Leadership Strategy and Tactics PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Leadership Strategy and Tactics PDF full book. Access full book title Leadership Strategy and Tactics by Jocko Willink. Download full books in PDF and EPUB format.
Author: Jocko Willink
Publisher: St. Martin's Press
ISBN: 1250334802
Category : Business & Economics
Languages : en
Pages : 215
Get Book Here
Book Description
The instant #1 New York Times, #1 Wall Street Journal, #1 USA Today bestseller answers the world’s most complex question: How do you lead? Leadership is the most challenging of human endeavors. It is often misunderstood. It can bewilder, mystify, and frustrate even the most dedicated practitioners. Leaders at all levels are often forced to use theoretical guesswork to make decisions and lead their troops. IT DOESN’T HAVE TO BE THAT WAY. There are principles that can be applied and tenets that can be followed. There are skills that can be learned and maneuvers that can be practiced and executed. There are leadership strategies and tactics that have been tested and proven on the battlefield, in business, and in life. Retired U.S. Navy SEAL officer Jocko Willink delivers his powerful and pragmatic leadership methodology, which teaches how to lead any team in any situation to victory. This new expanded edition contains a protocol to develop and hone critical decision-making instincts and make them habitual.
Author: Jocko Willink
Publisher: St. Martin's Press
ISBN: 1250334802
Category : Business & Economics
Languages : en
Pages : 215
Get Book Here
Book Description
The instant #1 New York Times, #1 Wall Street Journal, #1 USA Today bestseller answers the world’s most complex question: How do you lead? Leadership is the most challenging of human endeavors. It is often misunderstood. It can bewilder, mystify, and frustrate even the most dedicated practitioners. Leaders at all levels are often forced to use theoretical guesswork to make decisions and lead their troops. IT DOESN’T HAVE TO BE THAT WAY. There are principles that can be applied and tenets that can be followed. There are skills that can be learned and maneuvers that can be practiced and executed. There are leadership strategies and tactics that have been tested and proven on the battlefield, in business, and in life. Retired U.S. Navy SEAL officer Jocko Willink delivers his powerful and pragmatic leadership methodology, which teaches how to lead any team in any situation to victory. This new expanded edition contains a protocol to develop and hone critical decision-making instincts and make them habitual.
Author: Robert Hoekman Jr.
Publisher: New Riders
ISBN: 0134399056
Category : Business & Economics
Languages : en
Pages : 266
Get Book Here
Book Description
For all the resources on great design, there is almost nothing on how to be a great design professional. For all the schools and classes and workshops on what constitutes a good user experience, there is not one bit of formalized education on how to earn the respect of your team and get your recommendations out the door. Sure, they’ll teach you how to do user research and testing and interaction design. They’ll teach you about process. But where’s the book on how to convince people you’re right? On what skills will make you the most valuable? How to fend off the bad ideas and fight for the good ones? How to move from junior to senior? How to become a UX leader? In Experience Required, veteran UX strategist Robert Hoekman Jr reveals the following and much more: • the pros and cons of generalists, specialists, and “unicorns” • the art and imperative of forming a good argument • why communication may be your biggest obstacle • the qualities and actions of effective design leaders • why being unreasonable might be the key to your success Whatever your role, Experience Required teaches you to become the UX leader you’ve always wanted to be. Take charge of your next project starting right now.
Author: Robin Landa
Publisher: Routledge
ISBN: 1000586642
Category : Business & Economics
Languages : en
Pages : 157
Get Book Here
Book Description
The secret weapon for business experts to ensure strategically creative results, this is an indispensable field guide to evaluating creative advertising, branding, and design ideas and solutions, and to working with creatives. Strategic Creativity is a fundamental resource that enables business professionals to stand out amongst their colleagues and enhance their ability to communicate the creative "why" throughout their organizations, and it covers what every business expert should fully comprehend about the creative process. To effectively grow a business and reach the right audience or move a brand forward, advertising and branding need to be relevant, engaging, and worth people’s time. This book contains what a CEO, CMO, manager, business owner, or client didn’t learn about the creative side of advertising and design in business school. Featuring insightful conversations with creative experts, this book will earn a place on the desks of executives, leaders, managers, and middle managers across industries, whose work requires them to understand and execute on branding initiatives, advertising campaigns, social media, and other customer-facing content.
Author: Tiffany Manuel
Publisher:
ISBN: 9781734868500
Category :
Languages : en
Pages :
Get Book Here
Book Description
This book is a summary of the core ideas, concepts, and principles of our approach, Strategic CaseMaking and is divided into several broad sections. This version of the Guide includes the full blueprint, reflection questions, and much more! What's Inside This Field Guide- Understanding the Public and Political Will Building Challenges We Face as Changemakers- Understanding the Strategic CaseMaking Approach- The 10 Core Principles of Strategic CaseMaking- Mastering the Approach: A Series of Thoughtful Reflection Questions, Pro-Tips, Success Metrics, Examples, Practice Pages and In-Depth Descriptions
Author: Louis Carter
Publisher: John Wiley & Sons
ISBN: 1118416376
Category : Business & Economics
Languages : en
Pages : 839
Get Book Here
Book Description
Nearly a decade later, leading change pioneers in the field have realigned to bring you the second edition of the Change Champion's Fieldguide. This thoroughly revised and updated edition of the Change Champion's Field Guide is filled with the information, tools, and strategies needed to implement a best practice change or leadership development initiative where everyone wins. In forty-five chapters, the guide's contributors, widely acknowledged as the "change champions" and leaders in the fields of organizational change and leadership development, explore the competencies and practices that define an effective change leader. Change Champions such as Harrison Owen, Edgar Schein, Marv Weisbord, Sandra Janoff, Mary Eggers, William Rothwell, Dave Ulrich, Marshall Goldsmith, Judith Katz, Peter Koestenbaum, Dick Axelrod, David Cooperrider, and scores of others provide their sage advice, practical applications, and examples of change methods that work. Change Champion's Field Guide examines the topic of leadership and change within four main topics including: Key elements of leading successful and results-driven change Tools, models, instruments, and strategies for leading change Critical success and failure factors Trends and research on innovation, change, and leadership Guidelines on how to design, implement, and evaluate change and leadership initiatives Fresh case studies that highlight leading companies who are implementing successful change in innovative and inspired ways.
Author: Jeanne Liedtka
Publisher: Columbia University Press
ISBN: 0231547544
Category : Business & Economics
Languages : en
Pages : 153
Get Book Here
Book Description
Designing for Growth: A Design Thinking Tool Kit for Managers (D4G) showed how organizations can use design thinking to boost innovation and drive growth. This updated and expanded companion guide is a stand-alone project workbook that provides a step-by-step framework for applying the D4G tool kit and process to a particular project, systematically explaining how to address the four key questions of the design thinking approach. In the field book, Jeanne Liedtka, Tim Ogilvie, and Rachel Brozenske guide readers through the design process with reminders of key D4G takeaways as they progress. Readers learn to identify an opportunity, draft a design brief, conduct research, establish design criteria, brainstorm, develop concepts, create napkin pitches, make prototypes, solicit feedback from stakeholders, and run learning launches. This second edition is suitable for projects in business, nonprofit, and government contexts, with all-new tools, practical advice, and facilitation tips. A new introduction discusses the relationship between strategy and design thinking.
Author: Woody Wade
Publisher: John Wiley & Sons
ISBN: 1118170156
Category : Business & Economics
Languages : en
Pages : 212
Get Book Here
Book Description
Is your business ready for the future? Scenario planning is a fascinating, yet still underutilized, business tool that can be of immense value to a company's strategic planning process. It allows companies to visualize the impact that a portfolio of possible futures could have on their competitiveness. It helps decision-makers see opportunities and threats that could emerge beyond their normal planning horizon. Scenario Planning serves as a guide to taking a long-term look at your business, your industry, and the world, posing thoughtful questions about the possible consequences of some current (and possible future) trends. This book will help you: Outline (and help you prepare for) any trends that could play out in the future that could change the political, social, and economic landscapes and significantly impact your business Explore the impact of technological advances and the emergence of new competitors to your business Examine challenges that are only dimly recognizable as potential problems today This visual book will help you answer this question: Is my organization ready for every possibility?
Author: Anne T. Coughlan
Publisher: Createspace Independent Publishing Platform
ISBN: 9781539987741
Category : Marketing channels
Languages : en
Pages : 206
Get Book Here
Book Description
Building a route to market is fundamental to sales and survival. This book demystifies marketing channel strategy by focusing on how to do channel design and management. We provide practical tools and frameworks for key decisions and highlight the critical tradeoffs and pitfalls. Many channel strategies are built like the wood towers used in popular stacking games. You hope your tower is sturdy and strong. But over time, you may replace or add partners, add or subtract routes to market, and change your product lines - so your channel strategy must adapt in order to prevent your tower from collapsing or breaking apart. This Field Guide introduces you to the channels landscape, helps you understand your building block options, and unpacks the physics of adding and subtracting channel components, to give you the tools you need to keep your go-to-market strategy resilient, responsive, and a source of competitive advantage.
Author: Melanie Mathos
Publisher: John Wiley & Sons
ISBN: 1118106245
Category : Business & Economics
Languages : en
Pages : 224
Get Book Here
Book Description
The ultimate social media field guide for nonprofits—with 101 ways to engage supporters, share your mission, and inspire action using the social web 101 Social Media Tactics for Nonprofits features 101 actionable tactics that nonprofits can start using today, and most of the featured resources are free. Broken down into five key areas, this unique guide explains the steps and tools needed to implement each tactic, and provides many real-life examples of how nonprofits are using the tactics. With this book as your guide, you'll learn how leading nonprofit professionals around the world are leveraging social media to engage constituents, communicate their cause, and deliver on their mission. Presents immediately useful ideas for relevant impact on your organization's social presence so you can engage with supporters in new and inventive ways Features 101 beginner to intermediate-level tactics with real-life examples Offers a workable format to help nonprofits discover new ways of deploying their strategy Includes nonprofit social media influencers from leading nonprofits around the world including National Wildlife Federation, March of Dimes, and The Humane Society Nonprofits know they need to start engaging with supporters through social media channels. This field guide to social media tactics for nonprofits will feature 101 beginner to intermediate-level tactics with real-life examples to help nonprofits discover new ways of deploying their strategy and meeting their social media objectives.
Author: David J. Bland
Publisher: John Wiley & Sons
ISBN: 1119551412
Category : Business & Economics
Languages : en
Pages : 375
Get Book Here
Book Description
A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how systematically testing business ideas dramatically reduces the risk and increases the likelihood of success for any new venture or business project. It builds on the internationally popular Business Model Canvas and Value Proposition Canvas by integrating Assumptions Mapping and other powerful lean startup-style experiments. Testing Business Ideas uses an engaging 4-color format to: Increase the success of any venture and decrease the risk of wasting time, money, and resources on bad ideas Close the knowledge gap between strategy and experimentation/validation Identify and test your key business assumptions with the Business Model Canvas and Value Proposition Canvas A definitive field guide to business model testing, this book features practical tips for making major decisions that are not based on intuition and guesses. Testing Business Ideas shows leaders how to encourage an experimentation mindset within their organization and make experimentation a continuous, repeatable process.
