Author: John Dawson
Publisher: Routledge
ISBN: 1136246142
Category : Business & Economics
Languages : en
Pages : 249
Book Description
Studies of the organisation and location of retailing activity have played a central role in the emergence of urban geography as a major area of academic study. Moreover, retailing is increasingly the focus of interdisciplinary research, with economists, sociologists, psychologists and marketing specialists all contributing. This book surveys and sets in context the wide range of research work that has recently been done on retailing. It concentrates on western industrial societies, particularly Britain and the USA, and considers empirical research, theory and theoretical applications. Topics covered include location analysis which is a traditional area of academic interest; consumer behaviour, which is of particular interest to psychologists, and retail organisation and government involvement, which will interest all those concerned, especially those actually involved in retail planning and management. This comprehensive book is the first substantial review of research in retail geography and suggests many future lines of research within the field. Originally published 1980.
Retail Geography (RLE Retailing and Distribution)
Author: John Dawson
Publisher: Routledge
ISBN: 1136246142
Category : Business & Economics
Languages : en
Pages : 249
Book Description
Studies of the organisation and location of retailing activity have played a central role in the emergence of urban geography as a major area of academic study. Moreover, retailing is increasingly the focus of interdisciplinary research, with economists, sociologists, psychologists and marketing specialists all contributing. This book surveys and sets in context the wide range of research work that has recently been done on retailing. It concentrates on western industrial societies, particularly Britain and the USA, and considers empirical research, theory and theoretical applications. Topics covered include location analysis which is a traditional area of academic interest; consumer behaviour, which is of particular interest to psychologists, and retail organisation and government involvement, which will interest all those concerned, especially those actually involved in retail planning and management. This comprehensive book is the first substantial review of research in retail geography and suggests many future lines of research within the field. Originally published 1980.
Publisher: Routledge
ISBN: 1136246142
Category : Business & Economics
Languages : en
Pages : 249
Book Description
Studies of the organisation and location of retailing activity have played a central role in the emergence of urban geography as a major area of academic study. Moreover, retailing is increasingly the focus of interdisciplinary research, with economists, sociologists, psychologists and marketing specialists all contributing. This book surveys and sets in context the wide range of research work that has recently been done on retailing. It concentrates on western industrial societies, particularly Britain and the USA, and considers empirical research, theory and theoretical applications. Topics covered include location analysis which is a traditional area of academic interest; consumer behaviour, which is of particular interest to psychologists, and retail organisation and government involvement, which will interest all those concerned, especially those actually involved in retail planning and management. This comprehensive book is the first substantial review of research in retail geography and suggests many future lines of research within the field. Originally published 1980.
Consumer Culture Theory
Author: Eric J. Arnould
Publisher: SAGE
ISBN: 1526452138
Category : Business & Economics
Languages : en
Pages : 369
Book Description
Outlining the key themes, concepts and theoretical areas in the field, this book draws on contributions from prominent researchers to unravel the complexities of consumer culture by looking at how it affects personal identity, social interactions and the consuming human being. A field which is characterised as being theoretically challenging is made accessible through learning features that include case study material, critical reflection, research directions, further reading and a broad mix of the types of consumers and consumption contexts including emerging markets and economies. The structure of the book is designed to help students map the field in the way it is interpreted by researchers and follows the conceptual mapping in the classic Arnould & Thompson 2005 journal article. The book is organised into three parts - the Consumption Identity, Marketplace Cultures and the Socio-Historic Patterning of Consumption. Insight is offered into both the historical roots of consumer culture and the everyday experiences of navigating the contemporary marketplace. The book is supported by a collection of international case studies and real world scenarios, including: How Fashion Bloggers Rule the Fashion World; the Kendall Jenner Pepsi Commercial; Professional Beer Pong, Military Recruiting Campaigns, The World Health Organization and the Corporatization of Education. The go-to text for anyone new to CCT or postgraduate students writing a CCT-related thesis.
Publisher: SAGE
ISBN: 1526452138
Category : Business & Economics
Languages : en
Pages : 369
Book Description
Outlining the key themes, concepts and theoretical areas in the field, this book draws on contributions from prominent researchers to unravel the complexities of consumer culture by looking at how it affects personal identity, social interactions and the consuming human being. A field which is characterised as being theoretically challenging is made accessible through learning features that include case study material, critical reflection, research directions, further reading and a broad mix of the types of consumers and consumption contexts including emerging markets and economies. The structure of the book is designed to help students map the field in the way it is interpreted by researchers and follows the conceptual mapping in the classic Arnould & Thompson 2005 journal article. The book is organised into three parts - the Consumption Identity, Marketplace Cultures and the Socio-Historic Patterning of Consumption. Insight is offered into both the historical roots of consumer culture and the everyday experiences of navigating the contemporary marketplace. The book is supported by a collection of international case studies and real world scenarios, including: How Fashion Bloggers Rule the Fashion World; the Kendall Jenner Pepsi Commercial; Professional Beer Pong, Military Recruiting Campaigns, The World Health Organization and the Corporatization of Education. The go-to text for anyone new to CCT or postgraduate students writing a CCT-related thesis.
Digital and Social Media Marketing
Author: Nripendra P. Rana
Publisher: Springer Nature
ISBN: 3030243745
Category : Business & Economics
Languages : en
Pages : 337
Book Description
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Publisher: Springer Nature
ISBN: 3030243745
Category : Business & Economics
Languages : en
Pages : 337
Book Description
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Marketing Geography (RLE Retailing and Distribution)
Author: Ross Davies
Publisher: Routledge
ISBN: 1136246282
Category : Business & Economics
Languages : en
Pages : 316
Book Description
This book is concerned with the spatial aspects of the distributive trades. It provides a comprehensive insight into the relationship between consumer demand and retail supply in the context of both recent business trends and increasing planning controls. It unites a wide variety of theories and techniques to the practical problems confronting businessmen and planners and draws together the findings of a vast research literature on the geography of retailing. Extensive comparisons are drawn between conditions in North America and Western Europe. Originally published 1976. ‘A valuable and welcome undergraduate textbook.’ Environment and Planning ‘Recommended unreservedly to managers and planners in the distributive trades and to all those who are concerned with the implications of current trends in the provision of shopping facilities.’ Retail Distribution and Management
Publisher: Routledge
ISBN: 1136246282
Category : Business & Economics
Languages : en
Pages : 316
Book Description
This book is concerned with the spatial aspects of the distributive trades. It provides a comprehensive insight into the relationship between consumer demand and retail supply in the context of both recent business trends and increasing planning controls. It unites a wide variety of theories and techniques to the practical problems confronting businessmen and planners and draws together the findings of a vast research literature on the geography of retailing. Extensive comparisons are drawn between conditions in North America and Western Europe. Originally published 1976. ‘A valuable and welcome undergraduate textbook.’ Environment and Planning ‘Recommended unreservedly to managers and planners in the distributive trades and to all those who are concerned with the implications of current trends in the provision of shopping facilities.’ Retail Distribution and Management
Qualitative Consumer Research
Author: Russell W. Belk
Publisher: Emerald Group Publishing
ISBN: 1787144917
Category : Business & Economics
Languages : en
Pages : 293
Book Description
Using some of the latest qualitative research tools, this volume highlights insights about consumption ranging from how consumers process advertising messages, to how small retailers can combat the practice of “showrooming” by consumers comparing online prices with mobile devices.
Publisher: Emerald Group Publishing
ISBN: 1787144917
Category : Business & Economics
Languages : en
Pages : 293
Book Description
Using some of the latest qualitative research tools, this volume highlights insights about consumption ranging from how consumers process advertising messages, to how small retailers can combat the practice of “showrooming” by consumers comparing online prices with mobile devices.
Introduction to Business
Author: Lawrence J. Gitman
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1455
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1455
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Advances in Blockchain Research and Cryptocurrency Behaviour
Author: Carolyn Strong
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110981831
Category : Business & Economics
Languages : en
Pages : 315
Book Description
This book presents an edited collection of chapters from academic and industry expert contributors focusing on the directions of blockchain cryptocurrency from leading authorities in their field providing the cutting-edge and timely insights in the world of cryptocurrency behaviour. Whether you are a researcher, a portfolio manager, financial adviser, or nvesting novice, this book will provide you with thought provoking perceptions and insights. It will bring you fully up to date on the consumer issues, trends, and challenges in the world of blockchain crypto behaviour equipping you to understand and meet current challenges to come. Advances in Blockchain Research and Cryptocurrency Behaviour provides an interesting and thought-provoking insight into blockchain and cryptocurrency behaviours and is fi lled with new insights into: Consumer adoption and behaviour; digital currency innovations; blockchain technology and governance; sustainability and environmental impact; branding and resilience and investing in blockchain. The culmination of many decades of investing experience and academic research, this book makes complex issues interesting and logical.
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110981831
Category : Business & Economics
Languages : en
Pages : 315
Book Description
This book presents an edited collection of chapters from academic and industry expert contributors focusing on the directions of blockchain cryptocurrency from leading authorities in their field providing the cutting-edge and timely insights in the world of cryptocurrency behaviour. Whether you are a researcher, a portfolio manager, financial adviser, or nvesting novice, this book will provide you with thought provoking perceptions and insights. It will bring you fully up to date on the consumer issues, trends, and challenges in the world of blockchain crypto behaviour equipping you to understand and meet current challenges to come. Advances in Blockchain Research and Cryptocurrency Behaviour provides an interesting and thought-provoking insight into blockchain and cryptocurrency behaviours and is fi lled with new insights into: Consumer adoption and behaviour; digital currency innovations; blockchain technology and governance; sustainability and environmental impact; branding and resilience and investing in blockchain. The culmination of many decades of investing experience and academic research, this book makes complex issues interesting and logical.
Routledge Revivals: Behavioral Problems in Geography (1969)
Author: Kevin Cox
Publisher: Routledge
ISBN: 1351232703
Category : Science
Languages : en
Pages : 286
Book Description
Originally published in 1969, Behavioral Problems in Geography unpacks and identifies elements of behavioral models and theories. The book seeks to examine their specific effects on spatial activity and to operationalize some of the concepts previously used in a subjective and descriptive manner. All papers, are united by a common concern for the building of geographic theory regarding human behavior. Contributions in the volume vary a great deal in their emphasis ranging from philosophy and review, to theorizing and operationalization. Each paper recognizes the importance of examining the behavioural basis of spatial activity. This book will appeal to scholars of geography and psychology alike.
Publisher: Routledge
ISBN: 1351232703
Category : Science
Languages : en
Pages : 286
Book Description
Originally published in 1969, Behavioral Problems in Geography unpacks and identifies elements of behavioral models and theories. The book seeks to examine their specific effects on spatial activity and to operationalize some of the concepts previously used in a subjective and descriptive manner. All papers, are united by a common concern for the building of geographic theory regarding human behavior. Contributions in the volume vary a great deal in their emphasis ranging from philosophy and review, to theorizing and operationalization. Each paper recognizes the importance of examining the behavioural basis of spatial activity. This book will appeal to scholars of geography and psychology alike.
Expanding Sphere of Travel Behaviour Research
Author: Ryuichi Kitamura
Publisher: Emerald Group Publishing
ISBN: 1848559364
Category : Psychology
Languages : en
Pages : 955
Book Description
Suitable for researchers, and graduate students in the field of transportation and urban planning in general, and in travel behaviour analysis in particular, this volume of the 11th International Conference on Travel Behaviour Research, held in Kyoto, Japan, in August 2006, examines key issues and emerging trends in the field of travel behaviour.
Publisher: Emerald Group Publishing
ISBN: 1848559364
Category : Psychology
Languages : en
Pages : 955
Book Description
Suitable for researchers, and graduate students in the field of transportation and urban planning in general, and in travel behaviour analysis in particular, this volume of the 11th International Conference on Travel Behaviour Research, held in Kyoto, Japan, in August 2006, examines key issues and emerging trends in the field of travel behaviour.
Territorial Spatial Evolution Process and its Ecological Resilience
Author: Xiao Ouyang
Publisher: Frontiers Media SA
ISBN: 2832544541
Category : Science
Languages : en
Pages : 190
Book Description
The evolution of land space demonstrates the shift of land use types from natural and semi-natural land (e.g., forest land and cropland) to built-up land, altering ecosystem cycling patterns and leading to degradation of ecosystem services in terms of regulation, provisioning and support. At the same time, production and living space crowding out ecological space brings high potential threats, such as soil erosion, forest productivity decline and habitat fragmentation. Accordingly, in response to the problems of imbalanced territorial space development, inefficient resource utilization and ecological environment degradation, how to improve the diversity, stability and sustainability of ecosystems is an urgent issue to promote modernization and green development in the new era of territorial space evolution.
Publisher: Frontiers Media SA
ISBN: 2832544541
Category : Science
Languages : en
Pages : 190
Book Description
The evolution of land space demonstrates the shift of land use types from natural and semi-natural land (e.g., forest land and cropland) to built-up land, altering ecosystem cycling patterns and leading to degradation of ecosystem services in terms of regulation, provisioning and support. At the same time, production and living space crowding out ecological space brings high potential threats, such as soil erosion, forest productivity decline and habitat fragmentation. Accordingly, in response to the problems of imbalanced territorial space development, inefficient resource utilization and ecological environment degradation, how to improve the diversity, stability and sustainability of ecosystems is an urgent issue to promote modernization and green development in the new era of territorial space evolution.