Author: Robert G. Barnwell
Publisher: Taylor & Francis
ISBN: 1351018051
Category : Performing Arts
Languages : en
Pages : 390
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Book Description
Create an irresistible brand image and build an audience of loyal and engaged fans... Guerrilla Film Marketing takes readers through each step of the film branding, marketing and promotional process. Tailored specifically to low-budget independent films and filmmakers, Guerrilla Film Marketing offers practical and immediately implementable advice for marketing considerations across every stage of the film production process. Written by leading film industry professional Robert G. Barnwell, Guerrilla Film Marketing teaches readers how to: Master the fundamentals of guerrilla branding, marketing and promotion; Create an integrated marketing plan and calendar based on realistic budgets and expectations; Develop internet and social media marketing campaigns, including engaging studio and film websites and powerful, marketing-centric IMDb listings; Assemble behind-the-scenes pictures, videos and documentaries; Produce marketing materials such as key art, posters, film teasers, trailers and electronic press kits (aka "EPKs"); and Maximize the marketing impact of events such as test screenings, premiers, film festivals and industry award ceremonies. Guerrilla Film Marketing is filled with dozens of step-by-step instructions, checklists, tools, a glossary, templates and other resources. A downloadable eResource also includes a sample marketing plan and audit, a test screening questionnaire, and more.
Author: Cathleen Rountree
Publisher: New World Library
ISBN: 1577319974
Category : Performing Arts
Languages : en
Pages : 256
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Book Description
Large screen TVs and full-line DVD services have liberated movie lovers from fear of parking and stale popcorn. Across the country, movie lovers are staying in and creating their own version of book clubs — but without the homework. The Movie Lovers’ Club — the only guide for movie nights with friends — motivates readers to form their own Lovers’ Club clubs to explore the more than 100 excellent film suggestions, summaries, critical reviews, and insider anecdotes. Author Cathleen Rountree offers a year’s worth of must-see classic, contemporary, independent, and foreign films and provocative discussion questions to keep the cinematic conversation lively. With everything readers need to know to start a Movie Lovers’ Club, the book’s selections run the gamut and include powerful films such as To Kill a Mockingbird, Henry and June, and Real Women Have Curves. Whether you need advice for a political group, a girls’ night out party, or a band of indie film devotees, movie watching reaches new depths with ideas on where, when, and how to launch a film group.
Author:
Publisher:
ISBN:
Category : Motion pictures
Languages : en
Pages : 248
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Book Description
Author: Robert K. Johnston
Publisher: Baker Academic
ISBN: 0801031877
Category : Performing Arts
Languages : en
Pages : 352
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Book Description
A comprehensive study of theology and film that explores how the Christian faith is portrayed in film throughout history.
Author: Indi Young
Publisher: Rosenfeld Media
ISBN: 1933820640
Category : Business & Economics
Languages : en
Pages : 201
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Book Description
Conventional product development focuses on the solution. Empathy is a mindset that focuses on people, helping you to understand their thinking patterns and perspectives. Practical Empathy will show you how to gather and compare these patterns to make better decisions, improve your strategy, and collaborate successfully.
Author: John Landis
Publisher: Penguin
ISBN: 0756688469
Category : Performing Arts
Languages : en
Pages : 322
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Book Description
From cinema's earliest days, being scared out of your wits has always been one of the best reasons for going to the movies. From B-movie bogeymen and outer space oddities to big-budget terrors, Monsters in the Movies by horror film maestro John Landis celebrates the greatest monsters ever to creep, fly, slither, stalk or rampage across the Silver Screen. Landis also surveys the historical origins of archetypal monsters, such as vampires, zombies and werewolves, and takes you behind the scenes to discover the secrets of the special-effects wizards who created such legendary frighteners as King Kong, Dracula, the Alien, and Freddy Krueger. Monsters in the Movies by John Landis is filled with the author's own fascinating and entertaining insights into the world of movie-making, and includes memorable contributions from leading directors, actors and monster-makers. The book is also stunningly illustrated with 1000 movie stills and posters drawn from the unrivaled archives of the Kobal Collection. Contents Introduction by John Landis... Explore a timeless world of fears and nightmares as John Landis investigates what makes a legendary movie monster • Monsters, chapter by chapter... Feast your eyes upon a petrifying parade of voracious Vampires, flesh-eating Zombies, slavering Werewolves, gigantic Apes and Supernatural Terrors • Spectacular double-page features... Thrill to the strangest, scariest, weirdest, and craziest movie monsters ever seen • The ingenious tricks of movie-making... Marvel as the special-effects wizards reveal how they create movie magic • A monster-movie timeline... Discover John Landis's personal selection of landmark horror films
Author: Suzanne Lyons
Publisher: Taylor & Francis
ISBN: 024081763X
Category : Performing Arts
Languages : en
Pages : 261
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Book Description
First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.
Author: Thomas Caldwell
Publisher: Insight Publications
ISBN: 1920693777
Category : Education
Languages : en
Pages : 241
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Book Description
The most comprehensive reference to film analysis available for middle school through to high school. Featuring coloured photographs illustrating key terms and filmic techniques this is a one-stop reference for any genre of ilm studied in English, Media or Film Studies courses.
Author:
Publisher:
ISBN:
Category : Motion pictures
Languages : en
Pages : 640
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Book Description
Author: Gail Carson Levine
Publisher: Disney Electronic Content
ISBN: 1423143337
Category : Juvenile Fiction
Languages : en
Pages : 221
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Book Description
Fairy Haven's newest arrival, Prilla, along with Rani and Vidia, embarks on a journey filled with danger, sacrifice, and adventure. The fate of Never Land rests on their shoulders.
