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Author: Svetlana Atanassova
Publisher: Cambridge Scholars Publishing
ISBN: 1527578127
Category : Language Arts & Disciplines
Languages : en
Pages : 145
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Book Description
This book provides a linguistic snapshot of a small urban place, the town of Veliko Turnovo in Bulgaria. It investigates public signs and the inscriptions on them from the perspective of linguistic landscaping studies (LLS), a branch of sociolinguistics. Its study of the local linguistic landscape is carried out in the context of globalization and cultural and linguistic super-diversity. The book focuses on the presence of foreign languages in the Bulgarian public space with a particular emphasis on the use of English as Globe Talk. It also explores the different kinds of literacy, which people manifest when they produce their inscriptions. The book will be of interest to researchers in the fields of sociolinguistics and LLS, translators, and language teachers.
Author: Svetlana Atanassova
Publisher: Cambridge Scholars Publishing
ISBN: 1527578127
Category : Language Arts & Disciplines
Languages : en
Pages : 145
Get Book Here
Book Description
This book provides a linguistic snapshot of a small urban place, the town of Veliko Turnovo in Bulgaria. It investigates public signs and the inscriptions on them from the perspective of linguistic landscaping studies (LLS), a branch of sociolinguistics. Its study of the local linguistic landscape is carried out in the context of globalization and cultural and linguistic super-diversity. The book focuses on the presence of foreign languages in the Bulgarian public space with a particular emphasis on the use of English as Globe Talk. It also explores the different kinds of literacy, which people manifest when they produce their inscriptions. The book will be of interest to researchers in the fields of sociolinguistics and LLS, translators, and language teachers.
Author: Kenneth L. Smith
Publisher: Routledge
ISBN: 1135636524
Category : Language Arts & Disciplines
Languages : en
Pages : 478
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Book Description
This Handbook of Visual Communication explores the key theoretical areas in visual communication, and presents the research methods utilized in exploring how people see and how visual communication occurs. With chapters contributed by many of the best-known and respected scholars in visual communication, this volume brings together significant and influential work in the visual communication discipline. The theory chapters included here define the twelve major theories in visual communication scholarship: aesthetics, perception, representation, visual rhetoric, cognition, semiotics, reception theory, narrative, media aesthetics, ethics, visual literacy, and cultural studies. Each of these theory chapters is followed by exemplar studies in the area, demonstrating the various methods used in visual communication research as well as the research approaches applicable for specific media types. The Handbook serves as an invaluable reference for visual communication theory as well as a useful resource book of research methods in the discipline. It defines the current state of theory and research in visual communication, and serves as a foundation for future scholarship and study. As such, it is required reading for scholars, researchers, and advanced students in visual communication, and it will be influential in other disciplines in which the visual component is key, including advertising, persuasion, and media studies. The volume will also be useful to practitioners seeking to understand the visual aspects of their media and the visual processes used by their audiences.
Author: Sol Worth
Publisher: University of Pennsylvania Press
ISBN: 1512809284
Category : Language Arts & Disciplines
Languages : en
Pages : 232
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Book Description
"Worth had courage and originality enough not to take pictures for granted, but thought and struggled with some of the most difficult problems that cinematographers (and researchers in visual media) are faced with."—Edward T. Hall One of the central figures in the development of the study of visual communication, Sol Worth (1922-1977) was a filmmaker and painter before he turned to academic pursuits. He began with the question of how film could be understood and studied as a medium of communication and from there he moved on to the larger and more profound questions about the nature of visual media in general and the role that visual images play in shaping and constructing reality. Worth's pioneering work with Navajo filmmakers broadened our understanding of visual perception and communication even as it presented anthropologists with a means to achieve one of their most cherished goals: somehow to see the world through the eyes of their informants. The papers in this volume trace the development of Worth's thinking and research as he outlined the problems and issues that must be faced in the study of visual communication. He went further than anyone else in setting the intellectual agenda for the field, drawing upon such diverse disciplines as anthropology, sociology, psychology, linguistics, and semiotics. His broader interests are reflected in several papers that apply to problems and concerns of a more practical nature. Among them is Worth's innovative paper on the use of film in education. Worth's contributions to the serious task of understanding the role and potential of visual media and visual communication extend far beyond the intellectual realms of theory and speculation. Indeed, they speak clearly to issues facing all of us in a world that is so much shaped by visual communication.
Author: Sheree Josephson
Publisher: Routledge
ISBN: 0429956924
Category : Art
Languages : en
Pages : 678
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Book Description
This Handbook of Visual Communication explores the key theoretical areas and research methods of visual communication. With chapters contributed by many of the best-known and respected scholars in visual communication, this volume brings together significant and influential work in the discipline. The second edition of this already-classic text has been completely revised to reflect the metamorphosis of communication in the last 15 years and the ubiquity of visual communication in our modern mediated lifestyle. Thriteen major theories of communication are defined by the top experts in their fields: perception, cognition, aesthetics, visual rhetoric, semiotics, cultural studies, ethnography, narrative, media aesthetics, digital media, intertextuality, ethics, and visual literacy. Each of these theory chapters is followed by an exemplar study or two in the area, demonstrating the various methods used in visual communication research as well as the research approaches applicable for specific media types. The Handbook of Visual Communication is a theoretical and methodological handbook for visual communication researchers and a compilation for much of the theoretical background necessary to understand visual communication. It is required reading for scholars, researchers, and advanced students in visual communication, and it will be influential in other disciplines such as advertising, persuasion, and media studies. The volume will also be essential to media practitioners seeking to understand the visual aspects of how audiences use media to contribute to more effective use of each specific medium.
Author: John K. Balor
Publisher: Lulu.com
ISBN: 0359766781
Category : History
Languages : en
Pages : 742
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Book Description
This book contains transcripts from Online Alpha discussions where the video game PAYNE 1999, game theory and game-study theories are used for analysing and commenting on problems of conflict and cooperation in SPACE 1999. The discussions build on more than a decade of conversations and debate about PAYNE 1999, and the aim of the book is to put the various threads together while also developing new ideas and providing direction for further investigations. The book has been developed on an idealistic basis, and it is sold at the lowest price the publisher was willing to accept. A free e-book version can be downloaded at www.lulu.com.
Author: David Machin
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110255499
Category : Language Arts & Disciplines
Languages : en
Pages : 768
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Book Description
The primary goal of the volume on "Visual Communication" is to provide a collection of high quality, accessible papers that offer an overview of the different academic approaches to Visual Communication, the different theoretical perspectives on which they are based, the methods of analysis used and the different media and genre that have come under analysis. There is no such existing volume that draws together this range of closely related material generally found in much less related areas of research, including semiotics, art history, design, and new media theory. The volume has a total of 34 individual chapters that are organized into two sections: theories and methods, and areas of visual analysis. The chapters are all written by quality theorists and researchers, with a view that the research should be accessible to non-specialists in their own field while at the same time maintaining a high quality of work. The volume contains an introduction, which plots and locates the different approaches contained in it within broader developments and history of approaches to visual communication across different disciplines as each has attempted to define its terrain sometimes through unique concepts and methods sometimes through those borrowed and modified from others.
Author: Barrett Williams
Publisher: Barrett Williams
ISBN:
Category : Mathematics
Languages : en
Pages : 113
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Book Description
**Exploring the Infinite Possibilities Unlock the Mysteries of Mathematics** Dive into a world where numbers weave patterns of breathtaking beauty and equations reveal the secrets of the universe. "Exploring the Infinite Possibilities" is a captivating journey through the landscape of mathematics, offering a fresh and insightful perspective on a subject often shrouded in mystery and complexity. Begin your exploration with the aesthetic allure of mathematics, where the harmony of numbers and the elegance of patterns and symmetry spark a sense of wonder. Venture into the rich history of mathematical thought, tracing its evolution from ancient civilizations, through the intellectual fervor of the Renaissance, to the innovations that define modern mathematics today. Discover the boundless nature of infinity, uncover the mysteries of fractals and chaos theory, and delve into the intriguing realm of transfinite numbers. Wander through the natural world, where the Fibonacci sequence and the Golden Ratio manifest in mesmerizing forms and patterns, and explore the symmetrical beauty inherent in biological structures. Unravel the intricacies of mathematical proofs, from historical breakthroughs to contemporary challenges that drive mathematical discovery. Appreciate mathematics as a universal language, bridging the gap between the abstract and the tangible, and see its unifying power in science. From the elegance of Euclidean geometry to the peculiarities of non-Euclidean spaces, geometric concepts open the door to endless possibilities. Explore the hidden symmetries in abstract algebra, the enigmatic nature of prime numbers, and the profound impacts of calculus—the mathematics of change. Venture into the realms of mathematical analysis, probability, and statistics, uncovering the profound insights these fields offer into our world. Engage with the foundations of mathematical logic and embark on a journey through the digital age, where algorithms and machine learning reshape our lives. "Exploring the Infinite Possibilities" is not just a book—it's an inspiring odyssey into a vibrant mathematical universe. Whether you're a curious enthusiast or a seasoned mathematician, this book invites you to continue the great journey of mathematical exploration, inspiring future generations and highlighting the global impact of mathematics.
Author: James Wilcox
Publisher: CRC Press
ISBN: 1040192203
Category : Computers
Languages : en
Pages : 374
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Book Description
Case studies document how, in businesses all across this country, people are communicating via videoconferences with broadcast quality reception. The authors detail how the proliferation of IP networks has driven quality improvements and cost savings in
Author: William M. Ivins, Jr.
Publisher: MIT Press
ISBN: 9780262590020
Category : Design
Languages : en
Pages : 300
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Book Description
The sophistication of the photographic process has had two dramatic results—freeing the artist from the confines of journalistic reproductions and freeing the scientist from the unavoidable imprecision of the artist's prints. So released, both have prospered and produced their impressive nineteenth- and twentieth-century outputs. It is this premise that William M. Ivins, Jr., elaborates in Prints and Visual Communication, a history of printmaking from the crudest wood block, through engraving and lithography, to Talbot's discovery of the negative-positive photographic process and its far reaching consequences.
Author: Prof. Hannakumari Chauhan
Publisher: Inkbound Publishers
ISBN: 8197138273
Category : Design
Languages : en
Pages : 194
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Book Description
Uncover the power of visuals in communication design, exploring innovative approaches and tools that enhance visual storytelling. This book is essential for designers seeking to create compelling and effective visual content.
