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Author: Frank L. Goldstein
Publisher:
ISBN: 9781585660162
Category : Psychological Warfare
Languages : en
Pages : 364
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Book Description
This anthology serves as a fundamental guide to PSYOP philosophy, concepts, principles, issues, and thought for both those new to, and those experienced in, the PSYOP field and PSYOP applications. It clarifies the value of PSYOP as a cost-effective weapon and incorporates it as a psychological instrument of U.S. military and political power, especially given our present budgetary constraints. Presents diverse articles that portray the value of the planned use of human actions to influence perceptions, public opinion, attitudes, and behaviors so that PSYOP victories can be achieved in war and in peace.
Author: Frank L. Goldstein
Publisher:
ISBN: 9781585660162
Category : Psychological Warfare
Languages : en
Pages : 364
Get Book Here
Book Description
This anthology serves as a fundamental guide to PSYOP philosophy, concepts, principles, issues, and thought for both those new to, and those experienced in, the PSYOP field and PSYOP applications. It clarifies the value of PSYOP as a cost-effective weapon and incorporates it as a psychological instrument of U.S. military and political power, especially given our present budgetary constraints. Presents diverse articles that portray the value of the planned use of human actions to influence perceptions, public opinion, attitudes, and behaviors so that PSYOP victories can be achieved in war and in peace.
Author: Nabil Khattab
Publisher: Springer
ISBN: 1137544813
Category : Social Science
Languages : en
Pages : 283
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Book Description
This volume addresses different aspects and areas of inequality in Israel, a country characterized by high levels of economic inequality, poverty, and social diversity. The book expands on the mechanisms that produce and maintain inequality, and the role of state policies in influencing those mechanisms.
Author: Izak Cornelius
Publisher: Saint-Paul
ISBN: 9783727814853
Category : Art
Languages : en
Pages : 328
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Book Description
There are a multitude of female figures represented in the art of the ancient Near East and it has often been proved difficult to differentiate them. This study presents a collection of visual source material on godesses from Egypt, Ugarit, Syria and Palestine from c,1500 to 1000 BC. An introduction to the subject and previous research precedes a discussion of iconographic types (armed, seated, standing, equestrian and named women holding objects) and media (including reliefs, seals and amulets, bronze figurines, ivories and ostraca). Cornelius devises a typology of attributes for the goddess Anat, Astarte, Qedeshet and Asherah in order to define their individual qualities and provide a means by which these goddesses can be differentiated. Includes a large descriptive catalogue.
Author: Lockheed Martin
Publisher:
ISBN: 9781882771394
Category : Aerospace industries
Languages : en
Pages : 271
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Book Description
Author: Cyrus Adler
Publisher:
ISBN:
Category : Jews
Languages : en
Pages : 752
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Book Description
Author: Israel T. Naamani
Publisher:
ISBN:
Category : History
Languages : en
Pages : 272
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Book Description
Author: Richard Rumelt
Publisher: Crown Currency
ISBN: 0307886239
Category : Business & Economics
Languages : en
Pages : 338
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Book Description
Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world. Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to—and approach for—overcoming the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect. Yet, Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy.” In Good Strategy/Bad Strategy, he debunks these elements of “bad strategy” and awakens an understanding of the power of a “good strategy.” He introduces nine sources of power—ranging from using leverage to effectively focusing on growth—that are eye-opening yet pragmatic tools that can easily be put to work on Monday morning, and uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life. The detailed examples range from Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from Nvidia to Silicon Graphics, from the Getty Trust to the Los Angeles Unified School District, from Cisco Systems to Paccar, and from Global Crossing to the 2007–08 financial crisis. Reflecting an astonishing grasp and integration of economics, finance, technology, history, and the brilliance and foibles of the human character, Good Strategy/Bad Strategy stems from Rumelt’s decades of digging beyond the superficial to address hard questions with honesty and integrity.
Author: Judy Green
Publisher: American Mathematical Soc.
ISBN: 0821843761
Category : Biography & Autobiography
Languages : en
Pages : 371
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Book Description
"This book is the result of a study in which the authors identified all of the American women who earned PhD's in mathematics before 1940, and collected extensive biographical and bibliographical information about each of them. By reconstructing as complete a picture as possible of this group of women, Green and LaDuke reveal insights into the larger scientific and cultural communities in which they lived and worked." "The book contains an extended introductory essay, as well as biographical entries for each of the 228 women in the study. The authors examine family backgrounds, education, careers, and other professional activities. They show that there were many more women earning PhD's in mathematics before 1940 than is commonly thought." "The material will be of interest to researchers, teachers, and students in mathematics, history of mathematics, history of science, women's studies, and sociology."--BOOK JACKET.
Author: Edward Luttwak
Publisher: JHU Press
ISBN: 1421419459
Category : History
Languages : en
Pages : 297
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Book Description
A newly updated edition of this classic, hugely influential account of how the Romans defended their vast empire. At the height of its power, the Roman Empire encompassed the entire Mediterranean basin, extending much beyond it from Britain to Mesopotamia, from the Rhine to the Black Sea. Rome prospered for centuries while successfully resisting attack, fending off everything from overnight robbery raids to full-scale invasion attempts by entire nations on the move. How were troops able to defend the Empire’s vast territories from constant attacks? And how did they do so at such moderate cost that their treasury could pay for an immensity of highways, aqueducts, amphitheaters, city baths, and magnificent temples? In The Grand Strategy of the Roman Empire, seasoned defense analyst Edward N. Luttwak reveals how the Romans were able to combine military strength, diplomacy, and fortifications to effectively respond to changing threats. Rome’s secret was not ceaseless fighting, but comprehensive strategies that unified force, diplomacy, and an immense infrastructure of roads, forts, walls, and barriers. Initially relying on client states to buffer attacks, Rome moved to a permanent frontier defense around 117 CE. Finally, as barbarians began to penetrate the empire, Rome filed large armies in a strategy of “defense-in-depth,” allowing invaders to pierce Rome’s borders. This updated edition has been extensively revised to incorporate recent scholarship and archeological findings. A new preface explores Roman imperial statecraft. This illuminating book remains essential to both ancient historians and students of modern strategy.
Author: Ägyptisches Museum und Papyrussammlung
Publisher: Michael Imhof Verlag
ISBN: 9783865688484
Category : Architecture
Languages : en
Pages : 0
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Book Description
An accompaniment to the Egyptian Museum of Berlin’s special exhibition celebrating the discovery of the Nefertiti bust in 1912, this catalog presents never-before-seen artifacts and objects from the Amarna period of Egyptian history. The book also explores religion, craftsmanship, daily life, and sculpture in Amarna and the world famous Nefertiti bust.
