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Author: Ken Hillis
Publisher: Routledge
ISBN: 0415883008
Category : Computers
Languages : en
Pages : 258
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Book Description
"Google and the Culture of Search examines the role of search technologies in shaping the contemporary digital and informational landscape. Ken Hillis and Michael Petit shed light on a culture of search in which our increasing reliance on search engines like Google, Yahoo! and Bing influences the way we navigate Web content--and how we think about ourselves and the world around us, online and off. Even as it becomes the number one internet activity, the very ubiquity of search technology naturalizes it as utilitarian and transparent--an assumption that Hillis and Petit explode in this innovative study. Commercial search engines supply an infrastructure that impacts the way we locate, prioritize, classify, and archive information on the Web, and as these search functionalities continue to make their way into our lives through mobile, GPS-based platforms and personalized results, distinctions between the virtual and the real collapse. Google--a multibillion-dollar global corporation--holds the balance of power among search providers, and the biases and individuating tendencies of its search algorithm undeniably shape our collective experience of the internet and our assumptions about the location and value of information. Google and the Culture of Search explores what is at stake for an increasingly networked culture in which search technology is a site of knowledge and power. This comprehensive study of search technology's broader implications for knowledge production and social relations is an indispensable resource for students and scholars of Internet and new media studies, the digital humanities, and information technology. "-- Provided by publisher.
Author: Ken Hillis
Publisher: Routledge
ISBN: 0415883008
Category : Computers
Languages : en
Pages : 258
Get Book Here
Book Description
"Google and the Culture of Search examines the role of search technologies in shaping the contemporary digital and informational landscape. Ken Hillis and Michael Petit shed light on a culture of search in which our increasing reliance on search engines like Google, Yahoo! and Bing influences the way we navigate Web content--and how we think about ourselves and the world around us, online and off. Even as it becomes the number one internet activity, the very ubiquity of search technology naturalizes it as utilitarian and transparent--an assumption that Hillis and Petit explode in this innovative study. Commercial search engines supply an infrastructure that impacts the way we locate, prioritize, classify, and archive information on the Web, and as these search functionalities continue to make their way into our lives through mobile, GPS-based platforms and personalized results, distinctions between the virtual and the real collapse. Google--a multibillion-dollar global corporation--holds the balance of power among search providers, and the biases and individuating tendencies of its search algorithm undeniably shape our collective experience of the internet and our assumptions about the location and value of information. Google and the Culture of Search explores what is at stake for an increasingly networked culture in which search technology is a site of knowledge and power. This comprehensive study of search technology's broader implications for knowledge production and social relations is an indispensable resource for students and scholars of Internet and new media studies, the digital humanities, and information technology. "-- Provided by publisher.
Author: Ken Hillis
Publisher: Routledge
ISBN: 0415883008
Category : Computers
Languages : en
Pages : 258
Get Book Here
Book Description
"Google and the Culture of Search examines the role of search technologies in shaping the contemporary digital and informational landscape. Ken Hillis and Michael Petit shed light on a culture of search in which our increasing reliance on search engines like Google, Yahoo! and Bing influences the way we navigate Web content--and how we think about ourselves and the world around us, online and off. Even as it becomes the number one internet activity, the very ubiquity of search technology naturalizes it as utilitarian and transparent--an assumption that Hillis and Petit explode in this innovative study. Commercial search engines supply an infrastructure that impacts the way we locate, prioritize, classify, and archive information on the Web, and as these search functionalities continue to make their way into our lives through mobile, GPS-based platforms and personalized results, distinctions between the virtual and the real collapse. Google--a multibillion-dollar global corporation--holds the balance of power among search providers, and the biases and individuating tendencies of its search algorithm undeniably shape our collective experience of the internet and our assumptions about the location and value of information. Google and the Culture of Search explores what is at stake for an increasingly networked culture in which search technology is a site of knowledge and power. This comprehensive study of search technology's broader implications for knowledge production and social relations is an indispensable resource for students and scholars of Internet and new media studies, the digital humanities, and information technology. "-- Provided by publisher.
Author: Michele Kennerly
Publisher: Columbia University Press
ISBN: 0231552807
Category : Literary Criticism
Languages : en
Pages : 164
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Book Description
For decades, we have been told we live in the “information age”—a time when disruptive technological advancement has reshaped the categories and social uses of knowledge and when quantitative assessment is increasingly privileged. Such methodologies and concepts of information are usually considered the provenance of the natural and social sciences, which present them as politically and philosophically neutral. Yet the humanities should and do play an important role in interpreting and critiquing the historical, cultural, and conceptual nature of information. This book is one of two companion volumes that explore theories and histories of information from a humanistic perspective. They consider information as a long-standing feature of social, cultural, and conceptual management, a matter of social practice, and a fundamental challenge for the humanities today. Bringing together essays by prominent critics, Information: Keywords highlights the humanistic nature of information practices and concepts by thinking through key terms. It describes and anticipates directions for how the humanities can contribute to our understanding of information from a range of theoretical, historical, and global perspectives. Together with Information: A Reader, it sets forth a major humanistic vision of the concept of information.
Author: Lori Emerson
Publisher: U of Minnesota Press
ISBN: 1452942196
Category : Social Science
Languages : en
Pages : 196
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Book Description
Lori Emerson examines how interfaces—from today’s multitouch devices to yesterday’s desktops, from typewriters to Emily Dickinson’s self-bound fascicle volumes—mediate between writer and text as well as between writer and reader. Following the threads of experimental writing from the present into the past, she shows how writers have long tested and transgressed technological boundaries. Reading the means of production as well as the creative works they produce, Emerson demonstrates that technologies are more than mere tools and that the interface is not a neutral border between writer and machine but is in fact a collaborative creative space. Reading Writing Interfaces begins with digital literature’s defiance of the alleged invisibility of ubiquitous computing and multitouch in the early twenty-first century and then looks back at the ideology of the user-friendly graphical user interface that emerged along with the Apple Macintosh computer of the 1980s. She considers poetic experiments with and against the strictures of the typewriter in the 1960s and 1970s and takes a fresh look at Emily Dickinson’s self-printing projects as a challenge to the coherence of the book. Through archival research, Emerson offers examples of how literary engagements with screen-based and print-based technologies have transformed reading and writing. She reveals the ways in which writers—from Emily Dickinson to Jason Nelson and Judd Morrissey—work with and against media interfaces to undermine the assumed transparency of conventional literary practice.
Author: Christian Fuchs
Publisher: SAGE
ISBN: 1473988241
Category : Social Science
Languages : en
Pages : 515
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Book Description
"Timely new chapters on China and the ′sharing economy′ of Uber and Airbnb strengthen an already vital contribution to communication studies. Through the lens of critical theory, Fuchs provides the essential text for students of our new media world." –Vincent Mosco, Queen′s University, Ontario With social media changing how we use and understand everything from communication and the news to transport, more than ever it is essential to ask the right kinds of questions about the business and politics of social media. This book equips students with the critical thinking they need to understand the complexities and contradictions and make informed judgements. This Second Edition: Lays bare the structures and power relations at the heart of our media landscape Explores the sharing economy of Uber and Airbnb in a brand new chapter Takes us into the politics and economy of social media in China Puts forward powerful arguments for how to achieve a social media that serves the purposes of a just and fair world This book is the essential, critical guide for all students of media studies and sociology. Readers will never look at social media the same way again.
Author: Bernard Girard
Publisher: No Starch Press
ISBN: 1593271840
Category : Business & Economics
Languages : en
Pages : 262
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Book Description
For readers seeking deeper insights, 'The Google Way' investigates the history and unconventional strategies that make Google a very different (and very inspiring) company.
Author: Emily Suzanne Clark
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110608758
Category : Social Science
Languages : en
Pages : 219
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Book Description
Building from a range of essays representing multiple fields of expertise and traversing multiple religious traditions, this important text provides analytic rigor to a question now pressing the academic study of religion: what is the relationship between the material and the digital? Its chapters address a range of processes of mediation between the digital and the material from a variety of perspectives and sub-disciplines within the field of religion in order to theorize the implications of these two turns in scholarship, offer case studies in methodology, and reflect on various tools and processes. Authors attend to religious practices and the internet, digital archives of religion, decolonization, embodiment, digitization of religious artefacts and objects, and the ways in which varied relationships between the digital and the material shape religious life. Collectively, the volume demonstrates opportunities and challenges at the intersection of digital humanities and material religion. Rather than defining the bounds of a new field of inquiry, the essays make a compelling case, collectively and on their own, for the interpretive scrutiny required of the humanities in the digital age.
Author: Richard Campbell
Publisher: Macmillan
ISBN: 0312644655
Category : Language Arts & Disciplines
Languages : en
Pages : 608
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Book Description
It's no secret today's media landscape is evolving at a fast and furious pace — and students are experiencing these developments firsthand. While students are familiar with and may be using the latest products and newest formats, they may not understand how the media has evolved to this point or what all these changes mean. This is where Media and Culture steps in. The eighth edition pulls back the curtain and shows students how the media really works, giving students the deeper insight and context they need to become informed media critics.
Author: Mathias Fuchs
Publisher: transcript Verlag
ISBN: 3839459044
Category : Social Science
Languages : en
Pages : 157
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Book Description
What happened to the 1960s ideas of machine art, cybernetic art, »algorithmic revolution«, and the hopes for a democratization of the art market? How do contemporary art practitioners cope with the political situation and with the attempts of the Silicon Valley giants to appropriate algorithmic generation of art-like artefacts? This issue aims to discuss how the early concept of computer art is now being reframed as digital, post-digital or algorithmic art under the prevailing conditions of big data, smart AI, an almost all-encompassing surveillance technology and the political state of neo-liberalism.
Author: Vanessa Fox
Publisher: John Wiley & Sons
ISBN: 1118231937
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
Search has changed everything. Has your business harnessed its full potential? A business's search strategy can have a dramatic impact on how consumers interact with that business. But even more importantly, search engine activity provides amazingly useful data about customer behavior, needs, and motivations. In this non-technical book for executives, business owners, and marketers, search engine strategy guru Vanessa Fox—who created Google's portal for site owners, Google Webmaster Central—explains what every marketer or business owner needs to understand about search rankings, search data, comprehensive search strategies, and integrating your strategy into the businesses processes. Updated statistics, tools, and recommendations Details about the latest changes from Google, Bing, and the overall search landscape Explanation and recommendations related to Google's substantial new search algorithm, know as "Panda" Discussion of the changing landscape of the integration of search and social media, including the addition of Google+ to the mix Traditional marketing isn't enough anymore. Businesses need to evolve as customer behavior evolves. Marketing in the Age of Google shows you how.
