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Author: Stacy Perman
Publisher: Simon and Schuster
ISBN: 1439190089
Category : Antiques & Collectibles
Languages : en
Pages : 342
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Book Description
"The race between two ambitious, complicated men in the early 1900s to create the most extravagant, complicated timepiece ever"--
Author: Stacy Perman
Publisher: Simon and Schuster
ISBN: 1439190089
Category : Antiques & Collectibles
Languages : en
Pages : 342
Get Book
Book Description
"The race between two ambitious, complicated men in the early 1900s to create the most extravagant, complicated timepiece ever"--
Author:
Publisher:
ISBN:
Category : Wrist watches
Languages : en
Pages : 582
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Book Description
Author: Allen Kurzweil
Publisher: Hyperion
ISBN:
Category : Fiction
Languages : en
Pages : 372
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Book Description
Critically acclaimed for his international bestseller, "A Case of Curiosities," Kurzweil presents "The Grand Complication"--a modern-day tale of literary intrigue, deviant passions, and delicious secrets.
Author: Caroline Childers
Publisher:
ISBN: 9780847828944
Category : Wrist watches
Languages : en
Pages : 0
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Book Description
Author: Diana Derval
Publisher: Springer Nature
ISBN: 3662637952
Category : Business & Economics
Languages : en
Pages : 341
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Book Description
Many companies fail to acknowledge and analyze disparities observed among customers and simply put them down to culture or emotion. New neuroendocrinological research proves that people are rational: They just have a different biological perception of the same stimulus. Their preferences, behavior, and decisions are strongly influenced by the hundreds of millions of sensors monitoring their body and brain. People with more taste buds are, for example, sensitive to bitterness and are more likely to drink their coffee with sugar or milk, or to drink tea. This book helps product managers, marketers, and corporate decision-makers understand and predict customers’ behavior and preferences. It provides the tools to design the right sensory mix (color, shape, depth, taste, smell, texture, and sound) for each product, and fine-tune their positioning and range for every local market. Using cases from different sectors, the author shows that this approach delivers planet and people-friendly innovations which have a higher chance of success in the market.
Author: Diana Derval
Publisher: Springer
ISBN: 3319715577
Category : Business & Economics
Languages : en
Pages : 170
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Book Description
This book shows how to build successful luxury brands using the power of sensory science and neuro-physiology. The author introduces – based on inspiring business cases like Tesla, Louis Vuitton, Chanel, Hermès, Moncler, Louboutin, or Sofitel in industries such as Fashion, Automotive or Leisure – groundbreaking scientific methods - like the Derval Color Test® taken by over 10 million people - to predict luxury shoppers’ preferences and purchasing patterns and illustrates common and unique features of successful luxury brands. Through various practical examples and experiments, readers will be able to build, revamp, or expand luxury brands and look at luxury from a new angle.
Author: Luana Carcano
Publisher: EGEA spa
ISBN: 8823871999
Category : Antiques & Collectibles
Languages : en
Pages : 281
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Book Description
An insight into fine watchmaking that combines scientific rigor with industry expertise. Time to change is the first book to explore in depth the world of fine watchmaking from a 360Ą perspective. The book will help you to gain a comprehensive understanding of the unique rules to succeed in the market and the different values and cultures of fine watchmaking around the globe. Comprehensive and authoritative, it investigates every aspect of fine watchmaking, a core business of hard luxury, including: fine watch as a symbol with multiple meanings; Designing and implementing fine watchmaking strategies; Nurturing your company's profit engine; Learning from emerging, growing and mature markets; Facing upcoming challenges for local marketers and retailers; Fine watchmaking in the post-crisis landscape; Looking ahead to future challeng
Author: Stacy Perman
Publisher: Simon and Schuster
ISBN: 1439190100
Category : History
Languages : en
Pages : 525
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Book Description
Two wealthy and powerful men engage in a decades-long contest to create and possess the most remarkable watch in history. James Ward Packard of Warren, Ohio, was an entrepreneur and a talented engineer of infinite curiosity, a self-made man who earned millions from his inventions, including the design and manufacture of America’s first luxury car—the elegant and storied Packard. Henry Graves, Jr., was the very essence of blue-blooded refinement in the early 1900s: son of a Wall Street financier, a central figure in New York high society, and a connoisseur of beautiful things—especially fine watches. Then, as now, expensive watches were the ultimate sign of luxury and wealth, but in the early twentieth century the limitless ambition, wealth, and creativity of these two men pushed the boundaries of mathematics, astronomy, craftsmanship, technology, and physics to create ever more ingenious timepieces. In any watch, features beyond the display of hours, minutes, and seconds are known as “complications.” Packard and Graves spurred acclaimed Swiss watchmaker Patek Philippe to create the Mona Lisa of timepieces—a fabled watch that incorporated twenty-four complications and took nearly eight years to design and build. For the period, it was the most complicated watch ever created. For years it disappeared, but then it surfaced at a Sotheby’s auction in 1999, touching off a heated bidding war, shattering all known records when it fetched $11 million from an anonymous bidder. New York Times bestselling author Stacy Perman takes us from the clubby world of New York high society into the ateliers of the greatest Swiss watchmakers, and into the high-octane, often secretive subculture of modern-day watch collecting. With meticulous research, vivid historical details, and a wealth of dynamic personalities, A Grand Complication is the fascinating story of the thrilling duel between two of the most intriguing men of the early twentieth century. Above all, it is a sweeping chronicle of innovation, the desire for beauty, and the lengths people will go to possess it.
Author: Tourbillon International
Publisher: Rizzoli Publications
ISBN: 0847837513
Category : Antiques & Collectibles
Languages : en
Pages : 0
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Book Description
Grand Complications, Volume VIII provides a detailed overview of complicated watchmaking. This reference work for connoisseurs deals with each of the major horological complications by theme, from their history through to their most recent developments. Multi-complications, minute repeaters and sonneries, tourbillons, equations of time, perpetual calendars, chronographs, jump hours and retrograde mechanisms, GMTs and multiple time zones are reviewed in great detail. With the latest creations by more than twenty-three elite watch manufacturers displayed and accompanied by technical descriptions, this book has earned respect among connoisseurs.
Author: Leonard Lowe
Publisher: Think-eBooks
ISBN:
Category : Antiques & Collectibles
Languages : en
Pages : 160
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Book Description
Watches are worthwhile investments. Of course not all watches, but only certain ones, special ones, selected ones. But not so special that you could not just buy them. At least some of them. How to recognize what in this form of investment pays off, this book is all about. Like all luxury goods, a watch must be rare and in demand to rise in value. Therefore, all consumer goods decrease in value – but not luxury goods: Luxury goods are rare, not available, scarce, durable and timeless, thus stable in value and therefore in demand. This book will give you all the details of investing in luxury watches in a nutshell and focused on the crucial information, so once you've read it, you immediately can go and buy your first watch as an investment.
