How to Succeed in Advertising PDF Download
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Author: Laurence Minsky
Publisher: Routledge
ISBN: 9781887229203
Category : Advertising
Languages : en
Pages : 0
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Book Description
In this unique book, today's top advertising copywriters and art directors share their insights into how to break into and succeed in the advertising business. With sometimes conflicting advice and diverse career paths, these award-winning creatives describe how raw talent, high energy, and competitive spirit build the groundwork for an outstanding career in advertising. In addition, How to Succeed in Advertising When All You Have Is Talent features dazzling selections from each creative's best-known campaigns, as well as some previously unseen pieces from their beginning portfolios
Author: Laurence Minsky
Publisher: Routledge
ISBN: 9781887229203
Category : Advertising
Languages : en
Pages : 0
Get Book Here
Book Description
In this unique book, today's top advertising copywriters and art directors share their insights into how to break into and succeed in the advertising business. With sometimes conflicting advice and diverse career paths, these award-winning creatives describe how raw talent, high energy, and competitive spirit build the groundwork for an outstanding career in advertising. In addition, How to Succeed in Advertising When All You Have Is Talent features dazzling selections from each creative's best-known campaigns, as well as some previously unseen pieces from their beginning portfolios
Author: Laurence Minsky
Publisher:
ISBN: 9781887229319
Category : Advertising
Languages : en
Pages : 457
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Book Description
Author: Laurence Minsky
Publisher: NTC/Contemporary Publishing Company
ISBN: 9780844234960
Category : Advertising
Languages : en
Pages : 0
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Book Description
Fourteen famous copywriters and art directors retrace their paths to offer insights into the creative process and frank recommendations on how to break into advertising, make contacts, prepare a portfolio, sell ideas and make a name in the industry
Author: G. Lynn Sumner
Publisher:
ISBN: 9781258809737
Category :
Languages : en
Pages : 270
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Book Description
Specific Problems And How They Were Solved In Selling A Million Men And Women. Practical Methods Learned In 40 Years Experience As Salesman, Advertising Writer, Advertising And Sales Manager, And Advertising Agency Executive.
Author: John Angus MacDonald
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 426
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Book Description
Author: James W. Taylor
Publisher: N T C Business Books
ISBN: 9780844235288
Category : Business & Economics
Languages : en
Pages : 260
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Book Description
Author: Guy Lynn Sumner
Publisher: North Audley Media
ISBN: 0981643213
Category : Advertising
Languages : en
Pages : 230
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Book Description
Author: Marcus Sheridan
Publisher: IdeaPress Publishing
ISBN: 9781646870189
Category :
Languages : en
Pages : 220
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Book Description
Video can help you close the deal in a virtual world and this book from award winning marketer and author Marcus Sheridan will show you how. With practical advice and step by step instructions, this is the ultimate guide to selling over video - no matter how much you hate watching yourself on the screen. More than ever before, buyers and consumers are demanding for more video. Just "reading" about a product, service, or company will no longer do the trick. Today, they must "see" it. Notwithstanding this increased demand for video, most businesses and organizations have struggled to quickly adapt. In fact, many have no idea as to how or where to get started. For this purpose, The Visual Sale was written. Finally, businesses and organizations have a clear guide that will literally show them, in simple, clear, and actionable terms, exactly how they can build a culture of video and start "showing it" moving forward, ultimately leading to a dramatic improvement to their sales numbers, marketing strategy, and overall customer experience.
Author: James Webb Young
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 100
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Book Description
Author: James Walter Taylor
Publisher: N T C Business Books
ISBN:
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
Develop sound advertising plans and successfully implement your strategies following the tips and techniques presented in nine easy-to-use chapters. Includes illustrations, worksheets, planning documents, and case studies.
