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Author: Daniel Vaca
Publisher: Harvard University Press
ISBN: 0674243978
Category : Religion
Languages : en
Pages : 337
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Book Description
A new history explores the commercial heart of evangelical Christianity. American evangelicalism is big business. For decades, the world’s largest media conglomerates have sought out evangelical consumers, and evangelical books have regularly become international best sellers. In the early 2000s, Rick Warren’s The Purpose Driven Life spent ninety weeks on the New York Times Best Sellers list and sold more than thirty million copies. But why have evangelicals achieved such remarkable commercial success? According to Daniel Vaca, evangelicalism depends upon commercialism. Tracing the once-humble evangelical book industry’s emergence as a lucrative center of the US book trade, Vaca argues that evangelical Christianity became religiously and politically prominent through business activity. Through areas of commerce such as branding, retailing, marketing, and finance, for-profit media companies have capitalized on the expansive potential of evangelicalism for more than a century. Rather than treat evangelicalism as a type of conservative Protestantism that market forces have commodified and corrupted, Vaca argues that evangelicalism is an expressly commercial religion. Although religious traditions seem to incorporate people who embrace distinct theological ideas and beliefs, Vaca shows, members of contemporary consumer society often participate in religious cultures by engaging commercial products and corporations. By examining the history of companies and corporate conglomerates that have produced and distributed best-selling religious books, bibles, and more, Vaca not only illustrates how evangelical ideas, identities, and alliances have developed through commercial activity but also reveals how the production of evangelical identity became a component of modern capitalism.
Author: Daniel Vaca
Publisher: Harvard University Press
ISBN: 0674243978
Category : Religion
Languages : en
Pages : 337
Get Book Here
Book Description
A new history explores the commercial heart of evangelical Christianity. American evangelicalism is big business. For decades, the world’s largest media conglomerates have sought out evangelical consumers, and evangelical books have regularly become international best sellers. In the early 2000s, Rick Warren’s The Purpose Driven Life spent ninety weeks on the New York Times Best Sellers list and sold more than thirty million copies. But why have evangelicals achieved such remarkable commercial success? According to Daniel Vaca, evangelicalism depends upon commercialism. Tracing the once-humble evangelical book industry’s emergence as a lucrative center of the US book trade, Vaca argues that evangelical Christianity became religiously and politically prominent through business activity. Through areas of commerce such as branding, retailing, marketing, and finance, for-profit media companies have capitalized on the expansive potential of evangelicalism for more than a century. Rather than treat evangelicalism as a type of conservative Protestantism that market forces have commodified and corrupted, Vaca argues that evangelicalism is an expressly commercial religion. Although religious traditions seem to incorporate people who embrace distinct theological ideas and beliefs, Vaca shows, members of contemporary consumer society often participate in religious cultures by engaging commercial products and corporations. By examining the history of companies and corporate conglomerates that have produced and distributed best-selling religious books, bibles, and more, Vaca not only illustrates how evangelical ideas, identities, and alliances have developed through commercial activity but also reveals how the production of evangelical identity became a component of modern capitalism.
Author: Frances FitzGerald
Publisher: Simon and Schuster
ISBN: 1439143153
Category : Religion
Languages : en
Pages : 607
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Book Description
* Winner of the 2017 National Book Critics Circle Award * National Book Award Finalist * Time magazine Top 10 Nonfiction Book of the Year * New York Times Notable Book * Publishers Weekly Best Books of 2017 This “epic history” (The Boston Globe) from Pulitzer Prize-winning historian Frances FitzGerald is the first to tell the powerful, dramatic story of the Evangelical movement in America—from the Puritan era to the 2016 election. “We have long needed a fair-minded overview of this vitally important religious sensibility, and FitzGerald has now provided it” (The New York Times Book Review). The evangelical movement began in the revivals of the eighteenth and nineteenth centuries, known in America as the Great Awakenings. A populist rebellion against the established churches, it became the dominant religious force in the country. During the nineteenth century white evangelicals split apart, first North versus South, and then, modernist versus fundamentalist. After World War II, Billy Graham attracted enormous crowds and tried to gather all Protestants under his big tent, but the civil rights movement and the social revolution of the sixties drove them apart again. By the 1980s Jerry Falwell and other southern televangelists, such as Pat Robertson, had formed the Christian right. Protesting abortion and gay rights, they led the South into the Republican Party, and for thirty-five years they were the sole voice of evangelicals to be heard nationally. Eventually a younger generation proposed a broader agenda of issues, such as climate change, gender equality, and immigration reform. Evangelicals now constitute twenty-five percent of the American population, but they are no longer monolithic in their politics. They range from Tea Party supporters to social reformers. Still, with the decline of religious faith generally, FitzGerald suggests that evangelical churches must embrace ethnic minorities if they are to survive. “A well-written, thought-provoking, and deeply researched history that is impressive for its scope and level of detail” (The Wall Street Journal). Her “brilliant book could not have been more timely, more well-researched, more well-written, or more necessary” (The American Scholar).
Author: Anthea Butler
Publisher: UNC Press Books
ISBN: 1469681536
Category : History
Languages : en
Pages : 182
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Book Description
The American political scene today is poisonously divided, and the vast majority of white evangelicals play a strikingly unified, powerful role in the disunion. In this clear-eyed, hard-hitting chronicle of American religion and politics, Anthea Butler argues that racism is at the core of conservative evangelical activism and power. Propelled by the benefits of whiteness, white evangelicals used scripture to defend slavery and nurture the Confederacy during the Civil War era. During Reconstruction, they used it to deny the vote to newly emancipated blacks. In the twentieth century, they sided with segregationists in avidly opposing movements for racial equality and civil rights. White evangelicals today, cloaked in a vision of Christian patriarchy and nationhood, form a staunch voting bloc in support of white leadership. Evangelicalism's racial history festers, splits America, and needs a reckoning now. In a new preface to the second edition, Butler takes stock of how the trends she identified have expanded as Donald Trump mounts a third campaign for the presidency, evangelicals celebrate and respond to the overturning of Roe v. Wade, and ferocious backlash against racial equity has injected new venom into evangelicalism's role in American politics.
Author: Brantley W. Gasaway
Publisher: UNC Press Books
ISBN: 1469617722
Category : History
Languages : en
Pages : 337
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Book Description
Progressive Evangelicals and the Pursuit of Social Justice
Author: Kristin Kobes Du Mez
Publisher: Liveright Publishing
ISBN: 1631495747
Category : History
Languages : en
Pages : 384
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Book Description
NEW YORK TIMES BESTSELLER The “paradigm-influencing” book (Christianity Today) that is fundamentally transforming our understanding of white evangelicalism in America. Jesus and John Wayne is a sweeping, revisionist history of the last seventy-five years of white evangelicalism, revealing how evangelicals have worked to replace the Jesus of the Gospels with an idol of rugged masculinity and Christian nationalism—or in the words of one modern chaplain, with “a spiritual badass.” As acclaimed scholar Kristin Du Mez explains, the key to understanding this transformation is to recognize the centrality of popular culture in contemporary American evangelicalism. Many of today’s evangelicals might not be theologically astute, but they know their VeggieTales, they’ve read John Eldredge’s Wild at Heart, and they learned about purity before they learned about sex—and they have a silver ring to prove it. Evangelical books, films, music, clothing, and merchandise shape the beliefs of millions. And evangelical culture is teeming with muscular heroes—mythical warriors and rugged soldiers, men like Oliver North, Ronald Reagan, Mel Gibson, and the Duck Dynasty clan, who assert white masculine power in defense of “Christian America.” Chief among these evangelical legends is John Wayne, an icon of a lost time when men were uncowed by political correctness, unafraid to tell it like it was, and did what needed to be done. Challenging the commonly held assumption that the “moral majority” backed Donald Trump in 2016 and 2020 for purely pragmatic reasons, Du Mez reveals that Trump in fact represented the fulfillment, rather than the betrayal, of white evangelicals’ most deeply held values: patriarchy, authoritarian rule, aggressive foreign policy, fear of Islam, ambivalence toward #MeToo, and opposition to Black Lives Matter and the LGBTQ community. A much-needed reexamination of perhaps the most influential subculture in this country, Jesus and John Wayne shows that, far from adhering to biblical principles, modern white evangelicals have remade their faith, with enduring consequences for all Americans.
Author: Mark R. Amstutz
Publisher: Oxford University Press, USA
ISBN: 0199987637
Category : Political Science
Languages : en
Pages : 273
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Book Description
Mark Amstutz offers a timely and insightful look at how Evangelicals have shaped America's role in the world and how they can best use their power without compromising their principles.
Author: Steven Patrick Miller
Publisher: Oxford University Press, USA
ISBN: 0199777950
Category : History
Languages : en
Pages : 238
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Book Description
At the start of the twenty-first century, America was awash in a sea of evangelical talk. The Purpose Driven Life. Joel Osteen. The Left Behind novels. George W. Bush. Evangelicalism had become so powerful and pervasive that political scientist Alan Wolfe wrote of -a sense in which we are all evangelicals now.- Steven P. Miller offers a dramatically different perspective: the Bush years, he argues, did not mark the pinnacle of evangelical influence, but rather the beginning of its decline. The Age of Evangelicalism chronicles the place and meaning of evangelical Christianity in America since 1970, a period Miller defines as America's -born-again years.- This was a time of evangelical scares, born-again spectacles, and battles over faith in the public square. From the Jesus chic of the 1970s to the satanism panic of the 1980s, the culture wars of the 1990s, and the faith-based vogue of the early 2000s, evangelicalism expanded beyond churches and entered the mainstream in ways both subtly and obviously influential. Born-again Christianity permeated nearly every area of American life. It was broad enough to encompass Hal Lindsey's doomsday prophecies and Marabel Morgan's sex advice, Jerry Falwell and Jimmy Carter. It made an unlikely convert of Bob Dylan and an unlikely president of a divorced Hollywood actor. As Miller shows, evangelicalism influenced not only its devotees but its many detractors: religious conservatives, secular liberals, and just about everyone in between. The Age of Evangelicalism contained multitudes: it was the age of Christian hippies and the -silent majority, - of Footloose and The Passion of the Christ, of Tammy Faye Bakker the disgraced televangelist and Tammy Faye Messner the gay icon. Barack Obama was as much a part of it as Billy Graham. The Age of Evangelicalism tells the captivating story of how born-again Christianity shaped the cultural and political climate in which millions Americans came to terms with their times.
Author: Rich Nathan
Publisher: Ampelon Publishing
ISBN: 0981770533
Category : Church renewal
Languages : en
Pages : 225
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Book Description
After years of witnessing the sometimes rancorous controversy between the Evangelical and Pentecostal camps, authors Rich Nathan and Ken Wilson suggest it's way past time to recognize that there's really only one camp. It is unnecessary to choose between the biblical emphasis of the great Evangelical tradition and the spiritual vitality of the Pentecostal and Charismatic traditions. A new breed of believers called Empowered Evangelicals has arisen to combine the best elements of both traditions. In this revised and updated edition, Empowered Evangelicals examines the teaching and practice of empowered Evangelical churches and shows both Pentecostals and Evangelicals how to combine the best elements of both congregations.
Author: Gordon T. Smith
Publisher: InterVarsity Press
ISBN: 0830891625
Category : Religion
Languages : en
Pages : 154
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Book Description
Christians tend to divide into three camps: evangelical, sacramental, and pentecostal. But must we choose between them? Drawing on the New Testament, Christian history, and years of experience in Christian ministry, Gordon T. Smith argues that the church not only can be all three, but in fact must be all three in order to truly be the church.
Author: David P. Gushee
Publisher: Westminster John Knox Press
ISBN: 1646980042
Category : Religion
Languages : en
Pages : 245
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Book Description
Named one of the Top 10 Books of the Year in 2020 by the Academy of Parish Clergy "Drawing on his own spiritual journey, David Gushee provides an incisive critique of American evangelicalism [and] offers a succinct yet deeply informed guide for post-evangelicals seeking to pursue Christ-honoring lives." —Kristin Kobes Du Mez, Calvin University Millions are getting lost in the evangelical maze: inerrancy, indifference to the environment, deterministic Calvinism, purity culture, racism, LGBTQ discrimination, male dominance, and Christian nationalism. They are now conscientious objectors, deconstructionists, perhaps even "none and done." As one of America's leading academics speaking to the issues of religion today, David Gushee offers a clear assessment and a new way forward for disillusioned post-evangelicals. Gushee starts by analyzing what went wrong with U.S. white evangelicalism in areas such as evangelical history and identity, biblicism, uncredible theologies, and the fundamentalist understandings of race, politics, and sexuality. Along the way, he proposes new ways of Christian believing and of listening to God and Jesus today. He helps post-evangelicals know how to belong and behave, going from where they are to a living relationship with Christ and an intellectually cogent and morally robust post-evangelical faith. He shows that they can have a principled way of understanding Scripture, a community of Christ's people, a healthy politics, and can repent and learn to listen to people on the margins. With a foreword from Brian McLaren, who says, “David Gushee is right: there is indeed life after evangelicalism,” this book offers an essential handbook for those looking for answers and affirmation of their journey into a future that is post-evangelical but still centered on Jesus. If you, too, are struggling, After Evangelicalism shows that it is possible to cut loose from evangelical Christianity and, more than that, it is necessary.
