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Author: Fred Dawkins
Publisher: Dundurn
ISBN: 1459730801
Category : Business & Economics
Languages : en
Pages : 348
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Book Description
This special 2-book bundle contains invaluable business advice for the budding entrepreneur from one of the best. In Everyday Entrepreneur, you will meet three individuals who all have entrepreneurial aspirations. The first is Tim, whose career is stagnating, despite having a good job. Tim has developed some software that could form the basis of his own business, but he can’t make the decision whether or not to set up on his own. Terry, a childhood friend, steers Tim into a class on entrepreneurship conducted by a mysterious person named Sam. The class includes two others: Grace, in her mid-thirties, and Mike, who is twenty-something. Sam invites his three students to learn to become entrepreneurs over a period of twelve days. By focusing on the qualities of a successful entrepreneur and by relying on a wide range of anecdotes, he cleverly leads all three to make important decisions about their future. In Family Entrepreneur, frustrated individuals, immersed in family businesses, enroll in a two-week course on entrepreneurship that will change their lives. For ten years Mary has been an office manager at her brother’s business and seen her younger brother join the company and receive share while she gets none. Plagued by doubts about her ability to change the culture in the family business or succeed outside it, Mary hears about a seminar series on family entrepreneurship and signs up. A crusty mentor named Sam conducts the seminars in a class that includes three others: a son considering taking over a family business, the owner of a successful company involving her two daughters, and a man with a stormy working relationship with his sister. Includes Everyday Entrepreneur Family Entrepreneur
Author: Fred Dawkins
Publisher: Dundurn
ISBN: 1459730801
Category : Business & Economics
Languages : en
Pages : 348
Get Book Here
Book Description
This special 2-book bundle contains invaluable business advice for the budding entrepreneur from one of the best. In Everyday Entrepreneur, you will meet three individuals who all have entrepreneurial aspirations. The first is Tim, whose career is stagnating, despite having a good job. Tim has developed some software that could form the basis of his own business, but he can’t make the decision whether or not to set up on his own. Terry, a childhood friend, steers Tim into a class on entrepreneurship conducted by a mysterious person named Sam. The class includes two others: Grace, in her mid-thirties, and Mike, who is twenty-something. Sam invites his three students to learn to become entrepreneurs over a period of twelve days. By focusing on the qualities of a successful entrepreneur and by relying on a wide range of anecdotes, he cleverly leads all three to make important decisions about their future. In Family Entrepreneur, frustrated individuals, immersed in family businesses, enroll in a two-week course on entrepreneurship that will change their lives. For ten years Mary has been an office manager at her brother’s business and seen her younger brother join the company and receive share while she gets none. Plagued by doubts about her ability to change the culture in the family business or succeed outside it, Mary hears about a seminar series on family entrepreneurship and signs up. A crusty mentor named Sam conducts the seminars in a class that includes three others: a son considering taking over a family business, the owner of a successful company involving her two daughters, and a man with a stormy working relationship with his sister. Includes Everyday Entrepreneur Family Entrepreneur
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages :
Get Book Here
Book Description
This special 2-book bundle contains invaluable business advice for the budding entrepreneur from one of the best. In Everyday Entrepreneur, you will meet three individuals who all have entrepreneurial aspirations. The first is Tim, whose career is stagnating, despite having a good job. Tim has developed some software that could form the basis of his own business, but he can’t make the decision whether or not to set up on his own. Terry, a childhood friend, steers Tim into a class on entrepreneurship conducted by a mysterious person named Sam. The class includes two others: Grace, in her mid-thirties, and Mike, who is twenty-something. Sam invites his three students to learn to become entrepreneurs over a period of twelve days. By focusing on the qualities of a successful entrepreneur and by relying on a wide range of anecdotes, he cleverly leads all three to make important decisions about their future. In Family Entrepreneur, frustrated individuals, immersed in family businesses, enroll in a two-week course on entrepreneurship that will change their lives. For ten years Mary has been an office manager at her brother’s business and seen her younger brother join the company and receive share while she gets none. Plagued by doubts about her ability to change the culture in the family business or succeed outside it, Mary hears about a seminar series on family entrepreneurship and signs up. A crusty mentor named Sam conducts the seminars in a class that includes three others: a son considering taking over a family business, the owner of a successful company involving her two daughters, and a man with a stormy working relationship with his sister. Includes Everyday Entrepreneur Family Entrepreneur.
Author: Fred Dawkins
Publisher: Dundurn
ISBN: 1459732235
Category : Business & Economics
Languages : en
Pages : 558
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Book Description
A three-book bundle of essential advice for budding entrepreneurs, coming from one of the best in business. Includes: Everyday Entrepreneur – #1 Tim, whose career is stagnating despite his having a good job, has developed some software that could be the basis of his own successful business, but he can’t decide whether to set up on his own, which is how he ends up in a class on entrepreneurship conducted by a man named Sam. By focusing on the qualities of a successful entrepreneur and by learning from Sam’s wide-ranging experience, Tim and his fellow students learn to make important decisions about their future. Family Entrepreneur – #2 Sam returns as frustrated individuals immersed in family businesses enroll in his entrepreneurship course. For ten years Mary has worked at her brother’s business, and has seen her younger brother join the company and receive shares while she got none. Driven by doubts about her ability to change the culture of the business or succeed outside it, Mary signs up with Sam. Her class includes three others: a son considering taking over a family business, a successful business owner employing her two daughters, and a man with a stormy working relationship with his sister. Ageless Entrepreneur – #3 This book explores the economic, social, and technological forces that are pushing people into business for themselves at earlier and later stages in their lives than in the past. Whatever their reasons — doors opened by new technology, the self-reliance of owning a robust business — students gather once more to learn how to succeed at any age.
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages :
Get Book Here
Book Description
A three-book bundle of essential advice for budding entrepreneurs, coming from one of the best in business. Includes: Everyday Entrepreneur – #1 Tim, whose career is stagnating despite his having a good job, has developed some software that could be the basis of his own successful business, but he can’t decide whether to set up on his own, which is how he ends up in a class on entrepreneurship conducted by a man named Sam. By focusing on the qualities of a successful entrepreneur and by learning from Sam’s wide-ranging experience, Tim and his fellow students learn to make important decisions about their future. Family Entrepreneur – #2 Sam returns as frustrated individuals immersed in family businesses enroll in his entrepreneurship course. For ten years Mary has worked at her brother’s business, and has seen her younger brother join the company and receive shares while she got none. Driven by doubts about her ability to change the culture of the business or succeed outside it, Mary signs up with Sam. Her class includes three others: a son considering taking over a family business, a successful business owner employing her two daughters, and a man with a stormy working relationship with his sister. Ageless Entrepreneur – #3 This book explores the economic, social, and technological forces that are pushing people into business for themselves at earlier and later stages in their lives than in the past. Whatever their reasons — doors opened by new technology, the self-reliance of owning a robust business — students gather once more to learn how to succeed at any age.
Author: Fred Dawkins
Publisher:
ISBN: 9780369325815
Category : Business & Economics
Languages : en
Pages : 1012
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Book Description
A three-book bundle of essential advice for budding entrepreneurs, coming from one of the best in business. Includes: Everyday Entrepreneur - #1 Tim, whose career is stagnating despite his having a good job, has developed some software that could be the basis of his own successful business, but he can't decide whether to set up on his own, which...
Author: Jeremy Miller
Publisher: Dundurn
ISBN: 1459738349
Category : Business & Economics
Languages : en
Pages : 380
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Book Description
Help your business stand out and grow its potential with this two-book collection of essential guides to creating a sticky brand and keeping the human touch in business. Includes: Sticky Branding: 12.5 Principles to Stand Out, Attract Customers, and Grow an Incredible Brand Stand out, attract customers and grow your company into a sticky brand. Sticky Branding provides practical, tactical ideas of how mid-market companies — companies with a marketing budget, but not a vast one — are challenging the status quo and growing sticky brands. Touch: Five Factors to Growing and Leading a Human Organization For better or worse, digital business has fundamentally changed how organizations hire, market their services, and connect with stakeholders. The problem is, in an effort to use technology to connect more effectively, we have lost the humanity — that critical person-to-person connection. This book will show you how to restore that connection.
Author: Kaustuva Pradhan
Publisher: Kaustuva Pradhan
ISBN:
Category : Business & Economics
Languages : en
Pages : 198
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Book Description
"The Entrepreneurial Edge: Building a Profitable Business from Scratch" is a comprehensive guide to starting and growing a successful business from the ground up. This book is ideal for aspiring entrepreneurs who want to learn how to turn their innovative ideas into profitable ventures. The book begins with an introduction to entrepreneurship and its fundamental principles, including the mindset, traits, and skills required to succeed as an entrepreneur. It then moves on to business planning, where readers will learn how to create a business plan, identify market opportunities, and assess the competition. Next, the book covers the various financing options available to entrepreneurs, including bootstrapping, crowdfunding, and venture capital. It also discusses the legal and regulatory issues that entrepreneurs need to be aware of when starting and running a business. Marketing and branding are critical components of any successful business, and this book provides valuable insights into how to develop a marketing strategy, build a brand, and effectively promote your products or services. The book also covers sales and customer service, which are essential for creating long-term customer relationships. Operations and project management are important aspects of running a business, and this book provides practical tips for streamlining processes, optimizing productivity, and managing projects effectively. The book also covers human resources, including hiring, training, and managing employees. Technology and innovation are transforming the business landscape, and this book provides valuable insights into how entrepreneurs can leverage technology to gain a competitive edge. The book also covers growth strategies, including how to scale your business and expand into new markets. Managing change and crisis is an essential skill for entrepreneurs, and this book provides practical advice for navigating uncertain times and overcoming obstacles. The book also covers leadership and management, including how to build a high-performing team and inspire others to achieve their full potential. The book concludes with a discussion of entrepreneurship in the digital age, including how to leverage technology and social media to grow your business. It also covers exit strategies, including how to sell your business or pass it on to the next generation. Overall, "The Entrepreneurial Edge: Building a Profitable Business from Scratch" is an invaluable resource for anyone who wants to start and grow a successful business. It provides practical advice, real-world examples, and expert insights into all aspects of entrepreneurship, making it a must-read for aspiring entrepreneurs and business owners alike.
Author: Gabriela Taylor
Publisher: Global & Digital
ISBN: 190992430X
Category : Business & Economics
Languages : en
Pages : 827
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Book Description
She has done the hard work of evaluating and learning how to use all the different online sites and tools that can help your business soar, and she has combined that knowledge into Give Your Marketing a Digital Edge, an inexpensive 10 titles in two books that you'll refer to again and again. Here's what the Give Your Marketing a Digital Edge includes: Budget Marketing - How to Start & Market an Online Business with Little or Zero Marketing Budget: why pay for online tools when there are fantastic free ones available that will help your business for absolutely nothing? Targeting Your Market - Marketing Across Generations, Cultures & Gender: marketing by demographics can be as simple as not advertising baby diapers on a site aimed at Baby Boomers. But the truth is there's a lot more to know if you want to maximize business success and avoid blunders. Plan, Create, Optimize, Distribute - Your Strategic Roadmap to Content Marketing Success: by mastering content marketing, you can connect with customers on a personal level, build a relationship, call your audience to action, and provide a platform for customer feedback. Google Best Practices - How to Build and Market Your Business with Google: YouTube, Google+, Google+ Local, Google News, Google SEO, AdWords, AdSense, etc. - this book tells you how you can make money using everything Google has to offer. Socialize to Monetize - How To Run Effective Social Media Campaigns across the Top 25 Social Networking Sites: by mastering content marketing, you can connect with customers on a personal level, build a relationship, call your audience to action, and provide a platform for customer feedback. Pinterest Marketing - The Ultimate Guide: if your customers are on Pinterest, you need to be there too! Leverage the power of visual marketing with one of the best tools ever invented to increase sales for your business. Tumblr for Business - The Ultimate Guide: learn how to use Tumblr to showcase your brand to a worldwide audience, create social buzz, and take your business to the next level. Advertising in a Digital Age - Best Practices for AdWords and Social Media Advertising: learn how to use online advertising to reach more people, interact with your community, collect feedback and monitor results in real-time, adjust your advertising quickly, and target and retarget your messages for relevancy all on a tiny budget. Mobilize to Monetize - The Fast Track to Effective Mobile Marketing: when you use mobile technology to promote a brand and its products and services anytime, from anywhere, you can target your messages based on information you already have and engage your customers directly. Globalize to Monetize - Taking Your Online Business to New Markets: marketing globally requires cultural understanding and overcoming barriers of language and culture are crucial to successfully market globally.
Author: Reid Hoffman
Publisher: Crown Currency
ISBN: 0307888924
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
The groundbreaking #1 New York Times bestseller that taught a generation how to transform their careers—now in a revised and updated edition “A profound book about self-determination and self-realization.”—Senator Cory Booker “The Startup of You is crammed with insights and strategies to help each of us create the work life we want.”—Gretchen Rubin, author of The Happiness Project In this invaluable book, LinkedIn co-founder Reid Hoffman and venture capitalist Ben Casnocha show how to accelerate your career in today’s competitive world. The key is to manage your career as if it were a startup business: a living, breathing, growing startup of you. Why? Startups—and the entrepreneurs who run them—are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage. These are the very same skills professionals need to get ahead today. This book isn’t about cover letters or résumés. Instead, you will learn the best practices of the most successful startups and how to apply these entrepreneurial strategies to your career. Whether you work for a giant multinational corporation, stitch together multiple gigs in a portfolio career, or are launching your own venture, you need to know how to • adapt your career plans as pandemics rage and technologies upend industries • develop a competitive advantage so that you stand out from others at work • strengthen your professional network by building powerful alliances and maintaining a diverse mix of relationships • engineer serendipity that produces life-changing career opportunities • take proactive risks to become more resilient to industry tsunamis • tap your network for information and intelligence that help you make smarter decisions The career landscape has changed dramatically in the decade since Hoffman and Casnocha first published this guide. In an urgent update to the frameworks that have helped hundreds of thousands of people transform their careers, this new edition of The Startup of You will teach you how to achieve your boldest professional ambitions.
Author: Steve Farber
Publisher: Mission Boulevard Press
ISBN: 9780989300223
Category : Business & Economics
Languages : en
Pages : 166
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Book Description
Written as a parable about Extreme Leadership, this book introduces a cast of provocative characters and challenges us to stoke the fires of success, amplify personal joy, and change the world for the better all at the same time. --
