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Author: Steven Skaggs
Publisher: MIT Press
ISBN: 026203543X
Category : Design
Languages : en
Pages : 295
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Book Description
Semiotics concepts from a design perspective, offering the foundation for a coherent theory of graphic design as well as conceptual tools for practicing designers. Graphic design has been an academic discipline since the post-World War II era, but it has yet to develop a coherent theoretical foundation. Instead, it proceeds through styles, genres, and imitation, drawing on sources that range from the Bauhaus to deconstructionism. In FireSigns, Steven Skaggs offers the foundation for a semiotic theory of graphic design, exploring semiotic concepts from design and studio art perspectives and offering useful conceptual tools for practicing designers. Semiotics is the study of signs and significations; graphic design creates visual signs meant to create a certain effect in the mind (a “FireSign”). Skaggs provides a network of explicit concepts and terminology for a practice that has made implicit use of semiotics without knowing it. He offers an overview of the metaphysics of visual perception and the notion of visual entities, and, drawing on the pragmatic semiotics of the philosopher Charles Sanders Peirce, looks at visual experience as a product of the action of signs. He introduces three conceptual tools for analyzing works of graphic design—semantic profiles, the functional matrix, and the visual gamut—that allow visual “personality types” to emerge and enable a greater understanding of the range of possibilities for visual elements. Finally, he applies these tools to specific analyses of typography.
Author: Steven Skaggs
Publisher: MIT Press
ISBN: 026203543X
Category : Design
Languages : en
Pages : 295
Get Book Here
Book Description
Semiotics concepts from a design perspective, offering the foundation for a coherent theory of graphic design as well as conceptual tools for practicing designers. Graphic design has been an academic discipline since the post-World War II era, but it has yet to develop a coherent theoretical foundation. Instead, it proceeds through styles, genres, and imitation, drawing on sources that range from the Bauhaus to deconstructionism. In FireSigns, Steven Skaggs offers the foundation for a semiotic theory of graphic design, exploring semiotic concepts from design and studio art perspectives and offering useful conceptual tools for practicing designers. Semiotics is the study of signs and significations; graphic design creates visual signs meant to create a certain effect in the mind (a “FireSign”). Skaggs provides a network of explicit concepts and terminology for a practice that has made implicit use of semiotics without knowing it. He offers an overview of the metaphysics of visual perception and the notion of visual entities, and, drawing on the pragmatic semiotics of the philosopher Charles Sanders Peirce, looks at visual experience as a product of the action of signs. He introduces three conceptual tools for analyzing works of graphic design—semantic profiles, the functional matrix, and the visual gamut—that allow visual “personality types” to emerge and enable a greater understanding of the range of possibilities for visual elements. Finally, he applies these tools to specific analyses of typography.
Author: Jennifer Marks
Publisher: Capstone
ISBN: 1429640146
Category : Aries (Astrology)
Languages : en
Pages : 18
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Book Description
Information about the fire signs of the zodiac.
Author: Thelma Balfour
Publisher: Simon and Schuster
ISBN: 0684812096
Category : Family & Relationships
Languages : en
Pages : 240
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Book Description
A new perspective on the stars--tailored to the experience, interests, and culture of the African-American community--Black Sun Signs features profiles revealing the general positive and negative traits of each sign, followed by specific descriptions of the man, woman, employee, and child typical of that sun sign.
Author: Linda Goodman
Publisher: RosettaBooks
ISBN: 0795316097
Category : Body, Mind & Spirit
Languages : en
Pages : 621
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Book Description
The New York Times–bestselling author’s classic guide to astrology: “What makes Sun Signs different is that much of the writing is done with humor” (The Boston Globe). Before 1968, astrology as we know it had a very limited following in the United States and around the world. The publication of Linda Goodman’s Sun Signs changed that forever. Newspapers began running astrology columns, and soon, an increasing number of people knew their sign (as well as yours) and began to study astrological tendencies. Linda Goodman’s Sun Signs quickly established itself as the worldwide introductory bible to astrology for beginner and expert alike. The book’s simple organizational technique made it easy for everyone to follow and understand themselves and others, sign-by-sign. This updated edition of the groundbreaking classic is an enjoyable way to discover the world of astrology today.
Author: Linda Goodman
Publisher: RosettaBooks
ISBN: 0795316488
Category : Body, Mind & Spirit
Languages : en
Pages : 1103
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Book Description
The New York Times bestseller that helps you explore whether romance is in the stars. Linda Goodman’s Love Signs addresses the question asked by everyone familiar with astrology: How do I relate to someone of another sign? Each sign is “related” to the twelve signs of the zodiac in a different and unique way. Each section addresses the differences for a male and a female with the same sign matches. This is an updated edition of Linda Goodman’s lively bestseller, which has introduced millions to the concept of astrological compatibility. “What seems to set Goodman’s books apart from other stargazing guides is their knowledgeable approach and comprehensive reach.” —Newsweek
Author: Constance Stellas
Publisher: Simon and Schuster
ISBN: 1507212356
Category : Body, Mind & Spirit
Languages : en
Pages : 336
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Book Description
Featuring activities to heal your mind, body, and soul, now you can find the perfect way to treat yourself as the stars intended with this astrological self-care guide. It’s time for a little “me” time—powered by the zodiac! By tapping into your sign’s astrological energy and personality, The Astrological Guide to Self-Care brings cosmic relief to everyone with hundreds of relaxing and rejuvenating self-care ideas tailored to your individual zodiac sign. The Astrological Guide to Self-Care provides information on taking care of yourself, the inherent intersection between self-care and astrology, background on the elements, sign-specific self-care guidance, and hundreds of activities tied to the zodiac signs. There’s no better guide to personal growth than the stars! Enjoy a facial if you’re an Aries or spend some time gardening if you’re a Taurus. Sagittarians can satisfy their wanderlust by getting lost in a good book or if you’re a Pisces, treat yourself to a pedicure. With this astrological self-care reference, you will discover the most cosmically compatible pampering routines ever.
Author: Cozumel Publishing Company
Publisher:
ISBN: 9780692979303
Category : Austin (Tex.)
Languages : en
Pages : 160
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Book Description
The Tex-Mex restaurant's famous marquee sign, whose black letters tell a new joke to passing motorists each day, is featured in "El Arroyo's Big Book of Signs: Volume One." 158 signs to enjoy8"x8" Hardback
Author: Barbara Goldsmith
Publisher: Barbara Goldsmith
ISBN: 047314106X
Category : Astrology
Languages : en
Pages : 335
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Book Description
Author: Alina A Rubi
Publisher: Alina A Rubi
ISBN:
Category : Body, Mind & Spirit
Languages : en
Pages : 365
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Book Description
Candles, as instruments of illumination with esoteric and ritual significance, have made a comeback in recent years to regain the meaning they once had. The lighting of a candle is a ritual that combines traditions that speak of spells from the tenderness of a night by candlelight, to a simple bath under the relaxing effect of the special light of candles. Astrology is the complement to any personal growth technique, it offers you the opportunity to know what your life mission is, to know what you have come to in this reincarnation and what your challenges are in this life, that is, to know your natal chart.
Author: Brianne Hogan
Publisher: Simon and Schuster
ISBN: 150721023X
Category : Body, Mind & Spirit
Languages : en
Pages : 256
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Book Description
Astrology isn’t just for romance anymore! Let your sign lead the way to find true friendship with this enlightening guide to the stars. Think astrology is only for romantic relationships? Think again! With this guide, you’ll learn which sign is the perfect friendship match for you! Learn why bold Leo and adventurous Sagittarius make such a good match. Discover how your grounded Capricorn best friend can support your practical Taurus nature. Introduce dreamy Pisces to nurturing Cancers for a caring, supportive friendship. You’ll also learn how to: find the best (and avoid the worst) sun-sign friend matches, predict your friend’s likes and dislikes, and be best friend material to any sign! Featuring in-depth quizzes and details about various friendship characteristics and compatibility of each sign, this entertaining guide will help you cultivate a truly cosmic friend group!
