Author: Daniel Martinez Pedros
Publisher: Ediciones Díaz de Santos
ISBN: 8499694098
Category : Business & Economics
Languages : es
Pages : 13

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Book Description
Este capítulo describe como enmarcar el CMI dentro de la fase de implantación del proceso de reflexión estratégica de cualquier organización. Descripción del CMI: Propósito estratégico (misión+visión+valores); CMI. Elementos del CMI: Mapas estratégicos; perspectivas; objetivos estratégicos; indicadores; metas; responsables; proyectos estratégicos.

Author: Kenneth C. Laudon
Publisher: Pearson Educación
ISBN: 9789702605287
Category : Business & Economics
Languages : en
Pages : 618

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Book Description
Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.

Author: Francisco Amo Baraybar
Publisher: ESIC Editorial
ISBN: 8473567889
Category : Business & Economics
Languages : es
Pages : 84

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Book Description
Como consecuencia de los cambios tecnológicos, socioculturales y políticos producidos desde los años 80, los entornos en los que se tienen que mover las empresas son cada vez más globales, dinámicos y competitivos. Esta evolución ha implicado importantes transformaciones en las organizaciones y, especialmente, en sus sistemas de gestión y control. Los costes de fabricación han ido perdiendo relevancia frente a los costes indirectos, el ciclo de vida de los productos es más corto, la oferta es mucho mayor, el cliente está mejor informado, los factores críticos de éxito no solo están ligados a la optimización de costes, sino también a variables como la satisfacción del cliente, la innovación, la calidad, el servicio al cliente, las habilidades de los empleados, etc. INDICE 1. Introducción 2. Antecedentes 3. El concepto de Cuadro de Mando Integral 4. Evolución del Cuadro de Mando Integral: Modelos de implantación 5. La planificación e implantación estratégica 6. El proceso de implantación estratégica 7. El Cuadro de Mando Integral: Conceptos básicos 8. Principales beneficios de la metodología del Cuadro de Mando Integral 9. La construcción del Cuadro de Mando Integral 10. La integración de otros sistemas de gestión con el Cuadro de Mando Integral 11. Soportes informáticos para el Cuadro de Mando Integral 12. Anexos 13. Bibliografía

Author: Efraim Turban
Publisher: Wiley
ISBN: 9781118453247
Category : Computers
Languages : en
Pages : 0

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Book Description
This text is an unbound, binder-ready edition. Information Technology for Management by Turban, Volonino Over the years, this leading IT textbook had distinguished itself with an emphasis on illustrating the use of cutting edge business technologies for achieving managerial goals and objectives. The 9th ed continues this tradition with coverage of emerging trends in Mobile Computing and Commerce, IT virtualization, Social Media, Cloud Computing and the Management and Analysis of Big Data along with advances in more established areas of Information Technology. The book prepares students for professional careers in a rapidly changing and competitive environment by demonstrating the connection between IT concepts and practice more clearly than any other textbook on the market today. Each chapter contains numerous case studies and real world examples illustrating how businesses increase productivity, improve efficiency, enhance communication and collaboration, and gain competitive advantages through the use of Information Technologies.

Author: Pablo González Casanova
Publisher: New York : Oxford University Press
ISBN:
Category : Mexico
Languages : en
Pages : 272

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Book Description

Author: Paul R. Niven
Publisher: Grupo Planeta (GBS)
ISBN: 9788480888721
Category : Business & Economics
Languages : es
Pages : 420

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Book Description
Un plan detallado para desarrollar e implementar el Cuadro de Mando Integral en la empresa. La aplicación de un Cuadro de Mando Integral no sólo es un proyecto que mide resultados sino que afecta a muchos procesos organizativos fundamentales. A través de una discusión detallada paso a paso, esta obra proporciona una visión clara y soluciones prácticas de tres importantes aspectos de la empresa: el desarrollo de objetivos funcionales y de indicadores que reflejen fielmente la estrategia, la creación del apoyo directivo y la formación del equipo adecuado. También ayuda a que el Cuadro de Mando Integral se convierta en un componente global de los sistemas de gestión aplicándolo en cascada a todos los niveles de la organización, vinculando presupuestos e incentivos con la estrategia.

Author: Robert Phillips
Publisher: Stanford University Press
ISBN: 0804781648
Category : Business & Economics
Languages : en
Pages : 470

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Book Description
This is the first comprehensive introduction to the concepts, theories, and applications of pricing and revenue optimization. From the initial success of "yield management" in the commercial airline industry down to more recent successes of markdown management and dynamic pricing, the application of mathematical analysis to optimize pricing has become increasingly important across many different industries. But, since pricing and revenue optimization has involved the use of sophisticated mathematical techniques, the topic has remained largely inaccessible to students and the typical manager. With methods proven in the MBA courses taught by the author at Columbia and Stanford Business Schools, this book presents the basic concepts of pricing and revenue optimization in a form accessible to MBA students, MS students, and advanced undergraduates. In addition, managers will find the practical approach to the issue of pricing and revenue optimization invaluable. Solutions to the end-of-chapter exercises are available to instructors who are using this book in their courses. For access to the solutions manual, please contact [email protected].

Author: Stefan Gössling
Publisher: Channel View Publications
ISBN: 1845414993
Category : Business & Economics
Languages : en
Pages : 210

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Book Description
This book provides a systematic and comprehensive guide to the current state of knowledge on tourism and water. It is the first book to thoroughly examine the interrelationships of tourism and water use based on global, regional and business perspectives. Its assessment of tourism's global impact along with its overviews of sectoral and management approaches will provide a benchmark by which the water sustainability of tourism will be measured for years to come. In making a clear case for greater awareness and enhanced water management in the tourism sector, it is hoped that the book will contribute to the wise and sustainable use of this critical resource. The book is interdisciplinary in coverage and international in scope. It is designed as essential reading for not only students of tourism but also practitioners.

Author: Erik Brynjolfsson
Publisher: MIT Press
ISBN: 0262518619
Category : Business & Economics
Languages : en
Pages : 175

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Book Description
Two experts on the information economy explore the true economic value of technology and innovation. A wave of business innovation is driving the productivity resurgence in the U.S. economy. In Wired for Innovation, Erik Brynjolfsson and Adam Saunders describe how information technology directly or indirectly created this productivity explosion, reversing decades of slow growth. They argue that the companies with the highest level of returns to their technology investment are doing more than just buying technology; they are inventing new forms of organizational capital to become digital organizations. These innovations include a cluster of organizational and business-process changes, including broader sharing of information, decentralized decision-making, linking pay and promotions to performance, pruning of non-core products and processes, and greater investments in training and education. Innovation continues through booms and busts. This book provides an essential guide for policy makers and economists who need to understand how information technology is transforming the economy and how it will create value in the coming decade.

Author:
Publisher:
ISBN:
Category : Geology, Economic
Languages : en
Pages : 304

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Book Description