Author: Robert L. Jolles
Publisher: John Wiley & Sons
ISBN: 1118046137
Category : Business & Economics
Languages : en
Pages : 249
Book Description
The Trainer's Guide to Training Most new trainers and presenters know all they need to know about their chosen subject. Unfortunately, few of them actually know how to present what they know. For more than a decade, Robert Jolles's How to Run Seminars and Workshops has taught tens of thousands of people how to sell, teach, stand up, and deliver an effective training session on almost any subject in almost any setting. This new Third Edition updates this classic guide for anyone who has to get up and move an audience. Just as he did in the book's previous editions, Jolles-former head of Xerox's world-renowned "train the trainer" program-shares proven, effective techniques for winning over an audience, holding their interest, conveying important information, and moving that audience to take action! For seasoned pros, this is an invaluable tool for becoming a world-class seminar and workshop leader. For novices, it's a step-by-step self-teaching guide that provides the confidence and the techniques speakers need to survive and thrive in front of an audience. Packed with straightforward, trustworthy advice, this reliable resource covers all the bases for today's professional trainers and speakers, including research and preparation, questioning techniques, pacing, visual aids, evaluation and support, feedback, and more: Creating your own seminar business Recognizing different personalities and types of behavior Training groups with diverse needs On-site preparations Maintaining the audience's interest The latest technology and visual aids Giving feedback and coaching Presenting your best self to the audience Developing a training staff And, most important, how to sell your message Trusted by thousands of professional trainers for the latest tactics and practices in seminar and workshop leadership, How to Run Seminars and Workshops, Third Edition is the ultimate guide for anyone who makes a living sharing what they know with others.
How to Run Seminars & Workshops
How to Run a Great Workshop
Author: Nikki Highmore Sims
Publisher: Pearson Education
ISBN: 9780273707875
Category : Business & Economics
Languages : en
Pages : 214
Book Description
Ever had to run a training session or workshop and not known where to begin? This is the simple, smart guide to creating a programme that is both memorable, effective and enjoyable - for you and your team.
Publisher: Pearson Education
ISBN: 9780273707875
Category : Business & Economics
Languages : en
Pages : 214
Book Description
Ever had to run a training session or workshop and not known where to begin? This is the simple, smart guide to creating a programme that is both memorable, effective and enjoyable - for you and your team.
How to Develop and Promote Successful Seminars and Workshops
Author: Howard L. Shenson
Publisher: Wiley
ISBN: 9780471527091
Category : Business & Economics
Languages : en
Pages : 292
Book Description
A complete guide to succeeding in today's burgeoning seminarbusiness--from developing a program and market testing, to pricing,promotion, advertising, and more! How to Develop & PromoteSuccessful Seminars & Workshops The adult educationbusiness--seminars, workshops, classes, conferences--is one of thefastest growing industries in the country and, for many, extremelyprofitable. Now, Howard Shenson shares proven-effective,research-based strategies responsible for filling more than onemillion seminar seats, to allow anyone with marketable knowledge tosucceed in the seminar business. You'll learn: * How to select a marketable subject and test market any seminarfor about $1,000 or less * How to develop a dynamic program and effective programmaterials * How to create a powerful, registration producing marketingstrategy and design winning promotional materials * How to assess promotional effectiveness and fine-tune marketingto increase sales * How to evaluate and choose where and when to conduct your seminaror workshop * How to select hotel and conference facilities * How to price your program to ensure maximumregistrations/profitability * How to develop or obtain program materials and how to add to yourprofits through back-of-the-room sales of products andservices * How to creatively select and rent mailing lists, and maximizeyour direct mail response while reducing marketing expense
Publisher: Wiley
ISBN: 9780471527091
Category : Business & Economics
Languages : en
Pages : 292
Book Description
A complete guide to succeeding in today's burgeoning seminarbusiness--from developing a program and market testing, to pricing,promotion, advertising, and more! How to Develop & PromoteSuccessful Seminars & Workshops The adult educationbusiness--seminars, workshops, classes, conferences--is one of thefastest growing industries in the country and, for many, extremelyprofitable. Now, Howard Shenson shares proven-effective,research-based strategies responsible for filling more than onemillion seminar seats, to allow anyone with marketable knowledge tosucceed in the seminar business. You'll learn: * How to select a marketable subject and test market any seminarfor about $1,000 or less * How to develop a dynamic program and effective programmaterials * How to create a powerful, registration producing marketingstrategy and design winning promotional materials * How to assess promotional effectiveness and fine-tune marketingto increase sales * How to evaluate and choose where and when to conduct your seminaror workshop * How to select hotel and conference facilities * How to price your program to ensure maximumregistrations/profitability * How to develop or obtain program materials and how to add to yourprofits through back-of-the-room sales of products andservices * How to creatively select and rent mailing lists, and maximizeyour direct mail response while reducing marketing expense
The Workshop Book
Author: Pamela Hamilton
Publisher: Pearson UK
ISBN: 129211973X
Category : Business & Economics
Languages : en
Pages : 216
Book Description
Based on methods developed - and proven – in business, this highly visual and practical book will show readers how to design, lead and run effective workshops. The tools you need to design and lead successful workshops yourself Ways to enhance the collective intelligence of any team, keeping them focussed and engaged Tricks and tips for structuring time to generate maximum productivity in a limited session Advice on how to find inspiration and creativity to generate great ideas for any industry or brief Workshop fundamentals, so you can add your own flair The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
Publisher: Pearson UK
ISBN: 129211973X
Category : Business & Economics
Languages : en
Pages : 216
Book Description
Based on methods developed - and proven – in business, this highly visual and practical book will show readers how to design, lead and run effective workshops. The tools you need to design and lead successful workshops yourself Ways to enhance the collective intelligence of any team, keeping them focussed and engaged Tricks and tips for structuring time to generate maximum productivity in a limited session Advice on how to find inspiration and creativity to generate great ideas for any industry or brief Workshop fundamentals, so you can add your own flair The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
The Workshop Survival Guide
Author: Rob Fitzpatrick
Publisher:
ISBN: 9781071344378
Category : Business communication
Languages : en
Pages : 219
Book Description
Need to run a workshop? Your attendees are trusting you with their time and attention. What are you giving them in return? Most workshops don't work. They fail to deliver real results and they fail to keep the audience energetic and engaged. They're stressful to run and painful to attend. Designing and running a brilliant workshop is easier than you think. It's not about flashy showmanship or natural charisma. Instead, it's about following a set of clear, simple rules for structuring and arranging the day. Discover and use key design principles such as: Naturally refresh and maintain the audience's attention and energy by alternating the "teaching format" (e.g. lecture, small group discussion, hands-on practice) every 20 minutes and making strategic use of good breaks Dramatically improve your educational impact by choosing an exercise which is properly matched to the type of knowledge/skill/wisdom currently being taught Save dozens of hours by beginning your design process with a simple "skeleton" of Learning Outcomes and timings rather than jumping straight into slides and materials Finish on time, every time, by intentionally designing flexible "schedule springs" into your session, allowing you to seamlessly adjust to delays and bad luck, and to ensure that everyone learns what they came for without running late The first half of the book covers everything you'll need to know about designing and refining the session itself. With a good design in hand, teaching a brilliant workshop goes from arduous to nearly automatic. The second half of the book shifts from ahead-of-time design to day-of facilitation. Learn the essential facilitation needed to solve unexpected problems and run a smooth, stress-free workshop: Reliable tools and tactics for crowd control, recovering attention, and shifting between tasks (without feeling like you're fighting against your audience) Clear guidance for picking the best room setup, and also improving a "bad" room to make the most of it Spotting and problem-solving the six major types of "difficult" attentees who are being either accidentally or intentionally disruptive (including the most common issue of bringing a hostile expert onto your side) Checklists and reminders of what to bring, what to do, and when to do it, in order to ensure that nothing gets forgotten, overlooked, or lost At no point in the book will we ask you to "put on a big smile" or "project confidence". That's fluffy BS which doesn't work. Instead, we'll give you clear, concrete tools for managing a crowd and seamlessly guiding everyone to an effective outcome. Why we're the right authors to help you succeed Over the last 15 years, we've designed and run a huge number of successful workshops (and a few major flops) covering every type of audience: executives, undergrads, MBAs, disadvantaged youths, busy professionals, and more. We've designed everything from 20-minute teasers to 3-month intensives, in locations ranging from Costa Rica and Qatar to London and Berlin. We've taught for companies like HP and Deloitte and for universities like Oxford and NYU. We've built workshops for every price point, from free upskilling (paid for by the state or employer) through to $4000-per-seat premium events. We've taught casual sessions, with beer in hand and flip-flop on foot, through to formal, posh affairs with glitzy venues and high-end catering. In every case, no matter where it was located or who it was for, the process outlined in these pages worked. Perhaps most importantly, we can teach you how to do this. We've trained up teachers from scratch who are now billing upwards of $5000 per day and getting invited back to teach again and again. This stuff isn't complicated. You can learn it!
Publisher:
ISBN: 9781071344378
Category : Business communication
Languages : en
Pages : 219
Book Description
Need to run a workshop? Your attendees are trusting you with their time and attention. What are you giving them in return? Most workshops don't work. They fail to deliver real results and they fail to keep the audience energetic and engaged. They're stressful to run and painful to attend. Designing and running a brilliant workshop is easier than you think. It's not about flashy showmanship or natural charisma. Instead, it's about following a set of clear, simple rules for structuring and arranging the day. Discover and use key design principles such as: Naturally refresh and maintain the audience's attention and energy by alternating the "teaching format" (e.g. lecture, small group discussion, hands-on practice) every 20 minutes and making strategic use of good breaks Dramatically improve your educational impact by choosing an exercise which is properly matched to the type of knowledge/skill/wisdom currently being taught Save dozens of hours by beginning your design process with a simple "skeleton" of Learning Outcomes and timings rather than jumping straight into slides and materials Finish on time, every time, by intentionally designing flexible "schedule springs" into your session, allowing you to seamlessly adjust to delays and bad luck, and to ensure that everyone learns what they came for without running late The first half of the book covers everything you'll need to know about designing and refining the session itself. With a good design in hand, teaching a brilliant workshop goes from arduous to nearly automatic. The second half of the book shifts from ahead-of-time design to day-of facilitation. Learn the essential facilitation needed to solve unexpected problems and run a smooth, stress-free workshop: Reliable tools and tactics for crowd control, recovering attention, and shifting between tasks (without feeling like you're fighting against your audience) Clear guidance for picking the best room setup, and also improving a "bad" room to make the most of it Spotting and problem-solving the six major types of "difficult" attentees who are being either accidentally or intentionally disruptive (including the most common issue of bringing a hostile expert onto your side) Checklists and reminders of what to bring, what to do, and when to do it, in order to ensure that nothing gets forgotten, overlooked, or lost At no point in the book will we ask you to "put on a big smile" or "project confidence". That's fluffy BS which doesn't work. Instead, we'll give you clear, concrete tools for managing a crowd and seamlessly guiding everyone to an effective outcome. Why we're the right authors to help you succeed Over the last 15 years, we've designed and run a huge number of successful workshops (and a few major flops) covering every type of audience: executives, undergrads, MBAs, disadvantaged youths, busy professionals, and more. We've designed everything from 20-minute teasers to 3-month intensives, in locations ranging from Costa Rica and Qatar to London and Berlin. We've taught for companies like HP and Deloitte and for universities like Oxford and NYU. We've built workshops for every price point, from free upskilling (paid for by the state or employer) through to $4000-per-seat premium events. We've taught casual sessions, with beer in hand and flip-flop on foot, through to formal, posh affairs with glitzy venues and high-end catering. In every case, no matter where it was located or who it was for, the process outlined in these pages worked. Perhaps most importantly, we can teach you how to do this. We've trained up teachers from scratch who are now billing upwards of $5000 per day and getting invited back to teach again and again. This stuff isn't complicated. You can learn it!
Chasing the Bright Side
Author: Jess Ekstrom
Publisher: Thomas Nelson
ISBN: 0785229310
Category : Self-Help
Languages : en
Pages : 225
Book Description
One flicker of hope. That's all it takes to catapult yourself into the life you've always imagined. Join entrepreneur and bestselling author Jess Ekstrom as she shares her journey to creating good in the world while fulfilling her own dreams -- and teaches you how to do the same. Do you have dreams for yourself and the world that are tucked away in your box of somedays? What would happen if today was the day you opened the box? And what if that box was the key to a better tomorrow? In?Chasing the Bright Side, Jess Ekstrom shares her own inspirational story of how optimism helped her overcome multiple challenges, and the dynamic ways her mindset propelled her as a young entrepreneur, international speaker, and philanthropist.?? Jess teaches us that success is not born out of skill, school, where we're from, who we know, or what we scored on the SAT. None of us were born?ready, but we are born with something more important than skills. We're born with optimism -- the initial seed for success. Optimism fuels the belief that you can be the one to create the good the world needs. But you've got to hone it, practice it, and choose to live?from?it. Chasing the Bright Side will give you the practical tools and encouragement you need to: Embrace the life-changing power of optimism Activate your unique purpose Write your own story Jess's story is sure to inspire you to start Chasing the Bright Side -- right where you are. Praise for Chasing the Bright Side: "Chasing the Bright Side is essential reading for anyone facing a challenge, in work or in life. With emotion, humility, and humor (and some amazing stories), Jess Ekstrom not only demonstrates how anyone with a dream can eventually persevere, but also shows by example how we all can tap into the passion to do so. It's the book I wish I had read before starting my own entrepreneurial journey, but luckily it's not too late for everyone else. It's a page-turner that you won't be able to put down until you've finished but holds lessons that will reveal themselves to you for a lifetime." --Marc Randolph, Netflix cofounder and first CEO
Publisher: Thomas Nelson
ISBN: 0785229310
Category : Self-Help
Languages : en
Pages : 225
Book Description
One flicker of hope. That's all it takes to catapult yourself into the life you've always imagined. Join entrepreneur and bestselling author Jess Ekstrom as she shares her journey to creating good in the world while fulfilling her own dreams -- and teaches you how to do the same. Do you have dreams for yourself and the world that are tucked away in your box of somedays? What would happen if today was the day you opened the box? And what if that box was the key to a better tomorrow? In?Chasing the Bright Side, Jess Ekstrom shares her own inspirational story of how optimism helped her overcome multiple challenges, and the dynamic ways her mindset propelled her as a young entrepreneur, international speaker, and philanthropist.?? Jess teaches us that success is not born out of skill, school, where we're from, who we know, or what we scored on the SAT. None of us were born?ready, but we are born with something more important than skills. We're born with optimism -- the initial seed for success. Optimism fuels the belief that you can be the one to create the good the world needs. But you've got to hone it, practice it, and choose to live?from?it. Chasing the Bright Side will give you the practical tools and encouragement you need to: Embrace the life-changing power of optimism Activate your unique purpose Write your own story Jess's story is sure to inspire you to start Chasing the Bright Side -- right where you are. Praise for Chasing the Bright Side: "Chasing the Bright Side is essential reading for anyone facing a challenge, in work or in life. With emotion, humility, and humor (and some amazing stories), Jess Ekstrom not only demonstrates how anyone with a dream can eventually persevere, but also shows by example how we all can tap into the passion to do so. It's the book I wish I had read before starting my own entrepreneurial journey, but luckily it's not too late for everyone else. It's a page-turner that you won't be able to put down until you've finished but holds lessons that will reveal themselves to you for a lifetime." --Marc Randolph, Netflix cofounder and first CEO
Running Training Like a Business
Author: David Van Adelsberg
Publisher: Berrett-Koehler Publishers
ISBN: 1605096407
Category : Business & Economics
Languages : en
Pages : 238
Book Description
Many of today's business leaders champion learning as essential to business success, backing their belief with massive investments in Training and Development (T&D). In fact, T&D investments reach $56 billion per year in the U.S. alone. In this era of unprecedented opportunity, the time is right for T&D to become a full-fledged "player" in the world of business. At issue, the authors contend, is T&D's inability to seize this opportunity and deliver unmistakable value to its most influential customers-the exectuvies who pay for trainiing services but are unable to see clear business value being returned on their companies' training investments. The authors also contend that T&D must alter the traditional precepts that keep it "separate form the business" and "out of the loop" strategically. Van Adelsberg and Trolley suggest that the key to delivering unmistakable business value lies in transforming T&D-in spirit and in practice-from a funciton to a business. The authors draw on their experiences working inside Moore Corporation, DuPont, Mellon Bank, Kaiser Permanente, Texas Instruments, and other top businesses to illustrate how "Running Training Like a Business": 1. Eliminates the many hidden costs of training; 2. Re-focuses T&D from delivering training content to addressing business issues; 3. Makes T&D a full stategic partner in business decision making; 4. Ensures that training measurement is "baked in, not bolted on"; 5. Improves the effectiveness and efficiency of internal and/or external T&D organizations. Trolley and van Adelsberg lead the reader through a proven four-step process for transforming traditional training organizations into training enterprises capable of delivering unmistakable value, quarter after quarter and year after year.
Publisher: Berrett-Koehler Publishers
ISBN: 1605096407
Category : Business & Economics
Languages : en
Pages : 238
Book Description
Many of today's business leaders champion learning as essential to business success, backing their belief with massive investments in Training and Development (T&D). In fact, T&D investments reach $56 billion per year in the U.S. alone. In this era of unprecedented opportunity, the time is right for T&D to become a full-fledged "player" in the world of business. At issue, the authors contend, is T&D's inability to seize this opportunity and deliver unmistakable value to its most influential customers-the exectuvies who pay for trainiing services but are unable to see clear business value being returned on their companies' training investments. The authors also contend that T&D must alter the traditional precepts that keep it "separate form the business" and "out of the loop" strategically. Van Adelsberg and Trolley suggest that the key to delivering unmistakable business value lies in transforming T&D-in spirit and in practice-from a funciton to a business. The authors draw on their experiences working inside Moore Corporation, DuPont, Mellon Bank, Kaiser Permanente, Texas Instruments, and other top businesses to illustrate how "Running Training Like a Business": 1. Eliminates the many hidden costs of training; 2. Re-focuses T&D from delivering training content to addressing business issues; 3. Makes T&D a full stategic partner in business decision making; 4. Ensures that training measurement is "baked in, not bolted on"; 5. Improves the effectiveness and efficiency of internal and/or external T&D organizations. Trolley and van Adelsberg lead the reader through a proven four-step process for transforming traditional training organizations into training enterprises capable of delivering unmistakable value, quarter after quarter and year after year.
Brand the Change
Author: Anne Miltenburg
Publisher: BIS Publishers
ISBN: 9789063694784
Category : Business & Economics
Languages : en
Pages : 224
Book Description
Brand the Change is a guidebook to build your own brand. It contains 23 tools and exercises, 14 case studies from change making organisations across the world and 7 guest essays from experts.
Publisher: BIS Publishers
ISBN: 9789063694784
Category : Business & Economics
Languages : en
Pages : 224
Book Description
Brand the Change is a guidebook to build your own brand. It contains 23 tools and exercises, 14 case studies from change making organisations across the world and 7 guest essays from experts.
Workshops that Work
Author: Tom Bourner
Publisher: McGraw-Hill Companies
ISBN: 9780077078003
Category : Business & Economics
Languages : en
Pages : 236
Book Description
Provides ideas, suggestions and tips on how to run effective and efficient workshops. The text has been designed for flexibility so that the trainer, whether novice or experienced, can incorporate the practical ideas into existing workshop programmes.
Publisher: McGraw-Hill Companies
ISBN: 9780077078003
Category : Business & Economics
Languages : en
Pages : 236
Book Description
Provides ideas, suggestions and tips on how to run effective and efficient workshops. The text has been designed for flexibility so that the trainer, whether novice or experienced, can incorporate the practical ideas into existing workshop programmes.
User Story Mapping
Author: Jeff Patton
Publisher: "O'Reilly Media, Inc."
ISBN: 1491904887
Category : Business & Economics
Languages : en
Pages : 324
Book Description
User story mapping is a valuable tool for software development, once you understand why and how to use it. This insightful book examines how this often misunderstood technique can help your team stay focused on users and their needs without getting lost in the enthusiasm for individual product features. Author Jeff Patton shows you how changeable story maps enable your team to hold better conversations about the project throughout the development process. Your team will learn to come away with a shared understanding of what you’re attempting to build and why. Get a high-level view of story mapping, with an exercise to learn key concepts quickly Understand how stories really work, and how they come to life in Agile and Lean projects Dive into a story’s lifecycle, starting with opportunities and moving deeper into discovery Prepare your stories, pay attention while they’re built, and learn from those you convert to working software
Publisher: "O'Reilly Media, Inc."
ISBN: 1491904887
Category : Business & Economics
Languages : en
Pages : 324
Book Description
User story mapping is a valuable tool for software development, once you understand why and how to use it. This insightful book examines how this often misunderstood technique can help your team stay focused on users and their needs without getting lost in the enthusiasm for individual product features. Author Jeff Patton shows you how changeable story maps enable your team to hold better conversations about the project throughout the development process. Your team will learn to come away with a shared understanding of what you’re attempting to build and why. Get a high-level view of story mapping, with an exercise to learn key concepts quickly Understand how stories really work, and how they come to life in Agile and Lean projects Dive into a story’s lifecycle, starting with opportunities and moving deeper into discovery Prepare your stories, pay attention while they’re built, and learn from those you convert to working software