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Author: Fleury James Fleury
Publisher: Edinburgh University Press
ISBN: 1474419240
Category : Digital media
Languages : en
Pages : 432
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Book Description
As Hollywood shifts towards the digital era, the role of the media franchise has become more prominent. This edited collection, from a range of international scholars, argues that the franchise is now an integral element of American media culture. As such, the collection explores the production, distribution and marketing of franchises as a historical form of media-making - analysing the complex industrial practice of managing franchises across interconnected online platforms. Examining how traditional media incumbents like studios and networks have responded to the rise of new entrants from the technology sector (such as Facebook, Apple, Amazon, Netflix and Google), the authors take a critical look at the way new and old industrial logics collide in an increasingly fragmented and consolidated mediascape.
Author: Fleury James Fleury
Publisher: Edinburgh University Press
ISBN: 1474419240
Category : Digital media
Languages : en
Pages : 432
Get Book Here
Book Description
As Hollywood shifts towards the digital era, the role of the media franchise has become more prominent. This edited collection, from a range of international scholars, argues that the franchise is now an integral element of American media culture. As such, the collection explores the production, distribution and marketing of franchises as a historical form of media-making - analysing the complex industrial practice of managing franchises across interconnected online platforms. Examining how traditional media incumbents like studios and networks have responded to the rise of new entrants from the technology sector (such as Facebook, Apple, Amazon, Netflix and Google), the authors take a critical look at the way new and old industrial logics collide in an increasingly fragmented and consolidated mediascape.
Author: Kyle Meikle
Publisher: Bloomsbury Publishing USA
ISBN: 150131873X
Category : Performing Arts
Languages : en
Pages : 179
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Book Description
Adaptations in the Franchise Era re-evaluates adaptation's place in a popular culture marked by the movement of content and audiences across more media borders than ever before. While adaptation has historically been understood as the transfer of stories from one medium to another-more often than not, from novel to film-the growing interconnectedness of media and media industries in the early twenty-first century raises new questions about the form and function of adaptation as both a product and a process. Where does adaptation fit within massive franchises that span pages, stages, screens, and theme parks? Rising scholar Kyle Meikle illuminates adaptation's enduring and essential role in the rise of franchises in the 2000s and 2010s. During that decade-and-a-half, adaptations set the foundation for multiplexed, multiplied film series, piloted streaming television's forays into original programming, found their way into audiences' hands in apps and video games, and went live in theatrical experiences on Broadway and beyond. The proliferation of adaptations was matched only by a proliferation of adaptation, as fans remixed and remade their favourite franchises online and off-. This volume considers how producers and consumers defined adaptations-and how adaptations defined themselves-through the endless intertextual play of the franchise era.
Author: Rhonda Knight
Publisher: McFarland
ISBN: 1476644012
Category : Performing Arts
Languages : en
Pages : 265
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Book Description
Fans and the billion-dollar franchises in which they participate have together become powerful agents within popular culture. These franchises have launched avenues for fans to expand and influence the stories that they tell. This book examines those fan-driven narratives as "wilderness texts," in which fans use their platforms to create for themselves while also communicating their visions to the franchises, thus spurring innovation. The essays in this collection look at how fans intervene in the production of mass media. Scholars analyze the negotiations between fan desires for both novelty and familiarity that franchises must maintain in order to achieve critical and commercial success. Applying varying theoretical approaches to discussions of fan responses to franchises, including Star Wars, Marvel, Godzilla, Firefly, The Terminator, Star Trek, DC, and The Muppets, these essays provide insight into the ever-changing relationships between fandom and transmedia storytelling.
Author:
Publisher:
ISBN:
Category : Franchises (Retail trade)
Languages : en
Pages : 328
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Book Description
This is a directory of companies that grant franchises with detailed information for each listed franchise.
Author: Joshua Gulam
Publisher: Bloomsbury Publishing USA
ISBN: 1501378880
Category : Performing Arts
Languages : en
Pages : 281
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Book Description
When the first Fast & Furious film was released in June 2001, few predicted that it would be a box office hit, let alone the launchpad for a multi-billion-dollar franchise. A mid-budget crime movie set around L.A.'s underground car-racing scene, featuring a cast of relative unknowns, the film became one of the surprise hits of that summer, earning more than 5 times its budget in worldwide ticket sales. 2 decades and 9 films later, Fast & Furious today ranks among the 10 highest-grossing movie franchises of all time, with a box office total of $6.6 billion and has also given rise to an animated TV show and theme park ride. Full-Throttle Franchise is the first book to offer an in-depth analysis of the Fast & Furious, bringing together a range of scholars to explore not only the style and themes of the franchise, but also its broader cultural impact and legacy. The collected essays establish the franchise's importance in cinematic and ideological terms, linking their discussions to wider issues of genre, representation, adaptation, and industry. Topics range from stardom and performance, focusing on key actors Vin Diesel and Dwayne Johnson, to the way in which Fast & Furious intersects with dominant ideas of racial, gender, and sexual identity. Aimed at both scholars and fans, Full-Throttle Franchise seeks to uncover just what has made Fast & Furious so enduringly popular, mapping its outrageous set pieces, ever-expanding universe, and growing cast of global megastars in terms of wider cultural and industrial forces.
Author:
Publisher:
ISBN:
Category : Franchises (Retail trade)
Languages : en
Pages : 346
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Book Description
Author: Marcia Chatelain
Publisher: Liveright Publishing
ISBN: 1631493957
Category : History
Languages : en
Pages : 336
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Book Description
WINNER • 2021 PULITZER PRIZE IN HISTORY Winner • 2022 James Beard Foundation Book Award [Writing] The “stunning” (David W. Blight) untold history of how fast food became one of the greatest generators of black wealth in America. Just as The Color of Law provided a vital understanding of redlining and racial segregation, Marcia Chatelain’s Franchise investigates the complex interrelationship between black communities and America’s largest, most popular fast food chain. Taking us from the first McDonald’s drive-in in San Bernardino to the franchise on Florissant Avenue in Ferguson, Missouri, in the summer of 2014, Chatelain shows how fast food is a source of both power—economic and political—and despair for African Americans. As she contends, fast food is, more than ever before, a key battlefield in the fight for racial justice.
Author: Don Cox
Publisher: McFarland
ISBN: 1476663289
Category : Sports & Recreation
Languages : en
Pages : 207
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Book Description
Who was the best baseball team of all time? This timeless question can most effectively be answered through comprehensive analysis of baseball statistics. Over the course of a season, winning teams tend to score more runs while allowing fewer than their opponents. The greater the difference in runs per game, the more a team can be expected to win. Comparing this data for the top five percent of Major League nines from 1901 through 2014, this book argues that runs above league average is the best statistic for ranking teams. The author sorts 220 teams by era, franchise and skills--hitting, fielding, baserunning, pitching--evaluates their strengths and weaknesses and assigns numerical values to each player's skills to demonstrate how they contributed to team performance.
Author: Kathleen Loock
Publisher: Univ of California Press
ISBN: 0520976223
Category : Performing Arts
Languages : en
Pages : 317
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Book Description
From the inception of cinema to today’s franchise era, remaking has always been a motor of ongoing film production. Hollywood Remaking challenges the categorical dismissal in film criticism of remakes, sequels, and franchises by probing what these formats really do when they revisit familiar stories. Kathleen Loock argues that movies from Hollywood’s large-scale system of remaking use serial repetition and variation to constantly negotiate past and present, explore stability and change, and actively shape how the film industry, cinema, and audiences imagine themselves. Far from a simple profit-making exercise, remaking is an inherently dynamic practice situated between the film industry’s economic logic and the cultural imagination. Although remaking developed as a business practice in the United States, this book shows that it also shapes cinematic aesthetics and cultural debates, fosters film-historical knowledge, and promotes feelings of generational belonging among audiences.
Author: Dom Amore
Publisher: Simon and Schuster
ISBN: 1613219482
Category : Sports & Recreation
Languages : en
Pages : 315
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Book Description
2018 marks 115 years since the inception of the New York Yankees--and what a 115-year period it's been! But how did the team that has since won a league-leading 27 world championships get started? In A Franchise on the Rise, veteran sportswriter Dom Amore takes readers back in time to the first twenty years of the team's existence, from 1903 to 1923, focusing on all the major players and events, including their first ten years as the Highlanders, their move to Yankee Stadium, and their subsequent first World Series in 1923. In doing so, Amore successfully finds the characters' own voices and thereby vividly reconstructs events of more than a century ago. He recounts the snowy night Honus Wagner was offered twenty crisp $1,000 bills to join the new franchise in New York; the story behind the holes punched in the outfield fence that facilitated the stealing of signs in 1909; and why the team thought it may have had the next big superstar in a college football end named George Halas. This is a tale about the business of baseball as it was done at the time and, in many ways, as it still must be done. There was no secret to building a winning organization. It took money and luck, but it also took a group of people working as a team, each allowed to do his job and each doing it superbly.
