Author: Jennifer Havice
Publisher:
ISBN: 9781495191053
Category :
Languages : en
Pages :

Get Book Here

Book Description

Author: Jennifer Havice
Publisher: Make Mention
ISBN: 9780578648729
Category :
Languages : en
Pages :

Get Book Here

Book Description
Imagine if you could connect with your website visitors the moment they landed on your website. They understood exactly what kind of value your product or solution provided. And they were eager to join your email list, start your free trial, or hit the buy button. What would that mean to your business? Jen Havice, messaging strategist and customer-driven copywriter, walks you through how to ask the right questions to learn what makes your customers tick so you can produce copy your visitors can't resist. Filled with examples, templates, and case studies, Finding the Right Message is both practical and timely. You'll get a process for determining what messages your customers need to see along with field-tested ways of improving your copy.A few of the lessons you'll learn in this step-by-step guide are: The Six Key Elements of Customer-Driven MessagingWhat questions to ask in surveys and interviews and the ones to avoidHow to do customer research without the customersHow to analyze your voice of customer research findings and apply them directly to your copyHow to tie your features to the benefits your customers care most about Finally, you can say goodbye to guessing which messages will turn your prospects into customers and hello to high-performing copy that practically writes itself.

Author: Charles A. Johnson
Publisher: Hillcrest Publishing Group
ISBN: 1937928446
Category : Family & Relationships
Languages : en
Pages : 273

Get Book Here

Book Description
Let me assure you that there is nothing wrong with you. We all want that special someone in our lives. But isn't it odd that one of life's most important lessons-How To Find The Right One & Make It Last-tends to receive the least amount of focus. It's no wonder why we have so little success attracting the love, passion, romance and fun that we all need and desire. This book will give you the necessary confidence and skills to find someone who really cares about you and ignites the fires deep within your soul! The problem for many busy and successful people is that they do not know where to find and meet the right partners, how to approach dating, or what it takes to build and sustain a healthy, loving relationship. To address these issues, I have taken a unique approach and have written this book about real people, like you, who struggle with finding love and the right companionship. Many who have used my techniques have been able to find happy rewarding relationships. This book provides real world experiences and proven dating strategies and techniques. It's a guide that can be used to change your life and bring you the romance and love you've always wanted. Inside this book there is a plan that shows you: Where to find the best potential partners. How to attract the right partner and determine if you've found the right one. How to plan, create and enjoy romantic, fun dates. How to build the confidence to take charge of your personal life and make your happiness a priority! If you are looking for help finding the right one or looking for ways to improve and enhance your current relationship, let me help you through your journey and show you the way! - Charles A. Johnson Book jacket.

Author: Sandra E. Lamb
Publisher: Macmillan
ISBN: 1429926988
Category : Reference
Languages : en
Pages : 257

Get Book Here

Book Description
A Warm and Practical Guide to Writing the Perfect Card Message Are you at a complete loss for words when a birthday card or congratulatory card circulates at the office? When was the last time you mailed a "thinking of you" card to a faraway family member, just to say hello? What should you write to a grieving friend? How do you comfort a colleague in a time of need? Every greeting card needs a personal, handwritten message to make it complete. In this comprehensive, encouraging guide, journalist and lifestyle expert Sandra Lamb offers a wealth of advice, inspiration, and examples for anyone who wants to add the perfect personal touch to their card messages---as well as anyone who wants to know the etiquette of when and what to write. Something as small as a heartfelt message on a greeting card can help remedy our hectic, e-mail--dependent lives. Lamb provides tips and sample messages for every occasion under the sun, both happy and somber (thank-you, birthday, birth and adoption, condolence), and explains the meanings of possibly unfamiliar holidays and religious rituals to aid in the writing of appropriate messages. This personal, indispensable guide will help you rekindle the joy of putting pen to paper and truly connect with loved ones and friends.

Author: Eric Jerome Dickey
Publisher: Penguin
ISBN: 1101985518
Category : Fiction
Languages : en
Pages : 402

Get Book Here

Book Description
A professional job turns personal for jet-setting contract killer Gideon in this sexy, thrilling page-turner by New York Times bestselling author Eric Jerome Dickey. As a hit man from the time he was very young, money, women, and danger have always ruled Gideon’s life; but for the first time, the job is taking its toll. Neither Gideon nor the city of Buenos Aires has recovered from the mayhem caused during Gideon’s last job. But before the dust has settled and the bodies have been buried, Gideon calls in backup—including the lovely Hawks, with whom Gideon has heated memories—to launch his biggest act of revenge yet...one he believes will destroy his adversary, Midnight, once and for all. Yet Midnight and his second-in-command, the beautiful and ruthless Señorita Raven, are launching their own revenge, assembling a team of mercenaries the likes of which the world has never seen… and Gideon isn’t their only target. Gideon will need all of his skills if he is to save not only his team, but his family as well. Dickey’s new novel stirs up a whirlwind of sex and violence that spans the globe...and leaves no moral boundary uncrossed.

Author: R. S Zaharna
Publisher: Springer
ISBN: 0230277926
Category : Social Science
Languages : en
Pages : 241

Get Book Here

Book Description
This book tackles the pressing need to expand the vision of strategic US public diplomacy. It explores the interplay of power politics, culture, identity, and communication and explains how the underlying communication and political dynamics have redefined what 'strategic communication' means in today's international arena.

Author: Panos Mourdoukoutas
Publisher: Springer Science & Business Media
ISBN: 3642021107
Category : Business & Economics
Languages : en
Pages : 110

Get Book Here

Book Description
Why are word-of-mouth campaigns effective for some products, while failing for others? Which group of consumers should be the target of viral marketing efforts, and how can you turn word of mouth into buzz? Panos Mourdoukoutas and George J Siomkos provide the answers! The transformation of a desire for a product into an "epidemic" was, is and will always be the dream of each and every marketer. For some marketers this dream becomes reality. For others it remains simply a fantasy. "The Seven Principles of WOM and Buzz Marketing" offers the essential tools – seven simple steps – to launch an effective WOM and buzz campaign that helps products to cross the tipping point and to reach the mass market: Begin with the consumers Be innovative Target the right group Create the right message Find the right environment

Author: Court Cunningham
Publisher: John Wiley & Sons
ISBN: 0470637315
Category : Business & Economics
Languages : en
Pages : 384

Get Book Here

Book Description
Kick your local online advertising into high gear with this friendly, timely guide! Add the newest means of advertising your business into your marketing mix by developing an online advertising strategy. This get-down-to-business guide will show you how. Written by executives from Yodle, a New York-based firm specializing in online advertising, this book reveals the best and brightest ways to get the word out, from creating a Web presence that draws visitors, to using SEO, to jumping boldly into social media advertising. Online advertising market is estimated to grow to $10-$19 billion by 2011, and you'll want your business to be part of this huge shift Explores how to research your audience, set goals, and build a plan Provides steps and tips on creating an effective Web presence and landing pages-then covers how to drive visitors to your site with search engine optimization, AdWords, e-mail blasts, and social media marketing Examines blogs, chat rooms, video, and other ways to win customers Don't miss the free offer from Yodle that comes with this practical guide!

Author: Jody Stein
Publisher: eCom Market Guide
ISBN: 1440421331
Category : Internet
Languages : en
Pages : 149

Get Book Here

Book Description
Do you want to start a business and make money online? The eCom Market Guide provides internet marketing strategies to start or grow your online business, including how to select profitable products, affiliate marketing, search engine optimization, and advertising techniques. All the information you need to start your business provided in a simple, easy to follow guide to make the most out of your online experience. If you have a great idea but do not know how to get started, this guide is perfect for you. You can start your business in no time and start living your dreams by making money online.

Author: Eugene Galanter
Publisher: Bentham Science Publishers
ISBN: 1608052494
Category : Business & Economics
Languages : en
Pages : 302

Get Book Here

Book Description
This book explores a variety of topics that fall in the realm of psychological and behavioral economics. It demonstrates to the reader how to perform straightforward experiments in order to understand how people think about the economic aspects of their daily lives. Behavioral economics is a 'hot new area' of economics and consumer psychology. This book provides a comprehensive guide on consumer research and the types of results required. These approaches are spreading further around the globe, thanks to the work of Dr. Howard Moskowitz, one of the authors of this book, and the incredible succ.