Focus Group Methodology

Focus Group Methodology PDF Author: Pranee Liamputtong
Publisher: SAGE Publications
ISBN: 1847879098
Category : Social Science
Languages : en
Pages : 225

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Book Description
A friendly introduction to the basics of focus group methods with an international feel and an ethical sensibility.

Focus Group Methodology

Focus Group Methodology PDF Author: Pranee Liamputtong
Publisher: SAGE Publications
ISBN: 1847879098
Category : Social Science
Languages : en
Pages : 225

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Book Description
A friendly introduction to the basics of focus group methods with an international feel and an ethical sensibility.

Focus Groups

Focus Groups PDF Author: Richard A. Krueger
Publisher: SAGE
ISBN: 9780761920717
Category : Medical
Languages : en
Pages : 238

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Book Description
`I read this book in a single sitting. It is written in an enthusiastic, helpful and clear style that held my attention, and made me want to read what came next. I shall read it again in a single sitting - probably more than once. For it offers common-sense advice about planning and running focus groups which I will want to revisit′ - British Journal of Education Technology The Third Edition of the `standard′ for learning how to conduct a focus group contains: a new chapter comparing and contrasting market research, academic, nonprofit and participatory approaches to focus group research; expanded descriptions on how to plan focus group studies and do the analysis, including step-by-step procedures; examples of questions that ask participants to do more than just discuss, and suggestions on how to answer questions about your focus group research.

Focus Groups for the Social Science Researcher

Focus Groups for the Social Science Researcher PDF Author: Jennifer Cyr
Publisher: Cambridge University Press
ISBN: 1107189160
Category : Political Science
Languages : en
Pages : 145

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Book Description
In highlighting the unique features of focus groups, Cyr explains how they can help social science researchers effectively answer certain research questions.

Advanced Focus Group Research

Advanced Focus Group Research PDF Author: Edward F. Fern
Publisher: SAGE
ISBN: 9780761912491
Category : Reference
Languages : en
Pages : 268

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Book Description
Broad and international in scope, Advanced Focus Group Research introduces a conceptual framework that can help researchers make informed decisions about how to plan and implement a focus group research project.

Focus Groups

Focus Groups PDF Author: David W. Stewart
Publisher: SAGE
ISBN: 9780761925835
Category : Business & Economics
Languages : en
Pages : 204

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Book Description
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Focus Groups in Social Research

Focus Groups in Social Research PDF Author: Michael Bloor
Publisher: SAGE
ISBN: 9780761957430
Category : Social Science
Languages : en
Pages : 126

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Book Description
There is an increasing divergence of focus group practice between social researchers and commercial market researchers. This book addresses the key issues and practical requirements of the social researcher, namely: the kinds of social research issues for which focus groups are most and least suitable; optimum group size and composition; and the designing of focusing exercises, facilitation and appropriate analysis. The authors use examples, drawn from their own focus groups research experience, and provide exercises for further study. They address the three main components of composition, conduct and analysis in focus group research and also acknowledge the increasing impact the Internet has had on social research by cover

Researching the Vulnerable

Researching the Vulnerable PDF Author: Pranee Liamputtong
Publisher: SAGE
ISBN: 9781412912549
Category : Medical
Languages : en
Pages : 264

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Book Description
This book takes as its starting point the particular considerations and sensitivities of being a researcher faced with a subject group at the margins of society, and explores the ethical, practical, and methodological implications of working with such groups. Author Pranee Liamputtong explores qualitative methods using examples, drawn from around the world, and from the wide variety of contexts that might count as 'researching the vulnerable'. Numerous salient points for the conduct of research within vulnerable groups of people, including ethical and moral issues, are considered, and discussed in the context of sensitive and innovative research methods.

This Is Service Design Doing

This Is Service Design Doing PDF Author: Marc Stickdorn
Publisher: "O'Reilly Media, Inc."
ISBN: 1491927135
Category : Business & Economics
Languages : en
Pages : 1156

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Book Description
How can you establish a customer-centric culture in an organization? This is the first comprehensive book on how to actually do service design to improve the quality and the interaction between service providers and customers. You'll learn specific facilitation guidelines on how to run workshops, perform all of the main service design methods, implement concepts in reality, and embed service design successfully in an organization. Great customer experience needs a common language across disciplines to break down silos within an organization. This book provides a consistent model for accomplishing this and offers hands-on descriptions of every single step, tool, and method used. You'll be able to focus on your customers and iteratively improve their experience. Move from theory to practice and build sustainable business success.

Focus Groups as Qualitative Research

Focus Groups as Qualitative Research PDF Author: David L. Morgan
Publisher: SAGE
ISBN: 9780761903437
Category : Medical
Languages : en
Pages : 92

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Book Description
The extensively revised edition of the best-selling Focus Groups as Qualitative Research continues to provide an excellent guide for researchers across the disciplines. Reflecting the many changes that have occurred in the study of focus groups in recent years, the book begins with an updated introduction offering a discussion of current social science approaches to focus groups. Expanded coverage on the comparison of focus groups to individual interviews follows, and there is more material on the strengths and weaknesses of focus groups. The section on self-contained focus groups has also been expanded. Subsequent chapters have been revised to include examples from social scientists who have established their own practices and methodological research on focus groups. In conclusion, the author offers future directions and references that take into account the explosive growth of focus groups as a research tool for all social scientists.

Focus Group Interviews in Education and Psychology

Focus Group Interviews in Education and Psychology PDF Author: Sharon Vaughn
Publisher: SAGE
ISBN: 9780803958937
Category : Education
Languages : en
Pages : 188

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Book Description
In this book the authors describe the specific steps to take in order to conduct focus groups in education and psychological settings. The reader is shown how to prepare for a focus group, create a moderator's guide and analyse the results.