From Worksite Marketing to Website Marketing PDF Download
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Author: Walter B. Podgurski
Publisher: National Underwriter Company
ISBN: 9780872182639
Category : Selling
Languages : en
Pages : 0
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Book Description
Author: Walter B. Podgurski
Publisher: National Underwriter Company
ISBN: 9780872182639
Category : Selling
Languages : en
Pages : 0
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Book Description
Author: Scott K. McGuire
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 114
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Book Description
Author: William F. Bluhm
Publisher: ACTEX Publications
ISBN: 1566989329
Category : Business & Economics
Languages : en
Pages : 914
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Book Description
This text is a comprehensive treatment of all aspects of group insurance in the United States and Canada. It addresses life and health insurance as well as government programs and more specialized forms of insurance. Emphasis is placed on the actuarial aspects of this important field of insurance including pricing, regulation, underwriting, financial reporting, and modeling. Since its original publication in 1992, Group Insurance has become the resource of choice for experts as well as beginners. It is an essential tool for anyone who wishes to practice in the group benefits field. The Sixth Edition has been updated for the industry and regulatory changes which have occurred since 2007. Of particular note is the impact that healthcare reform in the United States will have on all facets of this topic.
Author: Alan Charlesworth
Publisher: Routledge
ISBN: 1136438815
Category : Business & Economics
Languages : en
Pages : 376
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Book Description
Internet Marketing: A Practical Approach is a step-by-step guide to marketing using the internet. Concentrating on the operational and functional aspects of this dynamic area, the book is packed with tactical advice and real-life examples from those leading the field to help you succeed. Written as an accessible guide to equip you for the online element of any contemporary marketing role, Internet Marketing covers all the key topics, including search engine optimization and social media marketing, before moving on to consider the internet as part of an integrated marketing strategy. With real-world case studies to illustrate e-marketing in practice and exercises to help you analyse, plan and execute effective strategies within the workplace, this practical resource will prepare you to undertake internet marketing across a variety of organizations. More than just a book, this complete package features an associated website at www.alancharlesworth.eu/internetmarketing which hosts the case studies for the book, offers further tips and advice, and provides access to a wealth of extra material such as up-to-date references and web links.
Author: Lee Wilson
Publisher: Emerald Group Publishing
ISBN: 1838670785
Category : Business & Economics
Languages : en
Pages : 200
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Book Description
Every high priority website marketing action can be distilled into a 30 minute time-frame. This practical guide provides step-by-step actions ready to implement, distilled from over 15 years of experience leading digital marketing departments.
Author: Ron Sebastian
Publisher: Maximum Press
ISBN: 9781931644297
Category : Business & Economics
Languages : en
Pages : 180
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Book Description
IBM's vision for the future of collaborative computing is realized in this guide to implementing the IBM Workplace for IT managers. An overview of the key product lines that implement the IBM Workplace vision, including Lotus Workplace, WebSphere Portal, Lotus Notes and Domino, and WebSphere Everyplace is also provided.
Author: Murugan Anandarajan
Publisher: Routledge
ISBN: 1317456149
Category : Business & Economics
Languages : en
Pages : 305
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Book Description
The technologies of the Internet have exerted an enormous influence on the way we live and work. This volume in the "Advances in Management Information Systems" series presents cutting-edge research on the transformation of the workplace by the use of these information technologies. The book focuses first on the deleterious transformations (such as "cyberloafing"), then the promising ones (such as the emergence of virtual teams), and then the ways the troubling transformations can be redeemed for organizational benefit. The editors overlay IT topics with insights from organizational behavior, human resource management, organizational justice, and global culture.
Author: Burton T. Beam
Publisher: Kaplan Publishing
ISBN:
Category : Business & Economics
Languages : en
Pages : 772
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Book Description
Explores the spectrum of employee benefits from social insurance programs to executive benefits. This is a useful resource for teaching undergraduates, graduates and practitioners alike.
Author: Alan Charlesworth
Publisher: Routledge
ISBN: 113504886X
Category : Business & Economics
Languages : en
Pages : 705
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Book Description
Digital Marketing: A Practical Approach 2nd Edition is a step-by-step guide to marketing using the Internet. Concentrating on the operational and functional aspects of this dynamic subject, the book is packed with tactical advice and real-life examples from those leading the field to help you succeed. Written as an accessible guide to equip you for the digital element of any contemporary marketing role, Digital Marketing covers all the key topics including search engine optimization and social media marketing. With real-world case studies to illustrate digital marketing in practice and exercises to help you analyse, plan and execute effective strategies within the workplace, this practical resource will prepare you to undertake digital marketing across a variety of organizations. More than just a book, this complete package features an associated website at AlanCharlesworth.eu/DigitalMarketing which hosts the case studies for the book, offers further tips and advice and provides access to a wealth of extra material such as up-to-date references and web links. This new, second edition builds on the first edition’s success by addressing the key recent developments in digital marketing including an expanded section on social media marketing and an appreciation of the impact of mobile devices. Moreover, it’s been thoroughly updated throughout, with brand new cases and examples with an international range, all of which encourage the reader to quickly learn the practical applicability of the theory and practice of emarketing.
Author: Jason S. Wrench Ph.D.
Publisher: Bloomsbury Publishing USA
ISBN: 0313396329
Category : Business & Economics
Languages : en
Pages : 790
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Book Description
Written in clear, non-technical language, this book explains how employees and employers can maximize internal and external organizational communication—for both personal benefit and to the entity as a whole. Workplace Communication for the 21st Century: Tools and Strategies That Impact the Bottom Line explains and simplifies what organizational communication scholars have learned, presenting this knowledge so that it can be easily applied to generate tangible benefits to employees and employers as they face everyday challenges in the real world. This two-volume work discusses internal organizational and external organizational communication separately, first explaining how communication functions within the confines of a modern organization, then addressing how organizations interact with various stakeholders, such as customers, clients, and regulatory agencies. The expert contributors provide a thorough and insightful view on organizational communication and supply a range of strategies that will be useful to practitioners and academics alike.
