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Author: Nir Eyal
Publisher: Penguin
ISBN: 0698190661
Category : Business & Economics
Languages : en
Pages : 203
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Book Description
Revised and Updated, Featuring a New Case Study How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior. Eyal provides readers with: • Practical insights to create user habits that stick. • Actionable steps for building products people love. • Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.
Author: Nir Eyal
Publisher: Penguin
ISBN: 0698190661
Category : Business & Economics
Languages : en
Pages : 203
Get Book Here
Book Description
Revised and Updated, Featuring a New Case Study How do successful companies create products people can’t put down? Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior. Eyal provides readers with: • Practical insights to create user habits that stick. • Actionable steps for building products people love. • Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.
Author: Donna Hrkman
Publisher:
ISBN: 9781945550577
Category :
Languages : en
Pages : 120
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Book Description
Hook a monochromatic rug! While it might sound simple to hook with only a handful of different colors of wool, it is not. In fact, it is a challenge. Donna's realistic monochromatic rugs are enhanced by her masterful use of shades, tints, tones, and values. Limited colored rugs these days, thanks largely to Donna and her exquisite eye, are so much more than sepia and shades of brown. Donna tackles this challenging genre of rug hooking and explains her methods and techniques in this eye-opening book.
Author: Joan Moshimer
Publisher: Courier Corporation
ISBN: 0486139565
Category : Crafts & Hobbies
Languages : en
Pages : 205
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Book Description
Most thorough guide covers history, traditions, basic hooking directions, transferring designs, dyeing fabrics, much more. Complete instructions for 12 projects. 78 illustrations, including 21 in full color.
Author: Amy Oxford
Publisher: Schiffer Craft
ISBN: 9780764316890
Category : Crafts & Hobbies
Languages : en
Pages : 0
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Book Description
Learn to make beautiful punch needle hooked rugs with veteran instructor Amy Oxford. A complete "how to" photo essay walks you through every stage of rug making. A question and answer section, interviews with professional punch needle rug hookers, and photographs of work from some of the field's most innovative and inspired craftspeople make this book a must for any textile lover.
Author: Theresa Pulido
Publisher: Penguin
ISBN: 0593331176
Category : Crafts & Hobbies
Languages : en
Pages : 291
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Book Description
Create Fun and Easy Locker Hooked Projects Go "loopy" for locker hooking—a fun, easy-to-learn method for turning strips of fabric or yarn into fabulous home decor, stylish fashion accessories and one-of-a-kind gifts. In this book, traditional locker hooking breaks out of its homespun country image, showing that it can be bold, modern, wild, whimsical... whatever you want it to be! You'll be "hooked" once you see the fabulous projects inside—from super-simple candy-stripe coasters and funky placemats, to retro-chic bags, exquisite luminaries and custom cozies for your cell phone, digital camera or mp3 player. Look inside for: • 31 original projects from various artists, complete with patterns and step-by-step instructions • a diverse combination of techniques, textures and materials—ribbons, beads and snazzy fibers, silk, mohair, wool... even recycled plastic bags! • everything a beginner needs to know for happy results, from basic supplies to finishing techniques Recreate a project as-is, or alter colors and patterns to suit your style. Once you've got the basics down, there's nothing stopping you from creating your own original rugs, pillows, wall-hangings and more!
Author: Anne-Marie Littenberg
Publisher: Ampry Publishing, LLC
ISBN: 1881982807
Category : Crafts & Hobbies
Languages : en
Pages : 146
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Book Description
Anne-Marie Littenberg is a well-known author and fiber artist. She teaches how to capture personalities and likenesses in wool in hooked rugs, an exciting current trend. Tips and tricks will add depth, dimension, and emotion. There is also a section for capturing the personality of your dog or cat.
Author: Fabio Elli
Publisher:
ISBN: 9788885475809
Category : Sports & Recreation
Languages : en
Pages : 671
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Book Description
Author: Theresa Pulido
Publisher:
ISBN: 9781737156000
Category :
Languages : en
Pages : 128
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Book Description
Theresa Pulido introduced her fresh, colorful take on locker hooking in her first book, Hook, Loop & Lock, and in Locking Loops she's back with even more fabulous, original locker hooking projects. Whether you are already a fan of locker hooking or new to it, you're sure to find inspiration in these pages. The book includes new techniques including a new "ruched frames" technique and introduces using new materials.
Author: Molly Colegrove
Publisher:
ISBN: 9781945550560
Category :
Languages : en
Pages :
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Book Description
Artist Molly Colegrove has a love affair with barns and the landscapes that surround them. Take a walk with her through her beloved New York state and learn many of her tricks and techniques for depicting a rural landscape in wool. Molly uses wool strips, wool yarn along with many alternative fibers and techniques to hook her lovely pieces and she shares her hard-earned knowledge with you. Molly incorporates quilting, roving, felting, beads, embroidery, and more. Capturing clouds and skies, water and fields, trees and fields-Molly has her own approach to translating a landscape into textile art.
Author: Doris Eaton
Publisher: Nimbus Publishing (CN)
ISBN: 9781551098463
Category : Crafts & Hobbies
Languages : en
Pages : 0
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Book Description
Canada's East Coast has a unique craft heritage that has seen generations hooking rugs during the long winter evenings. Hooked mats and rugs were originally intented as functional pieces--a place to wipe dirty feet at the back door, or a cover for drafty floors. But at some point aesthetics crept into this process, and those simple mats have evolved into the wonderful folk art rugs we see today. Nova Scotia's Doris Eaton has been hooking rugs for nearly 50 years and is one of the region's most well-known rug-hookers. A Lifetime of Rug-Hooking features over 80 of Doris's colourful and lively rugs and the inspiration and materials behind her art. Doris also shares some of her tried and true techniques, including her famous "Eaton Edge" for finishing a rug. With a foreword from fellow Nova Scotia rug-hooker and artist Deanne Fitzpatrick, A Lifetime of Rug-Hooking is a marvellous visual tour of the work of an influential East Coast folk artist.
