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Author:
Publisher: Academic Conferences Limited
ISBN: 1908272325
Category :
Languages : en
Pages : 561
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Book Description
Author:
Publisher: Academic Conferences Limited
ISBN: 1908272325
Category :
Languages : en
Pages : 561
Get Book Here
Book Description
Author: James Guthrie
Publisher: Taylor & Francis
ISBN: 1315393093
Category : Business & Economics
Languages : en
Pages : 533
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Book Description
The Routledge Companion to Intellectual Capital offers a comprehensive overview of an important field that has seen a diverse range of developments in research in recent years. Edited by leading scholars and with contributions from top academics and practitioners from around the world, this volume will provide not just theoretical analysis but also evaluate practice through case studies. Combining theoretical and practice perspectives, this comprehensive Companion addresses the role of IC inside and between organisations and institutions and how these contribute to the IC of nations, regions and clusters. Drawing on an extensive range of leading contributors,The Routledge Companion to Intellectual Capital will be of interest to scholars who want to understand IC from a variety of perspectives, as well as students who are seeking an authoritative and comprehensive source on IC and knowledge management.
Author: T C Melewar
Publisher: Taylor & Francis
ISBN: 1000382176
Category : Business & Economics
Languages : en
Pages : 573
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Book Description
Brands – corporate, products, service – today are collectively defined by their customers, deriving from personal experiences and word of mouth. This book acts as a forum for examining current and future trends in corporate branding, identity, image and reputation. Recognising the complexity and plurality at the heart of the corporate branding discipline, this book fills a gap in the literature by posing a number of original research questions on the intrinsic nature of corporate branding ideas from corporate (external) and organisation (internal) identity perspectives as they relate to brand management, corporate reputation, marketing communications, social media, smart technology, experiential and sensory marketing. It incorporates current thinking and developments by both multidisciplinary academics and practitioners, combining a comprehensive theoretical foundation with practical insights. The text will serve as an important resource for the marketing, identity and brand practitioners requiring more than anecdotal evidence on the structure and operation of stakeholders communication in different geographical areas. It determines current practices and researches in diverse areas, regions and commercial and non-commercial sectors across the world. The book provides scholars, researchers and postgraduate students in business and marketing with a comprehensive treatment of the nature of relationships between companies, brands and stakeholders in different areas and regions of the world.
Author: Sue Greener
Publisher: Academic Conferences Limited
ISBN: 191030929X
Category : Reference
Languages : en
Pages : 799
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Book Description
Author: Alvaro Rosa
Publisher: Academic Conferences and publishing limited
ISBN: 1914587804
Category : Business & Economics
Languages : en
Pages : 834
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Book Description
These proceedings represent the work of contributors to the 24th European Conference on Knowledge Management (ECKM 2023), hosted by Iscte – Instituto Universitário de Lisboa, Portugal on 7-8 September 2023. The Conference Chair is Prof Florinda Matos, and the Programme Chair is Prof Álvaro Rosa, both from Iscte Business School, Iscte – Instituto Universitário de Lisboa, Portugal. ECKM is now a well-established event on the academic research calendar and now in its 24th year the key aim remains the opportunity for participants to share ideas and meet the people who hold them. The scope of papers will ensure an interesting two days. The subjects covered illustrate the wide range of topics that fall into this important and ever-growing area of research. The opening keynote presentation is given by Professor Leif Edvinsson, on the topic of Intellectual Capital as a Missed Value. The second day of the conference will open with an address by Professor Noboru Konno from Tama Graduate School and Keio University, Japan who will talk about Society 5.0, Knowledge and Conceptual Capability, and Professor Jay Liebowitz, who will talk about Digital Transformation for the University of the Future. With an initial submission of 350 abstracts, after the double blind, peer review process there are 184 Academic research papers, 11 PhD research papers, 1 Masters Research paper, 4 Non-Academic papers and 11 work-in-progress papers published in these Conference Proceedings. These papers represent research from Australia, Austria, Brazil, Bulgaria, Canada, Chile, China, Colombia, Cyprus, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, India, Iran, Iraq, Ireland, Israel, Italy, Japan, Jordan, Kazakhstan, Kuwait, Latvia, Lithuania, Malaysia, México, Morocco, Netherlands, Norway, Palestine, Peru, Philippines, Poland, Portugal, Romania, South Africa, Spain, Sweden, Switzerland, Taiwan, Thailand, Tunisia, UK, United Arab Emirates and the USA.
Author: Florinda Matos
Publisher: Academic Conferences and publishing limited
ISBN: 1914587588
Category : Business & Economics
Languages : en
Pages : 596
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Book Description
Author: Professor Alexeis Garcia-Perez
Publisher: Academic Conferences International Limited
ISBN: 1912764822
Category : Business & Economics
Languages : en
Pages : 1058
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Book Description
Author:
Publisher: Academic Conferences Limited
ISBN: 9781908272799
Category : Industrial management
Languages : en
Pages : 571
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Book Description
Author: Carol Yeh-Yun Lin
Publisher: Springer Science & Business Media
ISBN: 144197377X
Category : Business & Economics
Languages : en
Pages : 402
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Book Description
Over the past decade, knowledge assets and intellectual capital have been attracting an increasing amount of attention, not only from academics and CEOs, but also from national policy makers. To date, most studies of intellectual capital have focused at the organizational level, with an emphasis on explaining the role of “intangible assets” as a differentiator between accounting value and market value as a possible source of corporate competitive advantage. More recently, pioneers in the field, including the authors of this book, have begun to apply these methodologies to a broader scope, with the objective of comparing the intellectual capital indices at the national or regional level. As a result, an increasing number of world organizations and researchers are commissioned to investigate this future-oriented crucial national issue. Yet, the linkage between the value of intangible assets and how to quantify or benchmark it is still tenuous, not to mention easily misunderstood by a layman for guiding better decision making. With the belief that numbers talk and statistics hide valuable information, this book serves to present the authors’ research findings, covering 14 years (1995-2008) of intellectual capital information, comprised of human capital, market capital, process capital, renewal capital, and financial capital for 40 countries. The last three chapters go beyond analysis of current intellectual capital factors, and present practical tools for launching initiatives at the national level. The book will serve as an essential resource for researchers, policy makers, and business leaders concerned with issues of economic growth and competitiveness, innovation, and business creation.
Author: Tareq Ahram
Publisher: Springer
ISBN: 3319600117
Category : Technology & Engineering
Languages : en
Pages : 203
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Book Description
This book provides a platform for addressing human factors in software and systems engineering, both pushing the boundaries of current research and responding to new challenges, fostering new research ideas in the process. Topics include evolutionary and complex systems, human systems integration, smart grids and infrastructure, workforce training requirements, systems engineering education, and defense and aerospace. Based on the AHFE 2017 International Conference on Human Factors, Software, and Systems Engineering, held on July 17–21, 2017, Los Angeles, USA, this book is an inspiring guide for all researchers and professionals in the field of human factors, software and systems engineering.
