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Author: Jennifer Kaplan
Publisher: Penguin
ISBN: 110114923X
Category : Business & Economics
Languages : en
Pages : 325
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Book Description
The ultimate resource for small business owners who want to go green without going broke. Greening Your Small Business is the definitive resource for those who want their small businesses to be cutting- edge, competitive, profitable, and eco-conscious. Filled with stories from small business owners of all stripes, Greening Your Small Business addresses every aspect of going green, from basics such as recycling, reducing waste, energy efficiency, and reducing the IT footprint, to more in-depth concerns such as green marketing and communications, green business travel, and green employee benefits. For companies too small to hire consultants to draft and implement green policies and practices, this guide is designed for easy use, featuring: ? Simple ways to make the workplace greener ? Two plans of action for going green (divided into two levels) ? Definitions for green terminology and jargon
Author: Jennifer Kaplan
Publisher: Penguin
ISBN: 110114923X
Category : Business & Economics
Languages : en
Pages : 325
Get Book Here
Book Description
The ultimate resource for small business owners who want to go green without going broke. Greening Your Small Business is the definitive resource for those who want their small businesses to be cutting- edge, competitive, profitable, and eco-conscious. Filled with stories from small business owners of all stripes, Greening Your Small Business addresses every aspect of going green, from basics such as recycling, reducing waste, energy efficiency, and reducing the IT footprint, to more in-depth concerns such as green marketing and communications, green business travel, and green employee benefits. For companies too small to hire consultants to draft and implement green policies and practices, this guide is designed for easy use, featuring: ? Simple ways to make the workplace greener ? Two plans of action for going green (divided into two levels) ? Definitions for green terminology and jargon
Author: Yossi Sheffi
Publisher: MIT Press
ISBN: 0262345765
Category : Business & Economics
Languages : en
Pages : 567
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Book Description
An expert on business strategy offers a pragmatic take on how businesses of all sizes balance the competing demands of profitability and employment with sustainability. The demands and stresses on companies only grow as executives face a multitude of competing business goals. Their stakeholders are interested in corporate profits, jobs, business growth, and environmental sustainability. In this book, business strategy expert Yossi Sheffi offers a pragmatic take on how businesses of all sizes—from Coca Cola and Siemens to Dr. Bronner's Magical Soaps and Patagonia—navigate these competing goals. Drawing on extensive interviews with more than 250 executives, Sheffi examines the challenges, solutions, and implications of balancing traditional business goals with sustainability. Sheffi, author of the widely read The Resilient Enterprise, argues that business executives' personal opinions on environmental sustainability are irrelevant. The business merits of environmental sustainability are based on the fact that even the most ardent climate change skeptics in the C-suite face natural resource costs, public relations problems, regulatory burdens, and a green consumer segment. Sheffi presents three basic business rationales for corporate sustainability efforts: cutting costs, reducing risk, and achieving growth. For companies, sustainability is not a simple case of “profits versus planet” but is instead a more subtle issue of (some) people versus (other) people—those looking for jobs and inexpensive goods versus others who seek a pristine environment. This book aims to help companies satisfy these conflicting motivations for both economic growth and environmental sustainability.
Author: Harvard Business Review
Publisher: Harvard Business Press
ISBN: 1422172082
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
Protect the earth and your bottom line. If you need the best practices and ideas for turning sustainability into competitive advantage--but don't have time to find them--this book is for you. Here are 10 inspiring and useful perspectives, all in one place. This collection of HBR articles will help you: - Craft strategy to compete on green turf - Redesign your business model, products, and processes to achieve green goals - Parlay your efforts into lower costs and higher revenues - Capture more value from clean-tech investments - Launch sustainability programs with impact - Synchronize green initiatives by overhauling your supply chain - Engage constructively with environmental activist groups - Mitigate the risks of climate change
Author: Ian Worthington
Publisher: Oxford University Press
ISBN: 0199535221
Category : Business & Economics
Languages : en
Pages : 298
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Book Description
The book focuses on why, when and how businesses have responded to the growing pressures to improve on their environmental performance. Drawing on current research and numerous practical examples and case-studies, it examines the notion of the sustainable business organization. This is an ideal text for courses in Business and the Environment.
Author: Geoffrey Jones
Publisher: Edward Elgar Publishing
ISBN: 1788114140
Category : Business & Economics
Languages : en
Pages : 246
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Book Description
This book provides rich new empirical evidence on green business as it examines its variation between industries and nations, and over time. It demonstrates the deep historical origins of endeavors to create for-profit businesses that were more responsible and sustainable, but also how these strategies have faced constraints, trade-offs and challenges of legitimacy. Based on extensive interviews and archives from around the world, the book asks why green business succeeds more in some contexts than others, and draws lessons from failure as well as success.
Author: John Elkington
Publisher: Greenleaf Book Group
ISBN: 1732439133
Category : Business & Economics
Languages : en
Pages : 345
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Book Description
Even leading capitalists admit that capitalism is broken. Green Swans is a manifesto for system change designed to serve people, planet, and prosperity. In his twentieth book, John Elkington—dubbed the “Godfather of Sustainability”—explores new forms of capitalism fit for the twenty-first century. If Nassim Nicholas Taleb’s “Black Swans” are problems that can take us exponentially toward breakdown, then “Green Swans” are solutions that take us exponentially toward breakthrough. The success—and survival—of humanity now depends on how we rein in the first and accelerate the second. Green Swans draws on Elkington’s firsthand experience in some of the world’s best-known boardrooms and C-suites. Using case studies, real-world examples, and profiles on emergent technologies, Elkington shows how the weirdest “Ugly Ducklings” of today’s world may turn into tomorrow’s world-saving Green Swans. This book is a must-read for business leaders in corporations great and small who want to help their businesses survive the coming shift in global priorities over the next decade and expand their horizons from responsibility, through resilience, and onto regeneration.
Author: Mark O'Neill
Publisher: BCS, The Chartered Institute
ISBN: 1906124620
Category : Business & Economics
Languages : en
Pages : 159
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Book Description
This book provides a full understanding of the importance of IT when trying to achieve an organization's green objectives. O'Neill gives the tools to create an action list which identifies and addresses green IT requirements.
Author: Nik Tehrani
Publisher: AuthorHouse
ISBN: 1463406339
Category : Business & Economics
Languages : en
Pages : 598
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Book Description
Why Understanding Green Business? With every new day society has become more aware of the increasing threats to the globe due to the non-environmentally friendly practices that have been occurring in the previous years. Due to the newfound awareness, people have taken greater lengths to pass laws, alter company policies and change their everyday lives to do their part in helping to preserve the environment and prevent any further damage. Rather than taking the easy route and continuing their habits, society is putting forth a consciousness effort to go out of their way to improve the environment in any way they can. As a collective force the going green movement will better the environment and allow further generations to enjoy a clean and productive world. How is Understanding Green Business structured? Dr. Tehrani and Dr. Sinha dedicate each chapter to a different aspect of "going green" in this book such as products, transportation, networking, research and energy alternatives. In addition, the authors discuss green careers and provide useful information on how to go about working at a green company. The future of the green movement and its impacts are mentioned so as to provide a potential impact of current changes in the future. It also shows a possible interpretation of how the future green movement shall be exercised. Who is this book for? This book has been created as the core textbook for Business professionals, industry practitioners, academicians and students who would like to hone their business skills, and keep up with the latest trends in Green Business. As a result, Understanding Green Business will support students pursuing a master degree in MBA, Certificate in Management or a Diploma in Management and/or Business while undergraduate students in business programs.
Author: Neil Gunningham
Publisher: Stanford University Press
ISBN: 9780804748520
Category : Business & Economics
Languages : en
Pages : 228
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Book Description
This in-depth study of fourteen pulp manufacturing mills in the United States, Canada, Australia, and New Zealand provides the most extensive and systematic empirical examination, to date, of the reasons firms achieve the levels of environmental performance that they do.
Author: Scott Cooney
Publisher: McGraw-Hill
ISBN: 9780071602938
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
Grow an eco-friendly business that creates limitless profit potential From organic groceries to fuel-efficient cars and toxicity-free dry cleaning, the opportunities to profit from a business that builds local communities, heals the environment, and feeds the growing green demand are almost endless. As an entrepreneur who has developed successful eco-friendly businesses, Scott Cooney gives you expert advice and guidance on starting, building, and growing a green business--and then delivers a gold mine of business ideas for every kind of product and service. Grow a Green Small Business also gives you: Green Entrepreneur Rules that will get you started on the right foot Marketing, advertising, and networking techniques that build a loyal customer base Valuable resources, including green franchises, contacts, and web links for more information Whether you're a novice or a veteran business developer, Cooney points the way to productivity and profit strategies you can build into any small business model.
