languages : en
Pages : 210
Book Description
The retail industry was in the midst of unparalleled disruption. Then came COVID-19. In an updated and expanded edition of The Shopping Revolution, Wharton professor Barbara Kahn examines the companies that have been most successful during a tsunami of change in the industry. She offers fresh insights into what we can learn from them.
Publisher: University of Pennsylvania Press
ISBN: 1613631502
Category : Business & Economics
Languages : en
Pages : 210
Book Description
The retail industry was in the midst of unparalleled disruption. Then came COVID-19. In an updated and expanded edition of The Shopping Revolution, Wharton professor Barbara Kahn examines the companies that have been most successful during a tsunami of change in the industry. She offers fresh insights into what we can learn from them.