Author: Richard P. Runyon
Publisher:
ISBN:
Category : Mathematics
Languages : en
Pages : 200
Book Description
It has been said that statistics can be used to prove anything-- and sometimes to prove both sides of the same argument. It all depends on how you interpret and apply information. Runyon looks at the ways that statistics can be made to mislead you in polls, test scores, advertising, government statistics, and medical statistics. Then he arms you against those who use numbers as a weapon.
How Numbers Lie
Author: Richard P. Runyon
Publisher:
ISBN:
Category : Mathematics
Languages : en
Pages : 200
Book Description
It has been said that statistics can be used to prove anything-- and sometimes to prove both sides of the same argument. It all depends on how you interpret and apply information. Runyon looks at the ways that statistics can be made to mislead you in polls, test scores, advertising, government statistics, and medical statistics. Then he arms you against those who use numbers as a weapon.
Publisher:
ISBN:
Category : Mathematics
Languages : en
Pages : 200
Book Description
It has been said that statistics can be used to prove anything-- and sometimes to prove both sides of the same argument. It all depends on how you interpret and apply information. Runyon looks at the ways that statistics can be made to mislead you in polls, test scores, advertising, government statistics, and medical statistics. Then he arms you against those who use numbers as a weapon.
Numbers Don't Lie
Author: Vaclav Smil
Publisher: Penguin
ISBN: 0525507817
Category : Science
Languages : en
Pages : 369
Book Description
"Vaclav Smil is my favorite author… Numbers Don't Lie takes everything that makes his writing great and boils it down into an easy-to-read format. I unabashedly recommend this book to anyone who loves learning."--Bill Gates, GatesNotes From the author of How the World Really Works, an essential guide to understanding how numbers reveal the true state of our world--exploring a wide range of topics including energy, the environment, technology, transportation, and food production. Vaclav Smil's mission is to make facts matter. An environmental scientist, policy analyst, and a hugely prolific author, he is Bill Gates' go-to guy for making sense of our world. In Numbers Don't Lie, Smil answers questions such as: What's worse for the environment--your car or your phone? How much do the world's cows weigh (and what does it matter)? And what makes people happy? From data about our societies and populations, through measures of the fuels and foods that energize them, to the impact of transportation and inventions of our modern world--and how all of this affects the planet itself--in Numbers Don't Lie, Vaclav Smil takes us on a fact-finding adventure, using surprising statistics and illuminating graphs to challenge conventional thinking. Packed with fascinating information and memorable examples, Numbers Don't Lie reveals how the US is leading a rising worldwide trend in chicken consumption, that vaccination yields the best return on investment, and why electric cars aren't as great as we think (yet). Urgent and essential, with a mix of science, history, and wit--all in bite-sized chapters on a broad range of topics--Numbers Don't Lie inspires readers to interrogate what they take to be true.
Publisher: Penguin
ISBN: 0525507817
Category : Science
Languages : en
Pages : 369
Book Description
"Vaclav Smil is my favorite author… Numbers Don't Lie takes everything that makes his writing great and boils it down into an easy-to-read format. I unabashedly recommend this book to anyone who loves learning."--Bill Gates, GatesNotes From the author of How the World Really Works, an essential guide to understanding how numbers reveal the true state of our world--exploring a wide range of topics including energy, the environment, technology, transportation, and food production. Vaclav Smil's mission is to make facts matter. An environmental scientist, policy analyst, and a hugely prolific author, he is Bill Gates' go-to guy for making sense of our world. In Numbers Don't Lie, Smil answers questions such as: What's worse for the environment--your car or your phone? How much do the world's cows weigh (and what does it matter)? And what makes people happy? From data about our societies and populations, through measures of the fuels and foods that energize them, to the impact of transportation and inventions of our modern world--and how all of this affects the planet itself--in Numbers Don't Lie, Vaclav Smil takes us on a fact-finding adventure, using surprising statistics and illuminating graphs to challenge conventional thinking. Packed with fascinating information and memorable examples, Numbers Don't Lie reveals how the US is leading a rising worldwide trend in chicken consumption, that vaccination yields the best return on investment, and why electric cars aren't as great as we think (yet). Urgent and essential, with a mix of science, history, and wit--all in bite-sized chapters on a broad range of topics--Numbers Don't Lie inspires readers to interrogate what they take to be true.
How to Lie with Statistics
Author: Darrell Huff
Publisher: W. W. Norton & Company
ISBN: 0393070875
Category : Mathematics
Languages : en
Pages : 144
Book Description
If you want to outsmart a crook, learn his tricks—Darrell Huff explains exactly how in the classic How to Lie with Statistics. From distorted graphs and biased samples to misleading averages, there are countless statistical dodges that lend cover to anyone with an ax to grind or a product to sell. With abundant examples and illustrations, Darrell Huff’s lively and engaging primer clarifies the basic principles of statistics and explains how they’re used to present information in honest and not-so-honest ways. Now even more indispensable in our data-driven world than it was when first published, How to Lie with Statistics is the book that generations of readers have relied on to keep from being fooled.
Publisher: W. W. Norton & Company
ISBN: 0393070875
Category : Mathematics
Languages : en
Pages : 144
Book Description
If you want to outsmart a crook, learn his tricks—Darrell Huff explains exactly how in the classic How to Lie with Statistics. From distorted graphs and biased samples to misleading averages, there are countless statistical dodges that lend cover to anyone with an ax to grind or a product to sell. With abundant examples and illustrations, Darrell Huff’s lively and engaging primer clarifies the basic principles of statistics and explains how they’re used to present information in honest and not-so-honest ways. Now even more indispensable in our data-driven world than it was when first published, How to Lie with Statistics is the book that generations of readers have relied on to keep from being fooled.
How to Lie with Numbers, Stats & Graphs
Author: Lee Baker
Publisher: Lee Baker
ISBN:
Category : Business & Economics
Languages : en
Pages : 79
Book Description
**How to Lie with Numbers, Stats & Graphs: Unveiling Deceptions in Data** Welcome to "How to Lie with Numbers, Stats & Graphs," where two of our best-selling titles, Truth, Lies & Statistics and Graphs Don't Lie, come together for an enlightening journey into the world of statistical deception. **Why You Need This Book:** - **Unmask Deceptions:** Award-winning statistician Lee Baker exposes the tricks used by politicians, corporations, and others to deceive with data. - **Clear Insights:** Learn to spot misleading statistics and graphs, empowering you to make informed decisions. - **Practical Examples:** Explore real-world scenarios where data manipulation shaped public opinion and policy. - **Empower Yourself:** Gain confidence in interpreting data accurately and critically. - **Engaging and Entertaining:** Enjoy witty anecdotes and sardonic insights that make complex concepts easy to grasp. - **Visual Learning:** Packed with visually intuitive examples that demystify statistical jargon. In "How to Lie with Numbers, Stats & Graphs," you'll delve into the fascinating realm of statistical misrepresentation. From the infamous correlation-causation fallacy to misleading graphical presentations, Lee Baker breaks down complex concepts with clarity and humor. **Blurb: Truth, Lies & Statistics** From pirates causing global warming to bizarre correlations involving cats and Mexican lemons, discover how statistics shape our perceptions and realities. Lee Baker unravels the misuse of data that fuels myths and misinformation in an engaging narrative that keeps you turning pages. **Blurb: Graphs Don't Lie** Explore scandals behind graphs, pie charts, and statistical manipulations that sway public opinion. With Lee Baker's sharp analysis, uncover how numbers can mislead and deceive, revealing the true power behind visual data representations. Written as your guide to deciphering truth from statistical fiction, "How to Lie with Numbers, Stats & Graphs" ensures there's never a dull moment in understanding data integrity. Whether you're a researcher, student, or simply curious about the deceptive world of statistics, this book equips you with the tools to navigate and scrutinize data effectively. Transform your understanding of data integrity today. Grab your copy and embark on a journey into the intriguing world of statistical deception!
Publisher: Lee Baker
ISBN:
Category : Business & Economics
Languages : en
Pages : 79
Book Description
**How to Lie with Numbers, Stats & Graphs: Unveiling Deceptions in Data** Welcome to "How to Lie with Numbers, Stats & Graphs," where two of our best-selling titles, Truth, Lies & Statistics and Graphs Don't Lie, come together for an enlightening journey into the world of statistical deception. **Why You Need This Book:** - **Unmask Deceptions:** Award-winning statistician Lee Baker exposes the tricks used by politicians, corporations, and others to deceive with data. - **Clear Insights:** Learn to spot misleading statistics and graphs, empowering you to make informed decisions. - **Practical Examples:** Explore real-world scenarios where data manipulation shaped public opinion and policy. - **Empower Yourself:** Gain confidence in interpreting data accurately and critically. - **Engaging and Entertaining:** Enjoy witty anecdotes and sardonic insights that make complex concepts easy to grasp. - **Visual Learning:** Packed with visually intuitive examples that demystify statistical jargon. In "How to Lie with Numbers, Stats & Graphs," you'll delve into the fascinating realm of statistical misrepresentation. From the infamous correlation-causation fallacy to misleading graphical presentations, Lee Baker breaks down complex concepts with clarity and humor. **Blurb: Truth, Lies & Statistics** From pirates causing global warming to bizarre correlations involving cats and Mexican lemons, discover how statistics shape our perceptions and realities. Lee Baker unravels the misuse of data that fuels myths and misinformation in an engaging narrative that keeps you turning pages. **Blurb: Graphs Don't Lie** Explore scandals behind graphs, pie charts, and statistical manipulations that sway public opinion. With Lee Baker's sharp analysis, uncover how numbers can mislead and deceive, revealing the true power behind visual data representations. Written as your guide to deciphering truth from statistical fiction, "How to Lie with Numbers, Stats & Graphs" ensures there's never a dull moment in understanding data integrity. Whether you're a researcher, student, or simply curious about the deceptive world of statistics, this book equips you with the tools to navigate and scrutinize data effectively. Transform your understanding of data integrity today. Grab your copy and embark on a journey into the intriguing world of statistical deception!
More Damned Lies and Statistics
Author: Joel Best
Publisher: Univ of California Press
ISBN: 0520930029
Category : Social Science
Languages : en
Pages : 222
Book Description
In this sequel to the acclaimed Damned Lies and Statistics, which the Boston Globe said "deserves a place next to the dictionary on every school, media, and home-office desk," Joel Best continues his straightforward, lively, and humorous account of how statistics are produced, used, and misused by everyone from researchers to journalists. Underlining the importance of critical thinking in all matters numerical, Best illustrates his points with examples of good and bad statistics about such contemporary concerns as school shootings, fatal hospital errors, bullying, teen suicides, deaths at the World Trade Center, college ratings, the risks of divorce, racial profiling, and fatalities caused by falling coconuts. More Damned Lies and Statistics encourages all of us to think in a more sophisticated and skeptical manner about how statistics are used to promote causes, create fear, and advance particular points of view. Best identifies different sorts of numbers that shape how we think about public issues: missing numbers are relevant but overlooked; confusing numbers bewilder when they should inform; scary numbers play to our fears about the present and the future; authoritative numbers demand respect they don’t deserve; magical numbers promise unrealistic, simple solutions to complex problems; and contentious numbers become the focus of data duels and stat wars. The author's use of pertinent, socially important examples documents the life-altering consequences of understanding or misunderstanding statistical information. He demystifies statistical measures by explaining in straightforward prose how decisions are made about what to count and what not to count, what assumptions get made, and which figures are brought to our attention. Best identifies different sorts of numbers that shape how we think about public issues. Entertaining, enlightening, and very timely, this book offers a basis for critical thinking about the numbers we encounter and a reminder that when it comes to the news, people count—in more ways than one.
Publisher: Univ of California Press
ISBN: 0520930029
Category : Social Science
Languages : en
Pages : 222
Book Description
In this sequel to the acclaimed Damned Lies and Statistics, which the Boston Globe said "deserves a place next to the dictionary on every school, media, and home-office desk," Joel Best continues his straightforward, lively, and humorous account of how statistics are produced, used, and misused by everyone from researchers to journalists. Underlining the importance of critical thinking in all matters numerical, Best illustrates his points with examples of good and bad statistics about such contemporary concerns as school shootings, fatal hospital errors, bullying, teen suicides, deaths at the World Trade Center, college ratings, the risks of divorce, racial profiling, and fatalities caused by falling coconuts. More Damned Lies and Statistics encourages all of us to think in a more sophisticated and skeptical manner about how statistics are used to promote causes, create fear, and advance particular points of view. Best identifies different sorts of numbers that shape how we think about public issues: missing numbers are relevant but overlooked; confusing numbers bewilder when they should inform; scary numbers play to our fears about the present and the future; authoritative numbers demand respect they don’t deserve; magical numbers promise unrealistic, simple solutions to complex problems; and contentious numbers become the focus of data duels and stat wars. The author's use of pertinent, socially important examples documents the life-altering consequences of understanding or misunderstanding statistical information. He demystifies statistical measures by explaining in straightforward prose how decisions are made about what to count and what not to count, what assumptions get made, and which figures are brought to our attention. Best identifies different sorts of numbers that shape how we think about public issues. Entertaining, enlightening, and very timely, this book offers a basis for critical thinking about the numbers we encounter and a reminder that when it comes to the news, people count—in more ways than one.
Numbers Don't Lie
Author: Vaclav Smil
Publisher: Viking
ISBN: 9780241454411
Category :
Languages : en
Pages : 384
Book Description
'There is no author whose books I look forward to more than Vaclav Smil' Bill Gates Is flying dangerous? How much do the world's cows weigh? And what makes people happy? From earth's nations and inhabitants, through the fuels and foods that energize them, to the transportation and inventions of our modern world - and how all of this affects the planet itself - in Numbers Don't Lie, Professor Vaclav Smil takes us on a fact-finding adventure, using surprising statistics and illuminating graphs to challenge lazy thinking. Packed with 'Well-I-never-knew-that' information and with fascinating and unusual examples throughout, we find out how many people it took to build the Great Pyramid, that vaccination yields the best return on investment, and why electric cars aren't as great as we think (yet). There's a wonderful mix of science, history and wit, all in bite-sized chapters on a broad range of topics. Urgent and essential, Numbers Don't Lie inspires readers to interrogate what they take to be true in these significant times. Smil is on a mission to make facts matter, because after all, numbers may not lie, but which truth do they convey? 'The best book to read to better understand our world. Once in a while a book comes along that helps us see our planet more clearly. By showing us numbers about science, health, green technology and more, Smil's book does just that. It should be on every bookshelf!' Linda Yueh, author of The Great Economists 'He is rigorously numeric, using data to illuminate every topic he writes about. The word "polymath" was invented to describe people like him' Bill Gates 'Important' Mark Zuckerberg, on Energy 'One of the world's foremost thinkers on development history and a master of statistical analysis . . . The nerd's nerd' Guardian 'There is perhaps no other academic who paints pictures with numbers like Smil' Guardian 'In a world of specialized intellectuals, Smil is an ambitious and astonishing polymath who swings for fences . . . They're among the most data-heavy books you'll find, with a remarkable way of framing basic facts' Wired 'He's a slayer of bullshit' David Keith, Gordon McKay Professor of Applied Physics & Professor of Public Policy, Harvard University Vaclav Smil is Distinguished Professor Emeritus at the University of Manitoba. He is the author of over forty books on topics including energy, environmental and population change, food production and nutrition, technical innovation, risk assessment and public policy. No other living scientist has had more books (on a wide variety of topics) reviewed in Nature. A Fellow of the Royal Society of Canada, in 2010 he was named by Foreign Policy as one of the Top 100 Global Thinkers. This is his first book for a more general readership.
Publisher: Viking
ISBN: 9780241454411
Category :
Languages : en
Pages : 384
Book Description
'There is no author whose books I look forward to more than Vaclav Smil' Bill Gates Is flying dangerous? How much do the world's cows weigh? And what makes people happy? From earth's nations and inhabitants, through the fuels and foods that energize them, to the transportation and inventions of our modern world - and how all of this affects the planet itself - in Numbers Don't Lie, Professor Vaclav Smil takes us on a fact-finding adventure, using surprising statistics and illuminating graphs to challenge lazy thinking. Packed with 'Well-I-never-knew-that' information and with fascinating and unusual examples throughout, we find out how many people it took to build the Great Pyramid, that vaccination yields the best return on investment, and why electric cars aren't as great as we think (yet). There's a wonderful mix of science, history and wit, all in bite-sized chapters on a broad range of topics. Urgent and essential, Numbers Don't Lie inspires readers to interrogate what they take to be true in these significant times. Smil is on a mission to make facts matter, because after all, numbers may not lie, but which truth do they convey? 'The best book to read to better understand our world. Once in a while a book comes along that helps us see our planet more clearly. By showing us numbers about science, health, green technology and more, Smil's book does just that. It should be on every bookshelf!' Linda Yueh, author of The Great Economists 'He is rigorously numeric, using data to illuminate every topic he writes about. The word "polymath" was invented to describe people like him' Bill Gates 'Important' Mark Zuckerberg, on Energy 'One of the world's foremost thinkers on development history and a master of statistical analysis . . . The nerd's nerd' Guardian 'There is perhaps no other academic who paints pictures with numbers like Smil' Guardian 'In a world of specialized intellectuals, Smil is an ambitious and astonishing polymath who swings for fences . . . They're among the most data-heavy books you'll find, with a remarkable way of framing basic facts' Wired 'He's a slayer of bullshit' David Keith, Gordon McKay Professor of Applied Physics & Professor of Public Policy, Harvard University Vaclav Smil is Distinguished Professor Emeritus at the University of Manitoba. He is the author of over forty books on topics including energy, environmental and population change, food production and nutrition, technical innovation, risk assessment and public policy. No other living scientist has had more books (on a wide variety of topics) reviewed in Nature. A Fellow of the Royal Society of Canada, in 2010 he was named by Foreign Policy as one of the Top 100 Global Thinkers. This is his first book for a more general readership.
Numbers Don't Lie
Author: Terry Bisson
Publisher:
ISBN: 9781892391322
Category : Fiction
Languages : en
Pages : 163
Book Description
Originally published in Asimov's Science Fiction as the short stories "The Edge of the Universe," "Get Me to the Church on Time," and "The Hole in the Hole," this inventive and quirky novel combines the stories, featuring the inspired adventures of Wilson Wu, a jack-of-all-trades who uses his eclectic background to solve a variety of wacky futuristic dilemmas. An Ivy League graduate, Wu is a rock musician, a Volvo mechanic, a trial lawyer, a camel driver, an aeronautics engineer, an entomological meteorologist, and, most importantly, a math wizard with a formula for every occasion. A godsend for his friends and the universe, Wu uses his eclectic skill set to prevent the imminent collapse of the universe, guarantee good weather for an Alabama wedding, and tow an abandoned lunar rover from the surface of the moon to a junkyard in Brooklyn. Irreverent and inventive, these adventures exemplify Bisson's smart, hilarious, and satirical style that has earned him Hugo and Nebula awards and comparisons to Mark Twain and Kurt Vonnegut.
Publisher:
ISBN: 9781892391322
Category : Fiction
Languages : en
Pages : 163
Book Description
Originally published in Asimov's Science Fiction as the short stories "The Edge of the Universe," "Get Me to the Church on Time," and "The Hole in the Hole," this inventive and quirky novel combines the stories, featuring the inspired adventures of Wilson Wu, a jack-of-all-trades who uses his eclectic background to solve a variety of wacky futuristic dilemmas. An Ivy League graduate, Wu is a rock musician, a Volvo mechanic, a trial lawyer, a camel driver, an aeronautics engineer, an entomological meteorologist, and, most importantly, a math wizard with a formula for every occasion. A godsend for his friends and the universe, Wu uses his eclectic skill set to prevent the imminent collapse of the universe, guarantee good weather for an Alabama wedding, and tow an abandoned lunar rover from the surface of the moon to a junkyard in Brooklyn. Irreverent and inventive, these adventures exemplify Bisson's smart, hilarious, and satirical style that has earned him Hugo and Nebula awards and comparisons to Mark Twain and Kurt Vonnegut.
Damned Lies and Statistics
Author: Joel Best
Publisher: Univ of California Press
ISBN: 0520953517
Category : Social Science
Languages : en
Pages : 218
Book Description
Here, by popular demand, is the updated edition to Joel Best's classic guide to understanding how numbers can confuse us. In his new afterword, Best uses examples from recent policy debates to reflect on the challenges to improving statistical literacy. Since its publication ten years ago, Damned Lies and Statistics has emerged as the go-to handbook for spotting bad statistics and learning to think critically about these influential numbers.
Publisher: Univ of California Press
ISBN: 0520953517
Category : Social Science
Languages : en
Pages : 218
Book Description
Here, by popular demand, is the updated edition to Joel Best's classic guide to understanding how numbers can confuse us. In his new afterword, Best uses examples from recent policy debates to reflect on the challenges to improving statistical literacy. Since its publication ten years ago, Damned Lies and Statistics has emerged as the go-to handbook for spotting bad statistics and learning to think critically about these influential numbers.
Numbers Do Lie
Author: IMPACT INDEX.
Publisher: Fourth Estate
ISBN: 9789352643851
Category : Sports & Recreation
Languages : en
Pages : 0
Book Description
A revolutionary new way of looking at numbers in cricket, Impact Index is an attempt to challenge conventional readings, but also to enrich it. Impact Index is a revolutionary new way of examining numbers in cricket. It is a deep dive into the very mechanics of the game, which results in the unearthing of truly surprising - sometimes shocking - stories. Within these pages are tales of cricketers who did not get their due, there are analyses of various aspects of the game and an examination of all formats of cricket. Impact Index is an attempt to challenge and enrich conventional readings, and ultimately to redefine it.
Publisher: Fourth Estate
ISBN: 9789352643851
Category : Sports & Recreation
Languages : en
Pages : 0
Book Description
A revolutionary new way of looking at numbers in cricket, Impact Index is an attempt to challenge conventional readings, but also to enrich it. Impact Index is a revolutionary new way of examining numbers in cricket. It is a deep dive into the very mechanics of the game, which results in the unearthing of truly surprising - sometimes shocking - stories. Within these pages are tales of cricketers who did not get their due, there are analyses of various aspects of the game and an examination of all formats of cricket. Impact Index is an attempt to challenge and enrich conventional readings, and ultimately to redefine it.
A Field Guide to Lies
Author: Daniel J. Levitin
Publisher: Penguin
ISBN: 0593182529
Category : Social Science
Languages : en
Pages : 216
Book Description
Winner of the National Business Book Award From the New York Times bestselling author of The Organized Mind and This Is Your Brain on Music, a primer to the critical thinking that is more necessary now than ever We are bombarded with more information each day than our brains can process—especially in election season. It's raining bad data, half-truths, and even outright lies. New York Times bestselling author Daniel J. Levitin shows how to recognize misleading announcements, statistics, graphs, and written reports, revealing the ways lying weasels can use them. It's becoming harder to separate the wheat from the digital chaff. How do we distinguish misinformation, pseudo-facts, and distortions from reliable information? Levitin groups his field guide into two categories—statistical information and faulty arguments—ultimately showing how science is the bedrock of critical thinking. Infoliteracy means understanding that there are hierarchies of source quality and bias that variously distort our information feeds via every media channel, including social media. We may expect newspapers, bloggers, the government, and Wikipedia to be factually and logically correct, but they so often aren't. We need to think critically about the words and numbers we encounter if we want to be successful at work, at play, and in making the most of our lives. This means checking the plausibility and reasoning—not passively accepting information, repeating it, and making decisions based on it. Readers learn to avoid the extremes of passive gullibility and cynical rejection. Levitin's charming, entertaining, accessible guide can help anyone wake up to a whole lot of things that aren't so. And catch some weasels in their tracks!
Publisher: Penguin
ISBN: 0593182529
Category : Social Science
Languages : en
Pages : 216
Book Description
Winner of the National Business Book Award From the New York Times bestselling author of The Organized Mind and This Is Your Brain on Music, a primer to the critical thinking that is more necessary now than ever We are bombarded with more information each day than our brains can process—especially in election season. It's raining bad data, half-truths, and even outright lies. New York Times bestselling author Daniel J. Levitin shows how to recognize misleading announcements, statistics, graphs, and written reports, revealing the ways lying weasels can use them. It's becoming harder to separate the wheat from the digital chaff. How do we distinguish misinformation, pseudo-facts, and distortions from reliable information? Levitin groups his field guide into two categories—statistical information and faulty arguments—ultimately showing how science is the bedrock of critical thinking. Infoliteracy means understanding that there are hierarchies of source quality and bias that variously distort our information feeds via every media channel, including social media. We may expect newspapers, bloggers, the government, and Wikipedia to be factually and logically correct, but they so often aren't. We need to think critically about the words and numbers we encounter if we want to be successful at work, at play, and in making the most of our lives. This means checking the plausibility and reasoning—not passively accepting information, repeating it, and making decisions based on it. Readers learn to avoid the extremes of passive gullibility and cynical rejection. Levitin's charming, entertaining, accessible guide can help anyone wake up to a whole lot of things that aren't so. And catch some weasels in their tracks!