Extreme Marketing and Promotion PDF Download
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Author: Chuck Fresh
Publisher:
ISBN: 9781929554096
Category : Consumer behavior
Languages : en
Pages : 0
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Book Description
Author: Chuck Fresh
Publisher:
ISBN: 9781929554096
Category : Consumer behavior
Languages : en
Pages : 0
Get Book Here
Book Description
Author: Chuck Fresh
Publisher: Createspace Independent Publishing Platform
ISBN: 9781545411049
Category :
Languages : en
Pages : 134
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Book Description
Chuck Fresh, CEO of a marketing company with 30+ years promotions experience, rewrites the Marketing textbook with a summary of current marketing procedures and trends, and touches on some of the more extreme methods of advertising and promotion.
Author: Al Lautenslager
Publisher: Entrepreneur Press
ISBN: 1613082738
Category : Business & Economics
Languages : en
Pages : 210
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Book Description
Consumers are exposed to as many as 5,000 daily marketing messages via online, social media, and traditional marketing channels. Today it's not enough to get noticed; a marketing message must be rememberedto succeed. Successful marketer Al Lautenslager presents an entertaining introduction to the principles of engagement marketing, taken from the playbooks of well known brands including Nike, Red Bull, Rachel Ray, and Dr. Dre. Learn to gain consumer buy-in and buzz across all marketing channels, based on simple truths that any business can use to achieve the same, relative to their market. Led by Lautenslager, entrepreneurs learn how to zero in on their marketing goals, choose the best marketing tactics, integrate online and traditional marketing, and more. Points are illustrated through examples and case studies that reveal little-known and well-known marketing and media phenomena meant to inspire your own work.
Author: Robert E. Rinehart
Publisher: State University of New York Press
ISBN: 0791487148
Category : Sports & Recreation
Languages : en
Pages : 450
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Book Description
An international array of authors, including some prominent extreme athletes like Jake Burton and Arlo Eisenberg, look at a variety of issues and concerns within the new action extreme sports that are gaining popularity throughout the world. For each sport, an interpretation is presented through two essays: one written by a scholar active in some aspect of research for the given activity, and another by a practitioner/athlete who writes "from the inside out." The juxtaposed essays confront questions about the essence of sport such as, What is sport?; How does it originate?; and What is its use, value, and function? This book offers a fascinating look at how twentieth- and twenty-first-century sport forms emerge, proliferate, and take hold in a sport-crazy world.
Author: Jack Turpin
Publisher: Createspace Independent Publishing Platform
ISBN: 9781541155732
Category :
Languages : en
Pages : 82
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Book Description
This Extreme Business Marketing book refers to a set of powerful tools and methodologies used for promoting products and services through the online and offline. The Extreme Business Marketing book will deliver benefits such as: Growth in potential Reduced expenses Elegant communications Better control Improved customer service Competitive advantage Get the book, and let's begin our offline and online marketing journey to get you more customers and grow your business starting today. What kinds of businesses can be promoted with the strategies in this offline online marketing book? With the strategies in this offline and online marketing book, you can promote a wide variety of businesses.
Author: Maria Carlton
Publisher: Maruki Books
ISBN: 0473102838
Category : Business planning
Languages : en
Pages : 116
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Book Description
This book is designed to assist professionals, entrepreneurs and retailers in getting the branding basics right, and growing their business through smart marketing practices. It covers identifying target markets, marketing and brand planning, media and promotions, websites, customer service, gaining repeat and new business, and building a strong reputation through public relations. Allison Mooney has contributed a special chapter on how to market successfully to different personality types, and there are a range of templates at the back of the book for testing, measuring and following up on advertising and marketing activities.
Author: Mark Baven
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 228
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Book Description
The second title in the Extreme Series, Extreme Entrepreneur focuses on a unique breed of entrepreneur: the maverick risk-takers and rule-breakers whose innovations have earned them tremendous fortunes and rocketed entrepreneurship to dizzying new heights.
Author: Roddy Mullin
Publisher: Kogan Page Publishers
ISBN: 0749450215
Category : Business & Economics
Languages : en
Pages : 320
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Book Description
Sales promotion is one of the most powerful weapons available to your sales and marketing teams, and is used more than any other type of marketing - because it works. Annual research shows that 60 per cent of consumers participate in some form of sales promotion each month.Packed with practical examples as well as updated and new case studies, Sales Promotion details the tried-and-tested methods companies use to stay ahead of the competition, revealing the winning offers that gain new customers and keep existing ones happy.Sales Promotion includes new developments in the field, exploring the use of new media such as SMS, MMS, interactive TV and web-based advertising. It also considers the effects of the 2005 Gambling Act, and each chapter features a new interactive self-study question-and-feedback section.Sales Promotion is a core text of the ISP diploma, and the author has utilized graduate feedback to make the fourth edition relevant to students, whilst preserving its status as a potent tool for sales and marketing professionals. Whether your company is a small start-up or an international business, Sales Promotion can help you to get ahead and stay ahead of your competitors.Topics covered include: the purpose of sales promotion; what sales promotion can do for you; how to use different techniques, including joint promotions, price promotions and off-the-shelf promotions; how to implement an integrated market strategy; maintaining a crucial creative edge; the best ways to use suppliers; researching and evaluating your promotion.
Author:
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 608
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Book Description
Author: United States. Congress. Senate. Committee on Labor and Human Resources
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 240
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Book Description
