Guerrilla Marketing for the Home-based Business PDF Download
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Author: Jay Conrad Levinson
Publisher: Houghton Mifflin Harcourt
ISBN: 9780395742839
Category : Business & Economics
Languages : en
Pages : 196
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Book Description
American business is in the midst of cataclysmic change. Corporate downsizing is increasing, causing disillusioned employees to establish home-based businesses. Using case studies, anecdotes, illustrations, and examples, the authors present their time-tested arsenal of tools most effective for this new, smaller startup.
Author: Jay Conrad Levinson
Publisher: Houghton Mifflin Harcourt
ISBN: 9780395742839
Category : Business & Economics
Languages : en
Pages : 196
Get Book Here
Book Description
American business is in the midst of cataclysmic change. Corporate downsizing is increasing, causing disillusioned employees to establish home-based businesses. Using case studies, anecdotes, illustrations, and examples, the authors present their time-tested arsenal of tools most effective for this new, smaller startup.
Author: Lucy Parker
Publisher: Rowman & Littlefield
ISBN: 0762752173
Category : Business & Economics
Languages : en
Pages : 319
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Book Description
The newly updated edition of a perennial bestseller, with new information on using the Internet, FAQs, and index. This is the most comprehensive book on the subject, with dozens of worksheets and sample forms, from an expert writer and lecturer. Lucy Parker lives in Land O’ Lakes, Florida.
Author:
Publisher: Rowman & Littlefield
ISBN: 0762752041
Category :
Languages : en
Pages : 195
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Book Description
Author: Shirley Frazier
Publisher: Rowman & Littlefield
ISBN: 0762795328
Category : Business & Economics
Languages : en
Pages : 227
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Book Description
Marketing Solutions for the Home-Based Business is prime for a revision with the explosion of social media marketing. Business News Daily notes that two of the top 50 home-based jobs to watch are for Social Media Consultants and Internet Marketing Consultant. With more than a half million copies sold, Globe Pequot Press continues to grow its ever popular How To Start a Home-based Business series. Each volume includes worksheets, business and marketing forms, and everything you need to know about business start-up costs and strategies. This title will make the perfect companion to any book in the series offering up-to-date marketing stratregies to help better position your home-based business.
Author: William A. Cohen
Publisher: AMACOM Div American Mgmt Assn
ISBN: 0814410324
Category : Business & Economics
Languages : en
Pages : 354
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Book Description
Guide features new chapters on developing strategies for clients, leading consulting teams. This handbook will help you master the fundamentals of the business and become the kind of outstanding consultant your clients will turn to.
Author: D. Harold Greene
Publisher: SIMPLY MEDIA
ISBN: 161496498X
Category : Business & Economics
Languages : en
Pages : 112
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Book Description
ePub version. D. Harold explains in a simple easy to understand way why to beome your own boss, what is required legally, businesswise, and more. He establishes the foundation upon which entrepreneurs can develop their business.
Author: Jeffrey P. Davidson
Publisher: Breathing Space Institute
ISBN: 9781580620789
Category : Business & Economics
Languages : en
Pages : 260
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Book Description
This book features an expanded section on using new technologies to increase the reach of marketing efforts, offers sample telephone and voice mail scripts, and includes advice on setting up a home office for maximum efficiency.
Author: Thomas A. Williams
Publisher: Sentient Publications
ISBN: 9781591810032
Category : Business & Economics
Languages : en
Pages : 340
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Book Description
Williams provides a dynamic step-by-step guide to creating everything from tourism books and niche market magazines to specialty tabloids, using your home computer.
Author: William A. COHEN Ph.D.
Publisher: AMACOM Div American Mgmt Assn
ISBN: 0814410332
Category : Business & Economics
Languages : en
Pages : 353
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Book Description
Getting started in consulting can be a tricky prospect. How much should you charge? What type of language should exist in the contract? How can you find clients? Written by a veteran consultant with hundreds of consulting engagements to his credit, How to Make it Big as a Consultant is filled with detailed advice on every aspect of starting up and maintaining a highly lucrative consulting career. The book helps readers: • get a handle on the legal, tax, and insurance issues involved in setting up and running the business • understand what clients really need • create the structure for an assignment (proposals, pricing, contracts, scheduling) • market the business • solve clients’ problems using the Harvard Case Study Method Completely updated and revised throughout, the fourth edition features new chapters on developing strategies for clients, leading consulting teams, and more. This trusted guidebook will help any aspiring reader become the kind of outstanding consultant that clients will turn to again and again.
Author: David D. Perlmutter
Publisher: LSU Press
ISBN: 080713533X
Category : Language Arts & Disciplines
Languages : en
Pages : 225
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Book Description
Ever since the invention of the telegraph, journalists have sought to remove the barriers of time and space. Today, we readily accept that reporters can jet quickly to a distant location and broadcast instantly from a satellite-connected, video-enabled cell phone hanging from their belts. But now that live news coverage is possible from virtually anywhere, is foreign correspondence better? And what are the implications of recent changes in journalistic technology for policy makers and their constituents? In From Pigeons to News Portals, edited by David D. Perlmutter and John Maxwell Hamilton, scholars and journalists survey, probe, and demystify the new foreign correspondence that has emerged from rapidly changing media technology. These distinguished authors challenge long-held beliefs about foreign news coverage, not the least of which is whether, in our interconnected world, such a thing as "foreign news" even exists anymore. Essays explore the ways people have used new media technology -- from satellites and cell phones to the Internet -- to affect content, delivery modes, and amount and style of coverage. They examine the ways in which speedy reporting conflicts with in-depth reporting, the pros and cons of "parachute" journalism, the declining dominance of mainstream media as a source of foreign news, and the implications of this new foreign correspondence for foreign policy. Entertainment media such as film, television, and video gaming form worldwide opinions about America, often in negative ways. Meanwhile, live reporting abroad is both a blessing and curse for foreign policy makers. Because foreign news is so vital to effective policy making and citizenship, we imperil our future by failing to understand the changes technology brings and how we can wrest the best practice out of those changes. This provocative volume offers valuable insights and analyses to help us better understand the evolving state of foreign news.
