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Author: Glenn Croston
Publisher: Entrepreneur Press
ISBN: 1613080352
Category : Business & Economics
Languages : en
Pages : 346
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Book Description
With environmental concerns a top issue for consumers everywhere, the green market is the next big boom industry for entrepreneurs looking to make money—and make a difference. Discover 75 green startup ideas in multiple industries, including eco-tourism, small wind power, green schools, water conservation landscaping, green investment consulting and more. For each business, Croston shows you the market, product to be delivered, resources needed, major hurdles ahead, competitors and strategies for success.
Author: Glenn Croston
Publisher: Entrepreneur Press
ISBN: 1613080352
Category : Business & Economics
Languages : en
Pages : 346
Get Book Here
Book Description
With environmental concerns a top issue for consumers everywhere, the green market is the next big boom industry for entrepreneurs looking to make money—and make a difference. Discover 75 green startup ideas in multiple industries, including eco-tourism, small wind power, green schools, water conservation landscaping, green investment consulting and more. For each business, Croston shows you the market, product to be delivered, resources needed, major hurdles ahead, competitors and strategies for success.
Author: E. Williams
Publisher: AMACOM
ISBN: 0814436145
Category : Business & Economics
Languages : en
Pages : 305
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Book Description
What do Brazil’s top beauty brand, America’s second-fastest-growing restaurant chain, and the world’s third bestselling car have in common--besides achieving enormous success with revenue in the tens of billions? They are doing it all while holding to their convictions of implementing sustainable principles that help consumers live better lives. But they aren’t the only ones. Green Giants examines nine companies--including Chipotle, Toyota, Unilever, Tesla, General Electric, and more--who have established the blueprint for sustainable success that anyone can follow. Author Freya Williams, an early pioneer of the modern sustainable business movement, discovered six factors responsible for the overwhelming success of these nine socially responsible companies: The Iconoclastic Leader Disruptive Innovation A Higher Purpose Built In, Not Bolted On Mainstream Appeal New Behavioral Contract Packed with eye-opening research, exclusive interviews, and enlightening examples, Green Giants serves as your blueprint for merging wild profitability with social responsibility.
Author: Yossi Sheffi
Publisher: MIT Press
ISBN: 0262345765
Category : Business & Economics
Languages : en
Pages : 567
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Book Description
An expert on business strategy offers a pragmatic take on how businesses of all sizes balance the competing demands of profitability and employment with sustainability. The demands and stresses on companies only grow as executives face a multitude of competing business goals. Their stakeholders are interested in corporate profits, jobs, business growth, and environmental sustainability. In this book, business strategy expert Yossi Sheffi offers a pragmatic take on how businesses of all sizes—from Coca Cola and Siemens to Dr. Bronner's Magical Soaps and Patagonia—navigate these competing goals. Drawing on extensive interviews with more than 250 executives, Sheffi examines the challenges, solutions, and implications of balancing traditional business goals with sustainability. Sheffi, author of the widely read The Resilient Enterprise, argues that business executives' personal opinions on environmental sustainability are irrelevant. The business merits of environmental sustainability are based on the fact that even the most ardent climate change skeptics in the C-suite face natural resource costs, public relations problems, regulatory burdens, and a green consumer segment. Sheffi presents three basic business rationales for corporate sustainability efforts: cutting costs, reducing risk, and achieving growth. For companies, sustainability is not a simple case of “profits versus planet” but is instead a more subtle issue of (some) people versus (other) people—those looking for jobs and inexpensive goods versus others who seek a pristine environment. This book aims to help companies satisfy these conflicting motivations for both economic growth and environmental sustainability.
Author: John Elkington
Publisher: Greenleaf Book Group
ISBN: 1732439133
Category : Business & Economics
Languages : en
Pages : 345
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Book Description
Even leading capitalists admit that capitalism is broken. Green Swans is a manifesto for system change designed to serve people, planet, and prosperity. In his twentieth book, John Elkington—dubbed the “Godfather of Sustainability”—explores new forms of capitalism fit for the twenty-first century. If Nassim Nicholas Taleb’s “Black Swans” are problems that can take us exponentially toward breakdown, then “Green Swans” are solutions that take us exponentially toward breakthrough. The success—and survival—of humanity now depends on how we rein in the first and accelerate the second. Green Swans draws on Elkington’s firsthand experience in some of the world’s best-known boardrooms and C-suites. Using case studies, real-world examples, and profiles on emergent technologies, Elkington shows how the weirdest “Ugly Ducklings” of today’s world may turn into tomorrow’s world-saving Green Swans. This book is a must-read for business leaders in corporations great and small who want to help their businesses survive the coming shift in global priorities over the next decade and expand their horizons from responsibility, through resilience, and onto regeneration.
Author: Geoffrey Jones
Publisher: Edward Elgar Publishing
ISBN: 1788114140
Category : Business & Economics
Languages : en
Pages : 246
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Book Description
This book provides rich new empirical evidence on green business as it examines its variation between industries and nations, and over time. It demonstrates the deep historical origins of endeavors to create for-profit businesses that were more responsible and sustainable, but also how these strategies have faced constraints, trade-offs and challenges of legitimacy. Based on extensive interviews and archives from around the world, the book asks why green business succeeds more in some contexts than others, and draws lessons from failure as well as success.
Author: Scott Cooney
Publisher: McGraw-Hill
ISBN: 9780071602938
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
Grow an eco-friendly business that creates limitless profit potential From organic groceries to fuel-efficient cars and toxicity-free dry cleaning, the opportunities to profit from a business that builds local communities, heals the environment, and feeds the growing green demand are almost endless. As an entrepreneur who has developed successful eco-friendly businesses, Scott Cooney gives you expert advice and guidance on starting, building, and growing a green business--and then delivers a gold mine of business ideas for every kind of product and service. Grow a Green Small Business also gives you: Green Entrepreneur Rules that will get you started on the right foot Marketing, advertising, and networking techniques that build a loyal customer base Valuable resources, including green franchises, contacts, and web links for more information Whether you're a novice or a veteran business developer, Cooney points the way to productivity and profit strategies you can build into any small business model.
Author: Hartmut Berghoff
Publisher: University of Pennsylvania Press
ISBN: 0812249011
Category : Business & Economics
Languages : en
Pages : 312
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Book Description
Can capitalism ever truly be environmentally conscious? Green Capitalism? Business and the Environment in the Twentieth Century provides a historical analysis of the relationship between business interests and environmental initiatives over the past century.
Author: Mark O'Neill
Publisher: BCS, The Chartered Institute
ISBN: 1906124620
Category : Business & Economics
Languages : en
Pages : 159
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Book Description
This book provides a full understanding of the importance of IT when trying to achieve an organization's green objectives. O'Neill gives the tools to create an action list which identifies and addresses green IT requirements.
Author: Glen Croston
Publisher: Entrepreneur Press
ISBN: 1599181800
Category : Business & Economics
Languages : en
Pages : 346
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Book Description
Take the Lead in the Green Revolution With environmental concerns a top issue for consumers everywhere, the green market is the next big boom industry for entrepreneurs looking to make money-and make a difference. "Kermit is wrong! It's easy being green...just read Croston's book. He provides a terrific guide to an amazing array of business eco-opportunities, and tells you how to take advantage of them!" -Ray Smilor, Executive Director, Beyster Institute at the Rady School of Management at UC San Diego, author of Daring Visionaries: How Entrepreneurs Build Companies, Inspire Allegiance, and Create Wealth "75 Green Businesses gets you quickly up to speed on the fast-paced trends propelling the green economy and shows you where to find the opportunities. If you're considering starting your own green business, Croston's book has practically written about half your business plan for you. A terrific resource." -Josh Dorfman, founder & CEO, Vivavi and author of The Lazy Environmentalist "Browsing through these pages will inspire some directly toward a new career and prompt others to invent new business models. Expect to see a dog-eared copy sitting on every shelf of the next generation of entrepreneurs." -Eric Corey Freed , Principal, organicARCHITECT and author ofGreen Building & Remodeling for Dummies "The biggest opportunities of the 21st century are green businesses. This wonderful book offers people who want to get involved a very comprehensive listing of those many opportunities as well as numerous links to more information. Read it and get inspired." -Greg Pahl, author of The Citizen-Powered Energy Handbook: Community Solutions to a Global Crisis Discover 75 green startup ideas in multiple industries, including eco-tourism, small wind power, green schools, water conservation landscaping, green investment consulting and more. For each business, Croston shows you the market, product to be delivered, resources needed, major hurdles ahead, competitors and strategies for success.
Author: Candacy A. Taylor
Publisher: Abrams
ISBN: 1683356578
Category : History
Languages : en
Pages : 460
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Book Description
This historical exploration of the Green Book offers “a fascinating [and] sweeping story of black travel within Jim Crow America across four decades” (The New York Times Book Review). Published from 1936 to 1966, the Green Book was hailed as the “black travel guide to America.” At that time, it was very dangerous and difficult for African-Americans to travel because they couldn’t eat, sleep, or buy gas at most white-owned businesses. The Green Book listed hotels, restaurants, gas stations, and other businesses that were safe for black travelers. It was a resourceful and innovative solution to a horrific problem. It took courage to be listed in the Green Book, and Overground Railroad celebrates the stories of those who put their names in the book and stood up against segregation. Author Candacy A. Taylor shows the history of the Green Book, how we arrived at our present historical moment, and how far we still have to go when it comes to race relations in America. A New York Times Notable Book of 2020
