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Author: Meshulam (Shuli) Golovinski
Publisher: Lulu.com
ISBN: 1300373504
Category : Business & Economics
Languages : en
Pages : 134
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Book Description
The Event Industry is a rapidly changing environment that is being shaped by both people and technology in unbelievable ways. That was the intention of this project, to reach out to our industry movers and shakers, investigate their thoughts and blend this all into one book that try to envision how events will look like in 2020... Join Shuli Golovinski, the CEO of Newtonstrand as he describes the future trends in the events industry, what are the directions and technologies we will need for our future events, and how your event organization can produce the events that will attract and keep the youngest generations. The collective answers coming from 384 of the top event professionals in the world crafted into easy to read chapters that capsulate it all, amazingly enough the "Wisdom of the Crowds" concept worked again and the information found was stunning. With new technology and the right mindset behind it, your events can go farther than ever before.
Author: Meshulam (Shuli) Golovinski
Publisher: Lulu.com
ISBN: 1300373504
Category : Business & Economics
Languages : en
Pages : 134
Get Book Here
Book Description
The Event Industry is a rapidly changing environment that is being shaped by both people and technology in unbelievable ways. That was the intention of this project, to reach out to our industry movers and shakers, investigate their thoughts and blend this all into one book that try to envision how events will look like in 2020... Join Shuli Golovinski, the CEO of Newtonstrand as he describes the future trends in the events industry, what are the directions and technologies we will need for our future events, and how your event organization can produce the events that will attract and keep the youngest generations. The collective answers coming from 384 of the top event professionals in the world crafted into easy to read chapters that capsulate it all, amazingly enough the "Wisdom of the Crowds" concept worked again and the information found was stunning. With new technology and the right mindset behind it, your events can go farther than ever before.
Author: Jeremy Ghez
Publisher: Springer Nature
ISBN: 303020684X
Category : Business & Economics
Languages : en
Pages : 235
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Book Description
What is the difference between a fire fighter and an architect? One deals with crises as they arise while the other is capable of building something that can withstand all weathers. Using this analogy, Architects of Change provides you with the tools to grasp, leverage and harness the dynamics that shape tomorrow's markets. It encourages you to nurture an entrepreneurial mind-set to transform the way a business – or even an entire industry – operates. Tackling crucial topics related to geopolitics, creative destruction, fake news, resilience and creativity, this book gives you the tools to analyse your environment and future trends in order to reinvent the way you do business. It teaches you how to: · Identify actors of change · Conduct simulations about the future · Assess threats of political instability · Build a strategy for a profitable and sustainable firm amid ongoing uncertainty · Become an architect of change yourself. Containing original interviews with industry insiders, including a world-famous expert on brands and luxury, the former CEO of a major think tank, a thought leader from CISCO, the former chairman of the US National Intelligence Council, and a former chief political scientist of a large Asian bank, this book helps you to understand the type of imagination and creativity this business environment requires not only to survive, but thrive.
Author: Stephen B. Alexander
Publisher: SPIE Press
ISBN: 9780819420237
Category : Technology & Engineering
Languages : en
Pages : 344
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Book Description
This Tutorial Text provides an overview of design principles for receivers used in optical communication systems, intended for practicing engineers. The author reviews technologies used to construct optical links and illustrates the flow of system performance specifications into receiver requirements. Photodetector fundamentals, associated statistics, characteristics and performance issues are presented, together with a tutorial on noise analysis and the specific techniques needed to model optical receivers.
Author: Richard Rumelt
Publisher: Crown Currency
ISBN: 0307886239
Category : Business & Economics
Languages : en
Pages : 338
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Book Description
Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world. Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to—and approach for—overcoming the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect. Yet, Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy.” In Good Strategy/Bad Strategy, he debunks these elements of “bad strategy” and awakens an understanding of the power of a “good strategy.” He introduces nine sources of power—ranging from using leverage to effectively focusing on growth—that are eye-opening yet pragmatic tools that can easily be put to work on Monday morning, and uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life. The detailed examples range from Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from Nvidia to Silicon Graphics, from the Getty Trust to the Los Angeles Unified School District, from Cisco Systems to Paccar, and from Global Crossing to the 2007–08 financial crisis. Reflecting an astonishing grasp and integration of economics, finance, technology, history, and the brilliance and foibles of the human character, Good Strategy/Bad Strategy stems from Rumelt’s decades of digging beyond the superficial to address hard questions with honesty and integrity.
Author: Erwan Rambourg
Publisher: Figure 1 Publishing
ISBN: 177327127X
Category : Business & Economics
Languages : en
Pages : 327
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Book Description
In Future Luxe: What’s Ahead for the Business of Luxury, Erwan Rambourg identifies the major forces and emerging trends that are set to reshape luxury over the next decade. The expansion of Chinese consumption and the boost in women’s spending power around the world will fuel continued growth in the industry—but even more importantly, fundamental changes are on the horizon. The younger generation is entering the luxury market, bringing new values and demands that will redefine the very meaning of luxury. The sector should expand in the realms of travel, health, leisure, even cannabis. For brands to resonate with these younger consumers they will have to develop substance beyond a high-quality product or a desirable logo. Greenwashing won’t cut it—brands will need to take seriously issues like diversity, sustainability, and ethical production. To ensure his portrait of the industry has the depth and nuance of real-world experience, Rambourg interviews several CEOs from the largest groups and brands, including Kering, Cartier, Puma, and Moncler, in addition to drawing on his own observations from over two decades in luxury. Future Luxe is engaging, wise, and deeply informed, a vital read for those new to the industry as well as veterans planning for continued success.
Author: Bruce Mau
Publisher: Phaidon Press
ISBN: 9781838660505
Category : Design
Languages : en
Pages : 0
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Book Description
24 global, generous, and galvanizing principles to overhaul the way we think and to inspire massive change Bruce Mau has long applied the power of design to transforming the world. Developed over the past three decades, this remarkable book is organized by 24 values that are at the core of Mau's philosophy. MC24 features essays, observations, project documentation, and design work by Mau and other high-profile architects, designers, artists, scientists, environmentalists, and thinkers of our time. Practical, playful, and critical, it equips readers with a tool kit and empowers them to make an impact and engender change on all scales.
Author: Matilda Schmidt
Publisher:
ISBN: 9781682863237
Category : Architecture and energy conservation
Languages : en
Pages : 0
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Book Description
Green buildings and energy efficiency have become a very prominent part of civil engineering and architecture. The main objective behind these innovations is to encourage the design and construction of buildings that comply with environmental sustainability and energy efficiency measures. This book discusses the fundamental as well as modern approaches for energy efficiency, environmental quality enhancement, use of renewable energy technologies, and sustainable architecture and designs, etc. From theories to research to practical applications, case studies related to all contemporary topics of relevance to this field have been included in this book. As this field is emerging at a fast pace, this book will help the readers to better understand the concepts of green building and energy efficiency.
Author: Pete Bodo
Publisher: HMH
ISBN: 0547504454
Category : Sports & Recreation
Languages : en
Pages : 325
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Book Description
A dedicated deer hunter “writes with humor and insight” about his adventures—and misadventures—in the wild (Orlando Sentinel). Every autumn, millions of men and women across the country don their camo, stock up on doe urine, and undertake a quintessential American tradition—deer hunting. The pinnacle of a hunter’s quest is killing a buck with antlers that “score” highly enough to qualify for the Boone and Crockett record book. But in all his seasons on the trail, Pete Bodo, an avid outdoorsman and student of the hunt, had never reached that milestone. Sadly, he had to admit it: He was a nimrod. Whitetail Nation is the uproarious story of the season Pete Bodo set out to kill the big buck. From the rolling hills of upstate New York to the vast and unforgiving land of the Big Sky to the Texas ranches that feature high fences, deer feeders, and money-back guarantees, Bodo traverses deep into the heart of a lively, growing subculture that draws powerfully on durable American values: the love of the frontier, the importance of self-reliance, the camaraderie of men in adventure, the quest for sustained youth, and yes, the capitalist’s right to amass every high tech hunting gadget this industry’s exploding commerce has to offer. Gradually, Bodo closes in on his target—that elusive monster buck—and with each day spent perched in a deer stand or crawling stealthily in high grass (praying the rattlesnakes are gone), or shivering through the night in a drafty cabin (flannel, polar fleece, and whiskey be damned), readers are treated to an unforgettable tour through a landscape that ranges from the exalted to the absurd. Along the way Bodo deftly captures the spirit and passion of this rich American pursuit, tracing its history back to the days of Lewis and Clark and examining that age old question: “Why do men hunt?”
Author: Emily Chang
Publisher: Penguin
ISBN: 0525540172
Category : Business & Economics
Languages : en
Pages : 338
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Book Description
Instant National Bestseller A PBS NewsHour-New York Times Book Club Pick "Excellent." —San Francisco Chronicle Silicon Valley is a modern utopia where anyone can change the world. Unless you're a woman. It's time to break up the boys' club. Incisive, powerful, and a fierce rallying cry, Emily Chang shows us how to fix Silicon Valley’s toxic culture--to bring down Brotopia, once and for all. Silicon Valley is not a fantasyland of unicorns, virtual reality rainbows, and 3D-printed lollipops for women in tech. Instead, it’s a "Brotopia," where men hold the cards and make the rules. While millions of dollars may seem to grow on trees in this land of innovation, tech’s aggressive, misogynistic, work-at-all costs culture has shut women out of the greatest wealth creation in the history of the world. Brotopia reveals how Silicon Valley got so sexist despite its utopian ideals, why bro culture endures even as its companies claim the moral high ground, and how women are speaking out and fighting back. Drawing on her deep network of Silicon Valley insiders, Chang opens the boardroom doors of male-dominated venture capital firms like Kleiner Perkins, the subject of Ellen Pao's high-profile gender discrimination lawsuit, and Sequoia, where a partner once famously said they "won't lower their standards" just to hire women. Exposing the flawed logic in common excuses for why tech has long suffered the “pipeline” problem and invests in the delusion of meritocracy, Brotopia also shows how bias coded into AI, internet troll culture, and the reliance on pattern recognition harms not just women in tech but us all, and at unprecedented scale.
Author: Deirdre Barrett
Publisher: W. W. Norton & Company
ISBN: 0393077330
Category : Science
Languages : en
Pages : 224
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Book Description
How our once-helpful instincts got hijacked by our garish modern world. Have you ever wondered why some men choose pornography over actual women? Why so many people watch Friends instead of going out with their own buddies? Why a person would “feed” a plastic Pocket Pet while shirking real duties? Why both sides of every war see the other as the aggressor against whom their “Department of Defense” must respond? Harvard evolutionary psychologist Deirdre Barrett explains how human instincts—for food, sex, or territorial protection—developed for life on the savannah ten thousand years ago, not for today’s world of densely populated cities, technological innovations, and pollution. Evolution, quite simply, has been unable to keep pace with the rapid changes of modern life. We now have access to a glut of larger-than-life objects—from candy to pornography to atomic bombs—that gratify outmoded but persistent drives with dangerous results. In the 1930s Dutch Nobel laureate Niko Tinbergen found that birds that lay small, pale-blue eggs speckled with gray preferred to sit on giant, bright-blue, plaster dummies with black polka dots. He coined the term “supernormal stimuli” to describe these imitations that appeal to primitive instincts and, oddly, exert a stronger attraction than real things. Obviously these hard-wired preferences pose a danger to a species’ survival. Barrett’s singular insight is to apply this phenomenon for the first time to the alarming disconnect between human instinct and our created environment. Her book adroitly demonstrates how supernormal stimuli are a driving force in many of today’s most pressing problems, including obesity, our addiction to television and video games, and the past century’s extraordinarily violent wars. Man-made imitations, it turns out, have wreaked havoc on how we nurture our children, what food we put into our bodies, how we make love and war, and even how we understand ourselves. Barrett does more than pull the fire alarm to show how these unfettered instincts fuel dangerous excesses. There is a hopeful message here as well. Once we recognize how supernormal stimuli operate, we can craft new approaches to modern predicaments. Humans have one stupendous advantage over Tinbergen’s birds: a giant brain. The message of this book is that this gives us the unique ability to exercise self-control, override instincts that lead us astray, and save ourselves from civilization’s gaudy traps.
