Hospitality Marketing Management, Sixth Edition Binder Ready Version PDF Download
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Author: David C. Bojanic
Publisher: Wiley
ISBN: 9781119304333
Category : Business & Economics
Languages : en
Pages :
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Book Description
Author: David C. Bojanic
Publisher: Wiley
ISBN: 9781119304333
Category : Business & Economics
Languages : en
Pages :
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Book Description
Author: David C. Bojanic
Publisher: Wiley Global Education
ISBN: 1119195152
Category : Business & Economics
Languages : en
Pages : 386
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Book Description
Hospitality Marketing Management, 6th Edition explores marketing and themes unique to hospitality and tourism. The 6th edition presents many new ideas along with established marketing principles, exploring not only the foundations of marketing in the hospitality world but also new trends in the industry.
Author: David C. Bojanic
Publisher: Wiley
ISBN: 9781119223139
Category : Business & Economics
Languages : en
Pages :
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Book Description
Author: Reid
Publisher: Wiley
ISBN: 9780471405979
Category :
Languages : en
Pages : 0
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Book Description
Author: Robert D. Reid
Publisher: Wiley
ISBN: 9780471696100
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
Covers the major principles of marketing with a practical, applications oriented approach. This is a core marketing text specifically geared for the hospitality student. It covers the major principles of marketing with a practical, applications oriented approach, rather than traditional marketing texts found in the business programs that focus on a lot of theory. Includes coverage of tourism marketing Features new material on marketing technology and it's implications in the hospitality industry Offers international coverage Provides new, applications approach to the discipline of marketing
Author: National Restaurant Association, Educational Foundation Staff
Publisher: Wiley
ISBN: 9780471442011
Category :
Languages : en
Pages : 288
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Book Description
Author: Robert D. Reid
Publisher: Van Nostrand Reinhold Company
ISBN:
Category : Business & Economics
Languages : en
Pages : 424
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Book Description
Covers the major principles of marketing with a practical, applications oriented approach. This is a core marketing text specifically geared for the hospitality student. It covers the major principles of marketing with a practical, applications oriented approach, rather than traditional marketing texts found in the business programs that focus on a lot of theory. Includes coverage of tourism marketing Features new material on marketing technology and it's implications in the hospitality industry Offers international coverage Provides new, applications approach to the discipline of marketing
Author: Haemoon Oh
Publisher: Routledge
ISBN: 1136399968
Category : Business & Economics
Languages : en
Pages : 566
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Book Description
This handbook consists of 19 chapters that critically review mainstream hospitality marketing research topics and set directions for future research efforts. Internationally recognized leading researchers provide thorough reviews and discussions, reviewing hospitality marketing research by topic, as well as illustrating how theories and concepts can be applied in the hospitality industry. The depth and coverage of each topic is unprecedented. A must-read for hospitality researchers and educators, students and industry practitioners.
Author:
Publisher:
ISBN: 9789380748726
Category :
Languages : en
Pages : 232
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Book Description
Author: NRA Educational Foundation Staff
Publisher:
ISBN: 9780471442127
Category :
Languages : en
Pages : 400
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Book Description
