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Finding Fertile Ground

Author: Scott Shane
Publisher: Financial Times/Prentice Hall
ISBN:
Category : Business & Economics
Languages : en
Pages : 264

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Book Description
Provides a complete framework for targeting new businesses with the greatest growth potential like Google, Genentech or Tivo. bull; Explains why the highest rate of success for new businesses is in new technology applications and helps you identify your best market opportunity - and be the first to exploit it. bull; Offers specific solutions targeted at high growth, high-tech businesses from biotech to robotics. bull; " . . . a great, courageous effort. " - J. Engel, Centre for Entrepreneurship, U of Cal, , Berkeley